2023 Hyundai Tucson SEL Convenience vs Limited | Side by Side Trim Comparison!

[@steveparavola6858]

Just bought a 2023 Tucson SEL with the convenience package with ~17,000 miles. The option level is perfect. Also, the leatherette seats look and feel great! We do have the AWD option which is a big plus since we leave in the suburbs of Chicago. Great video. Even though I wish I'd seen it before purchasing this car, it confirms a lot of which I knew. We got a great little SUV loaded up, and for a really good price. Thanks for posting this.

[@lorifrederick2367]

I just purchased a black Limited. The daytime running lights are striking with the all black. I absolutely LOVE it. I love all the safety features. It is so comfortable, smooth, and quiet. The ventillated/heated seats are a wonderful thing. The all wheel drive and "snow mode" will come in handy for the Rochester NY snowstorms. Love the panoramic sun roof. I am very very happy with my vehicle.

[@CarsMadeSimple]

Congrats! I am glad to hear you are loving the car so far. You're right that AWD will help in the winter just remember AWD doesn't help you brake any better. 😉

[@Ricky-mo6mv]

The black does look REALLY good with the all black grill and the gloss black features of the limited. And of course the DRLs to compliment all of that. Very nice combo for sure. For someone considering the black, it’s probably most imperative to get the limited as the cheaper exterior materials of the SEL will stick out much more and take away from the entire look significantly. They shouldn’t even sell the black in trims that aren’t the limited.

[@beekind347]

Recently test drove SEL and sat in/ checked out features of Limited. Both are really nice vehicles. I’m really torn by whether or not the added features of the Limited justify the cost difference. I know this is really personal/financial preference, but would love to hear from people who either are satisfied with the trim they chose (and why), or if they got one or the other and have regrets (and why). Was happy to have this video highlight many of the comparisons!

[@CarsMadeSimple]

Thank you! Hopefully some owners can chime and and help out.

[@markroy8342]

Hey! So I just bought the SEL Convenience, and I was actually making a bit of an opposite decision- I was trying to decide if I should stick with the $2k lower SEL or splurge on the convenience- The SEL does not have the sunroof, the digital dashboard, but essentially everything else was the same. I'm not someone who cares about a sunroof because when open it gets super loud and its weather dependent anyhow- but I went for the Convenience because I liked the color of the car more (The only color SEL they had was white, which I am not a fan of) But I absolutely love it, and honestly, I'm really happy with my decision and after watching this video I have absolutely no jealousy or feeling like I'm missing out by not having the limited. I'll tell you why: -The matte black vs polished black accents on the outside of the door/roof rail!? I would have never even noticed this. They look identical, I mean who cares honestly. - Heated seats are MUCH more desirable than ventilated seats IMO, living in New England. In the summer, the car will get cool with the AC quickly. SELC comes with heated seats. -I much, much prefer having a physical shifter. I like to rest my hand on it when driving. -SELC has wireless android auto. Much more convenient than needing to plug in. -These days, car navigation systems are useless if you have a smartphone. Google or Apple Maps will always be more accurate. -The only thing on the Limited I would honestly like to have on my SELC is the turn signal cameras. But the side mirrors in the SELC have the lane shift warning anyway. So for $10k more? Absolutely not The only reason I can think someone would go for the Limited for that much money more with so much fewer and even in some cases worse upgrades (looking at you plug-in Android Auto/Carplay because of Navigation) is for a status symbol. That is just my opinion. I wanted an AWD SUV with roof rails and a tow hitch so I can go skiing, kayaking, mountain biking with ease. I would have gotten the base model if there was any stock. Lol.

[@Tone58]

I chose the Limited based on the full glass sunroof, heated /cooled seats, 10.25 inch display vs the sel. If those things are not important to you then the sel is for you. Also leather is tougher longer lasting vs the vinyl seats. I'm a detailer and I see lots on vinyl seats that tear vs almost no leather tears.

[@mikekantor453]

I got the SEL Convenience Pkg and I love it. I didn't want to pay the Limited price. The Convenience is more than enough for most people plus I love the H-tex seats and the matte black finish on the outside isn't going to show up finger prints like the gloss black.

