2023 Ford Bronco Base: All You Need And It's Affordable!

Today I drive and review a 2023 Ford Bronco Base!
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[@keska01]

38k for the base model... wow what a crazy new world we live in

[@DFrigger]

This should be like 23k max

[@CdotForbes13]

100% agree

[@ocas5230]

You're living in 2000

[@mmr0221]

@@ocas5230 back when bush was in charge. Biden ruins everting

[@Bonanzaking]

You must be stuck in pre tech bubble pricing which might make sense if you bought the previous bronco.

[@gothops154]

I would place my order today. I fully agree. Look at how it’s equipped. These prices are insulting. What’s even more insulting is people are paying

[@gobroncogo22]

This was actually why I went with the Base. You have so many things you can do to at your own pace. I have a 22’ base 4d and I love. I’m taking my time with how I want to build it up waiting for companies to come out with aftermarket designs.

[@forgivemylaughter]

Same. Carbonized Gray. 2 inch lift and 35’s is the next and biggest game changer upgrade. Lots of little things have been done. I’ve learned unless it’s one of the high end models the first 4 models or so are pretty much the same as combos of add ones can exist on any trim. For example mine came with few add one, aux switches, sound deadening head boards, exterior keypad lock. Really all I needed. Added the rubber Ford mats all round and, grabbed a passenger assist grab handle online. To be honest I love the Base black and dark grey color way. I don’t like the look of the red, blue or orange interior trims. I’ve always like black interiors so for me it was the best choice. Another plus is you can really choose whatever leather you want down the road. The leather that comes with the trims are limited colors.

[@J-Vill]

I remember a saying, "If you cant buy it twice you shouldnt buy it" or something like that, best I could ever do for a new car would probably be like 35k-38k MAX and the fact these are 40k+ for a base model 4 cylinder cloth seats, basic steelies is crazy to me! Total rip off nothing about these cars is justifiable for their prices

[@JimBeary]

Amen!

[@outlawedmedia4336]

I was scared to buy it but honestly, BEST car purchase I've ever made. I love the off road open air feel. Funnest car I've ever owned!

[@kellymoore6234]

That’s why I went with Base. Added 35” tires and 3 1/2 lift kit. Rock lights. Changed out the Bronco grill letters to white with lights. 12” subwoofer on the tailgate. Total investment. $39k. So many think it’s a high end model. Ford knew what they were doing when they got rid of Base. No brainer. You pay way less

[@jeffk464]

Apparently you can put 33" tires without a lift. No rubbing

[@shiftymcgee9359]

The Base Bronco is all I want, but it’s not affordable. Future Ford of Sacramento wants 59k for a base 4 door. Fairfield Ford was charging 7k over for their 2 door base models. Fairfield sold their inventory at a mark up this March. People are financing, dealers are marking up. Not going to change until people go broke.

[@thelastninja4825]

dont waste your money, this is garbage

[@gothops154]

This should be low to mid $20k. These prices are insane, almost as insane as the people buying them

[@deinos2114]

Yup... all local dealers are a min $10k over MSRP still... without adding any of the bs dealer options to them...

[@DavefromCA2023]

Finally, someone blaming the customers and not the dealership. They will mark up any car as high as they can if someone will pay it.

[@jeffdiefenderfer4677]

I in Sac too I wanted the 2door base manual that was 31k but I refuse to pay the ripoff prices can't understand how people are willing to pay it as long as they do the dealers will keep ripping you

[@greggonzalez661]

I saw a Base Bronco at local dealer. They wouldn’t sell it until they did new wheels and tires, a lift and other add ons to make a $40,000 vehicle into a $55-60,000 vehicle.

[@deinos2114]

Let it sit and go get a nice 2024 Rubicon for that money...

[@jeffk464]

The ranger raptor is going to be 55k. Big no thanks to your dealer

[@chargermaster586]

Just get a 5th gen Bronco fix it up a bit.

[@TheColton0117]

Black Diamond is the minimal spec Bronco imo. It has most everything you could want

[@davidzavala337]

Yep, that locker, vinyl and aux switches are hard yo pass.

[@BF-qt2wp]

Awesome video keep up with a great work and be safe out there. 👍 😀

[@pingpongballz5998]

OJ would've loved this

[@freedomisntfree_44]

I wish Suzuki would offer the Jimny here. This kinda reminds me of a little larger version of one

[@ItsmeAndrew123]

They did. It was called the Samurai. Consumer Reports made up tests to flip it, and got it banned

[@freedomisntfree_44]

@@thelastninja4825🙄 jimny* and no it’s not better than this

[@davidzavala337]

​@Silent but Deadly but a lot cheaper.

[@selfoblivionalex6262]

In my opinion the base bronco pays a better homage to the classic Broncos look of the 50s and 60s compared to others.

