Why the Dutch Government Has the Best Graphic Design

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Hoog

Hoog

2 жыл бұрын

This is a video on the Rijkshuisstijl, which is the Dutch Government's Visual Identity. It also compares with Sweden's government identity, the Swiss government identity, and the German government identity.
To be quite frank, this video was a bit of a passion project, and I will not make videos like this in the foreseeable future.
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Studio Dumbar, Dumbar, NS logo, Post NL

Пікірлер: 1 500
@welwin0389
@welwin0389 2 жыл бұрын
I as a Dutch person just had a panic attack when he showed the blue envelope
@prodbyjoost3252
@prodbyjoost3252 2 жыл бұрын
i feel u
@jeffreycoomans8728
@jeffreycoomans8728 2 жыл бұрын
And the green envelope too
@MrTurbo_
@MrTurbo_ 2 жыл бұрын
the purple and white aint my favorite either
@kaelon9170
@kaelon9170 2 жыл бұрын
@@MrTurbo_ The purple and white letters give me mini heart attacks every time I see them. (those are fines, for people that have no idea)
@niko6248
@niko6248 2 жыл бұрын
@@kaelon9170 thanks, I had no idea. - an American
@NotJustBikes
@NotJustBikes 2 жыл бұрын
Some people accuse me of being funded by the Dutch government. I guess I should update my branding to match.
@abhi211-T
@abhi211-T 2 жыл бұрын
Jason it's past 2am, please go to sleep
@ironnoriboi
@ironnoriboi 2 жыл бұрын
ben je dat niet dan?
@Nerf_Jeez
@Nerf_Jeez 2 жыл бұрын
😂😂😂
@Wrecker3D
@Wrecker3D 2 жыл бұрын
I don't belief that, although it sometimes looks like you're sponsored by Batavus, Gazelle or one of many other bike manufacturers (btw have you ever made an item on all those brands other countries probably never heard of, maybe do it with a bicycle repair shop on their experiences with common or brand specific problems
@leobragaurbe
@leobragaurbe 2 жыл бұрын
So trueee, the Dutch government should hire you as their city planning official
@medjin546
@medjin546 2 жыл бұрын
Two thoughts to consider: - PostNL is a private company and can run their own designs. - The recent house of parlement is temporary untill the old one is refitted. But you're right, it's hella ugly. Looks like you can do boldering there.
@NLJeffEU
@NLJeffEU 2 жыл бұрын
Everybody hates it 😂👍
@jonahb9492
@jonahb9492 2 жыл бұрын
We (the Dutch) payed 200 000 Euro for those colored rocks....
@Bstingnl
@Bstingnl 2 жыл бұрын
The NS, the Dutch railways, is technically *also* a private company, although the Dutch government is its major stakeholder. They can also run their own designs.
@lethalnl
@lethalnl 2 жыл бұрын
@@jonahb9492 which i believe is 0.2% of the budget of the relocation and required by law to be spent on art installations. as in every government project needs to spend that percentage on art.
@123ricardo210
@123ricardo210 2 жыл бұрын
Probably worth mentioning that one of the rumours as to why it looks like that is because a bunch of parliamentarians complained about the designs being way too grand and expensive based on a handful of leaked photos (eventho some of them had seen full plans, including costs which were not as bad). So the designers alledgedly countered by making it purposefully very minimalist and, frankly, like a regular seventies office.
@sledge3581
@sledge3581 2 жыл бұрын
as a Dutch person, I'm pretty satisfied with our emergency service vehicle designs. on the newer vehicles, the red and blue striping that's universal to all vehicles is now also reflective which makes them more visible at night. to add, the green vehicles are emergency coordinators, usually, they're civil servants called out at big emergencies to coordinate emergency services between regional departments
@gabrielbrouwer
@gabrielbrouwer 2 жыл бұрын
It’s always been reflective. And fire trucks have white and blue striping.
@dancinginunderwater
@dancinginunderwater 2 жыл бұрын
I love that for the most emergency vehicles, they incorporated the colors of the flag in three different ways.
@kathrynelrod5570
@kathrynelrod5570 2 жыл бұрын
sounds like a much better system than “get cops to do everything”
@stevenwier1783
@stevenwier1783 2 жыл бұрын
@@kathrynelrod5570 especially when the cop has a few months of mediocre training instead of years of proffesional training haha
@TheIndieGamesNL
@TheIndieGamesNL 2 жыл бұрын
@@stevenwier1783 american vs dutch cops be like
@notieming
@notieming 2 жыл бұрын
“Taste and design is always subjective, with the exception of my own, which is unparallel in its sophistication” I love this channel
@s8v1
@s8v1 2 жыл бұрын
he says it so serious that you just assume that it's true
@abhishekvchaudhari8181
@abhishekvchaudhari8181 7 ай бұрын
@@s8v1 it is
@IO-_-Ol
@IO-_-Ol 3 ай бұрын
I didn’t even think of questioning it before I read your comment. He is right.
@filmpjesman1
@filmpjesman1 2 жыл бұрын
One thing to note: PostNL has been privatised for some time now, that's why the design may not be as 'clear' as Dutch governmental design. It was designed by a private company for a private company. Though I agree it ain't great design
@dylan380jwz
@dylan380jwz 2 жыл бұрын
The NS is also a private company.
@barthettema7323
@barthettema7323 2 жыл бұрын
@@dylan380jwz 100% of the shares of the NS are owned by the government, which is not the case for PostNL, which is publicly traded.
