WTF Is Jaguar Doing With This Rebrand? Where Are The Cars?

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Mr H Reviews

Mr H Reviews

Күн бұрын

Пікірлер: 958
@cheeseboytrey
@cheeseboytrey 9 күн бұрын
there's a reason the new jaguar isn't allowed within 500 feet of elementary schools...
@nicolagianaroli2024
@nicolagianaroli2024 8 күн бұрын
😂😂😂
@benjamincampos4815
@benjamincampos4815 8 күн бұрын
"Jaguar is a rugged word... a predator...." , frankly I'd be surprised if at least a few of these people weren't predators.
@RT-mm8rq
@RT-mm8rq 8 күн бұрын
LOL. I was thinking along similar lines. Anyone driving a Jaguar is going to be coming after my kids.
@blacklaluna8270
@blacklaluna8270 8 күн бұрын
😂😂😂😂
@scottdayhoff1216
@scottdayhoff1216 8 күн бұрын
Don't these companies pay attention to what has happened to other companies who have done similar things? No one wants a non-binary vehicle. Hell, no one wants electric either. Fire the PR department immediately. I guess we found out where Dylan Mulvany works now.
@TheMoonShepard
@TheMoonShepard 9 күн бұрын
As a car guy and a graphics designer This is an attack on my very soul, I will not let this exist peacefully
@zalabit927
@zalabit927 9 күн бұрын
Yeah as soon as i saw the comparison of both logos i screamed internally, the new logo goes against everything my teachers told me about designing a logo. See the jaguar? Fast, sharp, look at the letters, oh wow it's selling me some serious sports sh*t. Now look at the new one, i don't know wtf this is about.
@TheMoonShepard
@TheMoonShepard 9 күн бұрын
@zalabit927 Exactly, I wonder if the guy who designed it had other roughs and was as baffled as we are that Jaguar chose this one, at the end of the day, it's the company that chooses and signs off, so whoever chose this one is hopefully gonna get fired.
@falcongamer58
@falcongamer58 8 күн бұрын
Same
@michaelwittmann2644
@michaelwittmann2644 8 күн бұрын
@@TheMoonShepard Gerry McGovern, a British car designer and chief creative officer for Jaguar Land Rover, is the corporate villain responsible for Jaguar's new degenerate direction. I hope he gets fired.
@darrenporter1850
@darrenporter1850 8 күн бұрын
​@@zalabit927Yes. Jag should be speed, history, culture, racing, not a bunch of gays.
@Simonds007
@Simonds007 9 күн бұрын
"What the Hell is even that!"
@DZIGIN
@DZIGIN 9 күн бұрын
Daddy chill 😂
@misterx51-h8j
@misterx51-h8j 9 күн бұрын
I understand your confusion, at first i thought it was an advert for some kind of fashion designer or something then i saw the Jaguar name and i thought 'is Jaguar launching a line of clothes?" No kidding, if it was an advert for a new car at least show a car in it not some alien-like ppl getting out of an elevator and then sit on a big rock. I guess they went out of budget after paying the 'actors' they didn't have anything left to show a car.
@Zoddlander
@Zoddlander 9 күн бұрын
I thought the vid were going to be talking about cars!? What was that add about? I had to watch it again and I still don't get it! Are they selling Sledgehammers? Perfume? Clothing? I don't drive cars myself, but I still like cool cars and I love car games! One of my favorit games when I grew up was "Jaguar xj220" on Amiga! I don't see this add as a "car add"!
@gladiatorscoops4907
@gladiatorscoops4907 8 күн бұрын
Anyone seen those weird AI planet Mountain Dew YT shorts? It's as weird as that but its replaced the humour with Pretentious weirdos.
@davescottyhen
@davescottyhen 8 күн бұрын
a step towards transhumanism they are all on board!
@alanmtbuk
@alanmtbuk 9 күн бұрын
Jaguar went full concord
@BrandonHeat243
@BrandonHeat243 9 күн бұрын
Reminds me more of Balenciaga then Concord.
@WhatDoesCoreyThink
@WhatDoesCoreyThink 9 күн бұрын
😂😂😂 Well put.
@scottuk894
@scottuk894 9 күн бұрын
You never go full concord 😮
@origamipein18
@origamipein18 9 күн бұрын
Yes.
@jrag1000
@jrag1000 7 күн бұрын
And now they're gonna go full bankrupt.
@michaeltalpas
@michaeltalpas 9 күн бұрын
They have become the meme: "How does this help us sell cars?" "Cars?"
