Why Grand Seiko Dominates At Every Price.

[@Chaotic_Neutral76]

The great thing about Grand Seiko is you can actually buy them. It’s a crazy concept

[@Bhatakti_Hawas]

Who are you so wise in the way of watches ?

[@BFit25]

Yep. I played games for a while to get what I wanted from a certain brand with a crown logo.

[@ft7039]

and yet also more RARE than the others ,,,mindblowing to me

[@jamesejudy3]

that and we're starting to see their value retention is going up slow but steady.

[@staceygram5555]

Who would want to, though. So boring.

[@loweewolwed9834]

I did 12 weeks of internship at Vacheron Constantin (and they're good, boy they are good) as part of my final year at WOSTEP (2001-2004) and even way back then some of the watchmakers at VC talked about GS (only on social occasions after hours and never on the job) as being incredible value for money and how meticulous they were in Japan. They also, like most people within the industry praised JLC in pretty much the same way so it's no surprise to me GS is where they are right now.

[@jamesejudy3]

Yeah, I was shocked when I walked around the Watches Of Switzerland in Vegas and they had a big Grand Seiko display with a selection of GS watches. I asked why. The salesman said that they were exquisite pieces and serious value for what you're getting with respect to build quality and design, and that they were honored to carry such great watches. That pretty much tells you how the Swiss really feel about Japanese watches.

[@jlin5459]

I bought my first grand seiko, the Sakura, while in Japan a month ago. While many complain about the bracelet I actually don’t mind and think it’s well built. It’s been a watch I’ve wanted for many years now and so happy to have it

[@patricknaswell2686]

Grand Seiko is growing organically. They are creating fanatic customers and those customers love it. Great brand. Great watches. Hoping they remain accessible.

[@nondescriptnyc]

“Growing organically,” definitely, is an excellent way to describe GS. Without artificially creating hypes, they make their customers fall in love with their products. When I got myself a well-known luxury Swiss watch, I must admit the purchase was prompted primarily by the prospect of the watch being a “good investment” and I, unfortunately, wasn’t necessarily in love with the product itself. On the other hand, when I saw GS’s Godzilla, I wasn’t familiar with GS but I absolutely had to have it, even @ the price tag of US$12,000+.

[@kpkost]

I’m one of the remarkably fortunate handful of Americans who got the Hana Ikada earlier this year. Stunned by it every single time I look at it

[@deschaine631]

I wish they made more it's frustrating they made it limited edition...

[@hotsung]

Wow it's a dream watch. Congrats! What got you to be allocated if you don't mind me asking?

[@kpkost]

@@hotsung I bought my GS White Birch and my Reverso from the same Jeweler. The literal moment that was announced, I texted my rep and said “I think there’s probably no shot, but that is my Grail watch before I even knew it. Sometimes a design just speaks to you, and the Omiwatari case + Shunbun dial was it. My rep said that the Owner and the VP of the shop were actually at Watches and Wonders and he said that if I was willing to commit to a deposit they’d go to bat for me. They got it and I was the first to have reached out to them they said Being a morning person paid off this time lol.

[@hotsung]

@@kpkost Thanks for elaborating, I couldn't justify even asking for this watch because I already own a Shunbun but was tempted for sure. I am happy a real GS lover got to own this beauty. Wear it in good health!

[@kpkost]

@@hotsung yeah that’s the thing actually. I adored the Shunbun so much for so long but I already have a White Birch which is similar other than the dial, and I personally am not a huge fan of the Power reserve indicator on the dial. So that’s what held me back from getting one before. Then this came out. Thanks a bunch man. Yeah this is a legacy watch for me for sure. It really makes me feel a certain way wearing it, however over dramatic that is lol

[@Disturban]

Man, I love Grand Seiko so much. I can’t wait to own one one day!

[@jeffdj1975]

I own the Sbgw231 and I LOVE it

[@jeffdj1975]

When you do own one, you feel proud.

[@gabigolz]

Well, if you own one you’ll then own more than one so just ready your wallet!

