Why Japanese Ruby Roman Grapes Are So Expensive | So Expensive

Grown in just one country in the world, one bunch of these Japanese grapes can sell for $90 to $450. Ruby Roman grapes are evaluated on three qualities: their uniform color, size, and taste, all of which impact the final value. The grapes were developed by a union of local farmers and the Ishikawa government. In 2020, one bunch of these grapes sold at auction for $12,000. That's about $400 a grape. So why are these grapes so expensive?
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Why Japanese Ruby Roman Grapes Are So Expensive | So Expensive

[@buhiire]

I can feel the pressure of the grapes trying to be premium.

[@jfm14]

Right? I almost feel bad for the rejected grapes. They're gonna need a fruit therapist or something.

[@anacastellanos1251]

Best comment by far. I got that vibe from this video too.

[@SlowRkers]

@@jfm14 Rejected grapes I believe get sold to restaurants to be used as ingredients for desserts or something..

[@kaysdash8556]

@UCgmT58-Je0mZMywOABGKTsg stfup you took the fun outta this comment section

[@hallooos7585]

@@kaysdash8556 What he said it’s gone now

[@HunterTN]

This channel seems to have two settings: People in India busting their balls in a dying art to handmake things that sell for pennies People in Japan spending a lifetime making stuff that costs a trillion dollars a piece

[@lukealadeen7836]

Yea its getting boring

[@SCARRIOR]

@@jesusislord3720 Not his channel Elon fanboy

[@Curryboikutty]

@@SCARRIOR I think he means watch a different one the way you’d change a channel on tv but that’s just a theory

[@89wings44]

@@lukealadeen7836 so you want me to show the way out?

[@yogeish]

and people in India thinking about how to earn some of those trillions of dollars.... if not all

[@MichaelFG]

Square watermelon $100, giant grapes $200 , the look on your face when it isn't as good as you thought.... priceless

[@JimmyPizzaDelivery]

More or less, when people think they're better than they are. Square Watermelon? Taste like normal watermelon. Giant grapes? Taste like normal grapes.

[@MichaelFG]

@@JimmyPizzaDeliverythe whole priceless thing that was from an old commercial from Visa.... In other words whatever the price! visa got you covered especially when you have buyer's remorse

[@poslacionitakam7462]

3:33 perfectly depict this comment

[@yangpaan453]

@sxke nah, worse than normal grapes because they have way more sugar in them. Id eat a chocolate bar if i was looking for that.

[@Divinelight991]

😂😂😂

[@arjovenzia]

I just wanted to comment, the process of breeding new grape species is fantastically fun. when I was about 14 my Aunt (degrees in chemistry and viticulture) was doing some work with the CSIRO (Australias peak science lab), growing out about 100 new strains for real world trials (plant growth, fruit yeild, that sort of thing). I got brought on over school holidays and weekends, learnt alot. Harvest was INCREDIBLE, so many different shapes and colours and flavours, you got very picky. only 3 strains made it through the whole process, but it is quite thrilling to see your favourite on the supermarket shelf, knowing you were one of the first to try it. I dont actually know what the strain ended up being called, but its a deep purple, about 1cm across but about 2cm long. the stems stay lime green for ages, and the grape is SUPER crisp. not overly juicy, but so satisfying to bite, and a strong flavour, not just sugar. plant breeding is super cool stuff.

[@yaphetgreen0222]

Maybe the sapphire grapes? Those long lads? They're so crisp and delicious

[@MeiinUK]

My mother used to have her tiny vegetable patch in our council house when I was a child. She's been farming since she was a child. And yes, the choi sum seeds. She keeps every single year... and then she sorts them as well by category.. and then she farms the good ones. This is a natural process, if you literally just keep on growing... and she does also swap them around too. This is why you must ALWAYS keep ALL seeds for a yearly growth. Isn't this a form of diversity ? i.e. Grow a mixture of seeds, in order to harness the pollens? That is way before people got to be so monolithic in thoughts and minds... cos farmers are farmers and you kind of know. There's a phrase in Chinese..."If it is sweet, you would eat it. Even if it is bitter, you would still eat it." This teaches you tolerance, and patience. Well.. what my mother does, is to add some sugar. lol.... And extra soy. ;) If it is bitter, then she adds a bit of sugar to top it up. If it is sweet, then she blanches it. This is why... I find it odd that, kids today, does not know what to do with a bitter vegetable. They won't know how to cook something.

[@ismellnumbers]

I know exactly the ones! They are my favorite

[@Mr.Helper.]

No dam way I’m reading all that

[@eon6274]

@@Mr.Helper. dang bro it's like 6 sentences lmao

[@akhorr7560]

You can make at least 5 seasons of "So Expensive" covering products from Japan.

[@johnl.7754]

Especially Food Items

[@irwanzsmj]

And yeah 1 season full of fruits

[@surjasekharsengupta6358]

And 5 seasons of Still Standing with things from India.

[@paranoidhumanoid]

🤭

[@sird135]

Yeah, like that expensive buttery beef.

[@keyqchan]

For that price, I won't peel the grapes. I'll eat them all; the skin, the seeds, even the stems.

[@halahala2886]

"If I pay the whole thing, I use the whole thing" huh

[@wanderinwahine8832]

😁😁😁

[@albino_allygator]

Hahaha

[@namehere4954]

Well stems aren't edible but those skins are packed with phytonutrients so I'd definitely be eating those!

[@bonelessmice6828]

@@namehere4954 anything is edible if you’re brave enough

[@blazesacampbell]

Just bought a bunch for $780 usd, tastes amazing. My vision improved and I was gifted +10 Intelligence and longevity upon consuming the final grape.

