Onboard Your Ops Person In 90 Days
36:57
Why Your Old Clients Keep You Poor
10:52
Пікірлер
@michaeltucker8972
@michaeltucker8972 2 күн бұрын
Very, very useful advice here! Thank you Greg!
@Foxuniverso
@Foxuniverso 4 күн бұрын
im beginning to use notion but i didn't think it can be THAT. do you have any tutorials? im going to be updating the teams training section and i think i can make something really functional and effective if i knew more about Notion.
@gregoryjhickman
@gregoryjhickman 3 күн бұрын
i'm working on a new series for how we use notion as it's evolved more. but as of right now just our members have access to our all our templates.
@chadelliottfahlman
@chadelliottfahlman 5 күн бұрын
Super good video. While the monetary goal is important, I've realized that our boundaries create the foundation for which it's built upon. My intention for 2025 is to honour those boundaries.
@gregoryjhickman
@gregoryjhickman 5 күн бұрын
@@chadelliottfahlman amen!
@Rob-w7x
@Rob-w7x 5 күн бұрын
Hey Greg! Loving the content, but in the past few months, it seems like it's the same content all over, with different titles: productize your service, add other revenue streams etc. Again, who knows? I'm just one subscriber out of your 25K, so who cares about my input. I'm giving you my feedback as I'm also growing a business, and many of us look up to you as the OG in the industry. I think these content pieces would make a killing: how you sped up your sales cycle, what led you to rebrand your website, and how the scaling back process is doing so far percentage-wise. In the age of AI, where everyone can be a content creator, there's a shortage of original content. I'm also getting into the KZbin game next month..so will no longer be watching the game from the sidelines, but will be on the field with you!
@gregoryjhickman
@gregoryjhickman 5 күн бұрын
@@Rob-w7x Appreciate the feedback. I have content coming on the scaling back piece. Some sales content stuff in the pipeline but spoke a bunch about that not too long ago so I’d go back on the channel where I break down our sales process and the 4 phases of implementation of that process which answers the question you mentioned. When you talk about rebrand the website do you mean the new look and feel that just was revealed this year or the name switch to AltAgency in 2020? I believe I’ve talked about that previously as well but have to go back and look. RE: similar content - I’m doing content that the metrics and actual buyers are telling me brought them to me. I cover a lot more in depth personal “inside stuff” with our paying members. Also, as you dive into your YT journey what you’ll learn is that you will have to learn to say the same things over in new ways and not get bored of it. :) Most of our paying members had to hear me say the same thing for years before it finally hit. So while there is fresh stuff coming for sure, (like a whole series on how I use KZbin and my production process), ya gotta replay the hits :) (if that makes sense! ) Appreciate your feedback as well!
@Rob-w7x
@Rob-w7x 5 күн бұрын
@@gregoryjhickmanRe: rebrand -- mainly the new look and feel. I thought that was a move related to possibly increasing conversions, etc. Could also be that I might be a bit more advanced since I've been consuming your content since 2018 LOL. Makes sense to have top-of-funnel content if it's the main driver for conversions/revenue. Even Hormozi uses the same playbook. I've hired a KZbin consultant (Nolan Molt..he used to work @ ThinkMedia), so I have a lot to learn for sure.
@heikorudi6105
@heikorudi6105 6 күн бұрын
well, your service makes only $360k a year then, the remaining 700k are made with consulting and an info product? Main takeaways to make 1M a year with a service business: don't build a service business in the first place?
@gregoryjhickman
@gregoryjhickman 6 күн бұрын
Consulting, training and workshops are all a form of service by almost every definition available. But the takeaway of be a more diversified service provider is the accurate takeaway. Or you can get hung up semantics and make less.
@derrickduplessy215
@derrickduplessy215 7 күн бұрын
Simple scales. Fancy fails.
@sean795
@sean795 8 күн бұрын
This guy is an ass to clown mouth
@MDNahidhossen-n7y
@MDNahidhossen-n7y 8 күн бұрын
Let’s talk real for a sec: your KZbin channel is like a hidden gem, but right now, it’s hiding way too well. You’ve got the content, the creativity, and the vibe-but the views? They’re playing hard to get. Here’s the good news: I can help you turn those tumbleweeds into actual eyeballs. How?
@BNGHELP
@BNGHELP 9 күн бұрын
Your teaching style is on fire sir!
