YouthForia are at it again! | And Other Brand foolishness

[@adafihj6439]

Youthforia has no problem not catering to people of darker skintones but are quick to use them for their marketing. Always want our rhythm but never our blues.

[@Bexinnamon]

💯

[@anonx2747]

Appropriation kinda I guess

[@THEMamaVicky]

🎯

[@paige-vt8fn]

Wonderfully said! ❤

[@zzxebr]

“Always want our rhythm but never our blues” such a beautiful, heart breaking way of putting it

[@manifestationsofasort]

The lady swatching those blushes is trying her absolute hardest to be positive about those products 😭

[@MsSweetoothj]

Right and the fact every shade was giving Pompeii levels of ash was hysterical 😂

[@abookishmess]

​@@MsSweetoothj IM SAYING 😩 sis is trying

[@WickedPhase]

@@MsSweetoothjlmaoooo pompeii levels 💀💀💀

[@to_ur_heart]

She tries so hard to not offend them 😭😭 My poor girl…

[@scooby1970m]

Looks like lightly colored chalk, owww

[@clemfandango-se1wj]

Hayley bieber pretending to use that powder reminds me of that lass who pretended to take her make up off without touching her face 😂

[@12wer3wer9]

O that was Shay Mitchell, I think. 😂

[@chaeryeong991]

it also reminds me of millie bobby brown who pretended to use her face wash 😭

[@sherylfenner1983]

Or Kylie Skin videos

[@harrietxo2310]

The fact that there’s multiple celebrity examples especially bc they all have a beauty/skincare/wellness type brand or at least focus on the content 😭😂😂

[@blue_hour_appeared]

The fact that I first thought of Kristen Stewart (as Bella Swan) pretending to put ketchup on her fries, shows that I’m not into the make-up scene but I still binge Robert’s videos anyway. 😂💕

[@hyperactivehyena]

I'm genuinely the palest of the pale, and I've reached a point where I just won't buy products from a company that can't/won't formulate for deeper skin tones. It's not about 'demographics', it's about doing your job- it's color theory, and a badly formulated color won't be versatile. Why should I buy pigments from a company that doesn't seem to understand how pigments work?

[@Karen_of_Kanada]

Bingo. Wholeheartedly agree and do the same: if you can't make makeup for people of any tone, you have no business making makeup, period. I remember there was a great video from British Pathé (title: Mixing Face Powder: Retro Cosmetics (1958)) and I thought "what the hell happened to makeup like THIS? You'd be able to custom match anyone!".

[@cathwalsh9921]

@@Karen_of_Kanadamy mum used to have her face powder mixed for her skin tone as a young woman in the 50’s.

[@tammystiletto]

Same!!

[@chrissy1510]

⁠​⁠@@Karen_of_Kanadathere used to be a brand in the ‘90s-early 2000s called Prescriptives, that custom blended foundation to match you. They beautiful, really lovely quality , until Estee Lauder bought them out, and made them disappear.

[@sephinarose420]

🙏🏾🙏🏾🙏🏾💛💛💛

[@sunnathorkelsdottir9183]

I don’t understand why they’d formulate a blush with so much white to begin with. Even for fair skin tones (like myself), I feel like a weird white cast over your foundation is not what you want from a blush, even if it’s a nice shade. It just kind of feels like a cheap shortcut to get away with using less pigment.

[@whelkpeopleofdoom]

Right? Blush is supposed to mimic a flushing of the skin, and there's no white in the blood rushing to your face. Like what

[@elizabethtangora4353]

I’m fair-medium and don’t like a super blushed look, so I tend to go for blushes that are actually low on pigment because they’re much easier for me to apply and blend. Still, like the lady said: with nine different colors you could pretty easily divide them into low, middle, and high levels of pigment for light, medium, and dark skin. Big missed opportunity.

[@daddytchaik]

same here, I’m very pale but I love a pigmented blush; even putting aside inclusivity, just from a color perspective seeing blushes show up like this on darker skin tones makes me so unexcited about a blush line

[@margaesperanza]

These shades would sell in China tbh, most of their blush preferences appear to be lilac, light blue, light pink and white. They say its meant to make cheeks look “fuller” but it also means it pressures ladies to lighten their skin.

[@notimportant123]

I probably won't explain this very well, but the white base makes them show up brighter or more "true to color" on different skin tones. I am medium brown. If a blush is just pigmented peach, then imagine a transparent peach overlaid on brown; it looks coral/red. If it has a white base then it shows up as bright peach (I'm thinking Patrick Ta spring drop). It's almost like the white base cancels out the brown so then you get actual bright peach. THAT SAID, even if the white base serves a purpose for SOME, make other shades without the white.

[@angelfish2077]

Brands like Youthforia are so frustrating because bit feels like they're almost proud of their lack of inclusion. It's like they're taunting us at this point.

[@deedeedussard]

At this point they are just playing in our faces blatantly

[@sephinarose420]

Absolutely agree

[@harrietxo2310]

As a ballet dancer, one video that really solidified how fucked it is, was created by another ballet dancer who paints/colours their pointe shoes in black, black sharpie is common to use as well as paint (she even got the paint known as the darkest black), the sharpie had an undertone. It had a bloody undertone but not the foundation. A cosmetic chemist (javon I believe his name is) made a TikTok explaining that it really was just a black pigment with no further additives to even claim that it wasn’t intentional. It’s horrid

[@pauwula]

​@@harrietxo2310 yup. There was also a popular video a girl made talking sarcastically about how everyone's just overreacting. The video was of her swatching the black foundation on her hand and mixing it with the other foundations to end up with a literal gray. So obviously they're even more inclusive because thanks to them people with grey skin can finally have a shade that matches them!