[@Gabriel-bu6ln]

OMG that's crazy bro!! Japan is really in the future!!!!! DID YOU SEE THEIR TOILETS OMGGG :O :O I want to go there and speak nihongo (that's Japanese for you baka gaijin) and impress the locals. Sayonara!

[@lunarise888]

I live in Ishikawa prefecture and few years ago I decided to try these Ruby Roman grapes, just for the sake of knowing why are those so insanely expensive. I've bought 4 grains of it for about 2000 yen (or 15$). For me, Ruby Roman tasted like if you are eating wine. Yes, it was fresh, yet tasted remotely like sweet wine. I was wondering, if the fresh grapes tastes like that, how good would be a real wine made of Ruby Roman? Unfortunately, that's the goal for many years ahead. lol One 720 ml bottle of this wine cost about 422$ (56000 yen). Hopefully one day I will be able to afford one of these bottles. Btw, does anyone else find peeling the skin of grapes before eating strange or is it just me? lol I have never saw anyone peeling grapes before coming to Japan. Such a culture shock lol

[@sus527]

I find it weird it probably rich people's stuff I just eat my grapes with skins

[@lunarise888]

@@sus527 Nah my host family who was peeling the grapes said that they just have poor teeth and can't eat it with skin. How bad are their teeth, I am wondering? 😂

[@ldnboy07]

​@@lunarise888sheesh 😅

[@sonia94ist]

It's crazy to throw out perfectly good fruit because they don't look perfect. My family grows peaches. Whatever doesn't make it to be sold we send for juice, eat ourselves and make marmalade. I hate seeing food being wasted, especially for stupid reasons. Edit: Somehow this thread turned into a controversial topic. Please be respectful while answering! there is a high chance that what your mad rude rant is about has already been addressed! so please think twice before insulting me or someone else in this thread! To everyone who asks "where does it say they throw them out" it's not explicitly said, but implied. Finally after some very nice and kind impute one person who speaks a bit Japanese looked into it for me and commented that most likely they are sold as lower graded grapes but they try to hide it for some reason. Some said that most likely they make jams or preserves, some said that despite the hype they are simply plain sweet and taste like sugar syrup and that they don't get the hype. And a lovely commenter who lives in Japan verified the jam and preserves theories and that Japan actually is careful with waste. Do not assume I am hoping they are wasteful. I actually wish to be 100% wrong and biased from the research I have available to me. I only speak English and Greek and barely understand German so my resources are limited to what's written in those languages. I am happy for any polite impute proving that my opinion is wrong. Like I mentioned above, any opinions, especially negative, I have for Japan I hope they are wrong and I'm glad to hear from kind people telling me so. Finally to rude SJWs and rude people in general you suck! Do not even thing to attack my grammar or spelling, I'm not a native English speaker and speaking this language is already more effort than the majority on native speakers of English put into learning any other language. (Thank you for coming to me Tedtalk.)

[@FloorPills]

Same here, my family has a backyard orange tree

[@bluejelly1849]

They do that to maintain the "high" price. They can't afford to lose their reputation by they selling lower grade coz that can make they commit sudoku with they whole family.

[@sonia94ist]

@@bluejelly1849 that still doesn't make it okay. Don't try and justify food waste of good food. Donate it, eat it, use it in other ways. We've been farming food for far too long to not know what to do with produce that don't make the cut. Do not throw our good grapes cause they aren't pretty. I have my own culture, I understand culture but some constructive criticism hurts no one. Many traditions are harmful and need to change. I'm sure you know what I mean.

[@sonia94ist]

@@FloorPills not the same scale but I think you get it. More oranges than what u can eat in a season. You make juice concentrate, give to neighbors etc... my family has over 30 acres of trees. I don't own them cause I grew up in the city but I visit often and know a thing or two. My uncle's peaches are the best I've ever had.

[@bluejelly1849]

@@sonia94ist i know what you mean and I'm not justify their act either. They want to achieve perfectness on the level that can be called mentally ill, they're disgusted by the fruit that doesn't archive their "standard" and blame themselves for being incompetent in their job. It's already on their blood and their society encourage them to do that. We know for normal people that waste food is bad, but it doesn't apply on mentally ill people.

[@fuferito]

Japan is where humanity's obsessive compulsiveness with perfection finds a home, which keeps getting renovated.

[@4Mikes4Mindset4]

Haha. I was hoping this comment already existed. You chose the perfect words. I get their obsession because why not.

[@BK-rh1lj]

@HGB 1 kinda but again it us to determine our life choice. Sure, depression is real, but so does fighting.

[@Gusbus001]

My thoughts exactly

[@downey2294]

japan is far from perfect despite what people might tell you.

[@daniella9787]

@@downey2294 it's obsessive compulsion to strive to perfection not Japan is perfect. Are you really dutch? Er is wel een verschil tussen die twee zinnen

[@user-lp9gk8ih9j]

"Fruit consider a luxury" I'm so glad and proud to have been born in Latinoamérica here fruits are a year-round normal thing 😛🤤🤤🤤

[@Petra44YT]

You're proud for where you have been born? When your mother did all the work?

[@Mwsicsntn]

So is Japan this is just another one of their stupid over crafted goods

[@No_Lucks_Given]

"This one is bigger so it costs more." The fruit.