@Junker-sq6pu
@Junker-sq6pu 9 күн бұрын
Instead you became another Clone who males shitty internet videos
@karenhubbard5135
@karenhubbard5135 11 күн бұрын
So helpful. This helped me understand why my "one off" was not sustainable. May aim to re-approach those clients when I flush out the approach
@TrackingAcademy
@TrackingAcademy 12 күн бұрын
Alex Hormozi has been very clear on One Avatar > One Problem > One Channel. He insisted that the Multiple Income Stream is a not good at beginner level
@auyadhu
@auyadhu 13 күн бұрын
🔥🔥
@gregoryjhickman
@gregoryjhickman 14 күн бұрын
Let’s continue the discussion about agency overs in our free community! www.skool.com/altagency-basecamp-5084/youtube-chat-7-lessons-after-reviewing-1000-agency-offers?p=6508171c
@CalinJohnson-o8f
@CalinJohnson-o8f 14 күн бұрын
Your dashboard looks amazing. I've been using Astirna New Tab to manage my tasks and it really helps me stay on track with my projects.
@auyadhu
@auyadhu 14 күн бұрын
Amazing as always Greg!
@gregoryjhickman
@gregoryjhickman 14 күн бұрын
@@auyadhu Thanks what was most useful?
@auyadhu
@auyadhu 14 күн бұрын
@@gregoryjhickman The first one. I'm exactly in that position. A client just uses as their own outsourced team. It was an eye-opener for me. thanks a lot!
@Kevinmarra
@Kevinmarra 14 күн бұрын
Would love to see a Greg Hickman Top 10 all time offers list! I feel like Hormozi needs a challenger to his offer expertise. 😊
@gregoryjhickman
@gregoryjhickman 14 күн бұрын
@ you’re welcome.
@gregoryjhickman
@gregoryjhickman 14 күн бұрын
@ 😂
@groundsurvivalstudygracieg4034
@groundsurvivalstudygracieg4034 14 күн бұрын
I just spied Casey in the first 20 seconds and I know I'm in the right place. Lol
@gregoryjhickman
@gregoryjhickman 14 күн бұрын
@@groundsurvivalstudygracieg4034 😂
@ChimnonsoDivinelove
@ChimnonsoDivinelove 15 күн бұрын
Really helpful
@reconcostarica2362
@reconcostarica2362 17 күн бұрын
Exceptional video!! This is agency development gold. 💪
@gregoryjhickman
@gregoryjhickman 16 күн бұрын
@@reconcostarica2362 🤙🏼. What’s your biggest takeaway?
@reconcostarica2362
@reconcostarica2362 16 күн бұрын
My biggest takeaway, ​@@gregoryjhickman, involves not talking more about ourselves than our prospects' situation in their words, for which we need to have lots of experience with their condition. Everything else we build or do seems rooted to this requirement. If it's all about us, the agency won't align well with itself since, paradoxically, the client is the agency, not us. Wrong issues to address means wrong agency alignment. Only the client's experience yields the issues to address.
@BrettFarr
@BrettFarr 17 күн бұрын
Creating assets to build your own business instead of churning out custom work. You've been preaching and practicing for years. Killing it with value on these. Great work Greg. Thanks for sharing.
@gregoryjhickman
@gregoryjhickman 17 күн бұрын
Thanks Brett! Good to see you here and hope you're well!
@righthandstep5
@righthandstep5 17 күн бұрын
Thank you!! Someone finally said it.
@gregoryjhickman
@gregoryjhickman 17 күн бұрын
Right?!!!
@gregoryjhickman
@gregoryjhickman 17 күн бұрын
Want to continue this discussion about how this relates to YOUR agency? Join our free community where we host KZbin Chats about each episode. Join Here: www.skool.com/altagency-basecamp-5084/about
@abecodigitalsolutions3573
@abecodigitalsolutions3573 17 күн бұрын
This is really insightfull, thanks for the great content
@gregoryjhickman
@gregoryjhickman 17 күн бұрын
You're welcome. What was your biggest takeaway?
@wtrtowine
@wtrtowine 18 күн бұрын
This video was amazing! As a 22 yr old agency owner it’s inspiring to hear about what could be in my future if I do things the right way!
@gregoryjhickman
@gregoryjhickman 18 күн бұрын
@@wtrtowine you got this.
@zdrux
@zdrux 19 күн бұрын
Your videos look nice.. What do you use to edit your videos?
