WTF Happened to Lancia?

The word 'Lancia' in the automotive world brings up an array of different emotions. On one hand, they're known for falling apart and rusting away. But they've also been known for their incredible cars and nigh-on impeccable record in rallying. Today however, they sell only one car and are hardly seen outside of Italy. What the hell happened to them?
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DISCLAIMER: This video is not intended for persons 13 years or under. Special mention to all the original sources of certain clips used in my videos. Please do check out their content for the full videos.
Copyright Disclaimer: Under Section 107 of the Copyright Act 1976, allowance is made for "fair use" for purposes such as criticism, comment, news reporting, teaching, scholarship, and research. Fair use is a use permitted by copyright statute that might otherwise be infringing. There are certain scenes from the Formula 1 calendar where race footage is used. All those rights are property of FOM. Other photos and news elements are used solely for the purpose of assisting the original content illuminate a more in depth story
#WTFHappenedTo #Lancia #WRC

[@isnitjustkit]

To be fair, the phrase "Italy ran through Prime Ministers like Mustangs do people" could apply to literally any period in modern Italian history

[@camillaquelladegliaggettiv4303]

Fr.

[@R3ddyyg]

Ye can confirm

[@Limegreenedragon]

No lies detected

[@Rypsolisti]

Or any country in the western world

[@Konktg]

Or greek tbh

[@simonv5072]

The Delta s4 was a group B car, whose accident with Toivonen driving in the Tour de Corse caused the death of the group B regulation. The Delta HF integrale was the group A car that was so dominant in the late 80s and early 90s.

[@scordatura9259]

Yeah I was literally about to mention that aswell. There also seems to be a few more errors in the video that made it seem poorly researched

[@h80np39]

Yeah im very surprised that he made such an obvious error in making this video. The delta s4 was not a group A car

[@jasonmeehan1269]

As soon as I heard this I know then this guy did not have a clue. To be fear he said in the video he did not know about cars himself. Odd choice of video subject then. And quiet a few errors on the Stratos also.

[@nightfury732]

The S4 was introduced into rallying in year 1985 if I am not mistaken

[@kimmern999]

@@scordatura9259 I'd like to se how you would figuratively mention that.

[@TherealLorinser]

In Motorsport Lancia's partnership with Martini Racing is absolutely golden.

[@alc-d4163]

Formula 1 had the JPS Lotus Sportscar racing had the Rothmans Porsche Rallying had the Martini Lancia

[@TherealLorinser]

@@alc-d4163 yep, but both Rothmans and Martini Racing also came in Formula One, and JPS came in some Touring Car races.

[@TheLPN05Fan]

I think Martini Lancia is the best of them all, but Marlboro Mclaren must be mentioned to. (Gulf doesn't count)

[@messmeister92]

@@alc-d4163 could be that I’m weird but whenever I think of Rothmans in motor racing, I think of Williams. For me, Gulf-Porsche is the more iconic Le Mans duo. But for rallying it will always be Lancia-Martini or Subaru-555.

[@Louis-qr8cf]

Martini racing is just recognizeable thing

[@fkez0510]

A moment of silence for anyone who doesn't know old Top Gear

[@Just_Tong]

Those people had no childhoods or indeed adulthoods

[@andrewwinslow9315]

Tonight on Bottom Gear

[@wtffreak99]

@@Just_Tong yeah cause i am 13 and i knew that something like top gear did exist since 2019 when the forza horizon 4 came out and now i want to watch old top gear bit i don't know where and i had a childhood and i think that top gear is gold

[@unfortunately_fortunate2000]

@@wtffreak99 top gear first started in the 90's buddy

[@unfortunately_fortunate2000]

you mean, Top Gear in the 90's? or early 2000's Top Gear? ;)

[@kartaltoth684]

6:59 Group B was never going to live past 1986, the class was planned to be replacement by Group S which was Group B but with a 300HP limit and a *lot* of makes already had cars nearing completion but Toivonen fatal crash scrapped Group S.

[@andymb601]

Are you sure about the 300bhp limit? Because the Audi RS002 prototype made over 700bhp

[@DealerD8vE]

@@andymb601 And Lancia was developing the 600+ bhp TriFlux powered ECV...