[@str8jacket456]

2023 has no red color. Where do you get this red color? Unless this was 2022?

[@zxtenn]

I have a 2023 SEL AWD with the convenience package, LOVE the leatherette VS cloth as lots of people say it's rough on the skin. The $2250.00 is well worth that package, mine has the Michelin's which ride like a cloud, handle amazing and the 19 inch wheels look awesome. I live in NC but have a house in WV and last weekend it was 30 degrees there, heated seats work fast and great feature to have. Coming back to NC with 1000 miles on it i got 29.7 so Hyundai's mileage claims are accurate. It climbs Sandstone mountain with cruise on at 70 like nothing, just downshifts a few gears and revs stay around 3000-3500 while hitting those 7-8% inclines, not fast but smooth and accelerates onto the highway fine and cruises 70 at only 2000 rpm. I knew what and what not to expect from a 190 hp vehicle, the 8 speed does a fine job.

[@CarsMadeSimple]

Great to hear! I agree with you that the SEL Convenience is a solid choice for value. I really do like the Leatherette too as its every bit as soft as the leather if not a tad more so.

[@mikekantor453]

Excellent comparison video! I just purchased a SEL Convenience in Shimmering Silver. The Limited was pricey and to tell you the truth most people don't need all those options and like you said I love the H-tex seating. I came from a Kona so this was a huge upgrade. The only thing I don't like are the Kumho Crugen HP71 tires. They are very noisy and the dealer is trying to get Hyundai to swap them out for something else. I'm loving the gas mileage. I'm averaging around 27 to 28 mpg and it's not even broken in yet. Unless you need all the gadgets the SEL Convenience is the perfect trim level.

[@CarsMadeSimple]

Thanks Mike! I assume yours is FWD? I say this because it seems like the Michelins come on AWD and the Kumho come on FWD. Tires make a huge difference so if you are unhappy I would try to get them swapped out for something higher quality. Thanks for sharing your experience so far!

[@mikekantor453]

@@CarsMadeSimple yes I have the FWD. I’m in Georgia so didn’t really need AWD. The service manager is meeting with the Hyundai district rep this afternoon to discuss my tire issue and will have an answer for me tomorrow. He said he’s had a lot of Tucson’s with the Kumho tires with noise complaints. He said everyone is thinking it’s a wheel bearing which is what I was thinking. Hopefully they’ll approve something else for me.

[@true2life73]

Great video! I recently purchased a 2023 SEL Convenience AWD in Sprinkling Sliver. I'm happy with my purchase and looking forward to picking up my new vehicle tomorrow. Your video offered a very nice comparison of the two trims. I'll have the Home link added on later next year. Keep up the fantastic work, brother!

[@CarsMadeSimple]

Much appreciate it! Best of luck with the purchase.

[@Ricky-mo6mv]

Excellent job presenting these differences. I am currently considering both of these models and that really cleared up a few things I wasn’t clear about. Especially some of the smaller aesthetic details. Those small details makes a big difference in the appearance, and some of the tech should be standard on both vehicles. It’s like they are forcing people to get the Limited, however the panoramic roof I could definitely do without. And the real leather seats are a useless “upgrade” as leatherette is so much better.

[@NeilKnasiak]

I really enjoyed this video. I'm shopping for a Tucson and the comparison video with all the information was really valuable. Thanks. (I'm getting a Limited!)

[@CarsMadeSimple]

Glad you enjoyed! The Limited a super nice 😁.

[@Tone58]

Great comparison video, thanks. I went with the Limited as it had alot of the same features as my BMW x5 in heated/cooled seats, panoramic sunroof, full surround camera, AWD.

[@CarsMadeSimple]

The Limited would be a great choice coming from an X5 with several options.

[@Ricky-mo6mv]

Good riddance to the BMW! Overpriced garbage. Congratulations on your new Tucson!