@TheWatchernator
@TheWatchernator 2 жыл бұрын
that PostNL logo was made in the period when every single logo had to be a rounded triangle.
@Glyn-Leine
@Glyn-Leine 2 жыл бұрын
@@TheWatchernator yap, same as KPN
@fissavids8767
@fissavids8767 2 жыл бұрын
It's not even a dutch owned company anymore haha
@danielkhangutierrezdelaroz5176
@danielkhangutierrezdelaroz5176 2 жыл бұрын
ive literally never, in my entire life, seen a video that pertained so much to my niche interests such as this one. For some odd reason, I always recognized and thought extensively about government graphic design from the Swiss to the Pakistanis but never would I think that tens of thousands of others were also noticing these details. As a dutch resident, I really admire how easy it is to profile federal material: like you said, that blue letter is noticible from a mile away. Digital content and centralization in design strategy during the pandemic was also very effective. Terrific video!!!!!
@calebwhiting8744
@calebwhiting8744 Жыл бұрын
The country of Chile has quite interesting graphic design.
@joosepkaan
@joosepkaan 2 жыл бұрын
A note as an Estonian (who actually does some Estonian governmental branding), I agree that it is designed like a startup than a nation (the graphics you demonstrated), but these are the graphics Estonia uses to market itself outside of Estonia. Inside Estonia governmental facilities have a lot more toned down and less "startup" design for the citizens. Estonia just wants to paint the picture of that design to others. :D
@harrisonreinisch9202
@harrisonreinisch9202 2 жыл бұрын
Love that you animate almost all your stuff. A lot of other infotainment channels that have really good content have been shifting to using stock footage instead of animations, which is fine but loses a little something. I appreciate all the work you guys are putting in - the videos are excellent!
@tensorflow5777
@tensorflow5777 2 жыл бұрын
I hate that he animates everything! Dude get some break and pump up more videos with mostly stock footage!
@JmMateo933
@JmMateo933 2 жыл бұрын
Yeah
@sprinkleman8103
@sprinkleman8103 2 жыл бұрын
By the way can anyone explain to me what the graphic design of a government is? I don’t know what it means and I can’t seem to be able to find an answer on google
@PlasticSchaap
@PlasticSchaap 2 жыл бұрын
@@sprinkleman8103 Simply said, graphic design means how it looks. Which style, which letter font, which colours, ect.
@sprinkleman8103
@sprinkleman8103 2 жыл бұрын
@@PlasticSchaap okay thanks!
@cacamilis8477
@cacamilis8477 2 жыл бұрын
"Be normal, and you'll be crazy enough" is a Dutch saying that encapsulates our politics and society quite well. "Doe normaal, dan doe je al gek genoeg."
@DyslecticAttack
@DyslecticAttack 2 жыл бұрын
I mean, I'd translate it more to "Just be yourself, then you're already unique enough". Since that's a bit closer to the meaning. But yeah, we as a nation tend to share that philosophy and approach to our daily lives. There is no reason to act up and seek the peak of eccentricity, just be yourself, accept yourself, and accept others being themselves unless it directly negatively affects others. My personal guess is that that philosophy is also why we were among the very first to legalize gay marriage (even if there still was the usual negative religious response to that in some areas).
@zioxei
@zioxei 2 жыл бұрын
this is what my dutch friend tells me, if you try to act normal then you'll go crazy
@eenmens8760
@eenmens8760 2 жыл бұрын
Is dat niet een calvinistisch gezegde
@honkhonk8009
@honkhonk8009 Жыл бұрын
"Be Crazy, and itl be normalized soon enough" Might aswell be Americas saying.
@cacamilis8477
@cacamilis8477 Жыл бұрын
@@honkhonk8009 Sounds like my idea of fun tbh
@calum5975
@calum5975 2 жыл бұрын
I'd urge you to look at the UK's governmental design. Every UK gov website is universal and simple, helping people with disabilities etc read and use said websites. This design is also seen on any official letters, tax documents etc.
@BinalYT
@BinalYT 2 жыл бұрын
That's what I was thinking. The Dutch logo is just a coat of arms, which the UK used for years as it's logo and has since simplified that to just a crown on the top of the coat of arms.
@zacgrierson
@zacgrierson 9 ай бұрын
design-system.service.gov.uk/
@MrToradragon
@MrToradragon 2 жыл бұрын
Small clarification about logo at 6:55, SŽ is not rail company in sense of company that runs trains, but is organization that takes care about tracks, as well it stylized Ž (pronounced as zh) that is first letter in Železnice which is Czech word for railway. BTW železnice is combination of words železo (iron) and silnice (road), so it is basically iron road.
@Ink_25
@Ink_25 7 ай бұрын
Funny, I didn't know that. In German, Eisenbahn is the same: "iron way"/"iron road"
@UniquelyUnseen
@UniquelyUnseen 2 жыл бұрын
Really enlightening stuff! One of the reasons I made my content in the first place was a love of government design iconography yet never knew how to present it. Communication between government and citizens is massively important. the Dutch have such unique, functional designs!
@jelletje8
@jelletje8 2 жыл бұрын
subed
@sittinggolem4729
@sittinggolem4729 2 жыл бұрын
just looked at your videos, i subbed!