[@andymb601]

@@DealerD8vE yes that's correct. The ECV2 as well bruh that thing is incredible

[@TheRCScotsman]

A red 037 Stradale, with THAT rear spoiler, is one of my all-time dream cars!

[@karelpgbr]

Same, shame I’m sixteen and have no money hahaha

[@evkef322]

Yeap!!

[@KPG113]

"The World Cup" is the greatest descriptor of WWII I've ever heard.

[@am1000100]

Josh Revell be like: "Lancia delta s4 is a group B car? Wololo wololo There, now is a group A car"

[@bucktide35]

Don't forget about a very deep sportscar effort as well. The LC2 and the Monte Carlo Gr5 cars where just as amazing in their own right.

[@masonpuu8597]

Lancia, Mitsubishi, and Saab’s tragic downfalls are heartbreaking to diehard auto fans

[@AnttiEerik]

@ 6:40 that's Markku Alén

[@rc-dom-uk]

Thanks enjoyed that . Like so many my favourite rally cars . It would be awesome to see them return in some form .

[@seanglendon4813]

Uploaded right after i saw the kimera at goodwood

[@lucas72522]

The S4 only competed in the ‘86 season to replace the 037 model that was, as correctly pointed out, outdated against Peugeot and Audi. Starting in 1987 with the ban of Group B, the Delta model was used instead. And it proved to be a winner. Great video.

[@thedeathmaker1]

One of my buddies drives a Lancia Delta in matte black. And honestly, it's a sexy car and drives very nice.

[@gabrielortiz5283]

The S4 was a Group B car and released in 85 or 86. In 87, the Group B class was killed and WRC moved to Group A regulations thus making Lancia build the Delta Integrale which gave Lancia many wins in WRC.

[@Garagefoxx]

I like this!! Not just history and random jokes about racing drivers, but cars themselves now!! The channel has come a long way, and it's so great to see ^^. Keep it up Josh

[@lrg8737]

I really enjoyed this video. I had no idea about Lancia’s history. You should do more videos on auto history!! 🏎

[@messmeister92]

It’s worth mentioning that Fiat, in their infinite wisdom, tried to sell the rebadged Chrysler 300 in Europe as the Lancia Thema. Talk about a brand identity crisis…

[@martijnp4313]

Yeah, that was sad. The predecessor, the Thesis, was beautiful.

[@DealerD8vE]

​@@martijnp4313 Errr the Dialogos concept car which inspired the Thesis was beautiful. I'm afraid the Thesis is a botch job in comparison. Insurance companies warned that unless the front grill was raised out of harms way from parking dings, they'd place the production car in a higher insurance bracket than its rivals. Limp-wristed Lancia management forced the designers to comply. Not satisfied with that, internal management meddling also put paid to the svelte shoulder creases and character lines on the Dialogos, which reduced to slab-sided nothingness on the Thesis. All on the whim of the design illiterate Lancia CEO! Tragedy.

[@macdullah]

the delta s4 was 1986 , debut on the RAC Rally in 1985. After 1986 it became group A with the delta intergrale

[@Frank-mv1ce]

This history lesson is good for the most part except the Delta S4 section: That's a Group B car, with engine mounted behind the driver. The car that won the 1987 - 92 WRC was the Delta HF 4WD, based on the road car, with engine at the front.

[@m.sydneyvern2260]

Gotta love Jeremy, Hammond, and May those trio are legendary in the automobile community. Also while Lancia is down on the very bottom they still left behind a history with them

[@diegomarchi7779]

0:32 Yes man, it's correct! Cheers from Italy🇮🇹

[@stefanos6505]

Italian here, and every car guy I know wants or Lancia to close as a hero or wish Lancia make an actual decent sport car. Also the Lancia Delta Integrale HF is still loved, also called "The Queen".

[@gliadiagnostics8792]

Super marque! Long live beauty, soul and infallibility over a dry, humourless drive for perfection.

[@Diego-vc4rw]

The first 30 seconds are pure gold

[@rdafe8562]

I like how you mentioned the old top gear 😄

[@Exponaut_R-01]

The first thing I knew Lancia for was the Stratos rally car in the Arcade Mode menu in GT4 … And then how hard it was to unlock the thing

[@heliotarrara]

I want a vintage Lancia so bad, other Italian brands are pretty nice but rally cars just do it for me. Gorgeous stuff.