@AscendantStoic
@AscendantStoic 9 күн бұрын
The Hunger Games Capitol called and they want their fashion back😅
@maryus786
@maryus786 8 күн бұрын
Ol "may the odds be ever in your favor" ass type outfits.
@AlphaApex1811
@AlphaApex1811 8 күн бұрын
😂😂😂
@PhilipVenter-zf2uv
@PhilipVenter-zf2uv 8 күн бұрын
At least somebody got it halfway right.
@Himdwnstares
@Himdwnstares 9 күн бұрын
These people whom they market to will definitely not buy Jaguars
@rocketraccoon1976
@rocketraccoon1976 8 күн бұрын
Not sure about that. Rich, liberal elites eat this crap up like candy. It just might work. 🤔
@ondrejm5042
@ondrejm5042 8 күн бұрын
unless they are gay :D aaaaand since they will try to revert back after a huge backlash, they will upset also this group
@SarcasticPlotRecaps
@SarcasticPlotRecaps 7 күн бұрын
Another Bud Lite moment methinks... 🤦
@ethanporto1745
@ethanporto1745 2 күн бұрын
I honestly think this was great marketing. Your average person is gonna hate this. Average person would also never have a Jaguar. The target market is gonna be woke “influencers”
@ethanporto1745
@ethanporto1745 2 күн бұрын
@@SarcasticPlotRecapsthe difference is the average person has drank Budweiser before and their target market is the average American. Your average person wouldn’t ever have a jaguar anyways. Jaguars market is woke influencers and that’s exactly who they’re catering to so I honestly don’t see the problem. I haven’t heard of anyone wanting a jaguar since the 90s.
@notquiteherenotquitethere1475
@notquiteherenotquitethere1475 9 күн бұрын
"soon you'll see things our way " ...... i feel like im being threatened while tied to a chair
@zalabit927
@zalabit927 9 күн бұрын
Yeah that definitely doesn't seem to sell me anything.
@misterx51-h8j
@misterx51-h8j 9 күн бұрын
Yep and soon Jaguar will realize nobody is buying their cars, i know, shocker.
@Noperare
@Noperare 9 күн бұрын
Sounds like a cult leader torturing a non-believer into submission.
@mikedx2706
@mikedx2706 8 күн бұрын
"You can't get any pudding unless you (b)eat your meat" according to Pink Floyd.
@secondchance6603
@secondchance6603 8 күн бұрын
"Jaguar, it's all about our transmission."
@BreakerBreaker1-9ine
@BreakerBreaker1-9ine 9 күн бұрын
An ad for a car company without any cars in it. It's not just movies and video games... It's everywhere.
@doublebackagain4311
@doublebackagain4311 9 күн бұрын
Those people look like they stepped off of 5th Element set.
@zalabit927
@zalabit927 9 күн бұрын
More like from that Hunger Games parody movie.
@Cleindori
@Cleindori 9 күн бұрын
Don't do 5th Element dirty like that, there was an actually coherent design vision there
@ravenstormwind
@ravenstormwind 6 күн бұрын
Zoolander is more the vibe I am getting...😂
@artphotognh
@artphotognh 6 күн бұрын
Fifth Element costume designers were edgy, but creative & FUN! These marketing bureaucrats are giving us more "gender confused Satanic cult" vibes.
@smoothtalkerguitarsuk4431
@smoothtalkerguitarsuk4431 5 күн бұрын
which car ad recently has more to offer the algorithm on the internet - NONE this ad has everyone talking - thats advertising at its core
@Gopher31
@Gopher31 9 күн бұрын
A lot of jaguar fans were worried about their move to all electric. Jaguar have made life a whole lot easier for them!
@clearspira
@clearspira 9 күн бұрын
Seriously though, Mr H nailed it: Most of these people who claim to be ''unique'' or ''breaking the mold'' or ''rejecting the norms'' or whatever other buzzword that they want to come out with, they all look alike! They are the NPC meme just with coloured hair and about three haircuts between them.
@tonypine3434
@tonypine3434 9 күн бұрын
The same way "influencers" are the most easily influenced
@theendmyfriend
@theendmyfriend 9 күн бұрын
yes the 'resistance' that parrots and pushes every establishment trope garbage.
@ScuffedF
@ScuffedF 9 күн бұрын
Its because the whole movement is a cult. Like, seriously. Look at it. The signs are all there.
