👍

Really interesting interview, especially because it covers multiple industries. I just have one remark/question about what Mark Billige is saying at minute 10:00 - price increases dropping directly to the margin. Wouldn't the volume go down with the price increase, pushing up the fixed cost per unit and eventually leading to margin increase much lower than the price increase?

Da hat das Marketing Team eine mächtige Arbeit geleistet.

Mafia-Hack-Fresse

Sagenhaft gut

Are you struggling with your KZbin channel?

Well done!

Jon - Looking forward to hearing you and Rohan speak at the upcoming UK Finance and Simon-Kucher webinar on Tuesday 6 February 2024 at 2pm 'Deposit management for 2024: a customer centric plan for growth'

Hey

wow. echt sehr gute Branding 🤩

Brilliant video! 🙌 Many thanks all the way from Tasmania, Australia 🇦🇺

One fun video

In einigen Sätzen kurz das Wesentliche zusammengefasst. Ein Macher ! Wenn einer eine Kurzanleitung braucht, wie es geht.... Danke Prof.Würth.

Genau mein Humor 😍😍😍 Welcher Held hat sich das einfallen lassen? 🔥🔥🔥

1:56 if you're not capturing all that inflationary increase, you're going backwards. 3:18 volume winner, cost winner, price winners 3:35 price be above, around or below the inflations 4:21 their is still muscle memory. 4:51 increase pricing w/o waking the sleepers: who are quite happy to pay for it. 5:39 price increase process. 5:52 derogation: distraction from law. 7:02 a flat vanilla spread 7:51 actually somewhat intuitively, i think we typically find the companies that are paying the highest prices are the most appreciative of value delivered and thus absorb a higher increase. 8:33 the best thing a salesperson can sell is price increase. 8:40 skin in the game: have a personal investment in an organization or undertaking, and therefore a vested interest in its success. 8:50 pocket: verb. (slang) To take and keep (especially money) that which is not one's own. verb. (slang) To shoplift, to steal. 9:08 the way to do this is to track: steer/ counter-steer --- transition word: there's a very good chance they're going to go backwards. --- configure the level: 1. high-level strategy 2. product specific targets 7:26 3. customer specific targets: tail customers and key account customers

0:35 SMEs business 0:52 on one hand: volume/ demand increases and on the other hand: cost efficiencies. 1:03 price increased realization that is lower than ever before. 1:06 identified best practices.those companies enhance profits despite difficulties and we see six behaviors. 1:36 value-based pricing instead of cost-based pricing. 1:41 link the price of a product to a certain value drivers. 5:02 offset higher price pressure. it has two topics: 1. servitization: offer higher value to service 2. challenge revenue model: how you can charge for your product portfolio. 5:34 a quick win: already have a price 5:41 more midterm: find a price that you don't have a price yet. 5:48 airport restructuring: at night is even more dangerous and difficult, thus you can rationalize the higher price. 6:07 Commoditization occurs when the market perceives products to be substitutable --> commoditized products/ market/ industry. 6:14 there are always options to differentiate your offers. 6:55 capture recurring revenue & build more customer centricity around the model 7:06 customer strategy: acquisition, retaining, and monetization. 7:24 you have a logic in pricing architecture you recommend to the trade. 7:52 corrective measures when you get to three net price 8:00 what we recommend is that a local list price that is close to the international list price should be. 8:52 on KVIs, on prominent lines, but not on profit lines. 9:06 retailer clients are frequently aligned pricing to competitors even when their costumer are not relatively price sensitive. 9:34 category basket effect. ------ transition word 5:40 next to that on more midterm 5:48 as a third example ------ 3:32 blanket的三個意思. 做名詞，翻譯成毛毯。blanket bombing:地毯式轟炸。 還可以做形容詞，翻譯成：全面的。所以，你猜到：a blanket strategy，一個全面的策略。a blanket ban:全面禁止。 當然，blanket還可以做動詞，表示覆蓋。The village were blanketed in fog. 村莊被霧籠罩著。

0:05 behavioral economics and AI technologies deliver: deeper customer engagement. 0:39 build smart, satisfying customer sales journeys. 0:50 Nudge theory is a concept in behavioral economics, political theory, and behavioral sciences that proposes positive reinforcement and indirect suggestions as ways to influence the behavior and decision-making of groups or individuals. Nudging contrasts with other ways to achieve compliance, such as education, legistration or enforcement.

0:59 run what-ifs pricing seenarios to visualize the implication of changing one product's rate on full portfolio 1:04 optimize prices across the portfolio based on business goals and constraints.

Frau Dr. Maessen Sie haben Recht. Es wäre sehr hilfreich, wenn Sie auch über Preisbildungen bei Dienstleistern im Bauumfeld, wie Immobilienbewertern, sprechen. Jeder Auftrag ist dort anders - oder sieht man es einfach nur zu kompliziert. Auf jeden Fall: ich würde gerne mehr darüber hören. Weiter so.

Gruseliger Mensch

You make me want to be a better person. Fast results only - P-R-O-M-O-S-M !

inspiring video

This still is amazing

Great content

Wir sind die besten 🇩🇪🇩🇪

Isn't it considered manipulative and immoral to trick your client into using system 1 instead of system 2?

Is Manfred still actively heading up the company?

Hello, This is not a Tutorial but I subscribed and wants to be thankful as I did not about the concept of "face validity check". But the question is : when should we check if the recommandation is suspicious to increase or decrease the price because from what I have read this three days is that Dynamical Pricing allows the company to change its price in real time. So doing this face validity check will kill the real time price changing advantage. But corporates are adopting it though. Which means it is useful . Which means that there are only some cases where we have to check ? I would like to know in this case WHEN we should not trust the increase or decrease of the Machine Learning apart the case where the model is a Black-Box as he said only to be cautious for that... Thank you for the answer

Shikha, is so inspiring. She is a true credit to the human race. So proud of Shikha's well deserved growth and her amazing hard work.

What's with the reporter?

He sounds like he knows what to do. He should build his own.

Ponga subtítulos en inglés Así nos enteramos todos O solo es para alemanes?

Yeah, I see why he sold his company, as a space engineer, he should be a space engineer instead of doing digital engagement sh*t

kzbin.info/www/bejne/hn3Jl3ujhZikhZY

great!!

Sehr gut

Very nice and mature perspective. I liked what he said about large companies getting mired in politics and startups getting too involved with vision and thus undermining customer focus.

How much should I pay for watching the whole presentation?

Amazing insight !

This is very helpful! Thank youi

heey guys thanks for the video, its just really hard to listen as there 3 voices constantly.

Hermann , Excelent!!!!!!

fantanstic

Is the checklist available anywhere?

2015-2020 aspreadon aprice downturn...upside on such presentations

Tja, und jetzt geht es bergab mit dieser ostfriesischen Kirmesbude.

So eine angenehme Stimme. :)

Arschloch

were looking forward to reading simon's book and implementing the concepts for our company