[@Karen_of_Kanada]

Agree with Bonnie- if something works on dark skin, it can work on lighter skin with LESS. If it's chalky on her, it is 100% going to look chalky on me too. Many brands are STILL not getting it in this year of our lordt 2024, which is outrageous.

[@LunarEleven]

And white people won't have anything to complain about, either, so they can keep their REAL target group happy 🙄 NYX Buttermelt Blush (at least the true red I got, and the bronzer) has such insane pigment I just gently tap my brush once or twice and I have enough. I am certain it would work for anyone. Even if you were Youthforia Shade 600 somehow you could wear it 😶

[@LunarEleven]

(Also this reminds me of my obnoxious father in law making coffee. He stays with us more often than is healthy for anyone and he likes his coffee to basically look like weak tea. It's gross and nobody else wants that. But he got up before us every day and made a whole pot with a single spoon of coffee. I explained for over a year that he can make it CORRECTLY and just add water, so the people who LIVE here can drink it, too. The fact he's a Boeing engineer and he couldn't get it through his head still baffles me. It's simple logic 😭 you can weaken and dilute. You can't go the other way. And it's true of foundation too.... Adding white to dark foundation makes it a normal, lighter color. Adding black to light shades makes them GRAY!)

[@yesplatinum7956]

I think it can still be made with lower pigment because some people prefer that but in that case they should offer high pigment options as well without a white cast

[@LunarEleven]

@@yesplatinum7956 less intense pigment does not have to mean chalky, though. Even if it's less pigmented it, it can be formulated to not have such a dusty white cast.

[@xienho]

Agree! And those blushes all have white bases. Not everyone wants an "enhancing/plumping" blush. Some wants a contouring type.

[@ambertrue853]

The NudeStrix swatches were actually shocking. WHO let that get to market??

[@samesta5695]

It’s as bad as the black paint. It might as well have been sidewalk chalk.

[@Foolish_Rabbit]

Once again it looks like they didn't test their products on deeper skin tones or even worse did and released it anyway! Insane!!

[@LP-ct9nk]

Not surprised the brand owners are trump supporters

[@transsnack]

​@@Foolish_Rabbit I mean... unless you're a sheet of paper, that white cast is going to show up. And it's so patchy.... I wonder if they just had a bad formula and just didn't want to address it.

[@laurac86]

I’m a medium skin tone and swatched them on myself and they were SO ashy!!

[@GenXennial77]

Hi! Brand Marketing Director here. I’ve worked for two of the largest makeup conglomerates as well as big food brands. So many brands are outsourcing the management of these influencers to agencies, and they trust the agency to “make sure it’s done right.” They don’t. I see so many videos that as a brand director I would lose my mind if the brand mark was backwards, or if the influencer made some kind of wild claims.

[@MarlenaStell]

THIS. It’s the marketing agencies and they aren’t familiar with the brands so sign off on content that doesn’t make sense

[@tburrrg2502]

10000000% agree!

[@stephgreen3070]

The girl doing blush swatches just made me madder and madder for her and everyone else with deeper skin tones. They looked awful! Why were they so chalky looking!? I can’t imagine that looking nice on any skin tone.

[@maryeckel9682]

My heart just sank!

[@eligreene2898]

Same. I also agree with her take that if it works on dark skin tones it works on lighter with just less product. I use blushes that some black influencers use and love, I’m positively ghostly in color (olive tone for those who are curious) and they look just as beautiful on my complexion as theirs.

[@loveangel999]

seriously 😭 she was being so nice but that color range is so unacceptable in 2024

[@arttherapywithamanda]

Not for youforia having the audacity to use Simone Biles likeness when they don't even have a foundation shade for her doesn't surprise me even a little. The weird live/sales stream hype is just so corporate email. You know the one you get at years end saying "great job team" and the ten best stores get a pizza party while the board buys a new yacht. I just can't even. 😂

[@nancylomendez]

Ok… but the smile ( 1:56) when “taking a bridal makeup picture” should be a MEME! That’s literally my hypocrite smile lol

[@bastitsama622]

Will turn it into a sticker, it represents me. 😂

[@amandaelle1462]

Just that clip of the Tik Tok live made me almost gave me a panic attack. Why are we yelling?! 😂

[@Greeeenmoss]

That clip would k1ll a victorian child 😂 honestly sensory overload nightmare 😭

[@MsBNoodle]

Yes!!! Guys! Guys!!!! 5 tickets

[@funkytime69]

​@@Greeeenmoss can you just say kill

[@engelvonrache6116]

I listen through headphones. I already have auditory issues. Why the shouty man?