@israelr6636
@israelr6636 9 күн бұрын
Spot on.
@dlewis9760
@dlewis9760 8 күн бұрын
I have tattoos, they are "Tribal".
@Berghemrrader
@Berghemrrader 8 күн бұрын
Enzo Ferrari once said: “Jaguar's E-Type is the most beautiful car in the world". R.I.P. Enzo, luckily for you you are no longer among us.
@allisshop8092
@allisshop8092 4 күн бұрын
He was correct. However that was the last great Jaguar. All down hill from there. Totally gone now. RIP.
@mistermysh1660
@mistermysh1660 9 күн бұрын
"How will this help us sell cars?" "Cars?"
@clearspira
@clearspira 9 күн бұрын
Jaguar has gone full Harley Davidson by the looks of it.
@Tat2dDude67
@Tat2dDude67 9 күн бұрын
💯 😐
@bedfordshiremodeller4491
@bedfordshiremodeller4491 8 күн бұрын
And yet Harley Davidson used to make fantastic motorbikes
@laser__unicorn
@laser__unicorn 8 күн бұрын
wha? HD went woke? When did that happen?
@clearspira
@clearspira 8 күн бұрын
@@laser__unicorn Put it into KZbin, friend. The men who built the brand over the last hundred years? They hate you now.
@allisshop8092
@allisshop8092 4 күн бұрын
Worse. Jaguar is far worse.
@robmccord2583
@robmccord2583 9 күн бұрын
Their target market is the ‘modern audience’
@zalabit927
@zalabit927 9 күн бұрын
They're gonna target a wall at full speed with this rebranding.
@misterx51-h8j
@misterx51-h8j 9 күн бұрын
It seem that way but they will soon realize - just as the entertainment industry is learning - that 'modern audience' either don't exist or don't have enough money to buy expensive shit so they won't buy anyways.
@bedfordshiremodeller4491
@bedfordshiremodeller4491 8 күн бұрын
Fuck the modern audience we don't want this woke bullcrap on our roads 😑🤢🤮💩👎🐈‍⬛🚗🛣
@davescottyhen
@davescottyhen 8 күн бұрын
a step towards transhumanism they are all on board!
@clarkecorvo2692
@clarkecorvo2692 8 күн бұрын
worked out great for all the other companies who tried to capture the fabled "modern audience" 😂
@OldBikerG
@OldBikerG 9 күн бұрын
Their old Jag went vroom vroom when it started. The new one goes yasss yassss...
@SJK-ROW-K
@SJK-ROW-K 7 күн бұрын
Worrrrd!
@cornishsea
@cornishsea 7 күн бұрын
😅😂 ❤
@accidentcellar6307
@accidentcellar6307 9 күн бұрын
Faguar.
@thegreatangel8251
@thegreatangel8251 9 күн бұрын
😂😂😂😂😂😂
@freedone.
@freedone. 9 күн бұрын
Wins the Internet for today, but I'll be back tomorrow, my friend.... 😂
@misschris325
@misschris325 9 күн бұрын
I like how it translates to, "faded". In what language, I'd luke to know!
@Blindstoic
@Blindstoic 9 күн бұрын
Hahhaahahaa
@Iceman-cf2oc
@Iceman-cf2oc 8 күн бұрын
😂 👍
@dubuyajay9964
@dubuyajay9964 9 күн бұрын
"Copy nothing." How are they supposed to mass produce?
@Oblithian
@Oblithian 8 күн бұрын
Even Rolls doesn't make idividually unique vehicles.
@darkwolfe6286
@darkwolfe6286 8 күн бұрын
Hopefully they won't mass produce, reproduce or duplicate anything
@haitch2676
@haitch2676 9 күн бұрын
Ah yes, the removal of anything that can be considered the norm. Everything has to be seen from the fringes, to be edgy and not appeal to the masses
@BigMacIIx
@BigMacIIx 9 күн бұрын
Jaguar slogan was: Grace, Space, Pace...What a disgrace now.
@smoothtalkerguitarsuk4431
@smoothtalkerguitarsuk4431 5 күн бұрын
with the emphasis on WAS - no new cars look like the old style cars--- so why shit the bed?
@BigMacIIx
@BigMacIIx 5 күн бұрын
@A lots of newer car still retain some gracefulness in their styles, look at German and Japanese cars.
@smoothtalkerguitarsuk4431
@smoothtalkerguitarsuk4431 5 күн бұрын
@@BigMacIIx Yes but Jag are losing money... so you have 2 options keep going and hope things improve or do something radically new. That's the choice they have...