[@ScienceNsoul3]

I’m a grand seiko girl so I’m extra loving this video! I’d love it if you guys did an episode on vintage GS too. Love to hear your thoughts and some of your favorites. Love your content!🩵

[@zillsburyy1]

grand seiko actually has tiers

[@brett233]

I love my SBGW231. I found it used in perfect condition for $3k. The finishing, design and value for the money is insane. It really is a bargain Calatrava.

[@JaxWatchesandEDC]

I purchased a SGBN005 to have a grab and go quartz because everything else I own is automatic. It has become (surprisingly) my most worn watch, even edging out my Tudor and Omega Watches

[@clo2715]

Same with my 003. I just opened my watch box and reached for it to go walk the dog.

[@andrewdavid9333]

GS Spring drive, most important innovation in watches since quartz, totally underrated

[@fabiancruz5895]

I just recently bought a SBGW287 Burgundy dial and man you get a lot of watch for the money. Love GS. I agree with comments about their bracelets being disappointing

[@PersonaN007Grata]

What I like about Grand Seiko is they dgaf about people’s opinions. They’re probably the most punk rock company around. I highly doubt their company is ran by bean counters like other companies.

[@AbeKWest]

The one thing I don't understand about Grand Seiko is why they don't name their models like the Swiss brands do. Makes it more difficult to understand the significance of each model and its connection to the rest of the collection when you just get a reference number rather than something like Speedmaster, Explorer, Carrera, Santos, Luminor, Chronomat, etc. One of my dream watches is the SBGE255, but I have no clue what the history of this model is with respect to the rest of Grand Seiko's offerings. It just kind of feels like you're always buying a "Grand Seiko" and then what your particular watch is is just the set of specifications (case/movement/dial) that you wanted most.

[@avronaut]

it is that easy: GS is not Swiss. It is Japanese.

[@IamnotJokic]

Because the Japanese actually have respect for themselves instead of trying to appeal to flippers and flexing.

[@speedracer2111]

Saw your review of GS and the spring drive which compelled me to buy one this week ... HOWEVER ... Grand Seiko - Quality Control and Company Response TBD!! Heard so much about the Grand Seiko line and the Lake Suwa watch. The Spring Drive truly is in theory a great innovation and the sweeping second hand is impressive to look at. Quick run down: Bought one in Japan from authorized GS dealer and two days later found that the 5 day claim was inaccurate because it stopped after less than one day. Yes and the rear case back power reserve showed that it was full. Just two days and I never even sized or wore it yet. I immediately took it back to GS dealer that has offered to send it in to GS repair center to see what happened. This is somewhat concerning because list price is over 9K and you wouldn't expect this to happen to a Grand Seiko! I told the GS dealer if it requires opening up to repair I want a new replacement because this is brand new/never worn. So how would you feel if you bought a new watch and immediately it needed emergency care? Let's see how Grand Seiko responds to this "hopefully anomaly" and do the right thing because if Im the manufacturer and its an internal issue I would surely want to do the right thing and replace it right away. So far a bit disappointed to say the least and your viewers should be aware of this issue as well if they are considering this model.

[@brunomaia5373]

so... what did GS say to you?

[@Molloy1951]

I’m beginner in the beginner’s watch world but I’m fortunate enough to have found your channel, Christian. Thank you for your admirable work, guys!

[@victoroe454]

Could you make a vídeo about vintage grand seiko watches? I feel like it's right at the channels alley

[@TheoandHarris]

YES!

[@victoroe454]

@@TheoandHarris great! They have amazing designs and movements since 1960.

[@jasonwright2779]

Be sure to include King Seiko with that discussion. The KS 4502 has the best case design. The current 44GS cases are the modern version of the KS case.

[@migs7685]

I love how Christian's perception on Seikos have gradually changed as T&H delved deeper and deeper into the brand. Cheers mates!

[@TheHoth1]

Besides the lack of micro adjustment clasps, GS also should upgrade their straps with quick release feature.

[@davidb9531]

Why many of their pieces have drilled lug holes

[@TH.W]

The SBGW259 is titanium, not stainless.