[@raider8676]

I love Lancia and I really hope the new owners bring them back from just making the Ypsilon. This was a pretty awesome video, Josh! Good job!

[@owenpotter8498]

S4 was 1985-86, the dominance in the early 90s was the Delta HF Integrale

[@JoaoAlmeida]

Dude, the Delta S4 didn't run in 1987, it was the group B car. It was the "regular" Delta that went winning onwards

[@zeaugustosilva9161]

Lancia Delta S4 is a group B introduced in late 85, and won several rallys in 86. End of group B in 86 and they put the delta hf turbo and integral in the following years, the car that won the championships was the delta integral, not the S4. The S4 is a group B

[@wellend89]

I really appreciate the subtle wololoo at 0:23

[@Corvoreviews]

lancia also had cars in the group c running the 24 hours of le mans during the early 80's, so yeah, every motorsport fan has to have lancia in their hearts

[@karelpgbr]

Fun fact: my dad had a Delta Integrale, I’ve seen the old Kodiak photos and holy shit it’s beautiful

[@d_cave486]

LUNCH-ah THAT is the correct pronunciation.

[@Khan-ts2ji]

I am still the only one to pronounce Lancia as Lansha but you at least gave me some hope with lanshia.

[@aaronjohn3873]

Great video

[@jackmonaghan8477]

Imagine if Lancia decided to enter Extreme E.

[@CrunchyMotorsport]

I would love you to rank the top 10 best top gear episodes

[@96ivanina]

As an Italian, I feel soo sad for what Lanvia has began. I really hope that with Stellantis things will get better for them T_T Fun fact: still now, the car used by the President of the Republic in official occasions is a Lancia.

[@abe.vs.ape.]

Great video man, would love a bit more rally if it's cool stories

[@suzukiomelette4387]

It's nice to watching something that isn't formula 1 sometimes

[@usedtoexistonce]

the Lancia Delta Intergrale one of the best hatchbacks of all time imo

[@hashrulsubzero]

7:15 Don't you mean the Delta HF? The Delta S4 last race in 1986.

[@Durbanite2010]

Alberto Ascari died while testing a Ferrari 750 Monza at Monza's Eni Circuit, not in a Lancia D50 - it was a natural metal coloured car and there are numerous photographs and video of the car after the accident, where the Ferrari badge is visible. He was due to drive this car with Eugenio Castellotti at the 1000km Of Monza Endurance Race that season. Ascari's death was one of the factors that lead to Lancia pulling out of F1.

[@Goochiii]

Josh I really like your videos mate, keep it up ya damn NZ American accent guy

[@tomwaters2527]

Bruh, the s4 was the group b car. it was an s4 crash that caused the end of group b, it was actually the integrale that raced in group a and won 6 years in a row.

[@Oggan17]

Great video! Can you make one about saab? :)

[@ijustfelldown]

This is a weird coincidence but Jonny Smith just released a video featuring the Stratos at the same time as this video.

[@abcdefgh-xf2th]

Ascari tested a Ferrari sportscar not the D50 in Monza. Also great to correct the Grand Tour fantasy segment on the 1983 season but the "showing the same cars twice" trick is just an urban legend and didn't actually happen. Also also by 1983 no one had 4WD except Audi so the 037 wasn't anachronism but rather a look into the future of what Group B regulations would allow. Also also also mentioning Röhrl but not THE Lancia/Abarth driver Alen? Dissapointing.

[@henrym7327]

So now we know the context behind what Josh posted few days ago.

[@hughmalaba5713]

That's why Taylor the creator loves them

[@King_Ears]

I loved the delta integrale. Such a beast of a car

[@pumaki4]

Ypsilon is how you say the letter Y in some countries (in Hungary, it is for sure)

[@mafiousbj]

I feel they went the same way than Mitsubishi, another famous rally brand....seems like rally inspired cars just don´t sell like before (and cheers to Subaru for keeping the Impreza and WRX in production)

[@fbi1307]

Because Lancia had 0 good cars that weren't motorsportsesque and kept putting out Deltas over again for a few years which imo hurt their brand because they weren't making anything else notable other than Deltas. Mitsubishi still makes motorsports vehicles and sports cars. Group B was basically Lancia's life support tbh, they couldn't build a name for themselves as a car manufacturer but as a brand/team they did.

