Why Your Hotel s Booking Engine Is Failing And What Can Fix It

In this insightful episode, Jason Emanis sits down with Ed Rogers to discuss one of the most pressing issues facing the hospitality industry: outdated booking engines. Drawing insights from the recent h2c report, they explore why 78% of hoteliers believe their booking engines are no longer up to par and what can be done to address this challenge.
Topics covered include:
The major pain points with current booking engines, from poor UX to lack of optimization tools.
How outdated technology leads to revenue leakage and missed direct bookings.
The growing importance of mobile optimization and personalization for modern travelers.
Innovations like SHR’s Embedded Booking Engine and how it’s transforming the booking process.
The role of AI in driving personalization and enhancing guest experiences.
If you’re a hotelier or a commercial leader looking to regain control of your direct bookings and deliver a seamless guest journey, this episode is a must-watch!
Key Takeaways:
Steps to improve your booking engine and reduce revenue leakage.
How to leverage AI and data for better personalization.
The importance of integrating systems for a cohesive guest experience.
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To learn more about SHR visit shrgroup.com.
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