[@raerae734]

Even regular supermarket fruits in Japan are insanely good. I used to buy all my fruit and veg from a roadside shack direct from farmers (in a rural part of Nara prefecture) and the flavour and freshness was insane. The white peaches in particular were **chef's kiss**. I once treated myself to a bunch of gift grapes that hadn't been sold and were marked down due to being at the end of their saleability. Still cost me 2000yen. Best grapes I've ever had, I demolished the punnet in one sitting, it was a whole damn meal. Wouldn't do it on the regular, but they were ridiculously good. The whole Japanese gift fruit thing looks crazy from the outside, but the flavours are honestly out of this world, and they're meant to be a special treat.

[@TheMurlocKeeper]

That's an awesome insight! Makes sense though, for those prices, lol! Thank you for the share! :D

[@ibec69]

I also love how you can grab some produce from an unattended little shack by the road and leave the money in a box. Sometimes it's just fair price, sometimes there will be a written price list.

[@Sakisasvictorianmask]

@@ibec69 That's very common practice here in Europe as well, not just for fruit and veggies, but also things like Eggs, if it's a chicken farm.

[@ibec69]

@@Sakisasvictorianmask beautiful! Courtesy is not dead yet.

[@clairobscur1413]

When I was in Japan, I was freaking out because I couldn't find any fruit 😭😭 I once found an apple, but it was in a little plastic bag, already cut up...

[@hannahbanana9294]

Had one of these in my uncle's wedding in Nagoya. Taste straight up like juicy sugar cubes. No sour taste at all. It's good but you'll cough like crazy after 3 bites. Too sweet.

[@akimjocelyn4387]

would you say its worth it?

[@hannahbanana9294]

@@akimjocelyn4387 for the price range of ¥100k (90-450$) I'd say no. There's cheaper grapes that taste almost the same.

[@desubysnusnu]

To me regular fruits are more delicious in japan. Those "premium" fruits are made to immitate the artificial flavored version of themselves. Making them less fruity & more dessert-like

[@hannahbanana9294]

@@desubysnusnu I totally agree about them being more dessert like.

[@Garglicious]

@@desubysnusnu Samee i need my fruits to be sweet and sour too otherwise what's the point of it being a fruit 💀 Already the fruits are gone through enough hybridisation ..

[@thatJAWNraps]

We recently started getting the 'Cotton Candy/Fairy Floss' grapes down in Australia a few years ago - they're about 2x the price of regular grapes but they really are BANGIN - super sweet/juicy and on the bigger side

[@hannw7]

Those are so good!

[@klark_cent]

Yes, cotton candy grapes are the only ones I enjoy eating now, but I'm positive the Japanese ones would be better after watching this.

[@lennard6094]

I Love those cotton candy grapes aswell.🤤🤤🤤

[@NazriB]

Lies again? Extract Alcohol

[@joudyyasser8627]

What's a cotton candy grape?

[@SegmentW]

The scrutiny they put on the things they do from medical science to their food industry,. Inspirational.

[@SpaceTraveler1]

Imagine if they could grow weed in Japan, it would be the best Kush ever created.

[@yuyukawa9104]

Too bad the Japanese are so scared of change

[@winstonsmith7733]

I wish when we are grandpasits is up for sale

[@bane8305]

japanse zaza

[@jasonlowe3350]

Can't wait for that Gundam kush

[@Stephen-vq1wc]

Hey stoner! *throws stone at you* get stoned)

[@user-yx5ox3ni5p]

Grapes be getting more care and attention than I am.

[@terabantai4235]

😂😂😂😂im in ur team too

[@cerebrumexcrement]

🤣

[@sharonolsen6579]

Ñ ... Take solace in the thought you will not be sold for 90 bucks then ingested by some rich person.. ; D

[@Liz_678]

😂😂😂😂👍🏻

[@spring7643]

Same 😂

[@joachimquintus]

I have watched so many of these and to this day I have never found a convincing reason why any of this stuff is expensive

[@Frisbieinstein]

They taste great.

[@hugh.g.rection5906]

its expensive because there are people dumb enough to pay that much for some grapes. i mean you have a bunch of grapes that you can sell for 3 dollars or 30 dollars. how much are you going to sell them for? id rather be called greedy and take the 30 than dumb for taking 3

[@patrickcunningham1242]

I grew up in Socal and went to farmers markets my whole life and I think I knew someone who was associated with this because all he sold was Concord grapes and they where amazing and expensive. But he was a cool older Japanese gentleman, I miss those times.

[@jackstarsky3268]

I was hoping they would say, "It takes 10 years to grow, another 10 years to bear fruit, and a lifetime to master the perfect fruit"

[@docholladay7638]

That's hilarious. That's definitely the speel they say about everything they want to sell for a exorbitant price.

[@jackstarsky3268]

@@docholladay7638 And I also think they say it, cause it gives them a sense that what they are doing is something very special and rare.

[@TheXavixavieri]

This is the saying well known among Japanese eel chefs: "3 years to learn to cut, 3 years to skewer, a lifetime to master the grill"

[@johnmarston5600]

They really have a tendency to make things appear grander than they actually are, don’t they?

[@AS-ol2kz]

@@johnmarston5600 yeah exactly. This habit has grown to a point that whatever they say just seems like words thrown around mindlessly.

[@aridante4110]

Yeah, not surprising, Japan definitely has an OCD habit when it comes to agriculture in general, they take an INSANE amount of pride into making them look and taste awesome. I have a coworker from Japan and she grew up helping her family’s strawberry farm, so she was always talking about how each bite was like eating 3 sugar cubes because they were that sweet. Crazy. Would love to go on a food tour eventually 😆

[@mujibrevaki8648]

they have OCD for anything in general

[@Mike__B]

@David Skim Does America grow $3000 apples?

