Why are your Google Ads showing outside your target location? [Inside Google Ads Episode 3]

[@ar4344]

Thank you for this video. I do a national PPC campaign, and we have gotten several leads that are hundreds of miles from our targeted locations. My presence or interest WAS checked.

[@ar4344]

Can you explain why you would need to have a separate campaign for each location? We are national, and target the radius of 20 miles, around probably 70 metros/locations. We are running one campaign for this.

[@the_google_pro]

If that setup works for you, great! But as I explain in the episode, budget & location are set at the campaign level, and most businesses want each location to have its own budget