Why Does Cyber Tech so Often Fail? Addressing the Cyber “Market for Lemons”

Moderator:
Joe Hubback, MD Global Academy and EMEA Region, Istari Global
Panelists:
Grace Cassy, Co-Founder, CyLon
Ciaran Martin, Professor of Government, University of Oxford (Founding head of UK National Cyber Security Centre, 2014-20), Blavatnik School of Government, University of Oxford
Greg Rattray, Co-Founder/Partner, Next Peak
According to research published in October 2020, 90% of buyers say that the cybersecurity market is failing because the technology isn’t as effective as it needs to be. Over a year on, this panel will discuss what has and has not changed since then, and will introduce the construct of a buyer's charter, a vital next step to address the market failings.
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