will.i.am -

As part of VEVO’s CERTIFIED series, will.i.am describes the making of “Scream & Shout,” which features Britney Spears. He breaks down each scene, and speaks about the overall tone he was looking for when conceptualizing it. He says it’s a “ strong, simple, minimalist, very effective video.”
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Music video by will.i.am performing #VEVOCertified, Pt. 6: Scream & Shout (will.i.am Commentary). (C) 2013 Interscope Records

[@thiery572]

Wil.i.am, you are such a GENIUS for creating this song. I heard it over and over again, whenever I needed to feel better. I confused with the negative comments, I think this song boosts Britney. This is the coolest Britney song after her comeback (seriously). Makes me want to watch out her Vegas performance!

[@rogeliocm00]

"Scream & Shout is a phenomenon." It is. "...for the Britney collaboration, that's a big part on the success. And I know that." Couldn't agree more. Coolest single of 2013 so far...

[@newlgh]

"...let me simplify it for ya it don't mean nuthin'" You know, I usually hate these videos, but this was actually fun and entertaining to watch.

[@diaryofsereshaswag]

This song was soooo poppin good🤩🤩

[@AlessiaFasano]

"Scream & Shout wouldn't have been what it was if it wasn't for the Britney collaboration. That's a big part on the success, and I know that." AMEN.

[@Voice_9_Heart85]

I love it because of its video... will.i.am and britney still rocks!

[@xLovo]

The more i watch the more i realize that its was really hardwork and well done!

[@adnanshafi03]

I lov u WILL.I.AM and even the song scream and shout! 3

[@eylinmaytecastaneda7923]

canta muy liindo y tiene una voz muy presiosa

[@gursimerkhera]

I love the song and the music video

[@usapopzayn4486]

I love that!!!

[@precytamparong7845]

I can't stop watching will I am vedio

[@GlamRockStylist]

Britney powerful, if any artist wants a big hit, work with Britney - simple. Love you Britney & thanks Will.I.Am for the song/video

[@Jacob7jumper]

2:23 a Maschine by native instruments, I find it funny how he said that he put 'his stuff' in there and also, Britney and talked and sang background, will.i.am was smart to have Britney's phsyco fans like this song just because it has her name on it

[@rohdi189]

William I'm ur biggest fan ever I love u and I think ur the best singer ever and I love ur fashion sense

[@AmySeeking]

I love this track!!

[@huseynagayev9082]

Forever Britney ♥♥♥♥♥

[@lopezjorge6627]

I

[@Deathrow7_]

Saludos desde España Negrete :D

[@francisconunezcordero3970]

K buenos recuerdos m trae esta cancioon 3

[@henniesolheim500]

awesome! i love this song

[@NativaDoAnus]

hes too funny lol

[@theteentalks]

how cool is that :O the cameras in Will's video are his and not just product placements :O

[@diaryofseresha]

Love love will i am he is so super talented af make dopest beats n vids

[@shamimbg30]

LOL I LOVE YOU OMGGG

[@VeraGiulia]

Honestly, I liked this song even before I knew there was Britney involved in it. I love the sound and the rhythm, even the lyrics that are really crazy! :-D And after watching the video I knew it was a masterpiece made by genius. Keep on doing more of such songs that give us a little more of life everytime we listen!

[@bruhgamingnl1315]

That probably was Tulisa's addition, the person who originally wrote the song that was stolen by will.i.am and Britney Spears. That's why Britney's doing an English accent. Tulisa only got song credits after she had to win a court case.

[@nicecoco01]

Beautiful

[@melissacampanelli8147]

AWESOME!

[@liptonek009]

will.i.am

[@Oliverburt16]

Love your song

[@MnMFamilia]

Awesome song and video

[@jintheband]

Love Will.i.am and Britney :) this was nice to see

[@sexywilly69]

Lmao!!!!! "It don't mean nothin" #dead

[@samusicfan94]

Will.I.Am is going to help Britney redefine pop music like she always does!

[@emimarcaramamu3411]

i love it

[@iamthefanblast]

you are a cool person!!! is awesome!!! I love you!!! I used download the song { scream and shout }!!!

[@TheAGFanForeverxD]

lol 0:51 black & white lololol

[@djbuzzerman]

YO WILL! lets ralk about the music production and the sick tech bass line while disco balls caught on fire... so electric while SO MELODIC... good video... but great musical insights on the track! congrats man... i really like it

[@danielsantos5328]

Nmocfnfx

[@KonohanaSakyuka]

will.i.am has an i.am-everything company xD

[@VlogThatShoot]

Preach it brother

[@TheSpazman44]

willy is a genius!

