1940s Magazine Animation | After Effects Process Breakdown

[@cjhatesu]

Such a great reminder of how important the research is. I remember hearing someone talk about sites like dribble and behance as design porn. You don't get anything out of it but it feels good to look at. But all those new connections you gained from researching the career of Harper brought so much inspiration to tell a story rather than just make something look cool.

[@TheVideoShopLondon]

That's a good comparison I'm ABSOLUTELY going to steal for a future video (if only to have fun with the film clips). But yes this was my main takeaway from this exercise was the magic of research. Doubly so when you absorb it all and let your unconscious brain do the work for you. No time for that on this one though

[@fuadpsaneen]

I saw this on LinkedIn and I thought this was the best out of all 13! I've been trying to animate some mid-modern graphics these days and this is really inspiring! ❤

[@TheVideoShopLondon]

Thanks! It was a great brief from Marc to work on. You should absolutely sign up for one of his upcoming collabs. Quick though he's very popular these days

[@bil666]

some of the best design work i've seen in a while. Bravo.

[@TheVideoShopLondon]

Credit due to Irving Harper there then

[@rohitpisharody7733]

I genuinely should work more on such insane collabrations. I learned a lot with this one. on to the next one!

[@TheVideoShopLondon]

I'm sorry to say you've been banned from all future collabs. So sorry you had to find out this way Rohit x

[@rohitpisharody7733]

WHAT???? 🥲🥲🥲

[@abdelrahmanshebl7]

Thank you! I've been searching for a Mind like you for the last 5 years to learn from!

[@TheVideoShopLondon]

You can't have it. I need it

[@ephsk0t]

Researching Mid-Century Modern for an animated corporate video and came across this. I love your after effects process breakdown. Would love to see more of these. You got an instant like and subscribe for this video.

[@TheVideoShopLondon]

Thanks! Actually doing another similar collab with Marc right now so yes there's another one coming soon : )

[@SternFX]

Great breakdown and great result as well! Love your pace and jokes. Thank You

[@TheVideoShopLondon]

Thanks Eran! Big fan of your channel mate

[@SternFX]

@@TheVideoShopLondon wow, thank you!

[@cilkandmookies]

Such a great break down of your research, process and reflection on the things you could have improved. Thank you.

[@TheVideoShopLondon]

Thank you!

[@yousefismaiel3708]

This the first video I watch on this channel, and definitely won't be the last. Keep the great work man ♥

[@TheVideoShopLondon]

Welcome! "One of us! One of us!!"

[@GuyAllen-g9q]

This turned out great. Thanks for sharing. Also, I think the mystery shape at the bottom of the original is the base of a Noguchi Table!

[@TheVideoShopLondon]

You're right! Wishing I'd realised that before [slaps forehead]

[@AndresRodriguez-of1cp]

Omg this is so pro! Interesting to see how sometimes decision making can be affected by the pressure, anyway it's really dope, thanks for sharing

[@TheVideoShopLondon]

Thank you : )

[@juanmugarra8086]

Amazing work! This content is pure gold. By the way, the shape at 6:19 is the base of a Noguchi table.

[@TheVideoShopLondon]

Ah!! My research was ... sketchy 😆 (where were you two weeks ago??) Thanks : )

[@ahmedaborady7883]

Amazing restults and walkthrough love your work man

[@TheVideoShopLondon]

Ahh thank you so much, appreciate that

[@EdouardAronson]

I saw the whole video collab and your piece is the best in my opinion. I love the match cut and the way you looked ouside the box by intergrating new things related the magazine.

[@TheVideoShopLondon]

Thanks! As soon as I realised I could use other elements to lead into the cover itself I was inspired. Took a while to get there

[@ZacharyLassen-c9u]

You and Ben are my favorite KZbin motion designers.

[@TheVideoShopLondon]

Well I'm flattered to be mentioned in the same breath as Ben

[@Michael_hsjs]

Thanks for everything You're legend

[@TheVideoShopLondon]

Thank you!

[@maotao2441]

I come from your Linkedin post, great work and your tutorial is so entertaining!