[@spedzu]

This is a similar model I test-drove last month. It was used with 2,500 miles and $44k. I then ordered a 4-door Big Bend. There were no allocations for base models. My order will go to order the week of June 12. The dealer said a 6-12 month wait period! Not anymore! This was a great review!

[@americanparser]

Why not anymore?

[@spedzu]

@@americanparser Ford seems to be catching up. The date has been changed to the week of June 19.

[@MisterMikeTexas]

I'd prefer it in a goldish color. I like the steelies. I'd also pick the manual transmission.

[@greekbrew]

You showed the MSRP but NOT the dealer markup - a little bait and switch there dude.

[@AarmOZ84]

Getting my Ford Bronco base on its way to my dealership! It has manual which is an extra bonus. Ken Garff Ford is a pretty good dealership as well.

[@Kenneth_R]

You can't order a base anymore! Thanks Ford!

[@BenHardyCars]

Sad

[@shiftymcgee9359]

Bait and switch. Ford did this to the Lightning then jacked up prices. Lower trim Mavericks are impossible to find.

[@Kenneth_R]

@@shiftymcgee9359 They r true bastards

[@salami99]

As soon as production picked up they killed the cheapest models, keeping broncos above msrp even used. Good job ford, fuck this company I gave away order to the dealer to sell.

[@riderflyersc]

15 months wait for my Base Bronco. Drove home from dealership. Put new M/T Baja 285 tires on my rebought Wildtrak rims and now I am the proud owner of my base Wildtrak without any other modifications. All for 37k out the door.

[@Kenneth_R]

That dealer still trying to flip Broncos. $10k over msrp and above.

[@zacharymitchellwtx]

Led lights on base model..I hope you are watching jeep.

[@leoesposito8762]

yeah i like it.. can't wait till we get these here in Australia..

[@johnbehneman1546]

GREAT VODEO BEN!!!! I LOVE IT!!!! BASE MODEL IS THE WAY TO GO!!!! IT SAVES YOU MONEY. SO, YOU CAN DECIDE WHAT UPGRADES YOU WANT TO ADD. MY NISSAN FRONTIER IS A BASE MODEL. AND I LOVE IT!!!! I AGREE WITH YOU 100%.

[@GP80888]

You can’t even order a base Bronco and they are really hard to find on the dealer lots. I saw a base the other day looked like it had a 2 or 1 1/2 inch lift with what looked like 33s and it really looked nice. It had some really nice touches like the old school chrome Bronco on the sides and outlined the Bronco lettering on the grill in the body color to make it pop it was a cool little build that probably didn’t take much money.

[@edwarddejong8025]

You can order the base again. You might have to wait a while though. They are only making about 10k of these a month, it is in high demand, but they are prioritized inside Ford because this is a very important vehicle for Ford; they are taking about half of Jeep's market, which is a big win for Ford, because they haven't had a competitor for a very long time.

[@timkline162]

The base was missing a few things I wanted, I think it was mostly about the heated seats, I need that for the winter.

[@Aschoolbusandsimulatorfan2219]

Brilliant job with your content anyway Ben.

[@johnappleseed9290]

Love the bronco! I must get it Jeremiah!

[@Aschoolbusandsimulatorfan2219]

@@johnappleseed9290I know right?? These people needs to wake up!

[@benlecluyse]

Insane Bronco Ben !! ❤❤

[@MT-xl8jy]

Aah NO WAY rad??? Bad!!!

[@benlecluyse]

@@MT-xl8jy ?

[@scottpreble3330]

I don't like the black around the wheel well's and the rims. But I do like the look of the 2 door better than the four. It reminds more of the original bronco

[@martykauffman]

Oh that looks good

[@kennak476]

I would add the rear locker if available and pick up some bigger off road wheels/tires and bolt em on for the weekend..

[@jamesseabolt5915]

I wish more reviews were of base models. The dealer's of course have to show us always the very top of the line models. Well with dealer's high MSRP prices with add on's most of us can only afford the lower range of models. The only dealer's that just give us everything in all packages is Subaru. They rarely even hit us on MSRP. That's the way they should all be with safety and tech included. Thanks for the awesome review as always Ben.

[@salami99]

love it stock NO LIFT Factory tires. YES FACTORY TIRES. lmao im done modding jeeps. This 4 cylinder with the manual is sporty

[@johnbehneman1546]

I LOVE BOTH. THE FORD BRONCO AND THE JEEP RUBICON. BOT ARE GREAT VEHICLES.

[@EJJANS01]

I can't believe this is almost $40k. I can't believe people pay that much or more for a base.

