1953 WILLYS-OVERLAND JEEP CJ ATTACHMENT AND TRUCK PLATFORM SHOWCASE "THE UNIVERSAL JEEP " XD43374

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This silent, color film demonstrates the various attachments available for the Willys-Overland CJ model Jeep (a civilian version of wildly successful Willys MB U.S. Army Jeep of World War II fame), as well as the trim levels of the Willys Truck platform, and the Willys Cargo-Personnel Carrier. Filmed in 1953 in Ohio and Texas, the vehicles and their accessories are put through the paces tilling fields, digging tenches, transporting injured motorists, hauling cargo, and clearing snow. Each attachment featured is preceded by a peek at the item’s description in the Willys printed catalog.
Founded in 1908 and Headquartered in Toldeo, Ohio, Willys was the second-largest producer of automobiles in the 1910’s (second to Ford Motor Company). The company struggled to keep up that pace in the 1920’s and into the Great Depression, however. In 1940, Willys-Overland was one of several bidders when the War Department sought an automaker that could begin rapid production of a lightweight truck based on a design by American Bantam. Production of the Willys MB, better known as Jeep, began in 1941, and was shared between Willys, Ford, and American Bantam. In total, 653,568 military Jeeps were manufactured. After the war, Willys chose to concentrate on Jeeps and Jeep-based vehicles. The Jeep CJ was among the first civilian vehicles of any kind to be equipped with four-wheel drive from the factory, and it gained popularity among farmers, ranchers, hunters, and others who needed a lightweight vehicle for use on unimproved roads and trails. Though Jeeps are still manufactured today by Chrysler, the company that originally made them a household name was defunct by 1963.
00:08 Front cover of Willys catalog, hands open to first page 00:17 Procession of Willys vehicles of various trim levels/configurations drive through wooded area 00:51 Willys Cargo-Personnel Carrier page; driving over rugged, steep terrain with over a dozen people on board 01:41 Passengers disembark; bed filled with crates 01:56 Jeep Agricultural Implements page; man drive jeep with harrow attachment, works field 02:13 Jeep-mounted Monroe hydraulic lift page; plow attachment installed, Ohio 1953 license plate seen 03:25 Jeep plows field 04:20 Blue jeep plows field 04:50 Plow attachment lifted, set in bed of Cargo-Personnel Carrier 05:29 Jeep with larger harrow attachment works field 06:24 Jeep drags long wood pole 06:33 Man stacks crates onto Jeep with extended bed 06:54 Power Products Equipment page; Jeep with arc welder on board, man connects welder, repairs plow 07:57 Arc welder Jeep drives over rough terrain, man operates jack hammer attachment 08:18 Earth Moving Equipment page; Jeep universal scoop lift attachment demonstrated 08:39 Back Hoe page; back hoe attachment demonstrated 09:05 Willys Truck page; back hoe moves earth onto truck bed, truck drives away 09:53 Dump-O-Matic Hydraulic Hoist page; truck bed contents dumped out 10:40 Auburn Trencher page; trenching attachment demonstrated, trench dug then filled in by Jeep with snowplow attachment 11:35 Post Hole Digger page; post hole digger attachment demonstrated 11:53 Willys Ambulance pages; ambulance arrives at wrecked car (Willys Aero sedan), two men load stretchers into ambulance 12:40 Ambulance climbs steep slope 12:53 Ambulance arrives, men load stretcher 13:39 Canfield Wreckers page; Jeep with wrecker attachment dislodges wrecked Willys Aero, tows it away 14:22 Winch page; Jeep gets stuck in mud, man attaches cable end to tree trunk and winches Jeep free, Texas 1953 license plate seen 15:27 Pumper and Fire Truck page; Jeep fire truck tows tank trailer through wooded area, sprays water from hose as jeep drives 16:42 Jeep fire truck arrives at stack of burning crates 16:58 Men hook up hose to pump water from creek, put out fire 17:21 Shed on fire, Willys Pumper truck arrives, firemen put out fire 18:22 Snow Remover and Loader page; Jeep with snowblower attachment clears road, driveway, blows snow onto truck bed 19:14 Back cover of catalog
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This film is part of the Periscope Film LLC archive, one of the largest historic military, transportation, and aviation stock footage collections in the USA. Entirely film backed, this material is available for licensing in 24p HD, 2k and 4k. For more information visit www.PeriscopeFilm.com

[@wonniewarrior]

I knew they used some after WW2 on the farm, but I did not expect they used so many different add-ons or modifications. Fantastic video. I loved the tray add-on and also the tilt bed dumper.