@thestudentofficial5483
@thestudentofficial5483 2 жыл бұрын
Well your videos are interesting. Subbed boi
@HalfLeftToby
@HalfLeftToby 2 жыл бұрын
I would make an argument that British graphic design is much better at being a governmental design. The whole GOV.UK Design System (which things like websites, logos and copy are based from) isn't just there to look pretty - it's also meticulously user researched and designed to be accessible by everyone, including those who have impairments like poor vision or whose main language isn't English, with this research being completely open-source and contributable by anyone. In the UK, it is now a legal requirement for departments to effectively make designs to accessibility standards, and as the GOV.UK Design System always complies with those regulations, pretty much every department uses it, creating a consistent theme across Government. A lot of the designs you reference from the Dutch would actually be illegal for British departments to use, because a lot of the colours and effects the Dutch departments use in your examples (such as translucent text and poor colour contrast) break the accessibility guidelines. And the thing is, the government is there to serve everyone's needs - so what's the point in designing something not everyone can access? It's just a waste of time and money otherwise at best, and is discriminatory at worst. There is absolutely no reason why governments cannot make accessible content for everyone *and* make it look pretty, because it's being done right now (at least in my opinion). EDIT: I should say, I am biased, for I do actually work on and with the GOV.UK design system.
@rw3899
@rw3899 2 жыл бұрын
Least chauvinist brit
@nextlevelbrosagency
@nextlevelbrosagency 2 жыл бұрын
I'm Dutch and have worked as a graphic designer there, also for the government, but much prefer the British graphic design approach and resulting look. Great work by the Netherlands all things considered but not on the UK level, you are no. 1 globally in my book.
@hpsauce1078
@hpsauce1078 2 жыл бұрын
Mmm you really have to appreciate the UK govt graphic design, it is one of the only things we have that make us look competent.
@dekaaizer2550
@dekaaizer2550 2 жыл бұрын
Well hoog is dutch so he to is biased.
@negativeiqpoints396
@negativeiqpoints396 2 жыл бұрын
well your british so dutch better
@kaelon9170
@kaelon9170 2 жыл бұрын
05:46 The green one is not "regional protection", it's for the "veiligheidsregio" which translates into english as "safety region". It's essentially a government body that coordinates cooperation between the other emergency services in case of big incidents. They work at a high level to ensure proper cooperation, request backup from other regions (i.e. extra fire trucks when there's a really big fire) etc.
@margi392
@margi392 2 жыл бұрын
6:53 This is not Czech's national rail company, that would be "České dráhy" - Czech railways, which has logo of letters ČD. The logo shown stands for "Správa železnic" - which are the railway administration (Still owned and funded by state), they own most of the railways (they build new and maintain them) but they do not operate trains, you can't see their logo on Czech public transport trains.
@Jytami
@Jytami 2 жыл бұрын
I was also very confused bc the Czech Hamburg-Prague trains look distinctly different than DB trains. Blueeeee
@casperdewith
@casperdewith 2 жыл бұрын
Quite smart how they sneakily incorporated a ž into the logo.
@margi392
@margi392 2 жыл бұрын
@@casperdewith Good catch! Did not realise that it's actually "ž" from word "železnice" (railway). Even tho it's so damn obvious and now I can't unsee it. That actually makes the logo's design pretty smart and good.
@jasonbraun127
@jasonbraun127 2 жыл бұрын
I'm always glad to see that other people care about something as trivial as government design as well. I've always wanted to see someone compare many different designs in-depth and give their opinions about it and your video has come the closest so far to scratching that very specific itch.
@bobrobert533
@bobrobert533 2 жыл бұрын
Move to Netherlands to study marketing and have always been impressed by the gov sites here compared to at home. Sites related to covid restrictions were also much clearer than most I’ve seen for other countries
@der.Schtefan
@der.Schtefan 2 жыл бұрын
I lived in Amsterdam for 6 years, The dutch IRS still sends me letters to this date to my German address, because of some tax stuff. They are the prettiest and easiest to read letters I have ever received in my life, in beautiful blue envelops. Compare that to the German tax office that sends their correspondence on brown recycled paper printed with what appears to be a 9 head needle printer.
@justin.booth.
@justin.booth. 2 жыл бұрын
I fully agree with all your points but I think that following that logic the British government design probably edges it out. I moved to the UK about a year ago and I was incredibly impressed by how consistent and recognisable anything to do with the government is. Train station signs, websites of course, road markings, even public safety notices at construction sites. It just feels so much more cohesive and recognisable than anything in the US. Everything I have seen in the Netherlands -- while quite nice and well put together -- doesn't have that same sense of unity as the British design does.
@TheGamesWin
@TheGamesWin 2 жыл бұрын
7:14 It's not upgraded, the usual chamber that is used is unavailable because of a major maintenance cycle. The room you see there is just temporary till the old one is available again.
@cluelessmango768
@cluelessmango768 2 жыл бұрын
Still, those rocks on the wall were not worth the amount spent on them.
@dutchman7623
@dutchman7623 2 жыл бұрын
@@cluelessmango768 One looks like they've been throwing shit at the PM, but he deserves the name Teflon Rutte. It only sticks to the wall.
@DemonOfEndor
@DemonOfEndor Жыл бұрын
@@cluelessmango768 They are very funny rocks! The parliament pretends to care about all of the regions by putting dirt from all of them on the wall.