@gregoryjhickman
@gregoryjhickman 19 күн бұрын
@@zdrux my full time editor. :)
@bashvlas
@bashvlas 19 күн бұрын
My biggest takeaway: "being able to pay is not a qualifying criteria". I often heard the opposite advice, but in the context of an alt agency it makes sense to sell three on-a-budget clients a productized service, rather than do custom work for a high-hourly-rate-paying client. This is so easy to understand, but harder to execute. I have a high-paying client like that, but it’s scary to “fire” him 😅
@gregoryjhickman
@gregoryjhickman 19 күн бұрын
@@bashvlas Why is it hard to execute? Go replace the value of the current one with something more leveraged then you’ll be less “dependent” on one.
@TheYusufSubasi
@TheYusufSubasi 20 күн бұрын
Oh yeah that's perfect pure pinky ponky dreams
@gregoryjhickman
@gregoryjhickman 17 күн бұрын
No idea what that means
@TheYusufSubasi
@TheYusufSubasi 17 күн бұрын
No work on Monday and Friday. Early finish in Wednesday. It'll result almost 2 and a half day work week. It's impossible to accomplish things you want to accomplish with this kind of schedule. What I'm saying is; With all due respect,, it sounded like nothing but a dream selling.
@gregoryjhickman
@gregoryjhickman 17 күн бұрын
@ I didn’t say no work on Monday. I said no client calls or team calls. I do take wed afternoons and Fridays. It’s def possible with the right model and systems.
@steinkolkman
@steinkolkman 20 күн бұрын
Just finished watching and was shocked at the fact that this has only 300 views. It deserves so much more attention, what a great video.
@gregoryjhickman
@gregoryjhickman 20 күн бұрын
@@steinkolkman 🙏 give it a share
@santaev
@santaev 21 күн бұрын
This is incredibly valuable - thank you so much!
@gregoryjhickman
@gregoryjhickman 21 күн бұрын
You're welcome. What was your biggest takeaway?
@gwynmorris7199
@gwynmorris7199 21 күн бұрын
This is fantastic..
@gregoryjhickman
@gregoryjhickman 21 күн бұрын
Thanks what was most useful?
@themainlady
@themainlady 24 күн бұрын
Thanks for this video! Quick and to the point! ❤
@gregoryjhickman
@gregoryjhickman 24 күн бұрын
Glad it was helpful!
@graysonloupas
@graysonloupas 25 күн бұрын
my intention with this comment: curiosity/challenging, not trying to tear down or judge because there is 1000+ ways to build a coaching business. BUT - if you can do $1m/yr or even $10m/yr with one core product / offer, why have all of these complicated offers / systems with different levels of access? what problem does it solve? obviously it sounds fun. i've done this model myself. but I've never found that it maximizes cash and client results. typically, the premium program gets clients the best results, or at least has the highest chance of getting them the best result. and makes you the most cash. anything that takes head space, time or energy away from selling that one product that makes you the most cash and gets clients the best results is a distraction. I see so many people do this model in avoidance of taking sales calls and building a team. thats really the only reason they do it. to build a "lifestyle business". we do around $1.5m/yr right now. I've done THIS EXACT model to T learning from Dan + James. all of this stuff just to avoid building a team instead of actually doing the upfront work required to serve all clients at the highest level by building a proper team - which is really the only way to have a "lifestyle business" is to actually have a team that you've recruited trained & manage well. now obviously, if you have zero intention of every getting to 8 figures, then you can really do whatever you want and still make money if you have an audience. but in terms of maximizing cash & client results... Content/Ads --> Sales Call & team --> High-Ticket Program (that actually gets them results & is high touch) --> 1-1 Support for EVERY client After feeling "stuck" and in my head on this model with "tiers" because it sounds sexy I finally just decided to build a team & have one offer, one funnel and take it to $10m/yr - its the best decision i've ever made. curious your thoughts or even to chat about it ✌ (love your content btw)
@adnanazmi.
@adnanazmi. 28 күн бұрын
Amazing 👏 well said
@gregoryjhickman
@gregoryjhickman 24 күн бұрын
Thank you 🙌
@germanbrethren9320
@germanbrethren9320 29 күн бұрын
Bless you! I own a national event planning firm, but have knee issues & decided to start a personal assistant/consierge/fill in worker/courier firm which my sons in their 20’s and I could do in between planned events. I like the way you think. Thank you. 1
@gregoryjhickman
@gregoryjhickman 29 күн бұрын
@@germanbrethren9320 You’re welcome!