[@hkkyau]

Completely agree about the ways to improve the experience of Grand Seiko. Make the models easy to understand, and acknowledge the public's criticism of the bracelet and improve it. Have a global event, and take a stance on how your brand will be presented to the world from now on. A perfect example of this is Toyota. They said "No more boring cars" at an international car show. They acknowledged the criticism head on and said "I hear you and I value that feedback" so from here on out, we're only going to make bangin sexy looking cars while still being us. They've been EVEN MORE popular ever since. Grand Seiko can do the same thing and boost their brand presence much more. Not with more beautiful models, but with a reimagining of how they want the customer to experience their brand. New website, NAME your models instead of giving them codes, develop 2 or 3 KILLER bracelets, and see how much easier new customers will come

[@tinotendamanjonjo6389]

You are such a barbie for dismissing GS quartz from this conversation 😂😂

[@aaronmauer7225]

The biggest thing grand seiko needs to work on is their branding / public perception

[@brandonwebb1254]

Great episode. Well done. One quick note…the SBGW259 is made in titanium and is not steel, which makes it an even more compelling purchase.

[@prstito]

and more specifically, brilliant hard titanium, the upper level alloy from GS. 2.5 x harder than steel and even brighter tone, so that's probably why they got confused

[@Marc-gz7du]

As a 3D artist, I found your insights very interesting about the use of 3D rendering on the GS website. A lot of watch brands are starting to resort to CGI means for their commercial imagery, including Rolex and Omega, but you're right, when you take away the human element of seeing it on a wrist, for example, it does feel sterile and sometimes renderings alone don't quite convey how the watch truly looks and feels.

[@countersmart]

After much deliberation and having sold my SMP 300 last year and no call from the AD for an Air King I have ordered a GS.. and I can't wait! Its a piece of art 🎨

[@jim2950]

These prices are insane. I own an Omega 18k rose gold Black face sub-dial second with a matching 18k gold buckle. I will cost you approximately $17,000 today. Absolutely gorgeous accurate watch. I get constant comments on this watch. My watch is unique because I bought my watch four years ago. It is a 1949 Omega Tresor that came out of Israel. I bought the 18k rose buckle. I bought a handmade black alligator band. The total invested is $1700. The watch has had many compliments. It reeks quality because it is quality. No plating to rub off. You guys chase the moon with your watches. But for $1700 I have a watch I am proud of.

[@MP_Single_Coil]

Grand Seiko is my favorite lux watch. I especially love the vintage offerings. The case shape of the lat 60s early 70s are so angular yet so flowing.

[@JaeWhite140]

Grand Seiko needs to start making 18 karat gold watch bracelets. 👍

[@joshuakaplan5726]

I absolutely love the SBGW series. I personally have the SBGW287 Boshū and it is so killer. The deep burgundy/wine dial with its subtle texture is absolutely gorgeous.

[@wearemany73]

Even the “concept pieces” that GS release are impressive and influential to the practical market. It’s such a solid brand.

[@HandlewithcareVibes]

Hello, I’m on the verge of buying the sbgw283 or the Breitling chronomat gmt, which one would you suggest? I can’t decide, both look absolutely stunning on my wrist

[@Harpreet06]

For me in the UK, I think they need more places that have grand seikos in store to look at.

[@speedwolf5212]

Aside from their beautiful dials, I find there’s little to love in Grand Seiko’s design language.

[@BWen3]

Somebody got a Grand Seiko job😅

[@OUD4444]

The high end watch needs textured cream dial to take it up a notch and they could offer those in the sekki colors in the elegance lineup

[@viranjith]

The transition to Masterworks is, masterful.

[@Johnjohnjohnz]

Sbgw259 is titanium not steel. The steel ver has white dial w blued hands

[@luckie79]

I actually hope that GS stays what it is and slowly, with their own pace, evolves with time, without trying to please Rolex buyers and without adjusting their strategy to match main stream Swiss brands. Yes they are a bit quirky, a bit different in their philosophy but that's exactly what makes them them - the GS, one of the most innovative companies in watch world at that price level, with unmatched quality and artistry. I own an SBGP011 which is a 40mm quartz with black dial and I wear it waaay more often than Omega or Tudors from my collection. I just enjoy it more and find it more special, even if it was not very expensive. The attention to detail can only be appreciated in real life.