@isaiahc8390
@isaiahc8390 Жыл бұрын
This world is rapidly passing away and I hope that you repent and take time to change before all out disaster occurs! Belief in messiah alone is not enough to grant you salvation - Matthew 7:21-23, John 3:3, John 3:36 (ESV is the best translation for John 3:36) if you believed in Messiah you would be following His commands as best as you could. If you are not a follower of Messiah I would highly recommend becoming one. Call on the name of Jesus and pray for Him to intervene in your life - Revelation 3:20. Contemplate how the Roman Empire fulfilled the role of the beast from the sea in Revelation 13 over the course of 1260+ years. Revelation 17 confirms that the beast is in fact Rome. From this we can conclude that A) Jesus is the Son of God and can predict the future or make it happen, B) The world leaders/nations/governments etc have been conspiring together for the last 3000+ years going back to Babylon and before, C) History as we know it is fake. You don't really need to speculate once you start a relationship with God. Can't get a response from God? Fasting can help increase your perception and prayer can help initiate events. God will ignore you if your prayer does not align with His purpose (James 4:3) or if you are approaching Him when "unclean" (Isaiah 1:15, Isaiah 59:2, Micah 3:4). Stop eating food sacrificed to idols (McDonald's, Wendy's etc) stop glorifying yourself on social media or making other images of yourself (Second Commandment), stop gossiping about other people, stop watching obscene content etc. Have a blessed day!
@jaimienile8102
@jaimienile8102 2 жыл бұрын
The perfection the shapes in this video are animated with is sooo satisfying! Great job!!
@gooridi
@gooridi 2 жыл бұрын
Man your content is amazing. The colors, overall design, pace, the music. Everything is perfect. I just binged everything you have. Keep up Tyne good work
@halilzabun
@halilzabun Жыл бұрын
Got this video randomly suggested in my feed and you successfully converted me into someone interested in design choices of countries now. Great video! Also really love your motion graphics.
@loganparker7334
@loganparker7334 2 жыл бұрын
American here, sorry, but I absolutely love your videos! Your stylization, storytelling, and sense of humor are so refreshing. Thanks for being one of my new favorite channels!
@tamro9701
@tamro9701 2 жыл бұрын
I love the dry humor, I could not stop laughing at the importance of the dutch military on the world stage
@materodic
@materodic 2 жыл бұрын
Your videos are so high quality and informative! Keep up the work and you'll get to 1 million subscribers in no time!
@hehhs9900
@hehhs9900 2 жыл бұрын
Wow, the quality of the mic, the animations, everything. You just gained a new subscriber
@mojibake7868
@mojibake7868 2 жыл бұрын
You didn't really comment on why Dutch Design is of high standard. Let me try to share my view as a Dutch designer that has worked on projects that were awarded with Dutch Design Award. There are a lot of good design studies at renowned Dutch art academies. The quality of education is really high because as an art student, most of your teachers are founders of or working at world-class design studios and agencies, or have their own practice. Combined with thorough theory classes, this provides good chances to connect and work with industry professionals. I've been a coding teacher for Graphic Design students at an art academy, and I was surprised that the level of motivation is still really, really high amongst the students. There are foreign students that actually fake their remote interviews because it's not easy to get in. Your English language skills and portfolio must be on point. Also emotion runs high sometimes, especially with the mid/end-term assessments. You might think that you would only paint or make stupid sculptures, drunk and/or stoned at an art academy, but I can assure you that it's a 24/7 job. Imagine having to be creative all the time. The end result from some assignments might make no sense (visually) to external viewers, but it's four-year (or much longer) process where you learn a mindset. I can compare it to letting a seed grow, you have to drop all your previous design beliefs and start from scratch during your studies. Good education and high standards are key for good design. You need to want to innovate. The Dutch Government design is a good example of a well-made design system, which is a result of competent artists and designers. Invest in art academies and tutors if you want good design!
@kwekker
@kwekker 2 жыл бұрын
altijd fijn om even een video te kijken die Nederland in het zonnetje zet
@MrDistantdreamer
@MrDistantdreamer Жыл бұрын
You've beautifully summarised something that I've thought about in the longest time - well done!
@shiftx6520
@shiftx6520 Жыл бұрын
It's been a while since I've seen a video/KZbin channel so slick in design! I've loved your video and subscribed! May you have the fortune to live off your passion
@Charlzton
@Charlzton 2 жыл бұрын
I think the UK has some really good, clear, functional design across its departments. It's simple and attractive, more formal than fun, and the Gov.UK website is probably the best government website I've used, very accessible, easily navigable, etc
@BassFlapper
@BassFlapper 2 жыл бұрын
What a great video, I especially liked the unification of the vehicle color schemes. Every government should have their service vehicle branches unified.
@ArturNagy
@ArturNagy 2 жыл бұрын
Thanks for the informative video, loved the style and content! Way to go!
@jacobqchristensen
@jacobqchristensen 2 жыл бұрын
I’ve always thought NL had great graphic design and brand integrity. I’m glad I’m not the only one. Great video!!
@KA1N3R
@KA1N3R 2 жыл бұрын
When I did an internship at a German federal authority, it felt so cool to paste that federal icon on a report I was writing. Design has power
@jonas1630
@jonas1630 Жыл бұрын
At which one did you do the internship, if I may ask?
@KA1N3R
@KA1N3R Жыл бұрын
@@jonas1630 sorry, don't really want to state that
@rizkyadiyanto7922
@rizkyadiyanto7922 Жыл бұрын
@@jonas1630 the SS.
@thenetherlands5838
@thenetherlands5838 5 ай бұрын
Meanwhile I can stamp our beautiful logo and send blue envelopes to people for my internship.
@IntoEurope
@IntoEurope 2 жыл бұрын
Great Video, love the real 3D! ;)
@janikowski264
@janikowski264 2 жыл бұрын
Great video! Found a new appreciation for something I never paid too much attention to as someone from the Netherlands. One thing I’d like to clear up though. The “new parliament building” you showed is actually a temporary one the government will be using while they renovate the original buildings. I do agree that it doesn’t look great, but luckily it’s only temporary.
