Zahra Lari X Taqeef | Cool By Definition

We’re thrilled to announce our collaboration with Emirati figure skater, Zahra Lari to promote conscious cooling.
Zahra is an important role model in the region and a proud talent of the UAE. She is an athlete who’s breaking barriers and showing the world how one person’s actions can have far reaching impacts. It’s this ethos, along with Zahra’s personal passion for the environment, that make her the perfect ambassador for conscious cooling.
We know that by reducing our AC thermostats by just a degree or two we can significantly lower our individual carbon footprints, and that collectively, this will have far reaching global impacts.
The new generation of inverter technology from O General uses only the energy you need and not a degree more. That’s zero ozone depletion for zero effort.
#CoolByDefinition