[@sunfvalley]

live shopping is massive in my country (every single brands do it, some do it 3 times a day) so i was like, eh how bad can it be, but they usually only have 1person and they dont shout this hard 😀 the MC obvs push the viewers to buy stuffs, but they also help swatching or try on the products the viewers request. they dont just stand there shouting at you 😭

[@SamWhite-pg7bj]

That P Louise clip gave me a headache, how do you not get sick of screaming over each other and pretending to be such high energy for hours? I also just don’t understand how anyone feels “pressured to buy”, it’s makeup at the end of the day it’s not needed, you don’t NEED to buy any of it, you don’t NEED to follow the latest trends, I just don’t understand people like that

[@Karen_of_Kanada]

OMG I would never buy from them based on this nonsense alone. Geez, I must be old and sedate, but I enjoy NOT being yelled at.😂

[@ACandRS]

It was like QVC on crack!!

[@IraDongBangTan]

You're right. And all those people who begged the brands to stop releasing new items are feeling FOMO.

[@brit_x_d]

I also got a headache and agree with the rest of your comment. Brands don't force you to buy the product. You the consumer is the one who chose to get that product. I feel like certain people just don't want to take responsibility for their actions/purchases anymore 🫤

[@laur83]

i totally understand feeling pressure to buy. especially when things are shoved down our throats and fomo kicks in. BUT, the way i avoid feeling pressured to buy things is by simply staying off of tiktok

[@StephinTech]

The girl was swatching chalk on her hand! I refuse to believe that was blush 😂😂😂 that is insane ! Just blatant racism!

[@hyiso811]

Right? Why is there so much white pigment on them? So unnecessary...

[@scooby1970m]

Agreed!

[@RebeccaGogovcev]

We should all vote with out money. I have no interest in this brand.

[@nic.capone.8483]

Except sidewalk chalk would have looked better.

[@Jessie12N]

It’s so obvious what brands only care to sell for certain colored skin people.

[@adafihj6439]

Those blushes is exactly what i mean by inclusive products do not stop at foundation. There are so many products that show up with that ashy white undertone on dark skin even when they look inclusive with their color range

[@aquatiger8]

literally been searching for a berry colored blush that would look good on my medium-dark skin for MONTHS now 😭 my bf is white so he's learning a lot about my struggle and journey to actually enjoy doing my makeup without looking like a clown (like I did when I was younger)

[@newcamomile]

​@@aquatiger8 have you tried MAC?

[@nightgoddess9]

This is me with lipsticks. I’m black so my top lip is darker than my bottom obviously and i have a tendency to just skip lighter lipsticks because they rarely look right on me. They always look like I’m wearing paint and not lipstick (that’s the best way I can explain it). it took me so long to find the right pinky nude to wear! And I found it on Sheglam of all places. But it does suck knowing off the bat, that when a company releases new lipsticks or blushes, I’m immediately like “okay let’s hope there are at least one or two I could use.” That’s a deflating feeling to have to already go in with a compromised mindset. And I’m not expecting every color to work for me but for the expectation to be maybe 2 out of a shade range of 10 to 15 is outrageous.

[@Afhkklkdsd]

Mangopeople just released a berry colored multistick. Perhaps it might work for you. They have great pigments​@@aquatiger8

[@abookishmess]

12:30 this is what i assume my sims house must sound like in game

[@lissadotelle]

so accurate 😅

[@thomasina2996]

playing guitar, practicing a speech, teaching a toddler to talk, teaching the dog to sit, and playing "don't wake the llama" all in the same room lmao

[@iamsquatty]

Also, that clip from the p. Louise tiktok live thing.... reminded me a LOT of live videos from MLM people like with the jewelery, pearls, leggings etc 😂

[@LilySlade]

Literally

[@cottoncandie761]

livefluencing = granny QVC energy

[@Luxebarbie]

@@cottoncandie761😂😂😂😂

[@AshleyFromTX]

Hayley Bieber’s “ad” or whatever has the same energy of that video/meme on tiktok where this girl is about to bite into a lobster roll, and she says “add a little lemon” but she just like floats the lemon over it and doesn’t even squeeze it. Someone please tell me they understand what I’m talking about lol 😂

[@Sienhall]

Yes!

[@hhoges9895]

Yes! Or she takes a bite ( but actually doesn’t get any of the food) and then goes YUMMMMM

[@Tracylyn42]

The fact not a single blush worked for her and the brand was so out of touch they sent her the entire collection of 9:shades I would never ever purchase anything from Nude Stix.

[@maryeckel9682]

I've swatched their stuff in Ulta, and it all looks muddy. I don't know what they're putting in their products but it's just ugly.

[@ybell1294]

My immediate reaction to Youthforia: Oh Honey, one does not simply use Olympic trademarks without permission, the US Olympic & Paralympic Committee LOVES to sue people even hinting at being officially endorsed. Wouldn't be surprised if those posts disappear after a very official Cease And Desist on Olympic Letterhead🤑

[@LeachZeech]

God yes, they're so intense about it. I remember when Ravelry had to change the name of the Ravolympic games to the Ravellenic games bc of this, like it's just a bunch of knitters and crocheters, it's not that serious 😭

[@taniaABal]

I feel like the lady who painted the bottles just outed herself. I don't think other brands would like to work with her again if she's gonna be posting things like that on her tiktok, after she's been paid already, her job was done, and if she expected people to tag her she should have added that on her contract before accepting the job.

[@MariaPetrescu]

Came to comment this exact sentiment: a tag for the artist is in itself a "benefit" in addition to payment, and as such it should be included in the contract if it is a deal-breaker. The influencers on the trip also had clauses in their contracts about things they were supposed to talk about or mention or touch on, so they most likely focused on those. She came across as naive at best, but more probably petty.