@nielskooloos5726
@nielskooloos5726 2 жыл бұрын
I just checked out your other videos and I'm in awe of your design language. It's all so sleek and well made. Good job, dude!
@macten6819
@macten6819 2 жыл бұрын
Nice that you shed some light on this, I've always knew our design was more friendly and recognisable than of other countries. Some of the US ones for example are way over the top up to a point where you need a magnifying glass to identify which government body they represent. Perhaps you could have included font design as well in this video, we are leading in this field as well and companies from all over the world come to us for designs.
@user-zq4bn2hu5y
@user-zq4bn2hu5y 2 жыл бұрын
Blackout Logo design is pretty not bad either
@whatskraken3886
@whatskraken3886 Жыл бұрын
I gained a fondness for Dutch design when I lived there for 4 years. This was a really well done video
@jazebuchheister5437
@jazebuchheister5437 2 жыл бұрын
i love your videos! They're so soothing to watch. Keep it up. Love from Germany
@Fiercefighter2
@Fiercefighter2 2 жыл бұрын
I love how cheeky you are about your own content and the content of other infotainment youtubers
@jxpsert3494
@jxpsert3494 2 жыл бұрын
5:39 the 'regional protection' is the veiligheidsregio (safety region). it isn't really an emergency vehicle, more like a car that staff uses to go to and from work (and sometimes to go to incidents). the safety region is just the organisation that regulates fire and ambulance service in its area.
@MrAronymous
@MrAronymous 2 жыл бұрын
The veligheidsregio coordinates regional disasters, like large fires, floods or explosions. We've seen them used extensively during corona.
@Mackesomething
@Mackesomething 2 жыл бұрын
Dude, beautiful work! Great job, keep it up
@sporebryan2000
@sporebryan2000 Жыл бұрын
The end note was really compelling, subscribed
@EusebiusAT
@EusebiusAT 2 жыл бұрын
God, I've just fallen in love with your videos! They are simple, thought provoking and a fresh breath of Europran air on a platform that is completely over saturated with American sensationalized politics.
@smida3
@smida3 2 жыл бұрын
I mean, in 6:57 the Czech Republic national rails company is a stylized letter "Ž" signaling the word "železnice" which means "rails". It's not the logo of the company that operates the trains (as DB is), it's the logo of the company that operates the rails. :D It was nice seeing it mentioned in your nice video though.
@Nutzelpivot
@Nutzelpivot 2 жыл бұрын
The way you present this is on point, love it haha. Lekker bezig man
@hexeeb
@hexeeb 2 жыл бұрын
Love your content and these fluid motion graphics are just 👌.
@meeru6185
@meeru6185 2 жыл бұрын
In my opinion, I would say that Dutch government design isn’t that different from German design: same limitations in both. But, I would say that one decision, the stripe, has made this design so different from German: the German government design lacks a clear centre and sorta pushes to the left - you have the black-red-gold strip, followed by a free-floating eagle, followed by the name, so the weight is lying towards the stripe. In Dutch design, the stripe is the centre of weight, which allows for it to be in the centre of any communication (posters, mail, letters) rather than by the side. Another thing is key colour: Germans don’t really have one in their design, so it fits anywhere, but doesn’t carry any message other than “this is Germany”. Whereas, Dutch design uses blue - and by a lot. The stripe is blue… and that’s it. No red, no orange - just blue. This allows this colour to dominate overall communications, but it also carries the meaning of calm and stability - something you would want to associate your government with (unless your plan is to freak everyone out that you’ll nuke the world). Also, this sort of colour principle happened for corona communication in Denmark: rather than use alarming colours (looking at you, Switzerland, and your red, yellow and “VOICI COMMENT NOUS PROTÉGER”), Denmark and its health authorities went with blue for corona communications, and a bit square-ish [corona | covid-19] logo, for communicating new requirements and how to protect against the virus. Same rules were applied for green and vaccination campaign. If you find this topic interesting, a review of corona communications design (or maybe even communications themselves) across multiple countries could be pretty interesting.
@adriannielsen787
@adriannielsen787 2 жыл бұрын
I would love to watch a video on coronavirus communication design
@leagueaddict8357
@leagueaddict8357 2 жыл бұрын
The Eagle has big cultural significance in germany so it has a good reason to be included, going back to the middle ages and maybe even before that the HRE is a great example of this, not only did their designs have eagles lots of smaller districts that were part of the HRE had eagles in them.
@ZoeKock
@ZoeKock 2 жыл бұрын
@@leagueaddict8357 I mean, the Dutch logo is a lion, you could perfectly incorporate a designated colour to "the governement" and still keep the eagle
@leagueaddict8357
@leagueaddict8357 2 жыл бұрын
@@ZoeKock These are 2 different countries, the eagle is a german symbol not a dutch one
@leagueaddict8357
@leagueaddict8357 2 жыл бұрын
@@ZoeKock Two different countries, Germany = The Eagle Netherlands = The Lion these aren't the same thing and the logo's can't be used interchangably because of cultural differences.
@maxzett
@maxzett Жыл бұрын
2:07 Why does it feel like whoever did this, watches a lot of Wes Anderson?
@alexhartan
@alexhartan Жыл бұрын
Great analysis, thanks for the amazing content
@VaibhavShewale
@VaibhavShewale 2 жыл бұрын
well researched work dude!
@frenkie_music
@frenkie_music 2 жыл бұрын
Honestly I love how countries get creative with national rail companies' branding. And as I am from the Czech Republic, I gotta say I love the dutch Rail company logo and also the czech one!