[@gothops154]

Agreed

[@SalvadorLopez-ic4yc]

Too much to dreams for a 5.0 manual 😢

[@charlesharnois3684]

Try and Find One, Like Trying To Find An XL Maverick, Which I Have Given Up On!

[@markt7291]

That’s 44k out da door when done. Wait a few years and pick up a good used one for 20k.

[@secpac58chichi]

I went with a '23 Maverick XL with a fullsize spare as only option for $23K - while I appreciate the Bronco even a base model at nearly $39K was not worth the extra $ IMO

[@jasonc7503]

I have yet to see the manual in person which is depressing. But still base isn't to bad I drove it I still felt like It could handle so much. Maybe not moab but it'll handle what I'd say 85 percent of people who buy one will use it for which is as a grocery getter, which I understand as expensive as these things are.

[@user-vs7ec1wz5d]

On mine when you open the back window in the rain all the water on the glass pours "inside" of the vehicle. Can't stand that. They are also overpriced in that base version. Only plus is that they are generally less in price than a Jeep Wrangler.

[@bigt4135]

Glad I got my 19 2 door rubicon, manual for $36k. Brand new.

[@ramonahumada4]

This week a looked at 4 used 2 door base manual at 45k here at commifornia!!

[@BenHardyCars]

Commifornia lol

[@ramonahumada4]

I have a Maverick Tremor on order for 39k! Would getting the base 2 door Bronco be a better buy? I just want to know what’s better. I don’t need a truck, but wouldn’t hurt. The Bronco still practical and capable. Bottom line! What’s the Best Buy?

[@wallywanker7435]

I just paid 2 k for tires on my f150 now add rims and the 5th tire on the back plus the lift and the other goodies , the price of the Sasquatch package isn’t that bad.

[@kat64470]

Under 40k looks good. I get a Ford Discount through my dad. I don't need off road. Just need it for snow. I need to test drive.

[@lunamaria1048]

"Bztkfddbzviddy before you set off... Here's the abltgfelity of the hood" Ease up on the coffe, man.🤣

[@mizoto6550]

Why is the Utah backdrop so immediately identifiable? Do other states not have snowy mountains?

[@gothops154]

$40k for a base model 💀💀💀

[@MisterMikeTexas]

It stopped snowing! 😊

[@johnbehneman1546]

THAT IS A GREAT VALUE!!!!!

[@terryclarence1209]

I would like to see a base Bronco tested off road against a Bronco Sport Badlands.

[@davidanderson8469]

Does the Base have windows that rattle when rolled down a couple of inches?

[@raziqafg]

Anything Ford makes me nervous, especially when the word "affordable" gets attached to it. Ford already cutting corners, imagine how badly that thing will be made

[@Doug_Hefernen]

Once you opened that hood and saw that mess I knew right there it wasn’t for me.

[@cruzmalibu4361]

I thought the “base” meant a manual transmission…

[@richardcraven1161]

Lol. 39k for a two door base. Good luck Ford.

[@x1mmx]

door sounded solid when it closed

[@Scott-pn3np]

You get that legendary Ford quality and only $40k! But seriously, where is that money going? I don't see it. But to each their own

[@SylentONE]

"affordable"

[@medjoolmaker]

$38k???? Should be $18, then they would sell a ton of them 😊

[@pgo2372]

They can't keep them in stock at the prices they're asking now. Why would they cut the price in half?

[@chargermaster586]

Guess I'ma look for a 5th gen Bronco and fix it up.

[@jimhofer3802]

Did I hear right? 20mpg around town and 21mpg Highway around the 44 second mark?

[@bordfronco]

I have a 2023 obx we wanted leather and big screen

[@jdubb6591]

I did a base build the other day and it came to $36k, is delivery $2k? For that price I’d pick it up at the factory instead. I’d buy it at $31k tops.

[@Kenneth_R]

The automatic was standard on the base guess not anymore.

[@maxseed4730]

San diego ford dealers are selling tons of these

[@mikekellum6238]

At this time the Base model can not be ordered. If I ordered a Base I would opt the Sasquatch package. Best bang for the buck.

[@nateb9768]

I’ll stick with my 08’ Lexus RX 400H thanks.

[@davidhillbrand2302]

That is hard to find - Ford won't even let you "build" a base model on line right now.

[@spedzu]

I ordered a Big Bend last month. I was hoping to order a base!

[@henrigreene3781]

It reminds me of the Bronco II I used to have. Personally I think that’s what this reiteration should be called. And there should be a full size version built on a truck frame. But we’ve got a new generation of engineers who ooze with arrogance and they’d rather tell you what you should want as opposed to asking. The worse part is you have a generation of sheep that like it that way. And I’ve checked web sites they are few and far between. And it’s rarer still to find one that isn’t marked up thousands over the MSRP.