[@brienfoaboutanything9037]

True information about Lancia: kzbin.info/www/bejne/f6XHZKNjpcuditk

[@kpl4174]

Lancia is about to get rebirth by Stellantis, this time serious plan and already financed. Rumored to include new Ypsilon, B EV SUV called Musa and new Delta ( perhaps we get HF )

[@Gecko0505]

Amazing how you referred to the world wars to the world cup...🤣🤣🤣

[@ohthatremindsmeofmypruneju3669]

1:52 you could say his "car went"

[@TheLibermania]

It's Ypsilon, like Epsilon, just with an I in the beginning.

[@happy2bhardcore420]

Loved top gear and the grand tour when they would get historical about people, events or cars. Sadly now the grand tour is only going to be specials of them dicking around in weird locations

[@sharvapotdar3257]

This is like Up To Speed but by Josh

[@memethycal4925]

yo josh, this vids good

[@VikingArelius]

Lancia is one of my favourite brands. They're quirky, they're awesome, but due to their past, I'll never be able to own one.

[@titod8392]

Emm... The s4 was a hell of a good group b car, and it raced between 85 and 86,not in 1987. The 4wd, the 8 valve, the 16 valve and the integrale where the gr. A dominators

[@SohamMajumderr]

Mede me fell nostalgic lul off to forza horizon 4 I go to do a rally stage in my 037 , gr8 video as always josh.

[@lukedanielgalon1596]

2:01 Wario is real? what happened to Peugeot like most importantly why they stop racing Lemans what happened to ascari car company

[@Kismaci0913]

The Lancia Ypsilon has the stupidest name attached to a car next to the Osella FAIL.

[@rodeduivel1000]

i hope to own a lancia delta integrale one day....sadly those prices are absolutely skyrocketing right now hope they bring back those legends and make it look like them...i mean the last delta was ugly imo

[@karelpgbr]

Luckily Stellantis now actually has a plan for Lancia, already having three models coming up, I just hope they don’t modernise and make a new Ypsilon, but a new Delta or a Beta or a Monte Carlo, or a whatever, just new Lancia models, make then good please Stellantis!! Edit: he mentioned it. Also, Lancia was literally known as the luxury Alfa, so if Stellantis is going back to that, then the DS (which is super lux) and Alfa (which is sporty) joined innovation and experimentation should lead to new luxury sportscars

[@fbi1307]

Having rallying being a part of your identity isn't bad but it's stupid because, well Lancia didn't do anything with their brand, they made rallying the only thing they were known for and Group B became its life support.

[@mikesuarez9615]

Lancia pulled a Mahaveer Ragunathann

[@kartaltoth684]

this is certified funni exdy moment

[@4dapse]

Small correction. The Delta S4 was brought out in 1986, with the accident involving it and Henri Toivonen being the nail in the coffin for Group B. With the departing Group B rules for 1987, Lancia redesigned the Delta almost completely to make the Delta HF, which dominated the early years of the Group A rules.

[@clangmotorsports2697]

It sucks what happend

[@MilanStojakov]

Lancia ypsilon is not a rebadged fiat 500. It's different platform, hence different car.

[@danjones1911]

Rallying. The only thing I love more than Formula 1.

[@ronsutherland4653]

037B, beautiful

[@satvikkrishna145]

I didnt know that Josh was also a cur buff?!

[@RikaRikaItsumika]

It is indeed the perfect way of pronouncing lancia :D but integrale was not :D Also as for rally, as it stands in the WRC there has to be a works team for a team to use a WRC car(called R1 from next year),that's why despite the citroen C3 WRC car existing,there are no WRC teams using it,as Citroen itself pulled out. They could however make R5 cars for WRC 2 and 3(or R2 as its going to be next year),as those don't require there to be a works team as well.

[@thanasisk]

Don't worry dude, it'll be back. Check back in 5 years.

[@K0r0n1s]

Well, "Ypsilon" is just the name of the letter Y that many european languages gave to it (German, for example). Maybe it's a way to establish, that the Ypsilon is a waaaay more advanced car than the Alpha or Lambda (coz, they're also letters). Just a hunch, tho.