[@Mike__B]

@David Skim Ok wait, lets ignore the rest of your ranting for a second, does it or does it not grow a $3000 apple? Not "it most likely does" yes or no? And can you show a link? I tried googling it, because hell I'm curious what a $3000 apple looks like and the closest thing I got is the Sekai Ichi apple (also grown in Japan) at a whopping... $21 per apple.

[@RobinHood-ck4re]

@@Mike__B hahahaa..im laughing so hard, you ask for A n get XYZUFIG for the answer..ohh david, ur so ridiculous 😄

[@obesebutimcute2414]

That sounds good the one in America taste sour

[@Kadagirl777]

Ah Japan and it's OCD necessity to peel every kind of fruit, including grapes 😂 They even have novelty kitchen gadgets for peeling grapes 😭 I never really realized how common this was in Japan until my semester abroad in Yokohama: one morning I was an American breakfast for my host family - pancakes and fruit salad - and my host mom looked at the fruit salad and asked, "oh you didn't peel the apples?" I got a little worried and said that I could go back and cut off the skin, but she said "oh no no, that's okay! Let's have it 'American style' " 😂 She was great 😂

[@Petra44YT]

Peeling GRAPES??? ... I don't even peel potatoes. Okay, I peel oranges and bananas, but certainly not apples and potatoes and carrots and grapes.

[@Lara-vo6rp]

@@Petra44YT certain breed of grapes especially the skin is thick so maybe its meant to be peeled ig?

[@cancerino666]

They ain't selling grapes, they're selling the status of expensive gift.

[@BruceWayne-fs8ty]

Japanese people: buy 400$ grapes Also Japanese people: buy dinner from vending machines

[@TheMurlocKeeper]

Lol! Extremely good point! :P

[@Avarice0918]

Even their food in vending machines is bussin

[@BruceWayne-fs8ty]

@fanboy it's called a joke you weeb

[@etan5716]

You’ve clearly never visited Japan and wouldn’t know their vending machine food is far better than some fast food restaurants you prob eat at monthly

[@christineperez7562]

@@etan5716 lol Calm down.

[@MichaellaSapphire]

Wow. This really reminded me of the Victorian era where people rent fruits to display on their dining tables as a symbol of wealth

[@MeGustaWHAT]

My great grandma kept expensive, detailed wax fruits on her table as a symbol of wealth. It was always so surreal visiting her home coming from the sect of family I'm in.

[@sensationlive3528]

@@MeGustaWHAT was she actually wealthy haha

[@srai5333]

Pineapples were used as a sign of wealth at the time. They were very expensive. They were flexing with pineapples lmao.

[@mariejuana2993]

Thank you, I learned something today.

[@MeGustaWHAT]

@@sensationlive3528 she was relatively wealthy but certainly not upper echelon, most of that went to her son despite the fact that he neglected her elder care for roughly 10yrs. Very old school part of the family they are. They had a dang Ford model T in her garage, so as a kid visiting them I was definitely blown away. And like, real crystal pitchers and crap.

[@AgriTech-x6v]

The appeal of bunches of grapes is indescribable. They look so delicious.

[@itsmekarimm]

Those grapes indeed premium in every way, but nothing more premium than eating fruits that you picked yourself, just imagine how many hands touching those premium grapes.

[@pmm4177]

Japanese won't sell fruit that isn't the right color or shape Also japanese: sell cube shape watermelons for excessive prices

[@pmm4177]

@Gabriel Kekw not a natural shape for any fruit though

[@pmm4177]

@Gabriel Kekw calm down kid, no need to cuss at me jr

[@msoynri]

That part was a lie tho! There are grades of fruit you can buy at different places from premium fruit scam shops, normal supermarkets and farmer markets. The worst part with supermarket I bought molding veggie couple of times . Now have a 360 full scan habit. They sell less than imperfect…..

[@sensationlive3528]

@@pmm4177 lol he didn’t cuss at you, he just said ‘no shit’ hardly the most offensive thing in the world

[@TheMurlocKeeper]

That's not the worst part! Those square watermelons? You can't even really eat them, since they have to be picked long before they're ready, or they'll get too big for the glass growing box they're in, and burst it. I saw inside of one in a vid somewhere - they're only half ripe! It's all only for show and nothing else. It's really something you have in your fridge/kitchen counter as some sort of weird status symbol. All sorts of stupid...but that's Japan for ya!

[@jaridkeen123]

Why do Japanese people peel grapes haha

[@alexmomo2851]

it is a symbol of being rich

[@romanticarnival]

its because those kinds of grapes have skin that is very easily removable, the skin is much thicker and tastes sour compared to the sweet inside, its kind of hard to explain

[@fuzzyschwartz]

Why do you peel kiwis? You can eat the skin on a kiwi.

[@ESSBrew]

@@fuzzyschwartz cuz its fuzzy, also, I never peel, I just scoop kiwis

[@samuraiboi2735]

Also you know whats rich the fact that i changed the video from 999 likes to a thousand likes

[@Steast]

Living where fruits and veggies are abundant, the prices astound me every time

[@zeropoint7177]

people who pay $450 for a bunch of grapes are exactly what is wrong with this world

[@jeah8259]

They look a lot like the "holiday grapes" I bought a couple of weeks ago on sale for $1.99 a pound, they were seedless, huge, sweet and delicious

[@JB-yb4wn]

Yes, but they didn't have their pedigree papers from some dojo.

[@funkychicken2119]

Just like Timex rhymes with Rolex, but they not the same bro… not the same. 🍇

[@wowso4]

I don’t like seedless grapes they taste fake.

[@tmgeza]

I am sure they taste the same with these licensed grapes

[@thebell313]

The only problem - the grapes are full of pesticides.