[@sarak4219]

I feel like that one girl calling out the influencers was just trying to rage bait people into commenting. She was hoping everyone would comment either agreeing with her that influencers are ungrateful or defending them. That's why I can't with tik tok some people be doing too much on that app

[@ayoelang]

She stands for her own marketing. She failed. She could have placed a business card inside the bottles. Tagged her self with pictures from the trip. Promoted the bottles tagging the brand. So on and so forth. She expected to have it handed to her. That's not how it works, darling.

[@nany____]

the brand commissioned and paid for the service and that's it, unless you sign it the ppl receiving will never know who made it too add to it a lot of brands do personalized PR with their own prop designers, probably they thought was made by the brand itself

[@potato-whiz]

Definitely. All publicity is good publicity and if it blew up in any way that was a win for her, like the small tanning business guy going to war with Mikayla Nogueira lol. And it works.

[@raspberrybellini]

I'm a pacifist but that P Louise riot made me question my choices

[@harrietxo2310]

this has me yelling 😭

[@Kerosene.Dreams]

No doubt. It had me feeling like I was at a family holiday party where they were trying to sell me some livestock. Unhinged, y'all.

[@Neenerella333]

​@@Kerosene.Dreams😅😂

[@mochs62512]

That whole thing was like if someone said "make a video of what a migraine feels like"

[@ChienNoob]

😂😂😂

[@xg2513]

7:45 the blushes are a CRIME. these brands make me want to make my own brand so bad. I would specifically focus on inclusion. It makes me upset that they aren’t even TRYING. These colors being so chalky and fair screams “cheaply made” to me. Like they’re watered down with white powder. Because if they actually had good pigment and their pigments were good quality , they wouldn’t be so white cast. Genuinely those blushes serve mineral sunscreen.

[@maryeckel9682]

There shouldn't be a white/gray cast, period! But the way the surfaces look is like makeup gaslighting. I really thought the last two would work on her, and I felt her disappointment. No excuse

[@scarletstarletx]

As a white person I would not wear these, so cheaply made is right on point. The way that poor girl held up the pan to show the colour then swatch a literal completely diff shade!!

[@transsnack]

Yeah I've got a skin tone that, even though I'm hella pale, still shows a white cast of they use too much white pigment in it.

[@IraDongBangTan]

Youthforia is practically wanting themselves to be cancelled, i kid you not. Or I wonder if rage bait is in order to keep people talking about them. Like, there's no way they didn't know that whatever they're doing/stating thus far wasn't okay and that people wouldn't notice. Ugh!!

[@JanAquaSun]

The 5 GOLDEN TICKETS video got me over here weak 🤣🤣🤣. They sound like my kids at recess, but if they were having recess outside the Willy Wonka factory. Because why are y'all screaming 🤣😩😩.

[@daphne8406]

They reminded me of market stall salesmen 😏 “Come get your oranges!!! Fresh oranges here!!! Only 5Euro a dozen!!! Come on come on get your oranges!!!” 😂

[@JanAquaSun]

@@daphne8406 yesss 🤣🤣

[@iconiccrowbar6702]

the entire video gave me the vibes of when you’d watch the loud obnoxious kids in highschools’ group project and it was just clearly done at the very last minute with little effort and all the hype🤣

[@Grillaboom]

My first reaction to the title was “what do you MEEEAAANNN? AGAIN???”

[@idalarsson4729]

The girl that had painted the bottles for Kopari (?) should have gotten a contract saying that the influencers were to tag her if that was what she wanted.

[@folfelit]

I don’t know her, but I can say as an artist it kinda stings a little when you complete a job and you get a lukewarm “got it. Here’s your money.” It’s not about clout, gratitude, or follows (at least not for most artists, again I don’t know her) it’s more like when you give a gift and they just open it and set it aside with no reaction. It feels empty. Art is too involved to just hand off and forget about, so it can hurt some when you know they got it but have no real response, no excitement, it’s just more packaged waste dumped on them and they’ll likely toss your art in a drawer and not think about it until they toss it.

[@olivialee_]

@@folfelit exactly! perfectly said

[@tburrrg2502]

@@folfelitI understand that but the angle she took and her behavior in the video needs to be put into consideration. By her filming and posting, as well as the hashtags she used, she was trying to create a narrative that she was the underdog and wasn’t getting deserved credit, therefore getting viral support for her products. Yes she is allowed to feel passionately for her art and want it to be seen, that is also true, but the way she framed it and how she posted it is extremely manipulative and calculative. Bottom line: she needs to be professional. You can be an artist but rule number one of being a business owner is you don’t put your paying customers in a negative light for your own gain.

[@MonetAllDay]

@@folfelitI mean that goes for anyone who puts passion into their work. You can’t expect average people who don’t do what you do to take this into consideration as if they should understand and praise it. They also don’t have to be impressed by it, though I understand being hurt if they’re not. The thing is this wasn’t a “gift” from the artist, she was clearly paid for the job. The job is over now. It’s not then on everyone else to give her free promotion. If she wanted that then she should request it during contracting. This is a job at the end of the day. Being professional is important.