[@scremmy]

I cry everytime I see a Voyager

[@Cynical_Ninja]

I had a beautiful Kappa 3.0 V6 LS and it was absolutely perfect... for 13 hours of ownership untill the engine blew up 🤣🤣🤣

[@joecraddock6542]

“Once the World Cup ended” Josh: *shows a picture of the war*

[@ObviouslyKieran]

"During the war."

[@HobbyHell42]

Seems about right

[@peterjones6456]

I don't see a problem

[@jasonshull3106]

It is sofa king funny

[@dr.science_0177]

After seeing fans of euro 2021 I don't see the difference

[@THENAMEISQUICKMAN]

I'll always remember Lancia primarily for the fact that the Delta Integrale was one of two WRC cars chosen to be in the greatest arcade racer ever, Sega Rally Championship 1995.

[@AXIvan000]

a man of culture I see

[@smithy9086]

Checkpoint!

[@SUPERMARTINGAMEPLAYS]

I played that game a lot in birthday parties when I was like 8, I always chose the lancia because it said Martini and my name is Martín

[@hrsmp]

I feel like "arcade" is sort of an insult when we talk about racing games

[@AXIvan000]

@@hrsmp dude I have played them Daytonas,wangan midnight and other Japanese arcade racing games in my childhood, seen and met good people too. racing games are racing games regardless

[@pmracing4207]

The s4 was a group B rally car not a group A. It was released in 1985 mid season and it was the last group B Lancia. In 1987 the delta integrale was released. So the integrale was it's first and only group A car.

[@jamwil200]

Yeah I think he sort of merged the two together - Lancia lost the 1986 WRC championship to Peugeot and the S4 never won a championship.

[@necron1050]

@@jamwil200 i reckon your right about what he did, but I'm not Shure it make a lot of sense. the delta is a totally custom silhouette racer with zero part shared with the normal delta. the group A Lancia's were very similar to the already extant 4wd deltas with the addition of a few small items and tweaks.

[@necron1050]

Fun fact they went called the integrale until the 88 season before that in 87 they were the 4wd HF (there are slight differences in the cars with the intergrale version not showing up till the third round in Portugal.)

[@pmracing4207]

@@jamwil200 Yeah but the S4 was still the fastest group b lancia. It could challange the Peugeot but after Henri Toivonen died in Corsica Markku Alén was the leading the championship with Lancia. And Alén "won" the championship. But he found out just over week later that he had lost the championship to Juha Kankkunen because the sanremo rally was not counted as a official wrc rally championship event because the Peugeot's were disqualified for almost no reason. Alén lost lots of points because he had won the rally so Kankkunen with his peugeot won the championship. Mayby Toivonen could have one the Peugeot's because he was fighting for the campionship from the beginning of the season after winning some rallies in 1986.

[@jamwil200]

@@pmracing4207 Yeah I wasn't saying it wasn't fast, but fast doesn't always mean winning in rallying. There is a lot of luck involved. I agree he issue of the skirts on Sanremo was a massive farce

[@addinnaufal898]

Old Top Gear was a golden era.

[@Americo42]

It truly was. But The Grand Tour could still be called a silver era. Meanwhile, the New Top Gear, just like most things in the Brexit era, is simply shitty...

[@umungus518]

@@Americo42 anything with that trio is going to be amazing in my opinion, id watch an hour long show of the three of them just having lunch lol

[@yassinelnagar2462]

@@umungus518 I would agree because they will probably somehow explod

[@steveman1982]

@@umungus518 last season with Joey... Uh, Matt LeBlanc was pretty good I thought. He and Harris seemed to genuinely have a good time on camera.

[@TonseiSensei]

Nice profile pic man. Also yes.

[@Just_Tong]

"Lancias only came in 2 colours. Red and rust"

[@lovelessissimo]

Rust...is red.

[@bhuvanh594]

@@lovelessissimo bro.....🤣

[@joeogle7729]

Top gear's analogy is this, "stephen Hawkins is a great bloke even though a lot of him doesn't work"

[@konstahokkanen7278]

"Drivers such as Walter Rörhl" *Shows the picture of Markku Alen

[@losFondos]

So many mistakes in this video...