[@CatsMeowPaw]

I've seen these grapes in Tokyo and marveled at their outrageous prices. But what I really want to know is, how many of these grapes are thrown in the trash because no one buys them? They don't stay fresh for more than a couple of days.

[@chenjunnn]

these are often used as gifts to others. gifting culture is huge. they sell cheaper versions for daily consumption

[@lrodriguez9315]

Im sure they make juice or something with them

[@waqarghulam3548]

They are sold within the first few hours they get to the stores. Demand is much much higher than supply hence they can maintain such prices

[@user-on6db4rf4s]

@@vivekp4854 Yes, for cheaper prices. Imported fruits are actually much cheaper than local fruit because they're less prestigious. New Zealand apples you could get for like 290-400 yen a bag of 4-6, but local apples you'd be winning the lottery if you saw them going for anything less than 500 yen a bag, and single apples will sell for like 100 yen each, factoring in tax (8%). The few times I had Japanese apples they were super delicious though- light, crisp and sweet as honey.

[@mac_gold]

@@vivekp4854 usually in asian countries meats like regular chicken or beef are inexpensive, vegetables are even less expensive than meats, fruits tend to be more expensive because they are controlled food.

[@breakingaustin]

The record for the most expensive single bunch of grapes sold at a wholesale auction in Japan has been broken. On Tuesday, a bunch of 24 Ruby Roman grapes sold for 1.2m yen, which is approximately £8,800, in the central Japanese city of Kanazawa, NHK World Japan News reports. The winning bidder was Takashi Hosokawa, the manager of a chain of hot spring hotels in Ishikawa Prefecture known as Hyakurakuso, on the northern coast of the main Honshu island. Around 40 bunches of the grapes, which were developed by the Ishikawa prefectural government, went under the hammer and had to meet strict criteria on sugar content and size. The grapes are lauded for their juiciness, high sugar content and low acidity. The sale makes the bunch the most expensive since the variety came to market 12 years ago, the auctioneers said.

[@planescaped]

And anyone who eats them would be severely underwhelmed. XD

[@Soulatheunholy]

@7:43 she says the most expensive bunch sold in 2020 for 12.000 dollars?

[@Sunny-ot1vo]

You can search for it. Thus far nothing has broken the record in 2020. Also 1.2M yen equal about $8,100 USD. That's a lot less than the $12,000 USD stated (though I only have read 11,000 in every article I find). If you search the name Takashi Hosokawa,, that you also provided, he is the one who bought the grapes for $11,000 USD.

[@ytpiano9]

@@Soulatheunholy In 2020 the currency exchange rate was 1 t o98 yen now is 1 to 140 yen.

[@YouReyKarr]

"So, why are they so expensive?" "They are big and red"

[@yusukeshinyama7094]

Just to set the record straight: this is yet another overblown story to make Japan crazier than it actually is. Most regular Japanese people (I mean 99.9% of us) never have such outlandish fruits. Most fruits are comparable to those in other developed nations in terms of the price and tastes (though I like domestically farmed ones better, but I am clearly biased).

[@rashoietolan3047]

So true

[@hulk6057]

You are biased, domestically farmed fruit and vegetables often taste better than those that you find in supermarket.

[@laurenbi]

I don't think there's such a strong agenda here as you suggest.. this is just a story about expensive grapes, which happen to be in Japan.

[@comatosetorpor3602]

thanks for clarifying this overblown hype about everything.

[@antonynormand6592]

Fruits aren't really a luxury as well. There are many varieties of affordable fruits in every supermarket. Such fruits are usually gifts you give to a host, from a company to another to enhance relations and start well off and so forth. It's not like any of us buy 200$ grapes for the hell of it haha when it's season, grapes are cheaper than even abroad I'd say.

[@AcuAwaGomu]

If the grapes are this expensive, imagine how expensive the wine would be.

[@ughlwtmechangerhisthabks8349]

They wouldn't make wine off such grapes.

[@arcane_lock_bot]

@@ughlwtmechangerhisthabks8349 maybe there is a yt video bout it

[@AcuAwaGomu]

@@ughlwtmechangerhisthabks8349 i know that typically wouldn't happen, but it could. I mean you can make wine out of lots of things, even dandelions, its not a stretch to imagine a wine out of a weird species of grape.

[@ughlwtmechangerhisthabks8349]

@@AcuAwaGomu hmm, just as far as I know (and I'm not an expert) the grapes used for the best wines aren't necessarily tasty to eat fresh as they are. And since these are specially tasty like that, fresh, probably they wouldn't make as good wine.

[@ughlwtmechangerhisthabks8349]

@@arcane_lock_bot let's wait for it, maybe this channel will post it soon haha

[@lianglu8259]

I just want grapes that I can afford. No matter how good they are, they're just grapes.

[@STRUCENGG]

3:35 Instant regret after finding that it tastes just like normal grapes.

[@shiwalikaushal9718]

Rejecting grapes which don't have "perfect" color sounds like Gucci burning their unsold products. If you can waste them so easily they weren't worth that much money in the first place.

[@JM-sm8ir]

Why not make jelly or wine heck even juice from the grapes that didn't make the cut?? Smh. I feel it's a sin to waste food. Perfectly good food. Give it to the homeless. Donate the fruit to a school or something. Good Lord.

[@timothyaugustine7093]

Gucci burns their unsold products? Damn I didn't notice that. LOL

[@obomber69]

@@JM-sm8ir did the video say the unsold grapes for thrown away? Pls don't assume as I believe the unperfect grapes are still sold but at way lower prices

[@thejadedcommenter7371]

An excellent point.