@hesterclapp9717
@hesterclapp9717 2 жыл бұрын
If you like train company logos, come to the UK where there are over 20 different companies with different logos, with new ones coming and going every few years
@frenkie_music
@frenkie_music 2 жыл бұрын
@@hesterclapp9717 Is that a jab on how cofusing it is or do you genuinely like it hahah
@meeds7473
@meeds7473 2 жыл бұрын
I feel like a lot of what you're talking about is relevant also to the UK government, and arguably done better. Heck, even their government website won an award in 2013 for how well designed it was and it was subsequently used as basis for other government websites - even the Netherlands government website was based on it. Their logos also follow a pattern but are still visually distinct enough from each other - they're all the same size and use a different accent color to differentiate between themselves. I was quite surprised that you didn't use them as a comparison tbh
@soggycatgirl
@soggycatgirl Жыл бұрын
Barely 0:20 in, and I already love the video -- I thought 'no' in response to the first bit, and then you followed it up with exactly what I was thinking, love it!
@YannickFilms
@YannickFilms 2 жыл бұрын
Interesting Video!💯The "DB-Logo" created an instant rage attack for me, as I'm from Germany.
@kempo_95
@kempo_95 2 жыл бұрын
To explain the emergency services with the green color at 5:43. It's a department that is focused on communication and mostly communication towards the media. They are only used for very big incidents that will be covered on TV and such, or incidents that people really need to know about.(in case of toxic gasses for example) Also we also got vehicles with dark blue and red and white stripes. They are for the military police.
@aModernDandy
@aModernDandy 2 жыл бұрын
Never received a blue letter so far, so that's good. I also really like that they often put what's in the letter on the outside, not the details but things like "This letter contains details about your options for a coronavirus vaccine" - so you immediately know what to expect and don't have that dread of the unopened envelope.
@lupsik1
@lupsik1 2 жыл бұрын
Im not even from NL and i got the blue one. It's so hard getting used to not being allowed to even slightly exceed the speed limit, in Poland there's about 10km/h of margin left for error. Pretty sure that's standard in many countries, then i visit NL and get a ticket for having an avg. speed 3kmph above the limit. Don't get me wrong, thats a solid system, just takes more getting used to than those few days i'll spend in NL every year
@aModernDandy
@aModernDandy 2 жыл бұрын
@@lupsik1 I haven't driven very much in the Netherlands yet, but this is good to know ^^ thank you!
@nickjerrat
@nickjerrat 11 ай бұрын
wow your videos are incredible, I'm hooked!
@hiya2793
@hiya2793 2 жыл бұрын
DAMN what a nice video. that was awesome thanks for making it!
@axslashel
@axslashel 2 жыл бұрын
6:30 Outside Germany itself I think it is more associated with DB Schenker, the package delivery company.
@gamefoun
@gamefoun 2 жыл бұрын
The most common logo you see on Czech trains is actually from ČD, the government owned train operator. Also, the logo you used is also supposed to be the letter Ž, for the word "železnice", which means "railway" or "railways".
@jalawami
@jalawami 2 жыл бұрын
Just to clarify this, the logo showed is from the railway infrastructure company SŽ (Správa železnic). Czech Railways (ČD) actually have very iconic and timeless logo
@gamefoun
@gamefoun 2 жыл бұрын
@@jalawami yeah, pretty much :)
@MrToradragon
@MrToradragon 2 жыл бұрын
@@jalawami I don't know if it is timeless, but certainly it is in use for almost 30 years and there is no reason to change it. I think that that the thing that makes it to stand out, even thou it follows common pattern that ÖBB, DB and other use, is that they had used two lines that evoke rails for the letters.
@isaiahc8390
@isaiahc8390 Жыл бұрын
This world is rapidly passing away and I hope that you repent and take time to change before all out disaster occurs! Belief in messiah alone is not enough to grant you salvation - Matthew 7:21-23, John 3:3, John 3:36 (ESV is the best translation for John 3:36) if you believed in Messiah you would be following His commands as best as you could. If you are not a follower of Messiah I would highly recommend becoming one. Call on the name of Jesus and pray for Him to intervene in your life - Revelation 3:20. Contemplate how the Roman Empire fulfilled the role of the beast from the sea in Revelation 13 over the course of 1260+ years. Revelation 17 confirms that the beast is in fact Rome. From this we can conclude that A) Jesus is the Son of God and can predict the future or make it happen, B) The world leaders/nations/governments etc have been conspiring together for the last 3000+ years going back to Babylon and before, C) History as we know it is fake. You don't really need to speculate once you start a relationship with God. Can't get a response from God? Fasting can help increase your perception and prayer can help initiate events. God will ignore you if your prayer does not align with His purpose (James 4:3) or if you are approaching Him when "unclean" (Isaiah 1:15, Isaiah 59:2, Micah 3:4). Stop eating food sacrificed to idols (McDonald's, Wendy's etc) stop glorifying yourself on social media or making other images of yourself (Second Commandment), stop gossiping about other people, stop watching obscene content etc. Have a blessed day!
@gameingwithtoxic
@gameingwithtoxic 2 жыл бұрын
Second video I got recommended from you and you earned yourself a new subscriber. Very nice editing and great quality! Keep up the great work, I'll be waiting for more.