[@andymb601]

Was Rörhl even with Lancia at this time?

[@silverschannel8578]

@@andymb601 he was

[@andymb601]

@@silverschannel8578 ah right I just couldn't remember the year he made the switch to Audi lmao

[@fanaticjay3825]

@@andymb601 1985 he switched to audi

[@simbarocksone]

“Sometimes my genius is almost frightening”- Jeremy Clarkson

[@markrainford1219]

As the log catapults through the rear window.

[@flaviobisenti7104]

How to correctly pronounce Lancia: You have to say: “Lancha”

[@siedkk2538]

Fun fact: lancha in spanish is a boat

[@inab9779]

@@siedkk2538 in Portuguese too

[@siedkk2538]

@@inab9779 cool

[@scarlett5554]

guys its pronounced "lan-zia" and spelled "lancia"

[@simonepizzariello2873]

@@scarlett5554 nope, “Lancha” is correct (I’m Italian)

[@donlucio03]

Praise josh for correctly pronouncing lancia and most other italian names

[@SpiderMax95]

most english speaking people dont even try

[@jeffmaker1772]

I like how he does this with other languages as well

[@niramyaharsh449]

Yeah loved his Ypsion pronunciation

[@nuancedhumour]

So assuming we pronounce it wrong, is it "Lan-cha" or Lan-sha"?

[@progste]

@@nuancedhumour the first one

[@aydankhaliq2967]

7:24 that's still a group b car. Hell, lancia didn't even use the S4 for group a. They used an integrale.

[@Sharun1995]

"I'm Josh Revell and this is everything you need to know to get UP TO SPEED with Lancia"

[@sanitarius33]

We're not complaining btw

[@karelpgbr]

Kinda, but I’m not complaining!

[@GloomGaiGar]

please dont start asking him to do one about his dad

[@tungabunga4107]

"....to get up to speed on.. LAN SHAA"

[@mafiousbj]

I´m glad I´m not the only one whose youtuber preferences are crossing paths ^^

[@GTDpowah]

Ypsilon is how "Y" is pronounced in Greek. (And many other languages) Keeping in tradition with naming cars using Greek alphabet. Alpha Beta Gama Delta Theta Ypsilon Etc. 😀

[@joeogle7729]

"it's named after a letter of the Greek alphabet to make it sound more intellectual. But they rather spoiled the effect by giving it the facial expression of a moron" - James May

[@GTDpowah]

@@joeogle7729 Yes they did. However, Lancia has made more ugly looking cars than stunning ones, over the years. Even the legendary Delta Integrale looked ugly in it's base form. It started looking good only after body kit was slapped onto it. 😕

[@joeogle7729]

@@GTDpowah very controversial but I think I agree. The 037 and stratos were absolute works of art though

[@davids2361]

The Delta S4 was gone after 1986 as it was a Group B car. In was the Integrale that took over 1987 on. You show an S4 until you say 1990 which is when you start showing the Integrale. The S4 only ran in part of 85 and 1986.

[@gigadonis8684]

Side note: The Lancia Delta S4 was the twin charged group B monster. It was the HF 4WD that was the dominant Group A variant of the car. Love Lancia, best car make ever.

[@timobolka1]

Dude fact check maybe next time?! The S4 was the Group B that was cancelled after 1986. The HF, HF Integrale 8V, HF Integrale 16V, Integrale Evo and Integrale Evo II were the Deltas that dominated from 87 till 92.

[@AHondaCivicEX]

Lancia nowadays also produced 3rd gen Delta since 2008, and a 2nd gen Thema which is literally a rebadged Chrysler 300C Another one would the original Thema that has a unique trim: 8.32 which has 2.9L V8 engine from Ferrari 308 GTS/GTB/GT4, even though the car is front wheel drive

[@F1ll1nTh3Blanks]

Lancia and Lotus. The L's greatest exercise in squandering greatness.

[@progste]

Well at least lotus did pretty good with the elise and the exige

[@samueljones3668]

@@tungabunga4107 How did Lexus squander greatness ?

[@tungabunga4107]

@@samueljones3668 i forgot what squander meant, my bad 💀