[@arinolagrenade7443]

@@obomber69 they just throw them away, since selling lower quality grapes for lower price makes the higher quality ones not that special or limited, which lowers the overall quality and price of all ruby romans

[@keithteo9007]

Welcome to Asia, where even the fruits are graded

[@jayrivera9037]

Comment GOLD

[@huayang2467]

Hahahaha, yes. We Asians are obsessed with competition. Really sick. I watched this video for entertainment, but it only got me stressed for these poor grapes and the pressure they are growing under.

[@wallacesouza2678]

I'VE BEEN SEEING POST EVERYWHERE ABOUT FOREX TRADING AND CRYPTO CURRENCY, A LOT OF PEOPLE KEEP SAYING THINGS ABOUT THIS TRADING PLATFORMS PLEASE CAN SOMEONE LINK ME TO SOMEBODY WHO CAN PUT ME THROUGH...?

[@montserratherrero782]

Mrs Olivera Jane okhumalo,God will continue to give you the strength to satisfy all your client.

[@Simeonsaater]

Wow l'm just shock someone mentioned expert Mrs Olivera Jane okhumalo, I thought I'm the only one trading with her, She helped me recover what i lost trying to trade my self..

[@marinefernandez3166]

Mrs Olivera Jane.. has changed my financial status for the best. all thanks to my aunty who introduced her to me.

[@carolineknudsen5306]

who's this professional, everyone is talking about i always see her post on top comment on every KZbin video I watched how can i reach her?

[@carolineknudsen5306]

@Lisa James Thanks for her what's app info 👍

[@hunterdude113]

“Half a shade too red.” The grape: “hai, gomendesai chefu!”

[@J9theExplorer]

I’ve never craved a grape more than while watching this

[@olilori8635]

Honestly, Japanese people are the most dedicated people in the world.

[@Tarunggammeng]

Nok ette dehol...

[@francescaraballo2248]

And the most depresses

[@jin_cotl]

I’m good

[@johnmarston5600]

All smokes and mirrors to jack up prices

[@olilori8635]

Any brand name made in Japan we all know is 100% legit.

[@emilyw2962]

When I went to Japan, fruit was my downfall. I eat about 3-5 servings of fruit a day back here in the states. In Japan I could only afford one fruit a day and I found myself supplementing with fruit juice (which was a lot cheaper). I probably drank half a gallon of orange juice a day lol

[@Petra44YT]

I sometimes couldn't even find fruit. I remember asking for a place to buy an apple in Nagasaki. (They had a company called apple something, with a big advertisement over the main street, so that's why I wanted an apple, in particular.) The receptionist at my hotel described the way to the supermarket to me, and to a fruit shop. Didn't find the supermarket, the fruit shop had closed by the time I reached it, and I lost my way when trying to get back and was wandering around these residential streets up on the hills, in the dark. It was definitely a nice walk, but no apples. Ended up buying a discounted apple from one of the fruit gift shops somewhere near the memorial on the next day. They were displaying their not so perfect gift fruit outside, so I got my apple for only 250 yen or thereabouts. Which is an insane price for an apple, but at that point, I didn't care. 🤣

[@HKGunPlay]

Japanese culture is so fascinating. The care and effort they put into something as simple as grapes and food. The world would be a lot better place if we focused on making everything as good as they make grapes

[@ft4903]

The virulent and pervasive racism is also interesting as is their plummeting birth rates and population decline.

[@fernandop1]

*Is expensive becaus they can, not because they should*

[@poliwagpi4554]

bro learn english its sucks

[@drios8809]

@@poliwagpi4554 the irony

[@poliwagpi4554]

@@drios8809 i was being ironic

[@eveeve9033]

@@poliwagpi4554 it* (no offense)

[@poliwagpi4554]

@@eveeve9033 how hard is it to tell when someone is joking

[@comment.highlighted]

All these people complaining about the price of fresh grapes, but forget about the ridiculously expensive spoiled grape juice called Wine 🙂

[@mzrorange7527]

@@WanderingMiqo well then you are the nobody of the wine, try champange next time LOL

[@user-rx9ny4yo2e]

Spoiled grape juice is vinegar(which is made from wine). Wine is fermented grape juice.

[@kubapetynia2278]

@@mzrorange7527 imagine giving a shit what someone else drinks, you sound awful

[@comment.highlighted]

@@user-rx9ny4yo2e Since you’re an expert, then you already know that Wine turns into vinegar as well 🧐

[@comment.highlighted]

@@mzrorange7527 Spoiled grape juice snobbery is not cool 😕

[@jodianharris3729]

4:21 lmao the he just casually unsheathes a pair of scissors mid-conversation

[@ricr.4669]

Few yrs ago I found one in a trash bin and I picked it up and ate it and boy it was so damn sweet!

[@RayMak]

These grapes have out of the world taste that only people who have tasted it can understand. Kinda a once in a lifetime thing for most people. Totally worth trying once.

[@obesebutimcute2414]

Well explain how it taste or imma assume you never tried it before and just saying it for the comment

[@euphiex]

@@obesebutimcute2414 that’s pretty shitty logic lmao

[@spring7643]

Wow I can only imagine 🤤🍇💜

[@wwp00h]

So true... This red & the green muscat one taste like red and white wine... Really juicy too with no seeds. Which is why they're so expensive

[@GorgyCL]

Self delusion at its finest. Same thing with wagyu. Over a certain price, people just start simping by default.

[@RJordanT]

All of these “so expensive” episodes about fruit really shows that they use way too much plastic!