[@hailiemath]

@@tburrrg2502 Incredibly manipulative. Who's to say that they even knew who was the creator of the bottles? They were gifted by Kopari. Her "issue" should have been with them and not these random influencers who probably don't know who she is and were invited on a brand trip by a company. Getting tired of people and their poor use of social media and backhanded "cancellations".

[@jennifersmithson3557]

The girl trying those blushes was so sweet. She tried so so freaking hard to give them a MORE than fair chance, and every single one of them looked like the same shade of pale purple. She handled that with such poise and grace. Cause after about the 3rd one I would have been pissed, trashing them and saying theyre garbage. But she remained professional and offered some positives and helpful suggestions. Way to keep it classy. You are a bigger person than me.❤

[@memnailss]

The bottle thing feels weird. I think being gutted privately is one thing, I kinda get that. but filming yourself over the course of days basically showing that you struggled to enjoy life as a result of something you technically weren't obligated to is a bit strange. Like...the cheque cleared, so why are you stressing this much?

[@lavieenlavande]

Yes!!! I agree. I think the influencer who responded to that post was exceedingly nice and diplomatic-props to her because that artist’s video was cringy. As an artist, you can’t expect anyone to do anything like feature you or tag you unless it’s in your contract. If it happens organically, that’s awesome but not guaranteed. If the artist expected social media exposure, it should have been agreed to with Kopari ahead of time or she should have asked for a higher rate to offset the lack of exposure from this event.

[@lucyjane3803]

Yeah I think it was a little unprofessional of her, especially if she was paid in full for the work. Heck I've had a situation where I wasn't paid and the girl never did any of the posts she promised, and I never said a single word on my social media to try and "name and shame" - in the end it doesn't make you look good, even if you were in the right. It reminds me of that horrible guy with the self-tanner and Mikayla not doing the review for him situation 🤣

[@yennefer440]

It made me cringe.

[@iris8242]

Especially since she didn’t have a contract with the individual influencers, it was with Kopari. How are the influencers supposed to know about promoting her if they weren’t part of the initial deal.

[@galatea5455]

Wait.... do those 'lives' of people screaming over each other, and screaming at you, actually work? People really buy from them? Even if I loved whatever they were promoting, that chaotic mess would be an instant no for me.

[@RebeccaGogovcev]

I'd turn off immediately but I refuse to even use Ticktok so I'm not their target audience.

[@XverreauX]

Not brands sending PR to influencers with skin tones they didn't even think about... at this point they are asking to be called out 😂

[@leah.belle-joe]

To the young lady who did the water bottle art or whatever…this is a good lesson for you to ensure that in the future you request to have it written into your contract that the influencers have to mention your work and say your name or IG handle or something of the sort. Live and learn 😊

[@dripdrip08]

If you've been paid by a brand to paint those bottles then that's the end of it, why is she expecting free promo? It's giving entitled 🙃

[@liamscanlan4655]

like if she wanted promo then she should’ve asked for that when negotiating the deal!

[@emars8637]

Those blushes are outrageous! Like, how dare they?!? I have a lighter skin tone and appreciate content like yours, and others like you, so I can stay educated and avoid non-inclusive brands! Much love 💖

[@pinky7400]

I get so irritated hearing the pay rates from brands. I don't make 50k in 1 year even. It'd take me about 4 years. Smfh

[@allyskinny]

It would take you four years to make 50k?

[@pinky7400]

@allyskinny lmao I'm dumb I meant over 2 years to make 50k. In 2 years AS LONG AS MY WEEKS ARE ALL 40 HOURS AND NO LESS, I'd make about 48k. Which they make by fake putting powder on their face on tiktok. I'm very much bitter and jealous about that fact

[@pinky7400]

@allyskinny and on top of having to work full time, along with my husband who also works 40hrs a week. I have to work nights because we can't afford daycare so we alternate. And I raise 2 toddlers all day rather than sleep after work. Hahaha idk how I'm even surviving and these mfs are getting paid 50k for a video they faked. I'm literally sick thinking about it. I miss out on so much family time because of our alternating work schedule and it's all so we can afford a roof over our babies heads. 😭😭

[@allyskinny]

@@pinky7400 that makes much more sense. I was like... how do you live off of that amount?? I understand your feelings! It is crazy that someone in this world thinks it is worth spending that much money for so little. Fame is something I literally can not understand. It blows my little mind.

[@pinky7400]

@allyskinny haha same. Sorry I just unloaded on you lmfao I just get soo many thoughts when I start thinking about what these people get paid and what it is they are doing for that money. Meanwhile I'm literally changing trashes and scrubbing toilets RIGHT NOW at work. 😭🤣

[@Bond_MrsBond]

The woman swatching the blushes… it looked like crayon on her skin, who approved that product! 😂

[@SnoodleDoot]

Nudestix: "Undertone? She doesn't even go here." Youthforia: "Get in loser, we're going to go offend people." I'm watching this video while going through the car wash and the flashing pink lights are making quote Mean Girls. I don't know either. 😆🙃

[@katedavies5698]

The shade towards Bare Minerals "remember them?" Nude stix are actually disgusting to me _ that shade range is appalling !!! Why does that Plouise ad look like a BLACKMIRROR episode?

[@rachelhatton5093]

That felt like a personal attack😅 I still use bare minerals warmth, pure radiance, and buxom lip glosses.