[@kikibanyacska5203]

I love his armchair:D

[@STEELSLINGA]

always cool to get their scoop/view on a video..

[@suehedges]

He's right about the process being tedious! Just finding the sounds themselves to make the beats innitially is a slow process. I just don't know what I'd do without my producer Ronnie stone. If I ever were to meet Will I am in person the question I would ask is where on earth did He get the idea for the triplet feel in the bridge? That is just pure genious!

[@sandradeneve195]

je kiff !!

[@tomisnotmyname5232]

You're starting to get it

[@kungasongpo5725]

I liket thanks

[@sanitsrowgameing8219]

Happy bday

[@jovica0101]

Love you Britney !!!

[@tiagofranciscodasilva1405]

VERI GOOD

[@Wequendi]

couldn´t agee more

[@doux221]

ha ha he's funny, positive guy! I didn't konw that

[@lickmytears]

I.L.O.V.E.Y.O.U !!!!!!!!!!!!

[@nabilah2510]

OMG !!! his shoes!!

[@annbesueno2510]

nice video..

[@MrDanielo633]

Man soul chill there no need be hat"n just let it be it style and music

[@ESE33]

"Because....Why can't I put my own car my video?" haha, Will sounds like a kid complaining when he says that! (:

[@Itsesteban1]

britney ♥

[@igor2978]

I like his chair.Need one for my room

[@pajfxxiv]

Me Too!

[@TheBlueKill]

pueden traducirlo por favooooorrrr

[@OZHTV]

THANKS BRITNEY :D

[@billjastin9318]

NICE

[@MrMatheeusxd]

B R A Z I L ♥

[@monicafavela6635]

Loveyou

[@Buujee]

I want the hat with the teeth so badly...

[@JAM987able]

I'm agree with you

[@portugaldinheiro7685]

look for the balance and you will be free, you will find peace and will live happy. Gray is the color of the creator. that white physical, mind black, transparent energy, is complete.

[@abwrootbeer]

please release a curse free version for the kids. I love this song!

[@tecktiew7115]

I love that music video about scream & shout by Britney Spears

[@AIPOPLSD]

Scream & Shout is a big hit! William and Britney, Bitch!

[@aidentan6547]

Britney Spears is the only reason i listen to this song.

[@archieandrews7533]

Alex Tay және

[@user-mb1jo5wf7j]

Мадияр Рымбаев з

[@zakidazupinova7526]

Мадияр Рымбаев г

[@evajaneryan3746]

You mean Tulisa lol

[@Rdarkzone]

does anyone knows the theme in the start?? that song is hot

[@MrHalo4ftw]

Will I AM AN I AMS CAT!!! MEOWF!!!!

[@shdsss4115]

Best

[@mak93gagz]

Stay Pressed,

[@britsluver]

Ain't they stuff hahaha

[@martin-bakker1624]

Please tell me where i can buy the hat with tha teeth? I need to know!

[@eduardoraya8488]

Cool

[@valentinalavalva7143]

Tiene que haber Lemonade Mouth 2 =)

[@georgemclachrie1439]

who can i contact will i am????

[@HammerHead656]

You can thank Basto for making it for him.

[@goodpiggie7982]

It hilarious because my dad sounds exactly like Will.i.Am and he sorta looks like him to

[@HereWeJoe]

How did you get to that conclusion?

[@damianareco4076]

britney tiene la cara de la tipica vieja americana ahora ajajaja

[@bricallofduty]

Britneyyyyyyyyyy

[@MarianJonasB]

I'm not a will.i.am fan but That Power isn't doing horrible and he'll release Fall Down with Miley, and it got NO PROMO and it did amazing, it went top 5 in a day without promo/video or anything. so I wouldn't say that :) PS: I love Brit and I think she helped him get this hit, but I wanted to clarify that.

[@runescape321able]

I love britney i feel bad for will that hes songs are only hits when other artist contribute

[@livelytasha]

he can't stop moving his legs omg

[@Human_Shrek]

perfect song for having a baby

[@DrReaLTalk1]

swag

[@leandro_oliveira8317]

BRASIL

[@carlos-enrique]

Good for Will to accept that the song success is for Britney and not for him

[@evajaneryan3746]

This was so cute, he's so humble... I got respect from him

[@thethanh7074]

4:21 what's her name?

[@jorgemorenoo]

MEXICO :)

[@Sorrenjb]

At 4:45 the director blows up a miniature car definitely as a fuck you to Will for making him put that dumb car in the video

[@juninhotutoriais3807]

truth

[@dzulia156]

najbardziej hipsterski teledysk jaki widziałam ^

[@TheRamondol]

pensei que era os menudos

[@lizzyoconnell2386]

and mj is THE KING OF POP!