[@TheVideoShopLondon]

Thanks! I knew Linked In would be good for something one day

[@bharat5194]

Interesting process! Thanks for sharing the project file

[@TheVideoShopLondon]

Pleasure

[@billaylward9689]

Nicely done!👍💯

[@TheVideoShopLondon]

Thanks ✌

[@six-prints]

lovely work! Love that vintage asthetic too! I had idea you use 3D assets in AE like that? Truly awsome

[@TheVideoShopLondon]

Yeah advanced 3D renderer is a pretty new feature to After Effects

[@paulreed07]

Great insight! Thanks for that!

[@myvideoguy]

Sooo good, thanks for sharing

[@DEADLINETV]

This is actually really, really good!

[@TheVideoShopLondon]

Thank you!

[@kbzao1]

Great process!!

[@pieceofcake5314]

Awesome video Adam, so good.

[@TheVideoShopLondon]

Thanks!

[@marclawrence123]

Absolutely brilliant breakdown! So good I paid for the project files 👏🏽

[@TheVideoShopLondon]

Oh, hi Marc!

[@marclawrence123]

🤣@@TheVideoShopLondon

[@GuyCassidy]

Incredible work!

[@HarrisonHUMAN]

6:28 thats the leg of the herman miller glass table, right?

[@TheVideoShopLondon]

I just google imaged that and yes you're absolutely right!

[@antonisendra]

This is great! Thanks

[@arabusername]

Broo thank you so mush for this video

[@TheVideoShopLondon]

Pleasure

[@CreativePunk5555]

Looks great, nice work - especially when working with the original time constraint. But it's always nice to have a bit of a challenge to lose sleep over - haha. Not really but kinda. 😅

[@TheVideoShopLondon]

Absolutely NOT pulling those hours on next collab (famous last words)

[@mohammedzohan6629]

This tut looks so fye

[@TheVideoShopLondon]

It is. Trust me

[@ramombenfica4792]

i love it! Where can i find the full process?

[@TheVideoShopLondon]

On my sister channel here: www.youtube.com/@thevideoshoplongplay

[@ramombenfica4792]

THANK YOU!@@TheVideoShopLondon

[@AtaurRaziq]

Keep us waiting why don't you ❤

[@TheVideoShopLondon]

I don't even know why I set it as "premiere". I only just realised they have live chats. WHAT IF NO-ONE ATTENDS

[@pieceofcake5314]

It's at 2AM for me 😬so unlikely to watch it as it PREMIERS

[@blaximperia]

@@TheVideoShopLondon Ain't gonna happen, we got you covered.

[@TheVideoShopLondon]

@@pieceofcake5314 I've considered it carefully and decided I forgive you

[@TheVideoShopLondon]

@@blaximperia Gawd bless you. See you later then!

[@mayarelshahat]

man you're the best

[@TheVideoShopLondon]

❤

[@TrutherTalk]

Can't wait!

[@TheVideoShopLondon]

See you later!

[@eladbari]

Lovely stuff! I had never found an approachable and convincing method to replicate that Halftone / CMYK Newspaper Print texture. Not for still images. And especially not for video. This one looks pretty good. You mentioned another method that didn't work for you [how can we find it?]. I bet the textured dots were too big, ruining the visibility of the shape layers. Not to mention the small thin text/letters....

[@TheVideoShopLondon]

Both Ben and Jake have halftone tutorials, both similar if I remember correctly. Also this one (and this channel needs the subs so I'll link to him!) also he has a few other interesting tutorials on different looks which are worth looking at: kzbin.info/www/bejne/q3XMd2qbpZybjZo

[@ethana1]

the thumbnail looks 🧑‍🍳💋

[@TrutherTalk]

Totally!

[@tochidavidbeloved6566]

Guys what is the best method to learn animation like this I have got a very good work station but I noticed that my learning on you tube is disjointed. I need help

[@Adahliaful]

Any thumbs down and I'll break some kneecaps. So far so good :) Brilliant, brilliant.

[@TheVideoShopLondon]

And the lesson is .... don't mess with Lisa (thanks)