[@lucyjane3803]

@@rachelhatton5093 Warmth and pure radiance are two of the original and best! They should have stuck with what they were good at instead of branching out into garbage trend products 😬

[@Nixx0912]

I just got a flashback from Saturday as I went to Nyx to get a lighter shade of buttermelt blush. It works on my pale skin but it also look gorgeous on the lady at the counter with a lovely deep skin tone. We didn't had the same shade but I think they have range that suits everyone.

[@aquatiger8]

making a note cuz I am in desperate need of a blush for my med-dark skin

[@maryeckel9682]

That's because they're all saturated colors, not cut by white.

[@yyanooo]

the ceo of youthforia is obviously a sociopath. a poor attempt at trying to prove shes still in the good grace of the black audience when she doesnt believe we have enough value.

[@leesiemoo]

A lot of brands convince (or try to convince) artists to charge less by claiming the "exposure" is a kind of payment. I wonder if the artist who painted the bottles under charged for her time/put more effort in than the payment warranted because she was expecting free advertising as a perk of the deal? A lot of seasoned artists know not to make that mistake and don't go "above and beyond" for free, but younger ones feel so much pressure to "get their name out there." (And the art world itself is very who-you-know so it's not an unfounded concern).

[@lucyjane3803]

Yup its true. But I also wouldn't tar all influencers with the same brush - I did make the mistake of doing something for free for an influencer who never did any of the posts she claimed she would do - literally stole from me. Then I worked with another girl who did pay me, AND still tags me years later if she shows my work in a video (which I never expected or asked for). So there are def the good and the bad out there.

[@sixxlee890]

12:48 that's not the worst they got?! 😲😲 I can't even fathom how they could talk over each other more than that! Xx

[@tracyjane7724]

I know! I have no idea what is going on. Are they selling the pallet? Are they selling individually? Are they in competition with each other? Think I now need a lie down...

[@sixxlee890]

@@tracyjane7724 in a dark room, I think. Xx

[@tracyjane7724]

@@sixxlee890 definitely 😆

[@saiman6838]

I've only ever seen QVC telesales parody, not real telesales, and this looked like a comedy sketch.

[@saiman6838]

I've only ever seen telesales parodies, not real ones, this just looked like a comedy sketch of what not to do.

[@Crow_Smith]

The wild thing about those stacks is - against her finger/near her face before she really rubs the blush, they look like they'd be super pretty on her - and then the swatch and it's like "Where did all that pigment go???"

[@Crow_Smith]

As an artist - I've been a little sad when people don't share the art they've paid me for, makes me feel like despite paying me they aren't happy with it. BUT I also know that's a me problem lol

[@bobbienami7981]

Your EYES❤❤❤ That fabulous fade above your crease. Fantastic. I also love these compilation videos because who doesn't love a good gossip session 😂😂

[@RadBadJodster]

Youthforia. They need to close up shop. Everything they touch just turns to 💩💩. Ugh. Your eyes look amazing. 💜🖤💜

[@charlottegough1616]

The Nudestix blushes blew my mind (not in a good way). How did they all look the same? It’s insane to me that they would only test on one, light skinned Black model and assume or pretend that it therefore works on all skin tones. Side note: Your makeup looks beautiful Robert! ❤

[@Ajae78]

“The brand. Bare Minerals. Remember them? They still exist.” The shade! 😂

[@JenniferKBrown]

Omgosh, we need a trigger warning for the yelling crowd 😭😂

[@aquatiger8]

got me in fight or flight mode 😭

[@serenitynowffs]

Honestly, the ashy cream blush seems to be an epidemic. Which is weird because I feel like they didn't used to be that way? I do really like the Javon Ford blushes for this issue tho, gorgeous on all sorts of tones

[@Bexinnamon]

Javon has his own brand?? I didn't know I need to go check

[@serenitynowffs]

@@Bexinnamon yep! So far three awesome shades of blush that just look like skin. They are formulated for more melanated skin, so pasties like myself just use less.

[@maryeckel9682]

I wonder if it's whatever they're using to get the texture.

[@sassycatenthusiast]

“Remember them? They still exist…” The SHADE 😂

[@threelegmeg]

the plouise had me ROLLING. its like if a teacher told a group doing a presentation that only the one who talks the most will get the points for it

[@butshetalksalot1804]

7:24 those Nudestix blushes are just as bad as the Caliray liquid blushes that just launched. There are so many good cream and liquid blushes out there. Why are these companies wasting their time with subpar product?

[@laur83]

everyone: *thinks youthforia has hit rock bottom* youthforia: *starts digging*

[@LauraSofia071]

16:35 if she was paid or offered to do it for free for exposure then I don’t think they have to post her. It would have been nice but she was already paid for her job

[@laurielaliberte5873]

I don't think smaller brands with smaller budgets should be expected to cater to all skin tones, but they generally seem to be the ones putting in a lot of effort to be inclusive. Larger brands with tons of money have absolutely no excuse. If you can launch a foundation in 32 shades, you can make sure that a minimum of 10 of those shades run dark to deep. A (black) friend of mine makes fun of me (fair skinned) for buying Juvia's Place, but I love their product, their pigment load, and the fact that as a black owned brand they still include me. I hated when I worked in the industry (20 years ago) that just about the only foundations that would suit people of color were Estee Lauder and Fashion Fair. Shame on Youthforia.

[@evanaaaa]

Well said

[@jayo7812]

Juvias Place is amazing and you get a lot of product!