[@pelilin2519]

Bought one the sakura a month ago im not kidding i wear it everyday. It is not the finishing that matter for me like everyone said. It is weight, simplicity, reliability. The weight of this watch my God i like watches that doesnt feel like wearing one. Also they are very simple therefore i can wear anything with it. Also spring drive man they are very accurate.

[@matt4590]

Ackshually, Casio dominates my price range 😂 Great video, love Grand Seiko!

[@cjsolarmusic]

Only thing grand seiko isn’t absolutely crushing is bracelets and thinning out some of their sports models a tad. But man such great pieces.

[@jasonwright2779]

The Credor Eichi II is a porcelain dial, not enamel.

[@Hmmm313]

I love the snowflake..

[@AndreaDoesYoga]

Grand Seiko truly reigns supreme in quality! 👑⌚

[@nameless_no_name]

I love GS and Rolex. I own them both and appreciate the technical engineering of the Spring Drive. However, most people know Rolex. They've never heard of GS and mistake GRAND Seiko with Seiko= reality.

[@GU5S]

Love their dials and hands, some absolutely gorgeous watches in the lineup. But as a bracelet guy myself they are seriously sub par compared to the rest of the watch. Little to no adjustments, cheap feeling, and the finish on the 'G S' on the clasps looks like something off a toy watch almost. The difference in quality between the watch, hands and case and then the bracelet is really jarring and obvious. If the bracelets were better id have already probably bought the silver birch model.

[@Joelkikkoman]

I was talking to an AD when I was looking at an SBGW285, and we discussed their image-language. He had been an visited them in Japan and the topic had came up. What he told me was that they actually do that way of photography to make it look as a rendering, since they believe that it best conveys the finishing. I don’t doubt it, as they somehow manage to be the one brand where the watches comes without the slightest spec of dust. Tl;dr: “they are not renderings they are just so perfect”. I still believe they are renderings tho…

[@mad_wisdom]

Looking at my white birch I cannot see anywhere any picture or video capable of conveying the same luster/shining/all round beauty in the details and precision. It’s just not possible with a camera. They make watches made to be looked at with our eyes, not with our phones and cameras.

[@Joelkikkoman]

@@mad_wisdom exactly! A perfect polish will look rendered on photos because it’s just so good. Can’t capture it!

[@matt4590]

Agree with everything you guys are saying. Watches are products + stories. The nature angle is interesting and they should lean into it but they have way too many models, makes their lineup unintelligible. One more thing - their movements. Lots of interesting ideas but ultimately too many choices. Pick a technology, lean into it, and tell me why it's the best.

[@BFit25]

I have one problem with GS. I am a bracelet guy and the difference in quality between the actual watch/dial and bracelet is incredibly large.

[@scottt.4596]

Just might be your best video/content/ analysis to date! So so good. Cheers 🍻

[@jjefferyworboys8138]

Great watches appreciated by those who understand them. For the average person who is solely impressed by brand names, it's just another Seiko. A Nisan GTR is an incredible car, but it's still a Nissan.

[@StevesAdventure]

They really do need to make recognized names for their watches the number letter combos are exhausting to say the least!

[@jsusna1972]

I'm expecting a GS SBGA493 (red dial) sometime next week. I admit that part of my reason was FOMO (fear of missing out) as it's allegedly limited to 500 pieces. I say "allegedly" because I have heard that some limited-edition models end up becoming regular production models later. I don't recall if this was directed at GS or not. In any event, I have always been fascinated by the Spring Drive, so that's the major reason for my purchase. I own a Rolex Day-Date and love the President bracelet. Aside from looking great, it feels good on my wrist as well. With all the mention of the GS bracelets, I'm already fearful that I won't like it, but the GS I ordered comes with a kimono fabric strap, so that may be an option if the bracelet is as bad as some say.

[@mundie33]

limted edition stays limited, however they may duplicate most of the watch in another model (see the lake suwa series of dials). Your power indicator will always be gold though and any other models will be most likely steel so... that's something?

[@jsusna1972]

@@mundie33 Ha-ha. Yes, I suppose that is something. This will be just my second watch, so I'm nowhere near to being what you'd call a serious collector. I don't plan on selling either watch, so resale value isn't a concern to me.

