1964 Studebaker Cruiser Promo Film Lark

[@CougarRocksTV]

I just bought a 1964 Studebaker cruiser. on the way home received all kinds of thums up. the car is completely original and runs looks rides beautiful. I've had a lot of hobby cars.i realy like this car.

[@ZiuoxZui]

Studebaker has always fascinated me. Maybe beacause it was a car company that could trace its lineage back to the horse and buggy age, whereas the others were born out of the automobile age. Btw, the '64 restyle was extremely good.

[@spdskte]

I definitely like when they restyled this car in '64 from it's predecessor.

[@ARCANOE]

The 1964 Studebaker Cruiser, better than the previous models, the suspension was improved from the last years, comgratulations for this nostalgic video, thank you very much.

[@OsbornTramain]

I believe you. These Studebakers, from 1964 thru 1966 didn't sell in big quantities, Each year was a declining year for Studebaker. But that being said. They have an extremely good survival rate. I would bet there are still Thousands, not dozens or hundreds, but thousands of these cars still around. Go to any Studebaker Club and you'll find this series of car is plentiful. They are on Ebay all the time....every day, you'll find many for sale.

[@bbo40]

My grand pop had one of these, stayed in the family till the mid 80s till it went to the junkyard. A few of my cousins got to use it as their "1st" car but by the time I was ready in '82 it was a rust bucket and my uncle was using it to power his saw-buck.

[@zbindch]

The Russian car the clods are referring to is the VAZ Lada 2105 / 2107, which was based on the Fiat 124. The rooflines are similar, that's about it. 64 Studes are great cars - I have a Cruiser in the garage with 54K original miles

[@mdogg1604]

Love the grille and recessed headlights on the '64. Cool wheel covers too.

[@cota2472000]

I had a 64 Silver Cruiser around 73.I miss that car.

[@T-41]

Brooks Stevens designed the 64 Studebaker, a very pretty car.

[@charlescase358]

When I graduated from high school at the Fox theater there was a Studebaker dealer I walked in and saw one on the show room floor I loved it .They also had the Avanti that was used at Bonnevile to set several speed records

[@wondeboy12]

They have only been dead since 66 little reheating & a few billion & they would be fine lol. One of my faveorite cars to cruise in was my father gray 65 cruiser first year of the stuebaker "thunderbolt" v8 (283 chev built by a sub contractor in canada after chev replaced them) It wasnt fast but it sounded good & was a smooth, fun car to drive.

[@inlandwatchreviews5745]

these were the best studebaker cars made, they continued in Canada until 1966. I miss my studes

[@brucegilbert7243]

I have a 1962 Cruiser with 24,000 original miles. It has the Mercedes type front grill and the Thunderbird type brake lights.

[@bbo40]

my grandfather had one of these! I remember riding in it as a little kid. Mine uncle then had it after he passed away and it was a running car till 1986; untill it was too rotted away to keep and it had to go to the junk yard............

[@spdskte]

cool ride. I was born in '61, but don't remember these.

[@jasoncarpp7742]

I like this over the 1962-63 Studebaker Lark.

[@JeffDeWitt]

I really like these a lot, I"d happily drive a Cruiser every day, but I'd rather have a 63 Daytona Skytop.

[@olympicat]

complete agree! I´d look for a 1958 studebaker scotsman... but here in good old europe, this is an extremely rare pickup. :(

[@ZiuoxZui]

You could always see a bit of the European influence in some of these cars. Like the Avanti, the design of the '64 Stude holds up pretty well. As for the music, I'm not sure what it is. It does make for a dramatic beginning though.

[@sfremgen]

Actually, and this is a "no crap" thing... I saw one in traffic today on the way home, driven by a gray haired old lady. So, they are still around!

[@PHAEDRIDER]

ah .. the 1966 commander ilearned to dirve in was a 2 door.. hottest car i ever drove the t bolt under the hood had been built up to something bigger, i cant remember which .. my dad insisted on old cars when io was growing up. we went on several long vactions in a 60 champ .. between 1983 and 1988

[@Trance88]

Its an ad from 1963-64, but it still has that 1950's leave it to beaver vibe.

[@OldcarsNmusic]

If they had infomercials in '64 and Stude aired these promos, who knows what it would've done for sales?

[@Ric278]

Styled for public acceptance, damn that hurt !

[@drakbar5957]

They had me with Ignition on the right hand side! The ‘64’s started their run in South Bend, then finished in Hamilton, Ontario. Sales went from bad to worse, and by March’66, that was it.

[@OsbornTramain]

you're slightly off on this comment, They started building Studebakers in Hamilton Ontario in 1947, Studebaker had also previously had a plant in the Los Angles area. Studebaker simply shut the USA plant down and continued with it's overseas and Canadian operations. The last Studebaker was build at the Haifa Israel Plant in 1967. The never "moved" to Canada in 1964, they had been there for many years. People confused this all the time thinking Studebaker moved to Canada, that's just not the case, they simply shut the USA plant down. The Canadian plant didn't have a foundry so engine production stopped too and hence the GM McKinnon Engines used mid year in 1964 and forward. I own a 64 USA produced Studebaker Heavy Duty Sedan.

[@drakbar5957]

Hamilton got everything needed (including Studebaker engines until the supply ran out) to continue manufacturing the ‘64 cars No trucks, Hawks or Avantis made the move north. The Haifa plant used remaining CKD kits to assemble cars. Studebaker was finished manufacturing cars in ‘66.

[@kevinwong6588]

@@OsbornTramain Haifa builds were KD shells from Hamilton, so any '67 models would likely be leftover '65 or '66.

[@garylangley4502]

I had a '64 Cruiser, and I enjoyed it. In all I have had 7 Studebakers. All of the Larks I had, and the Cruiser had the ignition key on the right side.

[@eli7693]

"styled for public acceptance"

[@Klattu]

Russia liked it so much, they still make a copy of it today.

[@PHAEDRIDER]

i'll take it in two door.. or would that be a daytona?

[@eutimiochavez415]

I would take any kind of studebaker

[@34airflow]

Me thinks thou proclaims the car's beauty too much.

[@adoreslaurel]

I made the mistake of passing one of these back in '65, why? well it had a big blue light in the middle of the roof and it was only when it drew alongside and a boy in blue held up a big illuminated sign that told me that my inattention was about to put a dent in my wallet.

[@bulldogbarks55]

Although the styling was good on the '64-'66 Studeys it was too utilitarian when compared to the "Big Three's" offerings. Studey used "The Common Sense Car" as their advertising tag line. I believe that the doors were interchangeable on this model. Left front with right rear and so on. Too bad they passed on with Chevy engines. Checker taxis also died with Chevy power. Yeah, Chevy runs deep. Graveyard deep! LOL! The Blue Oval Forever!

[@hanssiegel9882]

Sounds like he winnebago man, Jack Rebney?

[@kingnillvwell381]

It looks as impala . But the feneshing is nicer .

[@ZiuoxZui]

Russian version? You'll have to clue me on that one.

[@randymastin9612]

So..."Styled for pubic acceptance"??? What does that mean??!! As opposed to styled for public rejection? This might be the most uninspired way to sell the looks of a car in the history of advertising.

[@OsbornTramain]

Randy Mastin It means, the dealers were screaming their heads off for ten years that the cars they were trying to sell didn't really look like cars from Detroit......they looked more weird or European.....This was a very different style, it looked more like a Falcon or Chevy II.

[@randymastin9612]

so then, more accurately, it should say, Styled for DEALER acceptance. :)

[@pedrobarraza3554]

Studebaker = Studesgracia