[@kendalaxy]

I clicked so fast 😂 YouthForia was literally never on my radar until I saw you talking about it & ever since, I have also hated it 😌

[@reddishf0x237]

can you please do wedding makeup looks. I'm getting married in September and need tips

[@glitterkitty1979]

Love this idea! ❤❤❤

[@DecolonialRhetoric]

I’m not getting married, but I love this idea, too. Also, James could try to reproduce the look on Robert on their twins channel. Lol! I’ve been wanting a sequel in their wedding planning series.

[@eggi4443]

a "wedding makeup look" is whatever you like

[@flightofthexwings]

I love the weekly beauty roundup! Sometimes it's so exhausting or silly to cover topics as they arise, especially if they're little things, but doing them in a batch is really fun

[@shaleena720]

You made perfect sense. Your eyeshadow looks amazing. I'm a white woman and I 1000 percent agree with you about shade ranges and brands being inclusive, it's ridiculous that in 2024 this is still an issue.

[@engelvonrache6116]

I don’t understand why brands can’t have people of color on their creative teams. Not just models. That way the brand can test on all tones. And then release complexion products.

[@blakemonkey769]

"We're in 2024, get a grip" has been my mantra for every day this year. 😂😂

[@arianagandu]

On the blush issue, it's not exactly true that if they make the blushes dark skin friendly that they'll work for everyone too. I have desaturated light olive skin and I need a level of white base in my blush for the blush to not look neon and unwearable on me. I think blush, like bronzer, is just one of those things brands have to stop pretending the same shade can work on the lightest to deepest of skin tones. brands should offer something for everyone instead of pretending one thing can work for everyone.

[@six23ist]

I agree with you. Brands don't seem to take into account saturation. Why make fair shades of bronzer super-saturated (and thus orange) and then make deep shades of blush super-desaturated (and thus ashy)? I get the consumer not understanding the nuance, but an entire industry not knowing? Like, hire a consultant bruh dang

[@folfelit]

I’m an extremely fair olive, very grey-green toned. I can use high pigment blushes, so can you. You just pat them on the back of your hand and build coverage very slowly. If it’s too neon on you (they are on me too if I apply too much) you just need to control your application better. I legit only use deep-skin friendly blushes because the value is insane. If you have some disabilities that affect your application, fair enough - but don’t pretend poor application is on par with chalky, white-based blushes that deep skin can’t do ANYTHING to save. You just need to apply lighter coats, or pick colors that work for your skin. None of those non-brown blushes were mixed to be desaturated like you claim, they just had a white base to BRIGHTEN the color, not dull it.

[@aluna1234]

​@@folfelit op literally said brands need to stop pretending every shade will fit every skin tone and actually be more inclusive and you are talking down to them? Absolutely wild thing to do, you don't know what op's skin looks like, how these products look on their skin and how it reacts with their undertones, but because it works for you it must work for everyone right? Like op I can't use shades designed for dark skin because no matter how lightly I apply it it looks off and wrong on my skin because it wasn't formulated with my pigment and undertones in mind. Nothing wrong with that it just means I need to find products that actually cater to me and my needs instead of getting upset when something made for another skin tone doesn't work for me

[@RebeccaGogovcev]

Yes. I agree. I'm also a pale olive. Many make up brands are too pink or orange for me. I need a yellow or green undertone. Many bronzers look muddy on me.

[@RebeccaGogovcev]

​@@aluna1234 I agree. Also, to the other person slagging them off, why should we need professional make-up artist skills to get a decent result? I do have some mobility problems, due to MS, but I also believe you should be able to get a fairly nice look without the need for 1000 products or needing to have completed a make-up artist course. I also think many shades can ve clownishly bright, muddy or orange on paler yellow and olive toned people.

With the artist issue, she should have ensured that part of her contract with the company was that they tag her and post something on social media. That was more on her than the influencers on this one, she was paid for a job, which she did. I know that sounds harsh but if you want social media content made for your business, then negotiate that as part of a contract.

[@lindsey7587]

I don't wear makeup, and I'm a ginger, so I'm pale AF, but watching her swatch those blushes had me in my feelings. I felt her disappointment. Not ONE shade out of nine? Come on, now.

[@irsprst]

I live for robert's disgusted or dead-eyed glance

[@citizenn5023]

🗣️📢FIVE GOLDEN TICKETS!!!

[@Ryanneey]

Wtf is up with those stack blushes. I didn't even know it was possible to make that many shades all look ashy. It is almost impressive that they managed to mess that up this significantly!

[@felinehermetica]

2:48 😅 I actually do like the bare minerals celebration foundation. It’s one of the only powders that match my undertone. Though I haven’t been able to try the One/Size powder yet and I really want to!

[@adafihj6439]

I see youthforia: Me: oh brother not this guy again

[@cutierenesmeegirl]

?

[@gthetigerqueen9197]

As Monica Ravichandra on ticktock says,"This is the ashy blush pandemic."

[@shainaannx17]

Even my dogs were confused with that tiktok of everyone talking over each other. 😂 Head tilt in full affect lol

[@serenitynowffs]

Did they give the staff cocaine before the P Louise live? My eardrums 😢

[@H2OdogGirl]

I saw an Indian influencer try the Nudestix blushes on- ashy, every single one. My skin is quite a bit lighter, but I am sure they will show ashy on me too.