@snuks1964
@snuks1964 Жыл бұрын
Was never convinced to subscribe so easily. Parental expectations are scary man, I've got you🙏
@dam2236
@dam2236 2 жыл бұрын
6:58 actually, that is not the logo of the CZ railway company, that is the logo of the CZ railway MAINTENANCE company, the railway logo is very simillar to the Deutsche Bahn one, it is two letters CD (České Dráhy/Czech Railways). The railway maintenance has an acronym of SŽDC, the letter Ž stands for the word železnice which means railway in czech, so the logo looks like a railway while it is also the letter Ž, but you won’t find the orange logo on czech trains or stations
@Pokeccc
@Pokeccc 2 жыл бұрын
Hey, finally, europe has a voice. I am big in Czechia but this year I hopefully get big worldwide, so I'll try to make some EU content as well.
@kamnafar
@kamnafar 2 жыл бұрын
Recommended and loved. Great work.
@Onyx2D
@Onyx2D 2 жыл бұрын
Great video! Love how everything looks, and the information is presented very nicely. I suggest that you ease your movements instead of just having them be so linear, I bet that would make everything look even better. Keep up the good work!
@eat_your_cereal
@eat_your_cereal 2 жыл бұрын
3:09 Mooo *cut*
@rutgerb
@rutgerb 2 жыл бұрын
The parlement moved to a temporary location, perhaps thats why it looks ikea. The actual parlement building is beeing renovated
@H4vald
@H4vald 2 жыл бұрын
Just discovered your channel because of this, keep up the great work.
@urbanreels2910
@urbanreels2910 4 ай бұрын
That subscribe end card was so personal so nice! Kudos brother!
@danboy12342
@danboy12342 2 жыл бұрын
As someone who has had to deal with some really annoying and awful government branding, both in and ex-eu (looking at you uk) this is abnice reminder of how things should be. The Dutch system is so good and so omnipotent i forgot about it all together, which is how graphic design for goverment should be. A statement by all means but bland enough so you dont get repealed by it and simple so that you dont spend much time thinking about it, in short a background item so that you focus on the content. Much like a nice watch the Netherlands have a system that can be a conversation started but unnoticeable enough to not draw attention. After all its the person the watch is on (or the goverment itself) not the watch thats what you're therefore. (or the design)
@aymankhan2266
@aymankhan2266 2 жыл бұрын
I’m not European, nor am I significantly interested in European affairs, but the quality of your artwork is honestly so cool! I can’t help but binge watch your videos all day
@snowy8926
@snowy8926 2 жыл бұрын
I like your videos, production and topics. Keep it up.
@EduardFelegeanu
@EduardFelegeanu 2 жыл бұрын
Instant subscribe! Thank yopu for this kind of content.
@kikivoorburg
@kikivoorburg 2 жыл бұрын
Ah yes more content to convince me we are the best country in the world; nothing like sitting back and feeling slightly superior to others for things I had no part in On a serious note though, I'm really enjoying the content you're producing now and it's especially fun to see you slowly incorporate more humour and personality into it! Keep up the great work!
@fabio5286
@fabio5286 2 жыл бұрын
In my country we do the opposite
@phantom-xb6wv
@phantom-xb6wv 2 жыл бұрын
This country is controlled by the elites. its a playground for them. the people are just pawns. Fuck this country.
@pawepiat6170
@pawepiat6170 2 жыл бұрын
UK's branding might not be the best looking, but their digital accessibility is one of the best (or so I heard). They originally designed it to work on Sony PSP console or something like that which i find really cool.
@HalfLeftToby
@HalfLeftToby 2 жыл бұрын
As someone who works on it - it's designed to function on literally anything with an internet connection. You could in theory use a terminal to access GOV.UK websites and it would be usable to an extent (although not perfect), as you only need the HTML (i.e. the raw structure of the site) - everything else has been designed to be optional. You can apply the CSS (the stuff that makes it look pretty) and the JavaScript (the stuff that gives us some extra features like analytics for research), but can disable both and be perfectly fine.
@break1146
@break1146 2 жыл бұрын
@@HalfLeftToby Some of our costumers are Dutch nationals operating British registered fishing vessels and they have to do quite a bit of paperwork since Brexit. I haven't heard much complaints and even some compliments on the operatibility of these sites, as they have to do them real time on often small VSAT connections. So kudos to your team. :)
@user-xr7hf3lp3h
@user-xr7hf3lp3h 2 жыл бұрын
The editing on this video was really good. Honestly this seems like a video to go viral, and get over 1 million views. That being said although I can understand the aesthetics of minimalist design ( more a Swiss international graphic design fan myself). It's not something I'm particularly fond of ( particularly in government settings). DB logo is something in my personal opinion is not good design language ( not being from Europe , had no idea what it was). I honestly prefer government design to more explicit/recognisable. since I assume if your looking for government/public service it must be somewhat important. I don't think function should be sacrificed for aesthetics.
@asterixdx
@asterixdx 2 жыл бұрын
This was a really great video. You've earned a sub :) I like that the video vibe is similar to wendoverproductions but also unique enough that it doesnt feel like a ripoff. Really enjoyed the music used here too
@nervachadikus
@nervachadikus 2 жыл бұрын
I must admit I'm thoroughly confused as to what the point of this video was.... but it good so 👍
@Duffynez
@Duffynez 2 жыл бұрын
Please please please tell me HOW you do such amazing animations?
@hoogyoutube
@hoogyoutube 2 жыл бұрын
No social life :)
@Duffynez
@Duffynez 2 жыл бұрын
@@hoogyoutube :D I already got that! And what software do you use? I am a teacher at university and I would love to do some off these as a help for my students.