@doublep1980
@doublep1980 9 күн бұрын
This looks like an ad for the new collection by Mugatu from Zoolander. 😂
@bedfordshiremodeller4491
@bedfordshiremodeller4491 8 күн бұрын
"Obey my dog!" 👁🐸🐕
@AlphaApex1811
@AlphaApex1811 8 күн бұрын
😂😂😂😂😂
@sargonixofur1234
@sargonixofur1234 8 күн бұрын
“I feel like I’m taking crazy pills” - Mugatu 2001. “We are taking crazy pills!” - Jaguar marketing 2024.
@rosmundsen
@rosmundsen 9 күн бұрын
I am an American, I love the way Mr H says "jaguar".
@michaelfields7088
@michaelfields7088 9 күн бұрын
I'm American too and I second that.
@bkh8528
@bkh8528 9 күн бұрын
I’m American and pronounce Jaguar the same way….
@doublep1980
@doublep1980 9 күн бұрын
The correct pronunciation, according to Jeremy Clarkson is: "JAAAAAAAAHG! " 😉
@bauer9101
@bauer9101 9 күн бұрын
How are you supposed to say it? Asking from the UK. Mr H is saying it perfectly.
@tonypine3434
@tonypine3434 9 күн бұрын
​@@bauer9101yanks say jagwar
@Bjorn_R
@Bjorn_R 9 күн бұрын
Lol. I used to relate jaguar with a posh upper class james bond type of car. I dont know what the hell this is.
@deckzone3000
@deckzone3000 2 күн бұрын
Doesn't matter, you can't afford one anyway. lol
@markh4473
@markh4473 9 күн бұрын
Jaguar going full bud light mode. RIP jaguar
@smoothtalkerguitarsuk4431
@smoothtalkerguitarsuk4431 5 күн бұрын
You closed minded right wingers are REALLY starting to piss me off. You are all acting like your fcking grandads... with your narrow minded shit. So fcking painfull to watch people who cant move with the times. Scared of a few androgynous people walking in a video lol - I suppose you dont like black people or getting the vaccine for that matter. either. Pathetic
@deckzone3000
@deckzone3000 2 күн бұрын
Jaguar sales have already been dropping for awhile, this isn't going to hurt it.
@Herr.P
@Herr.P 9 күн бұрын
Jaguar are so delusional they think they are original doing this nonsense.
@Rockin_Art
@Rockin_Art 8 күн бұрын
It looked like the opening ceremony for the Paris Olympics
@ericfrancis6511
@ericfrancis6511 8 күн бұрын
I can imagine Jeremy clarkson, Richard Hammond and James May watching that ad and going “um…..what??”
@smoothtalkerguitarsuk4431
@smoothtalkerguitarsuk4431 5 күн бұрын
Funny, thats what I do when I watch Jeremy clarkson, Richard Hammond and James May - I go... what?
@michaelwittmann2644
@michaelwittmann2644 9 күн бұрын
This is the Bud Light moment for the car world. Goodbye, Jaguar. You made some lovely cars. I hope Gerry McGovern gets fired and Jaguar goes bust.
@sargonixofur1234
@sargonixofur1234 8 күн бұрын
Fired out of a cannon.
@michaelwittmann2644
@michaelwittmann2644 8 күн бұрын
@@sargonixofur1234 👍😎
@smoothtalkerguitarsuk4431
@smoothtalkerguitarsuk4431 5 күн бұрын
You closed minded right wingers are REALLY starting to piss me off. You are all acting like your fcking grandads... with your narrow minded shit. So fcking painfull to watch people who cant move with the times. Scared of a few androgynous people walking in a video lol - I suppose you dont like black people or getting the vaccine for that matter. either. Pathetic
@allisshop8092
@allisshop8092 4 күн бұрын
RIP
@smoothtalkerguitarsuk4431
@smoothtalkerguitarsuk4431 4 күн бұрын
@@allisshop8092 A kid with a basic design programme, could have designed the Cybertruck to which his dad would have said - what the hell is that - it's just a fkn sht looking DeLorean... yet here we are 9 months down the road and almot 30 000 units sold with the cheapest one at 82k and change. So, to write off a brand because of an out of the box ad which plays right into the hands of the older generation who like things the way they were, is silly don't you think?