@keithwilson7701
@keithwilson7701 29 күн бұрын
Hey Greg, only just come across this interview and I have to say, it's hugely valuable. One question. I've recently invested in a Carpentry & Construction business here in the UK, can these principles work in that type of service business? Do you have any examples of where it has worked in this type of industry? Any feedback would be massively appreciated. Keep up the great content 👊
@gregoryjhickman
@gregoryjhickman 29 күн бұрын
Thanks and glad you enjoyed it. I don't see why it wouldn't work for any business to be honest. I only work with agencies and consultants for the most part so don't have any examples for ya, unfortunately. But any larger org or franchise in your space likely operates like this
@lordofleverage
@lordofleverage Ай бұрын
This is the way
@gregoryjhickman
@gregoryjhickman Ай бұрын
amen
@joachimauster
@joachimauster Ай бұрын
The Case Study is NOT a download. It is protected content that can only be read. Maybe wording should be changed to mirror transparency and clarity.
@gregoryjhickman
@gregoryjhickman Ай бұрын
@@joachimausterYou can literally access it whenever you want once you’ve opted in. After I read the entire thing to you… You’re really that hung up on the word “download”?
@thatMikeMurphy
@thatMikeMurphy Күн бұрын
You opt-in and then the case study is sent to you by email. You then "download" it to your computer. "It is protected content that can only be read" - correct. Are you assuming that the word "download" is only accurate if you can edit the document? Come on man.
@gregoryjhickman
@gregoryjhickman Күн бұрын
@@thatMikeMurphy apparently can’t please everyone. Instead of getting hung up on that I recommend reading and implement the lessons from the guide.
@emanadmin2619
@emanadmin2619 Ай бұрын
Big s/out to you for always being you Greg. You've always been about content/community/product first. Can't say the same for the other guys
@gregoryjhickman
@gregoryjhickman Ай бұрын
Appreciate that.
@Om-gg5tk
@Om-gg5tk Ай бұрын
Great video,Greg! I have a question. Suppose you hire an employee to run Google ads for your client and they mistakenly set the budget to $1000 per day instead of $100 per day and don’t really for few days and then come to you with a number that is so high in daily spend that it is a loss for client, a number like $7,000 instead of what the client was willing to spend which is $3,000 per month then how do you handle these type of issues wherein the employee made a mistake?is there any particular way you handle these type of issues?
@gregoryjhickman
@gregoryjhickman Ай бұрын
@@Om-gg5tk Pretty specific situation. At the end of the day as the owner it’s your fault. And your responsibility. If it were me, I’d most likely 1) apologize to the client 2) reimburse them or cover that amount of ad spend moving forward 3) Setup better procedures and QC, rules in ads manager so that amount of money couldn’t be spent in a day. Work with the employee to make sure that doesn’t happen again.
@heikorudi6105
@heikorudi6105 12 күн бұрын
Get a pecuniary damage liability insurance, my friend.
@TylerBasu
@TylerBasu Ай бұрын
Super helpful video, thanks Greg!
@gregoryjhickman
@gregoryjhickman Ай бұрын
@@TylerBasu You’re welcome.
@shanibird3265
@shanibird3265 Ай бұрын
Loved the profit paradox section. Instantly subscribed!
@gregoryjhickman
@gregoryjhickman Ай бұрын
@@shanibird3265 thanks and welcome!
@bashvlas
@bashvlas Ай бұрын
Thank you for sharing your story! Looking forward to following you throughout 2025.
@gregoryjhickman
@gregoryjhickman Ай бұрын
@@bashvlas thanks. 🙏 appreciate you.
@dhirenbh1
@dhirenbh1 Ай бұрын
Love this ! Been on a similar journey myself and excited to have taken 2024 to rebuild a life first kind of business. Out of curiosity, can I ask how one gets that side iPad screen share effect ?
@gregoryjhickman
@gregoryjhickman Ай бұрын
@@dhirenbh1 cheers to a better way. I use Ecamm live to share.
@_sonicfive
@_sonicfive Ай бұрын
Business productization is the epitome of what I would like to achieve. Elisha Armstrong has a book about productization. She has some of the best books available on the subject.
@davidpbennett
@davidpbennett Ай бұрын
This hits…
@christian.peper21
@christian.peper21 Ай бұрын
This was awesome. Thank you for the golden nuggets 👏🏼
@gregoryjhickman
@gregoryjhickman Ай бұрын
Glad you found the nuggets in there! :)
@zaidulh
@zaidulh Ай бұрын
Really helpful Greg. Thanks for sharing
@gregoryjhickman
@gregoryjhickman Ай бұрын
You're welcome. What was your biggest takeaway?
@Joehirst
@Joehirst Ай бұрын
Progress over perfection. Nicely articulated, thanks for sharing Greg
@gregoryjhickman
@gregoryjhickman Ай бұрын
You bet!