[@firstlast7112]

And the Japanese are fantastic when it comes to recycling.

[@naoromi9883]

@@firstlast7112 why use it in the first place 🤨

[@sph9564]

@@firstlast7112 no

[@firstlast7112]

@@naoromi9883 because plastic is one of the cheapest, most versatile products that exist. Reason why it is so prevalent in everything in society perhaps.

[@firstlast7112]

@@sph9564 ummm yes

[@yuikiraa]

Had these once, and ooooooh my looord...easily the best fruits I've ever eaten

[@spoons923]

The weirdest part of the video was not the fruit grading, not the price, but that people peel their grapes...

[@klark_cent]

yeah that grabbed my attention, very weird imo. Especially if they cost $150...

[@Augustbeauty69]

I get wild purple purple Concords in my backyard and even though they're little, they are the sweetest grapes I have ever had. And I do absolutely nothing for them, lol.

[@gamerblaze6772]

i have a question, can i buy some grape seeds from you? or if its possible, a cutting that has grown roots?

[@notorio526]

I bet your grapes have more flavour than these

[@chocochef3092]

I could imagine an anime being created where the main plot lies in every ruby roman grape struggling to achieve the premium class.

[@philomenafernandes9589]

Yeah like squid game , if you're not the right shape and colour..you're out!

[@kimora2756]

@@philomenafernandes9589 That’s nothing like squid game

[@pnss3569]

@fanboy People bring up anime in comment sections of all videos. Too bad your ability to read disengages when it suits you.

[@consciousanimusic9293]

You can checkout an anime series called: the promised Neverland, that's basically what it is. Albeit with a little twist.

[@chocochef3092]

@@consciousanimusic9293 The twist is children nurtured and harvested for commercial consumption by demons. Grapes and demons consuming children are two different subjects.

[@user-yr6lz5wy1h]

Trying to be the best is okay but obsessed to be the best is foolishness.

[@MrJacobCastro]

“So what do you do for a living?” - “I analyze grapes.” - “Oh……”

[@sushionaram]

Me who watched ep about Melons and Watermelons in Japan: prestige, perfection and symbolic gift culture

[@frenchomelette3488]

Pretentiousness

[@wennw2711]

it looks good, but taste ok only. More for gift rather than consumption.

[@anti.bctards7376]

Idiot

[@Costikeke]

europeans used to do the same with tropical pineapple

[@healinggrounds19]

Imagine accidentally dropping a bunch of these grapes while harvesting them.

[@rajmhatre9836]

It's like droping your smartphone 😂😂

[@31oannamphong66]

i mean... jusst wash them

[@bambambooyaaj6239]

There goes your paycheck.

[@SkyboyGaming]

😅😂

[@theshriekinghominin1760]

Seppuku

[@huayang2467]

What a huge waste of resources to grow some ultra expensive fruit that so few can afford even to have a taste.

[@Verosmom123]

The obsession some cultures have with perfection is concerning and a bit ridiculous.

[@Msing8]

When the guy is explaining what makes the grape special, all I can think is just 'that just sounds like the normally expensive fruits.'

[@tdioxin2658]

I watch things they do in Japan and I feel like a complete barbarian.

[@simplelife9702]

Agree tho 😂 I'm nowhere near them

[@James.Gatsby]

We are barbarians compare to them lol

[@milapolecom]

Good content. Very dedicated workers.

[@EngineerDJ_Julius]

Japanese farmers make farming look like a privilege

[@edgarnello9165]

This sounds like when they convinced people that diamonds were rare to sell them for outrageous prices. You're telling me no one else can grow these 🙄

[@Daaaanielle]

The probably can. But it can’t be cheap. I mean, look at them, controlling and petting each bunch. That probably makes them expensive as all hell to grow.

[@gachatookthekids]

I mean, there's no stopping anyone from trying, that's for true

[@gibsonflyingv2820]

@TDPMAYHEM Classic move Japanese do regarding what? fruit? I mean... that depends. Certain fruits are extremely difficult to grow. I mean I doubt you're an expert on gardening anyway.

[@CAsaidit]

Anyone can grow them, it just won’t taste as good as the ones shown in the video. People are not paying for grapes produced in mass. They are paying for grapes that have been in a temperature and sunlight controlled environment where most other grapes have been snipped off early in the season so the energy can go into a few quality grapes. People are paying for the quality and excess labor since the quantity is not there.

[@123456789oldenholden]

@@gibsonflyingv2820 I grow all kinds of fruit. I can tell you japanese fruit is pointlessly over cared for. I've grown crown melons, they took little care, Japan sells these for hundreds of dollars and they polish the fruit like they are royalty. It's stupidity.

[@JVanProduction]

I wonder how profitable these grapes actually are. It seems that they take painstaking measures for a perfect grape but it’s a gamble in producing it and doesn’t seem like they produce too much of it either.

[@ThexXxXxOLOxXxXx]

You can't mass produce with such quality only small bussinesses can venture there

[@taliyahs1918]

They probably swap them for potatos from the swamp nearby

[@andrewozzy]

its funny in my ecology class when determining where ground animals would travel on the Palouse one of the significant factors we found was over head light and we would use a mirror with a grid pattern like that phone software when determining what percent of the overhead canopy was exposed. Very fun concept.

[@Wildminecraftwolf]

The kind of people that buy these grapes are the kind of people that peel grapes before eating them

[@loldude8051]

In short, lots of labor costly time and high standards combined with high demand

[@imperialofficer6185]

more like artificial scarcity. They want a fruit that is scarce for cultural reasons so they make one. I mean, do you really think ALL of the grapes of this breed over 2 years were actually somehow meaningfully subpar?