@itsheresy
@itsheresy 9 күн бұрын
It’s like the marketing team, devoid of any talent, asked AI to produce an ad that would single handily destroy any fondness in their core demographic and appeal only to the 0.1% who will coincidentally never buy the product. The only thing I can think of, is that they are killing Jaguar, but want to funnel as much liquid assets out before the creditors move in... so millions in marketing to their mates / firms they have stakes in, hundreds of millions into EV companies they own shares in.. that way when they say OH NOES SHE'S DEAD! Oh well, that money has found its way into assets held by the executives.
@susivarga7303
@susivarga7303 8 күн бұрын
Or just take a look at the guy who lead the marketing team to this glorious rebrand.... and his husband.
@smoothtalkerguitarsuk4431
@smoothtalkerguitarsuk4431 5 күн бұрын
Jaguar is dead they are going to see if they can rebrand. Or havent you ever owned a company before?
@itsheresy
@itsheresy 2 күн бұрын
@@smoothtalkerguitarsuk4431 Yes, but successful ones. Rule one of course, is not alienating your current base, nor potential markets, which they did in spectacular fashion, so jog on.
@smoothtalkerguitarsuk4431
@smoothtalkerguitarsuk4431 2 күн бұрын
Glad you could spell AI at least...
@smoothtalkerguitarsuk4431
@smoothtalkerguitarsuk4431 2 күн бұрын
BTW you should get a job at the Mail, or GB news, or the Telegraph... you would fit right in with the UNWOKE
@TheColonelKlink
@TheColonelKlink 9 күн бұрын
This is just the icing on the cake. Jaguar going full electric will be their final demise.
@Nomolyx1
@Nomolyx1 9 күн бұрын
Mr. H : Where Are The Cars? Jaguar : Cars?
@smoothtalkerguitarsuk4431
@smoothtalkerguitarsuk4431 5 күн бұрын
You worked in edvertising for long?
@SlipdeGarcondeJour
@SlipdeGarcondeJour 8 күн бұрын
I'm an F-Type owner; from this ad, it's clear the brand want rid of me. But then they've cancelled all their existing model range, and the new product range is very much not my thing, so I guess the advert is - perhaps accidentally - achieving its goal.
@dutchbeef8920
@dutchbeef8920 7 күн бұрын
Bingo, you got it. Their market is not even in your country anymore.
@thatsfxguy
@thatsfxguy 9 күн бұрын
The new model Jag will probably be a Tuk Tuk😂
@steveyates9468
@steveyates9468 8 күн бұрын
The next stage will probably be to ditch the name Jaguar as it's too aggressive. Probably rename as Clownfish based on the advert.
@jamesl519
@jamesl519 8 күн бұрын
Jaguar is the Bud Light of the automotive world.
@smoothtalkerguitarsuk4431
@smoothtalkerguitarsuk4431 5 күн бұрын
You closed minded right wingers are REALLY starting to piss me off. You are all acting like your fcking grandads... with your narrow minded shit. So fcking painfull to watch people who cant move with the times. Scared of a few androgynous people walking in a video lol - I suppose you dont like black people or getting the vaccine for that matter. either. Pathetic
@DZIGIN
@DZIGIN 9 күн бұрын
As a wise man named Wade Wilson said once: What in the ass?
@johnniewalker3134
@johnniewalker3134 8 күн бұрын
What what in the butt i said what what in the butt.
@Ahremel
@Ahremel 8 күн бұрын
That ad is a thin pastiche of Grace Jones' 'Slave to the Rhythm' music video
@grimdicer152
@grimdicer152 8 күн бұрын
There's two things missing: 1. A car. 2. A normal person.
@The_Blaxk_Dream00
@The_Blaxk_Dream00 6 күн бұрын
And a condom
@smoothtalkerguitarsuk4431
@smoothtalkerguitarsuk4431 5 күн бұрын
You closed minded right wingers are REALLY starting to piss me off. You are all acting like your fcking grandads... with your narrow minded shit. So fcking painfull to watch people who cant move with the times. Scared of a few androgynous people walking in a video lol - I suppose you dont like black people or getting the vaccine for that matter. either. Pathetic
@deckzone3000
@deckzone3000 2 күн бұрын
What's normal?