[@PeriscopeFilm]

Glad you found this and enjoyed it. Yes it is surprising to see how they expected this vehicle could be used for so many applications. Love our channel? Help us save and post more orphaned films! Support us on Patreon: www.patreon.com/PeriscopeFilm Even a really tiny contribution can make a difference.

[@-oiiio-3993]

Willys Overland in color. Satisfactory!

[@andykirkendall8285]

I have only seen this in black and white very interesting

[@flash80D]

I'v still got my 1961 CJ3B. Been mine since I was 14. Taught all my cousins and a few friends how to drive with it. Was my ride thru high school. Had several other Cherokees thru the years. Now have a 2016 Trailhawk. It's trail rated. Has more 4 wd than any of my other Jeeps

[@thetreblerebel]

One of the greatest vehicle platforms ever created. It was revolutionary, more than anything besides the Model T. Its a brand that is still extremely desired and valuable today

[@mrgallagher7072]

If you happen to be depressed and or suicidal this music might just push you over the edge. Great video tho.

[@bigears4426]

I don't mind the music , i find it peaceful, after 5 minutes i agree with you

[@mrgallagher7072]

@@bigears4426 😂 I had to turn the volume Off

[@remylopez2408]

Can you imagine that many versions with that many attachments for the new Jeeps

[@tom7601]

On our ranch we had a ‘44 war surplus Jeep and a ‘49 civilian Jeep. I learned to drive in the ‘44 one. That was in 1954, I was 9 years old.

[@randomcitizen2384]

You are my hero for posting this video!

[@cody481]

Thank you

[@anibalbabilonia1867]

Wow! This brings me back a lot of memories! My Dad had a few of those he used to use around the farm after returning from ww2. He loved them! They where not only workhorses! But fun to drive around the farm and outings. God i miss them times!

[@DReyesNYC]

An old buddy found one flipped over in his cow pasture, he flipped it upright, put tires, battery new steering wheel, fresh gas and started right up. We took it out through Kings Ranch off the Gulf of Mexico. Drove it through waste deep water, no problem. It was water tight and floated!

[@theda850two]

The real military models have water-proof distributor & plug wires, But the stupid 28 V electrical system is for the birds :(

[@DReyesNYC]

@@theda850two it had these axels all around that extended out around 4 inches. A 1 inch hole was bored, crosswise, through the width at the furtherest end of the extended axel. If you ever got stuck in mud, you could slip a long iron pipe through the hole of extended axel and lift/pry the vehicle out of any situation. It was the cleverest thing ever. I think this was a war model for sure.

[@donalddodson7365]

Great glimpse into the civilian uses for a war proven light utility vehicle.

[@kc0lif]

i like jeep people carrier, jeep attachments are interesting.

[@diggersdentysonu.k.m.d8813]

Cracking up load as allways hope all the family are well you ture legend 👍 and hope you have a top week

[@johnsiders7819]

That little four cylinder go devil engine would go places that the guys with the Smokey diesels can’t and if you had a problem you could fix it with out diagnostic tools that was the Beauty of that simple machine .

[@williambryant5946]

Very cool. I've always wanted one of the flat fender jeeps from the 50s.

[@jimhaines8370]

I would like to see if there is a collection of all of these in one place, IE a museum or a collector that shows his vehicles. This is a really wide variety of vehicles and attachments from the same platform.

[@u.s.militia7682]

I used to drive the M151A2 in the Army but then we changed to HMMWV’s. The old Jeeps could weave faster in and out of thick woods like nothing I’ve ever seen. The Hummers never even came close. Now they’re replacing Hummers with something even bigger. Huge mistake. All 3 vehicles have a purpose and all 3 need to be employed. Not just one. 🇺🇸

[@jimrf1137]

Back when american was great.. learned to to drive in a 43 mb38 ford willy's ww2 surplus jeep

[@carlatamanczyk3891]

I like the words when America was great. No kidding....

[@ColKorn1965]

I have the owner's manual from my grandparents' 1948 Jeep. 😀

[@NatureRecycleFlorida]

Cool

[@ericplaysbass]

I’ll have one of each, please.