[@shiftymcgee9359]

The full size Bronco is truck based on the Ranger platform. Bronco sport is a crossover made from the Escape.

[@jeffschimke3297]

The full size bronco is fully framed. It has the ranger platform

[@wallywanker7435]

It is a throw back to before those big broncos based on the f150 platform. The first broncos in the early 70s and 60s were like these. Your bronco 2 is the bases for the sport I believe. I had a 69 it was a blast on the beach.

[@nateisright]

Whenever I see a Bronco engine bay, I think I know why Ford’s recall rate is seven times higher than it was 20 years ago. Mise en place, mon ami.

[@BarbWaltersMusic]

Cant even order a Base right now

[@seanhoward8025]

What about the manual transmission???

[@petecolombus]

How does it compare to a base wrangler

[@BenHardyCars]

More comfortable

[@robertschmitz8781]

Helpful information, although, Ben, you speak as if you want to get home for dinner. It's understood in the same way someone speeds up a recording, but it's not necessary. Speak as if you're talking to people in person.

[@superadam64]

It’s dope, but I really wish they chose a nicer looking wheel. This thing looks like it’s missing hubcaps and looks super old when you look at the wheels lol

[@n0xxm3rcyxx]

really wanted a frontier or a canyon... but they are around 39k -45k so nah.

[@waterboy330]

Now the real question, this? Or a used Rubicon for the same price?

[@BenHardyCars]

Tough one

[@mmr0221]

Rubicon

[@waterboy330]

@@BenHardyCars Make it a video!

[@gregoryunderwood4121]

$38k ?? Woa, a great base to build on!

[@joeamith838]

Not to ruin dreams, but you will never find this for MSRP!

[@gregoryunderwood4121]

@@joeamith838 I'm not planning to buy one

[@gothops154]

For $38k it should be at least half way built

[@DP-hy4vh]

Actually misread the video title as "2023 Ford Bronco Chase."

[@HeyMavDak]

The 2-door Bronco should have only 2 seats to have a better cargo capacity.

[@jackhayyes1992]

It’s $71,000 in Canada now is that affordable?

[@MatthewSemones]

ford REALLY counted on the "body design" to sell this steaming pile of technology

[@MisterMikeTexas]

They should have called the Base Bronco the Pony.

[@NGMonocrom]

Nearly $40K for a Base model. So wrong in so many ways.

[@upyours6000]

2.3 turbo, 20mpg? How? A cx50 turbo gets 26mpg with a 2.5 turbo. And comes more equipped.

[@mawage666]

22' 2 door Base manual I paid $28,500 for mine.

[@rcbell436]

No u didn't

[@mawage666]

@rcbell436 That was the actual price before the couple extras I added. Roof rails, modular front bumper, aux switches, and block heater. After taxes and all the bullshit charges my actual loan was for just under $34,000. But yes the sticker price was $28,500.00

[@dannydanbo58]

It is a base model and plain as a monkey's backside, but I really like the Base model. I'd love to have that as my daily driver. Thanks.

[@ryanmccullion4492]

Tack on dealer markup brings it to 48k 🤦🏻‍♂️

[@JimBeary]

40K for that? Nope!

[@bc5299]

good price until the greedy dealer adds their ADM.

[@user-vy7yh8pu1s]

It would be affordable if dealers weren't adding 15K onto it

[@stevenguajardo6049]

38,000 for a base model. That's messed up,and it's a four cylinder. It's like gm,with the base Colorado, and canyon, they'll run about 34 plus. It's ridiculous.

[@markwegner6100]

37K? Sure, I'll take 6 of them.

[@Boosted304]

Not affordable at all for what it is. You could get a used rubicon for around the same price that has so much more to offer.

[@eddiewood6239]

The side hinged tailgate is hinged wrong for the American Market as one must walk around the tailgate when loading from curbside.

[@josejsrjsr]

Review a manual

[@Billyjack-Two-Crows]

Base model price, 40k. Come on man.

[@Theprccollector]

I sometimes really dislike this guys videos bc the titles are a little….misleading. He says “best trim ever”, etc, but he would never buy it and the only he would ever get is the bronco raptor. I guess my point is, don’t recommend shit you’d never buy yourself bc anyone whose been watching you for a decent amount of time knows you only buy “hype” vehicles and the most sought after trims.

[@7thheaventruth]

Over price by the time you put tax license transfer dealer fees you’re gonna be paying about 39 for this space model that’s drug dealer money

[@jgg204]

base model. affordable. but will never be able to get one

[@vampiresquid]

You'd make a good auctioneer. But please slow down.

[@johnbehneman1546]

SUGGESTION: BAJA MODE.

[@Michael-ur5qb]

Affordable,,,until a dealer marks it up.