@notverycleaver41
@notverycleaver41 9 күн бұрын
I’m glad you are talking about this, more people should. This only stops when we shame these idiots for their out of touch attitudes with wokeism
@smoothtalkerguitarsuk4431
@smoothtalkerguitarsuk4431 5 күн бұрын
You closed minded right wingers are REALLY starting to piss me off. You are all acting like your fcking grandads... with your narrow minded shit. So fcking painfull to watch people who cant move with the times. Scared of a few androgynous people walking in a video lol - I suppose you dont like black people or getting the vaccine for that matter. either. Pathetic
@wisenige
@wisenige 9 күн бұрын
All they had to do was release the C-X75 from James Bond 🤦🏾‍♂️🤦🏾‍♂️🤦🏾‍♂️
@sayan2784
@sayan2784 8 күн бұрын
This is what happens you fill the marketing team with people from social justice and DEI groups
@rowenknight433
@rowenknight433 9 күн бұрын
they were thinking "Derek Zoolander" 🤣
@TheGloryOfMan
@TheGloryOfMan 9 күн бұрын
9:53 - Notice how in the article they refer to the Jaguar as "prancing", and not say, "pouncing" as a fierce predator might.....yes, they certainly are erasing decade's worth of perceptions of what Jaguar stands for. Mission accomplished.
@all4bspinnin311
@all4bspinnin311 9 күн бұрын
RIP jaguar
@mrozz1989
@mrozz1989 8 күн бұрын
The Simpsons predicted it again: -"Jaguar, was that your commercial?" -"I don't know"
@EndoScorpion
@EndoScorpion 9 күн бұрын
If Jaguar want to actually sell a car, the best thing they could do is hire Henry Cavill and feature him in a Bond-esque ad campaign in a Jag befitting such a character, that also pays homage to it's history. Give us the Bond and the car we all want.
@tonypine3434
@tonypine3434 9 күн бұрын
He probably was hired and then kicked out for this. Seems to be the running theme with him.
@dutchbeef8920
@dutchbeef8920 7 күн бұрын
That market is dead
@11122X
@11122X 9 күн бұрын
Let's be honest here, it doesn't matter what advertising or marketing schemes they use. Ain't nobody going out and buying a new Jaguar in this current economic climate. People want food and living right now, not overpriced electric cars.
@smoothtalkerguitarsuk4431
@smoothtalkerguitarsuk4431 5 күн бұрын
Hmmmm when last have you been to Monaco (as an example) Just because you dont have money and never had a Jaguar at any point in your life doesnt means there arent a TON of wealthy folk around... You been to Dubai? Cmon, climb out of your box.
@itsheresy
@itsheresy 8 күн бұрын
Good to see Matt Lucas getting some work though
@Sonofdonald2024
@Sonofdonald2024 9 күн бұрын
lol just checked the like to dislike ratio on KZbin. 86k views 0 likes 1361 dislikes 😂😂😂
@JurassicRod
@JurassicRod 9 күн бұрын
Dislikes were disabled by owner on the Jaguar channel ad I watched.
@Bulten1973
@Bulten1973 9 күн бұрын
Depressing. Coming to work at jaguar and finding out this must be like shanghaid sailors back in the day. Where are we? What are you doing? Do i have to do this? Complete despair and panic sets in.
@superzilla784
@superzilla784 9 күн бұрын
I thought this was a really weird Pac-Man commercial because of the woman in red's afro followed by people with multi-colored outfits. I had no idea what was going on. this was a commercial about cars?
@DBCooper01
@DBCooper01 9 күн бұрын
😂 sounds like a bad acid trip
@mrnorthernspitfire3067
@mrnorthernspitfire3067 8 күн бұрын
I think Jeremy Clarksons description of Jag drivers on Top Gear was a better advert for Jaguar
@comkver
@comkver 9 күн бұрын
Here I thought you were talking about the Atari Jaguar system lol. Silly me. Linear, who the F wants lines instead of curves on a car?
@Sirtobiwan1988
@Sirtobiwan1988 9 күн бұрын
that was a nice console
@victorl225
@victorl225 8 күн бұрын
If you asked somebody to destroy a brand and eventually have to fire every employee, they would do the same advertisement.
@thefxautopilot
@thefxautopilot 8 күн бұрын
The new target market can't afford a Jaguar and prefers the bus. Good luck with that.
@JimBobm
@JimBobm 8 күн бұрын
Bingo
@ScottDavies-m2b
@ScottDavies-m2b 8 күн бұрын
Jaguar the brand of car seen loitering around public toilets and kindergartens.
@smoothtalkerguitarsuk4431
@smoothtalkerguitarsuk4431 5 күн бұрын
Narrow minded pr*ck...
@zachsmith1634
@zachsmith1634 9 күн бұрын
22 million views in one day. Even if most of the responses are negative, the company will look at this as a positive.