[@Ohmy1956]

I had read they were afraid the Gp (Jeep) was not going to survive the post war economy hence all these accessories. We have a CJ2a that has the extension box shown that they stacked the pallets on

[@TheRancher03]

A super tool during the war.

[@joesmith4222]

I had three Willys Wagons, a'50, a '56, and '57 with all the chrome. Somebody put a Chevy V8 in it before I got it. There was a place in San Diego called Border Parts that had all the NOS parts.

[@ezequielpiacenza5331]

Libero a toda Europa una gloria 👏👏✌️✌️👍😶

[@stephaneracicot791]

well folks theres practicalety at its finest right there.try that with your highundi lolo

[@ericmattinen4728]

The ambulance mod would have worked great for recovering the alien bodies from crash sites...

[@johnossendorf9979]

Now these are Jeeps I would be proud to own ! Unlike the carp they call Jeeps now.

[@Ohmy1956]

The Wrangler is not “crap “….. perhaps you should check them out

[@johnossendorf9979]

@@Ohmy1956 Sorry, any thing built by Chrysler after 1970 is crap. The only actual Jeeps were built by Willys. Any other is a knockoff. Some of the knockoffs built before Chrysler bought AMC are better than the crappie Chrysler built ones.

[@Code3forever]

I wonder if a company came out with an updated/upgraded version of this vehicle and all of the tools and attachments, if it would sell to the small farmer or rancher? With new electronics and power plants, the possibilities are endless and all could be packaged into one price.

[@bigears4426]

A bloke on KZbin called metal shaper owns a lot of these accessories. Look him up

[@kjamison5951]

You have a catalogue full of attachments for your original vehicle? Whatchoo talkin’ about, Willys?

[@barrythomas4880]

I am willing to bet that these are scenes from a film that was never released. Instead we have the introduction of the CJ5 and this movie kzbin.info/www/bejne/q2i2nZhujZl4kK8 Many of the scenes are similar. But color would have been so much better. You can see more Jeeps on the farm at www.farmjeep.com Thanks Periscope Film for making this available!

[@PeriscopeFilm]

Thanks for the informed comments. Love our channel? Help us save and post more orphaned films! Support us on Patreon: www.patreon.com/PeriscopeFilm Even a really tiny contribution can make a difference.

[@dondidykes5306]

I never knew about the person al transport version

[@dondidykes5306]

Probably can't find half of the he different equipment now days

[@mattroberson8679]

Any idea what state this is filmed in? California or texas?

[@jimhaines8370]

The tags on Jeep's were Ohio and being made in Toledo I'm sure this is as local as it could be to save on cost as they were not a real big company. It is really hard to tell as the terrain is so different from shot to shot.

[@scratchdog2216]

Ohio and Texas

[@mongomay1]

It is too bad that our culture changed from can do, to do it for me and have a vehicle and tools to do small jobs. Now, I have to have a truck and trailer to tow my tractor that will not support the accessories/implements. To buy/rent backhoe, trencher etc.and there my tractor sets getting used once a month.

[@andrewsmactips]

Brrrm brrrm toys for grown ups.

[@marcm4268]

How about some audio that my 7 year old can play with one finger? Just kidding my kid can’t play anything, but the original audio please the music sucks.

[@PeriscopeFilm]

There is no original audio -- it's a silent film! Probably shown with a live narrator at farm meetings. Love our channel and want to support what we do? You can help us save and post more orphaned films! Support us on Patreon: www.patreon.com/PeriscopeFilm Even a really tiny contribution can make a difference.

[@alitlweird]

HORRIBLE MUSIC for this! Should have used “Take Me Home (Country Roads)” by John Denver. 🤨 Also, you should have _at least_ added a movie-projector sound effect.

[@alitlweird]

@Mighty Mouse Girlfriend the audio doesn’t match the visual. what does haunting, ethereal music have to do with a vintage Jeep®?

[@ericplaysbass]

Just turn your sound down and keep saying “ tick, tick, tick“ over and over really fast.

[@fairfaxcat1312]

I know that irony is hard to achieve in social media but I tried to suggest to one of our fine KZbin commentators, indeed one “litlweird,” that worrying about the musical background to a rare historical presentation is akin to someone complaining about a missing bulb in the stadium light bank at the Super Bowl.