@ivoh_
@ivoh_ 2 жыл бұрын
@@Duffynez Probably After Effects, it's used for most animation like this
@hoogyoutube
@hoogyoutube 2 жыл бұрын
A combination of after effects, blender, and cavalry
@dicerollingkobolds
@dicerollingkobolds 2 жыл бұрын
When I watched this video, I thought this channel would have like a million subscribers, but no... I was so surprised. I hope this channel will get there fast. Thank you for the quality content! 😄
@sikerow3180
@sikerow3180 2 жыл бұрын
God dam your content is high quality. You earned a sub for sure and hopefully manny more in the future
@rubidiummc
@rubidiummc 3 ай бұрын
HELP 2:36 SPIDER JUMPSCARE 🤯🤯🤯🤯
@shrimpaerospace
@shrimpaerospace 3 ай бұрын
THATS WHAT I THOUGHT TOO
@user6343
@user6343 2 жыл бұрын
Personally I'm familiar with a lot of websites of different European governments. I have to admit the graphical design is neutral. That's why it fulfills it's job. But still I'm going to criticize the organization of the contents inside a page. There is no organization. For each new topic you look up in the administrative site you have to have a masters degree or you don't understand it.
@codex4046
@codex4046 2 жыл бұрын
Can confirm I don't have a masters and the websites look clean but are an absolute mess
@mypdf
@mypdf 2 жыл бұрын
The Germans are pretty obvious as all of them tell you what side you are on in the upper left and give you the same menu, footer, etc. so you don’t need to reorient yourself once you have visited on of them.
@user6343
@user6343 2 жыл бұрын
@@mypdf I guess that's true for every site but I had issues with covid travel restrictions sites because updates where made without respecting what was written in other paragraphs. There was a lot of repetition etc. or a lack of definition (still don't know what the brits mean by fully vaccinated, 2 or 3 doses)
@mypdf
@mypdf 2 жыл бұрын
@@user6343 why are you talking about the Brit’s when my comment was about the German websites? Here the problem isn’t the design, but that rules and definitions vary from state to state
@user6343
@user6343 2 жыл бұрын
@@mypdf Ur right I wrote in a confusing matter
@thommyneter168
@thommyneter168 2 жыл бұрын
Cool vid, also with envelopes from the government, the one where you get a ticket is also pretty clear, it's 2/3 white and 1/3 purple. As with the tax letters, you know you really have to open it.
@ph4seon3
@ph4seon3 2 жыл бұрын
Great job, this was something I didn't know I wanted to know.
@sasjadevries
@sasjadevries 2 жыл бұрын
I think the new police uniform shows where they've totally failed. They could have made it modern and distinguishable by implementing diagonal lines in red and blue. But instead, they took the colour sceme of roadworkers' dresses, and projected that on an american-cop uniform; and they ended up with a stupid yellow line on black. I mean: why does the uniform totally contradict the design language of the police cars? Private security guards look more police-like than the police themselves.
@lunac2219
@lunac2219 2 жыл бұрын
2:18 Her voice sounds exactly the same as Greta Thunberg's voice who is also from Sweden 💀
@mu4784
@mu4784 2 жыл бұрын
I love your thumbnail design, perfectly catches the eye while blending into KZbin dark theme
@Milyie
@Milyie 2 жыл бұрын
the thumbnail looks like amogus🗿
@cajakit
@cajakit 2 жыл бұрын
Thank you for this, it was really interesting and eye-opening! You point out Italy as an example of good design; yet, when we talk about branding, the Italian public administration is stuck in a curious situation. Branding *does* exist since 2016 (together with an official font, Titillium, and a color palette) and just like the Netherlands, ministries with all their weird logos and no guidelines whatsoever were finally forced to adopt a standard layout for digital and printed materials. However, just like anything in Italy, there isn't an official requirement for public offices to respect said guidelines, so you might end up with a website that even has a mobile version, but receive a document which looks like it came out of a 90s fax machine. Probably the big issue is that the general public doesn't see this as a requirement, and politicians don't want to explain a reform which might be seen as a waste of tax money. Again, it would be interesting to see the relationship between public affairs and design, as it says a lot about politics in general. tl;dr Subscribed. I love how you animate everything. Bravo!
@yurab1834
@yurab1834 2 жыл бұрын
Great analysis. I feel like the branding of the Government of Canada is also a pretty good case study, as it's one of the earlier governments that standardized their branding. The result is that all government-related documents, websites and signage look very consistent, if not a little bland. Playing with colors is also not permitted, unlike what the UK or the Netherlands do. I also like their overall "Canada" wordmark logo. You can check out the full branding guidelines here: www.canada.ca/en/treasury-board-secretariat/services/government-communications/federal-identity-program/manual.html (it's fully in black and white because the manual seems to be scanned, in real life they use the colors of the Canadian flag, as well as black and dark blue)
@Nabajyoti_Falls
@Nabajyoti_Falls 2 жыл бұрын
Indian photoshop lovers: And i took that personally
@acid1910
@acid1910 Жыл бұрын
I feel like in Holland they really put thought into everything. I was in Rotterdam last month and everything was just so convenient, city planning, fantastically modern and creative architecture next to authentic old buildings, specific bicycle lanes separated from the car lanes, large open spaces, and everything in close proximity. I fell in love with the country immediately and I plan to move there from the hellhole Germany.
@lumko9719
@lumko9719 2 жыл бұрын
I love this topic and I love you channel keep it up
@AdriaanStoopid
@AdriaanStoopid 2 жыл бұрын
That subscription text at the end is genius, thanks for making me laugh hard af
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