@laser__unicorn
@laser__unicorn 8 күн бұрын
Of course the marketing department will see this as positive, look at the smooth-brained ad they released, they will be probably eating crayons while cheering eachother for such successful campaign.
@euariaeu8873
@euariaeu8873 8 күн бұрын
in engagement and ads but in sales for sure some purist elite and rich people gonna make sure jaguar going to get the message..
@susivarga7303
@susivarga7303 8 күн бұрын
I viewed it more than once on different channels. Happy to contribute to the marketing team's champagne and caviar lunch. Am I gonna buy one? Have a guess.
@kevd690kd
@kevd690kd 9 күн бұрын
A car for they/them alphabet people 🤣
@920mario
@920mario 6 күн бұрын
Is that A.I. replying in the comments cause thats the craziest part about the whole video
@cormoran2303
@cormoran2303 8 күн бұрын
This reminds me of the Mr. Plow episode of The Simpsons, but even the avant-garde Mr. Plow commercial at least had snow in it.
@TrooperJT
@TrooperJT 9 күн бұрын
Also the people in the add look like the elites in hunger games watching kids kill each other for entertainment
@LanchburyConsultingLLC
@LanchburyConsultingLLC 8 күн бұрын
What the hell did I just watch? Well, you said that the original Jaguar was a predator, but it appears that the new one is too, except they now look like the sort of predator that hangs around school gates wearing a dirty raincoat and holding a bag of sweets.
@baronvg
@baronvg 7 күн бұрын
“Soon you’ll see things our way” is a threat crazy people say.
@juliovictormanuelschaeffer8370
@juliovictormanuelschaeffer8370 9 күн бұрын
"How is this going to help us sell cars?" "Uh... Cars?"
@jakenorton4009
@jakenorton4009 8 күн бұрын
As someone who WAS saving up for a Jag, I'm very disappointed, but BMW just gained a customer
@jamesstewart8376
@jamesstewart8376 8 күн бұрын
Essentially a teletubbies advert. Shoulda just used teletubbies. That would eat.
@richardmcgowan1651
@richardmcgowan1651 9 күн бұрын
Ah, Jaguar. The company that tells people to park their EV's away from your house. As they catch fire a lot.
@helloimhere599
@helloimhere599 9 күн бұрын
Honestly no clue what they’re doing either…shame tbh
@TurdFerguson-td9nx
@TurdFerguson-td9nx 8 күн бұрын
I have a 2015 Type R in my garage, it went from 5.0l to EV overnight. I might have to sell it, the wife and neighbours hate it anyway
@hughejass9461
@hughejass9461 9 күн бұрын
It's interesting that the car company put out an advertisement, without any cars in it. The car industry worldwide is in freefall already for a number of reasons including sky rocketing prices and the push for EVs, so this move by Jaguar is odd at best. I always thought Jaguars looked nice but were overpriced and unreliable. After seeing this ad now I just think the company is being run by insane people.
@bedfordshiremodeller4491
@bedfordshiremodeller4491 8 күн бұрын
You can't even show acar going fast inna car advert
@Omega30t2RG
@Omega30t2RG 8 күн бұрын
Rule #1 in advertising. Sell the dream. Aston Martin has James Bond......Jaguar has this advert. I shall say no more.
@martintimmer8574
@martintimmer8574 9 күн бұрын
Is this some gay advertisement? Looks horrible.
@smoothtalkerguitarsuk4431
@smoothtalkerguitarsuk4431 5 күн бұрын
Dont act like your great grandfather. Have you ever owned a Jaguar?
@t0neg0d
@t0neg0d 8 күн бұрын
"Its a predator". Thats EXACTLY what i saw in their ad. Predators.
@sebsebseb1905
@sebsebseb1905 8 күн бұрын
I think it's awesome they go for the LGBTQ+ community, known for their interest in cars, speed, also have lots of money
@Ihave3subscribers
@Ihave3subscribers 8 күн бұрын
Ironically they have the most disposable income.
@TrooperJT
@TrooperJT 9 күн бұрын
Jaguar Land Rover hold the title for least reliable cars decades running. Now that is a feat
@bedfordshiremodeller4491
@bedfordshiremodeller4491 8 күн бұрын
Even the Lotus cars of the 70's/80's we're much more reliable
@chrisqwerty
@chrisqwerty 8 күн бұрын
Why didn't they show the car? It is a rebadged Chrysler 300.