[@pimpinpenz]

The sbgy026 is actually 28,000 not 2,800.

[@davidcoronado5512]

oddly enough, their SBGP001 was one HUGE misstep they made because of how much that simplicity clashes with their higher end watches. on a leather strap, it feels a lot more elegant than a lot of their precious metal offerings

[@Juanalberto65]

Gentlemen, the SBGW 259 is a unique piece; it’s GS’s proprietarySuper Hard Brilliant Titanium , not stainless steel.

[@jeffdj1975]

My favourite watch brand

[@e36boy]

I like to buy something above the tier of my SLA055 and I would love to buy a GS. I want the dive watch aesthetic and a GS however they make only big dive watches and it does not look good on my thin wrists. So now I am eyeing a 40mm Submariner which I have fitted and it feels right for my wrist. It sucks that GS only make divers so big which is sad.

[@Ryan-cv9me]

I own a GS SBGA229 and a 116610LN and like that they’re different sizes. My wrist is about 7 1/2 in. They can both have a place in a collection, although I hear you on the larger sizes. The GS is more like a sea dweller in its sizing and less like a “skin diver”. Due to the case shape it does wear more like a 42mm than a 44mm and has more wrist presence than the SD due to the dial/case diameter. I’d like to see a divers watch in a 40-42mm that uses a similar case. I think they’re testing that with Seiko’s new GMT Diver with mm200 case.

[@ryangochuico]

I see grand seiko on the title. I click play ❤😊

[@mad_wisdom]

Love that most of the video your reference was actually Patek, not Rolex. You managed to go down that path only towards the end of the video and I get it, Rolex is the big shark in the ocean, the one everyone is looking at but I disagree on the need to propose an Explorer or Submariner alternative. GS should continue to propose its delicate but gigantic, total, present and seemingly effortless message of research for precision and sooner or later the showstopper watch that everyone in the world will desire will come by itself. And unlike kings that want to be kings they will be kings by leading like kings.

[@matthewgurlitz3514]

I spoke in a single sentence, without punctuation, that lasted throughout the duration of this video. 🙃 Fantastic Grand Seiko content, guys!

[@kpoprevel9737]

What is the movement?? Quartz?

[@mojaal]

One thing I wish GS did was to finish their mechanical movements to the same levels as their highest grade spring drive movements from their micro artist studio. Finishing level even Philippe Dufour praises.

[@chilledasian1393]

GS needs a perpetual calendar

[@DarkPa1adin]

not sure if let citizen do it instead

[@JuanCEOs725]

08:22 Wrong: SBGW259 is hard titanium, not steel

[@tonyhopeful]

The pared down chronograph - great idea. GS version of an IWC Potuguese chrono perhaps?

[@DarkPa1adin]

just update SBGA413 with 9ra2 or 9ra5 and slim down the case of 62GS!

[@tonycappuccino7897]

Agreed Grand Seiko needs a relaunch much like relaunch of Tudor going back a decade now, look what they were able to do. They absolutely have ability to grab up a their fair share of Swiss watch equivalent. With defined models and all around update Grand Seiko could put a dent in the Swiss market

[@rodsalvador3608]

Grand Seiko is unbothered. I love that they do what they do, and you are welcome to buy a share of their artistry or not. It's very Japanese. Remember all those 90's sports cars? The NSX, Supra, 300ZX twin turbo? We'll give you all of this technology and performance at a lower price to the Europeans, but we'll also give you an interior from a Camry. That's how GS feels about bracelets.

[@Momo_8k]

I’ll take a boring interior over a droopy E30/E36 headliner, burned out pixels, cracked dashboards, and dodgy window regulators common in European/US cars of the same era.

[@michaelwidmann8084]

Very cool episode. Grand Seiko is amazing. Thank you!

[@stevedoyle74]

I’ve been complaining about their bracelets for years - the only GS I have uses leather. Also about your comment about the slightly less hype over the last year; when they raised their prices a year-ish ago that made a difference. It used to be the best built watch for the money hands down - it was seen as a great deal. Now not so much, it is considered more properly priced…and since the bracelets suck it turns it into a worst deal considering the entire package.