[@loldude8051]

@@imperialofficer6185 that is what i meant by "high standards"

[@minetlav5110]

It's expensive because the grapes is one of a kind

[@loldude8051]

@@minetlav5110 evey grape a one of a kind, so?

[@imperialofficer6185]

@@minetlav5110 Just plant more of them

[@nilnil8411]

The Japanese drive for attaining perfection in everything is so incredible.

[@johnmarston5600]

And yet what perfection have they achieved?

[@garedmorort]

@@johnmarston5600 Living in 2050 while most of the world lives in the past century?

[@johnmarston5600]

@@garedmorort Pure nonsense unless you think the world regresses by 2050.

[@yoface938]

Every country has its enthusiasts and “no where else in the world luxury products” made by the most recognized “premier specialist” in the world. And every country also has the equivalent of thrift shops. It’s just a game of rich or poor.

[@haruyanto8085]

@@johnmarston5600 Japan is pretty great, there isn't a country like it tbh

[@RCmaniac1231]

Basically what you’re paying for are absolutely perfect grapes. That’s why they’re so expensive

[@IshigamiSenku-kp4xz]

Now i have came to a conclusion: if you hear a fruit is from Japan, just know that it is hella expensive....

[@waqarghulam3548]

I ate these once and they were unbelievably beautiful and tasty.

[@hookwayz3964]

There is another quality called "Grape Ultra Pro Max" cost around 1200$.

[@aymanalhamss2482]

That's hilarious LOL

[@smurfiennes]

I bet they taste like Red Bulls

[@bambangsuharyanto4071]

😀😀😀😀😀😀😀

[@sharonkaczorowski8690]

Grapes, red grapes in particular are my favorite. Now I’m wanting to try these!

[@Milliondollarbarbee]

My local super market had these bought some so good

[@carleonemontana3408]

"I don't always eat grapes but when I do it's ruby romans" Stay grapey my friends🤣

[@kara6320]

If I ever won the lottery I would only be eating Japanese fruits 🤣

[@iliveinyourwalls5193]

@Kaleb Haitians will definitly not use it wisely lmao.

[@laurae7777]

Have fun blowing all your riches on premium grapes. Hey I’m not judging

[@timg2727]

It's amazing how many Japanese products are vastly more expensive than they need to be because of incredibly fastidious and painstaking production that mostly comes down to aesthetics (or relatively minor functional improvements) in most cases.

[@oftin_wong]

I don't buy the notion that it equates to the best of anything

[@tamuren1397]

the grapes look like a cartoon representation of grapes. I want to try them!

[@jonathandjing1065]

What people don’t get it is that these aren’t meant to be eating like regular grapes 🍇, most of these things are mostly as gift within family, friends and business.

[@jeffwang6460]

It's interesting to see that although they sell almost exclusively to Japanese buyers, the sellers use English words for the variety and grade of the grapes. Perhaps because the Western exoticism helps drive the prices even higher.

[@Hila2205]

Japanese has 3 alphabets and one is dedicated exclusively to foreign words and expressions. It was developed specifically for concepts that Japanese just didn't have before the 1860s. It could very well be that grapes aren't endemic to Japan and they did not even grow them before being introduced to them by westerners. Therefore all terminology related to grape agriculture is foreign.

[@chal3112]

Years in the future Buyer: Why is this damn fruits so expensive The seller: You can shit green Buyer: Good point leme have them all

[@flynnrider4354]

Japan has so many premium labeled products. From Beef, Pork, Tuna, Mangoes, Apples to Grapes!!

[@jspiro]

Only someone that had just realized they forgot their anniversary on the way home would spend $12k on a bunch of 🍇.

[@fonagsallowed2409]

Japan: "fruit is a luxury or gift item" America: *Lol

[@DulyDullahan]

I remember coming across the fruit section when I went to Osaka and it was ridiculously expensive. I had no budget for it but it was fascinating how perfect they looked.

[@hfbudiman]

Why there's no one making wine outta this. Imagine the price dude, profit++

[@numo203]

I happened to taste it once and let me tell you. The taste is totally unique. It was sweet , juicy , and had a little grape wine taste to it. Its worth it if you visit japan with a group of friends. Split the bill and you each taste a few. Its extremely worth it.

[@JaccoSW]

I have had some at a hotel once. Your description is correct. It tasted very full and sweet bordering on having non-alcoholic wine exploding in your mouth. Definitely want to try some again.

[@user-kn2yk2qt9r]

I feel stressed for the grapes. All the expectations.

[@huayang2467]

Hahahaha, and most get weeded out as failures.

[@thewarhammer8707]

Whenever I see these titles with the so expensive being repeated I can only see the kid from the middle writing these and whispering that to himself.

[@jyn9549]

lol reminds me of Mr. Krabs scamming ppl by calling things fancy and rare

[@danield6740]

Time to change my job!!!! Lmao

[@DaniMartVTen]

Make a Ruby Roman Jelly Sauce for some A5 Wagyu that was sous vide in Juyondai Sake and served garnished with Gold Flakes.

[@samwrought5650]

Few orders of those coming right up 😆

[@sherinshetty92]

Selling my house

[@samwrought5650]

@@sherinshetty92 🤣🤣🤣know any good organ harvesters?

[@BlightedLight]

Next up on So Expensive, Why the President Sultan King Emperor Dictator Governor of South Narnorea's yearly food cost is So Expensive.

[@jameslc1542]

I can hear one of their mother grape saying "look at your cousin He looks more plump than you could ever be"

[@poisonmusic8354]

Those grapes look perfect.