@thecopperiris
@thecopperiris 8 күн бұрын
To go electric as a car manufacturer, they should first perfect their petrol vehicles. Jaguar sat in the market of make sure you buy 2. 1 for parts and 1 to drive
@edmit2001
@edmit2001 9 күн бұрын
They try to sell it to "Gen Z" so they open Tiktok and asked around, then realised that "Gen Z" wanna livein the City without a car or no money to buy one. New they made old buyer looks cringe to own one too.
@CraigMilesYoutube
@CraigMilesYoutube 8 күн бұрын
Yes I heard yesterday that gen Z aren't into owning things like cars I also read that baby boomers have lots of money, compared to younger generations. Erm, so logically, the target market should be......
@ivorton23
@ivorton23 8 күн бұрын
Cool Datsun logo behind u there👍🏾👍🏾
@andrewgoatley9057
@andrewgoatley9057 9 күн бұрын
Bizarre!!!
@jeremyjohnson6438
@jeremyjohnson6438 8 күн бұрын
And not in a good way
@EastyyBlogspot
@EastyyBlogspot 9 күн бұрын
Even the Atari Jaguar was marketed better
@chargercharger9687
@chargercharger9687 8 күн бұрын
They are not selling cars anymore. They are selling nonsense. This is basically their “re-branding”
@clintonthorpe6673
@clintonthorpe6673 8 күн бұрын
Dear gawd, what were they thinking! Someone had to have designed it, someone agreed to it, someone signed off on it, someone gave the department money to produce the video etc etc and at no point did ANYONE go "erm, this might be a bad idea,"?
@douglasang3527
@douglasang3527 8 күн бұрын
Jaguar Cars going into HISTORY ! 😅
@alexwood5026
@alexwood5026 8 күн бұрын
I have a 2017 F-Type R V8 and I’m utterly embarrassed by this advert
@DrSnakesMD-xv7jn
@DrSnakesMD-xv7jn 9 күн бұрын
Modern DEI slop. Absolute shame.
@jorge23483
@jorge23483 8 күн бұрын
Remember that AD with Tom Hiddleston and Mark Strong? That really was peak Jag... This is like they ask Concord designers consulting for how drowning your brand...
@timothy6672
@timothy6672 9 күн бұрын
do you like jaguar? - nah im not gay ""i like hop in and ride 'j'ags""
@mustardcee3814
@mustardcee3814 9 күн бұрын
The irony of hiring these type of people thinking it was the future of making money, then ending up stuck with them and watching them burn your business to the ground. We won't half loose some brands in sorting this.
@davidmoore5925
@davidmoore5925 9 күн бұрын
Copy Nothing, except every DEI advert from the past 5 years, and the new logo looks like two walking stick handles. Bye bye Draguar
@SJK-ROW-K
@SJK-ROW-K 7 күн бұрын
"Ah, now eventually you do plan to have a Jaguar in your, in your car ad, right?" Dr. Ian Malcolm, Juraguar Pharrrp
@scottjo76
@scottjo76 9 күн бұрын
Jaguar used to signify a cool masculinity, along with fine Scotch, fine Cigars. Shame it seems they've had their balls cut off. I have no idea what that marketing signified other than beige mediocrity. Whichever screaming gaylord signed off on that should be fired immediately. It looks like adult teletubbies, wtf
@DistantLightProd
@DistantLightProd 8 күн бұрын
I dont think much of the ad, but they did in fact achieve the end result. Global discussion about the brand.
@MattyMoores
@MattyMoores 8 күн бұрын
Would you want to be sat next to ANY of those people at the dinner table? I'm tee total but I'd need vodka. Also, what's with the capital G among lower case letters? It is so remedial.
@TogetherWeLift
@TogetherWeLift 49 минут бұрын
I agree with this video!! So much
@tonykennedy8483
@tonykennedy8483 9 күн бұрын
If "commercial and career suicide" had it's own video representation
@matejkuchar2022
@matejkuchar2022 8 күн бұрын
2:41 I feel exactly the same 🤯
@matthewgodwin3050
@matthewgodwin3050 4 күн бұрын
I don't actually hate this ad. It's young, vibrant, and funky. For a low-end fashion brand like TK Max and Primark, it would be superb. I just think it's totally wrong for Jaguar.
@jamhot8243
@jamhot8243 8 күн бұрын
Mate… see it yesterday… think I’ll cry! They have literally killed their brand😢😢😢😢😢😢
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