[@JH-yj7kk]

I have super fair skin, and even I hate when blushes and lipsticks have so much white in them!! It just looks cheap. Plus, you end up having to use way more product which is wasteful and often less flattering.

[@spidey2108]

those blushes are so disappointing 🙃 how are u gonna release NINE shades and not one of them works for deeper skintones???

[@talia8493]

I don’t even think they work for the lighter skin tones. They were ashy af

[@shaunacorrigan9372]

The only time I want to hear about how much money somebody made on a livestream is when it's for charity. Otherwise it's just plain tacky

[@kenziebrooks454]

Why are the majority of celebrity/influencer products a scam?! I don't get it, why not just make something you actually like and use? Baffles me😂

[@bdzpop]

ikr! I feel like Rare is the only genuine celebrity brand

[@RebeccaGogovcev]

​@@bdzpop I like Fenty.

[@monz]

One word: money. 💰

[@asmrtpop2676]

Haus Labs is quality make up.

[@luciamiller6337]

Saying “can I just say something…” in your own KZbin video cracks me up😂 Ps I love watching these vids getting ready for bed and winding down, such a fun way to end the day x

[@janzy58]

I can't help wondering if the Bare Minerals reps kept trying to get Hailey to do it properly and just gave up.

[@penbeatssword7350]

Omfg that plouise live!!! 😂😂😂😂😂 That was like super late night QVC knockoff!! 😂

[@sageandbone]

That P.Louise clip gave me anxiety.

[@Wendgocit]

I’m super pale with warm undertone. Those blushes would look ashy on me as well🤷🏻‍♀️

[@QueenKunta]

19:01 agreed! Where was the humor? This post was absolutely meant to shame the influencers IMO

[@katiek.6333]

"I felt pressured to buy" babes its advertising thats the point.

[@LEbackstage]

I'm tired of these ashy blushes that came out lately. I'm done and so over it. I'm getting me one of the new Nyx ones and that's it. I'm trying my best to keep bareMinerals single-handedly in business 😂😂😂 I tried liquid foundation and I even have skin tint, but I just can't seem to get the hang of it. Especially in the summer; I'm just too sweaty. I'll try again in Winter. Until then bareMinerals powder foundation and Mineral Veil it is.

[@MissaBrevis]

ME TOO! Bareminerals matte loose powder is my forever foundation. I know, they're so boring, but everything else I've tried either looks weird, melts off, or breaks me out.

[@legacyoflore1597]

I am really glad Youthforia finally removed 600 from their range, but omg those pics. And the person trying the blushes... oh my gosh, my heart was so sore for them

[@MAG9212]

Hi Robert!! 🖤🖤 Why isn’t someone coaching HB for her ads 🙃 That blush is ridiculous. Why can’t brands take more time on their formulas.. You would make so much more money doing right by EVERYONE.

[@kategold16]

Five Golden Tickets 📢🔊🤯 Wow. The energy 😆

[@he.artshaped]

Those P Louise clips had me SCREECHING. I can't believe that shit is real. 😭

[@ShannonMalcolm96]

This is so ridiculous! Thank you Robert as always. The blush is too much, never bought from them and never will. And how does europhra even have a business still (don’t know how to spell them and I don’t care to know)

[@YuckyMama]

From a sheer impersonal money-in-the-bank POV, I will never understand not making products for everyone. As a business, you’re leaving a huge market behind. How does that make sense?

[@KangaRuby]

I mean the girl with the blushes hit the nail on the head when she said they could make the blush shades work on darker skin and then they could work for everyone - just use less. I'm pale AF and I don't want a white blush either????? Just seems like a bad formulation to me.

[@maryeckel9682]

Chalky is chalky on anyone. They really blew it!

[@THEMamaVicky]

I was refilling some palettes today and decided to try some colors I rarely use, thanks to you and I'm trying a look around Wet & Wild's Envy. LOVED IT. Thanks for showing us any color CAN look good on us.

[@whatsup968]

Once I thought more about what I was buying and what industry I was contributing money to when I bought something, it became a lot easier to decide against spending my money just out of fleeting or superficial desires It can feel very empowering to feel like you have gained control over what you decide to spend money on, rather than me thinking "Oh Uniqlo has a sale, I need to look at everything they've got and find excuses to buy stuff!" And honestly basically all companies are trying to scam you to some extent these days. So being more conservative with your spending can feel like you are opting out of that whole process and it actually feels really nice ngl

[@LexiGoLightly]

I'm fair-light, have freckles, rosacea, and my face is much deeper than my neck. I've given up on complexion products other than tinted moisturizers. I refuse to buy from brands that aren't inclusive for deep-dark skin tones. For many reasons, but also... because if they have a shade range for our more deeply melaninated friends, they'll probably have something for me, too.

[@Sleipnirseight]

12:16 Well, I finally know what my version of Hell will be

[@seriously.....]

This pink lip gloss looks absolutely stunning yet totally subtle on you!! The shade is sooo pretty pink-y nude!! Honestly Robert the prettiest shade I've seen up until now!!

[@RachaelTheRed]

I will never understand why (from a business perspective) brands don't make products for dark skin tones. I get that it MIGHT cost more for R&D but that is a HUGE market that they are skipping out on. As a business, they are leaving so much money on the table!