[@lamentate07]

Agree. That's why I'm considering a Skyflake. Can avoid their bracelets, which aren't bad but obviously inferior to the rest of the watch.

[@briankenny6883]

Gents,…how do you think the SLGA023 “Ushio” stacks up against the Submariner?

[@scarredhandsreviews]

Seiko = Toyota...Grand Seiko = Lexus.....

[@thomasbrocatello1809]

Love the new intro lads

[@Joe-xo3xy]

Ben Climer and his friends have pushed GS in the auctions; When GS prices themselves next to Patek AP Vacheron Lange and so on and they are lacking in the movement department, their offering is great but should not be priced where it is at. They have added value in areas where in my opinion, it does not matter as much in comparison to the other brands, should GS be priced next to an FP Journe?

[@lamentate07]

They are not on Patek's level obviously. They are mid tier luxury

[@davidb9531]

Just picked up that 231 for £2.5k in the UK secondary market has tanked and the value now is off the scale

[@dr.kevinmoore8889]

I own one of the sbgy026. It is extraordinarily beautiful

[@MrPwncake]

The SLGA007G Lake Suwa is the most stunning SS watch released in the past 5 years, easy. Fight me

[@craigwoolbert2443]

Fun review. Thanks

[@thecaptainnoah]

When she asks “ did you just finish ?” @18:47

[@pandc1000]

It’s bad enough suffering the adds before and during the video but do we have to listen to them for minutes within the video itself?

[@slowbluesmaster]

GS fan here. I don't think your fascination with the more expensive (over 10K) models will tempt prospective buyers to sit through the whole episode. Immediately showing a $100K model aimed at Asian billionaires and Saudi royalty is doing GS a disservice. Concentrating on the 'below 10K' models from all lines would've been, IMHO, a far better introduction of GS to those unfamiliar with the brand.

[@drewtokarsky3917]

They need to stop concerning themselves with competing with Rolex. They need to take aim at the environment of Lange, FPJ. Their polishing and concern for beauty, elegance, and unique take on complications put them in a better place to compete in that space.

[@Daniel-lg6cf]

If you like a watch on a leather strap then GS is all for you. Not for me personally.

[@kbudh01]

I’m still waiting for the “BOOM..WatchShop”

[@63sw16]

A pre-owned Seiko SARB030 looks just as beautiful for under $1K.

[@zjebeusjsbbdj6310]

What's the word? Defibrillator?

[@kbtan2373]

Sbgw259 is made of BRILLIANT HARD TITANIUM,NOT STAINLESS STEEL.

[@dspserpico]

I feel like the Evolution 9 GMT is essentially an GS replacement for an Explorer 2.

[@fivefortysix]

Evolution 9 fixed bezel is a call back to the Seiko Navigator Timer GMT from the 1960s. It predates the Explorer II.

[@dso1986]

If they just made it 1.5mm thinner and 40mm its a perfect watch

[@realblackbetty2204]

the SBGX353 is on my wishlist.....ill def get it.

[@ondrejkozeluh5963]

Grand Seiko is great brand actually. But there are no emotions for me.

[@gregschulte2953]

I would never buy a GS at retail. Outside of a couple examples, the value plummets. Good watches though.

[@napalm8030]

I get Hublot, but I don’t get why Nico hates Grand Seiko.

[@gs2162]

Push your framing back, way too tight

[@8bitDNA]

Underrated comment

[@edselsugay4768]

I worry that one day the prices may rise to the point that they’ll be completely out of reach!!!

[@maxinahunt8652]

I love Grand Seiko watches. I prefer GS over Rolex. They are superior in refinement and style. Rolex is over shiny, gaudy, repetitive, and who puts bright green with a rose gold case!? IMO.

[@ed7384]

Grand seiko are quality

[@timothyacowin9761]

If grand seko made a 38mm nature dial manual wind 3 register chronograph under 11mm thick, it would be over lost price in a second

[@DainSmart-vm7pc]

Seiko watches drop in price tungsten in water,show people what kind of investment of Seiko as you said you cant get the limited! Edition unless they are auctioned Which are impossible to buy a Seiko will always be a Seiko watch.🇬🇧