[@deniselayton5368]

Is there any news on the 2024 limited yet? I'd like to place an order. I love my 2020 grand jeep cheeokee, but it's a lease and $53 000. So my buy out is still 30,000. So I thought I'd buy new Tucson for 39,000. Hope it's a goid choice

[@Ricky-mo6mv]

@@deniselayton5368 I don’t know anything about a 2023 vs 2024 limited except I think the Tucson is already getting a refresh for 2024? Either way, you need to get out of that Jeep which is notorious for horrendous quality. And no offense, but nobody is looking at Jeep SUVs on the road and thinking they are nice at all. Sounds like you would be in a really good position to have Hyundai buy out your lease and use the equity toward a new Tucson.

[@deniselayton5368]

@Ricky-mo6mv I am going to test drive the Tucson for sure, but I do need to disagree with you about Jeep look around. There are many on the road. I've had a few with no problems at all. I just have a hard time going from a v6 to a v4 for one, being not as hugh as my jeep and some are telling me to stay away from a Korean car? But I will be the judge once a test drive it. It has good looks and seems like the limited has a lot of bells and whistles

[@necomartin2059]

great video my friend, thanks, I have been looking for this, keep them coming.

[@CarsMadeSimple]

Thanks!

[@MarbsMusic]

This answered every question I had! Thank you!

[@CarsMadeSimple]

Great to hear! Thanks for watching.

[@shannon5142]

I just drove the Limited Tucson today! I was highly impressed. It is now one of my three possible options for purchase. I’m thinking I might go for the hybrid limited tho… thank you for this review it was very helpful! 🥰❤️

[@CarsMadeSimple]

Awesome! The Hybrid Limited is a great choice for the money and fuel savings.

[@judiplaz]

I just turned in my 2020 ultimate Tucson for the 2023 SELC and I'm happy with it. Two things I miss are the panoramic sunroof and the surround view, which is such a nice feature! But I couldn't justify the cost difference. One thing I noticed is neither trim has a sunglass holder that I had in my 2020 car. It's a minor issue but I def used it. The light grey leatherette is attractive and comfortable.

[@CarsMadeSimple]

Thanks for the comment! It does seem that Hyundai has moved away from the sunglasses holder in just about every model. I am not sure the reason for this as it is very handy in my vehicle. The other features are nice too but hard to justify like you said if those are the only items you really like from the Limited.

[@cryptowildgem]

Very helpful video! Good job. Thanks!

[@jacquelinedestefan4062]

Thank you! It really helped me decide between the two. Love the moon roof and heated steering wheel,so going with the limited front wheel drive.

[@CarsMadeSimple]

Glad it helped! The Limited is a great choice.

[@SamRao]

Thank you for this! Exactly what I was looking for

[@CarsMadeSimple]

Glad it was helpful!

[@JavierLopez-ek2ew]

I decided to go with the SEL My sales agent offered me different options with my price range. 2k down payment. My monthly lease payments will be $445. I'm going from Honda Civic, Camry SE, and now this my first SUV. Im amazed Tuscon comes with so many features compare to the RAV4. Though I really wanted those ventilated seats. =]

[@hangsun2032]

bought the sel convince for msrp, 22mpg in NY with a roof cargo…the LKA LFA is amazing and the smart tailgate is really helpful

[@CarsMadeSimple]

It really is!

[@MrZola1234]

Wonder if the differences between the two trims holds true with the hybrid and plug-in hybrid versions too.

[@CarsMadeSimple]

Actually the Hybrid's are different. So the regular Blue Hybrid is based upon the SEL but adds dual zone auto climate control. The SEL Convenience Hybrid is based upon the SEL Convenience but adds the 10.25" infotainment, panoramic sunroof, expanded ambient lighting. The Limited Hybrid will be the same as the gas version for the most part. The Plug-In versions will be the same as the Hybrid's. So the SEL Plug-In will be based on the Blue Hybrid but gets the 19" wheels and the Limited is the Limited. All Hybrid's and PHEV's have the shift by wire and tire mobility kit.

[@johntaylor4870]

Excellent Comparison, Great job.

[@CarsMadeSimple]

Thanks!

[@Martinspitzer5175]

I very appreciate this review 🙏

[@CarsMadeSimple]

Thank you! Glad it helped!

[@allana3792]

Great review 👍👍

[@CarsMadeSimple]

Thank you!

[@alwayslearningfromexperts]

very good review. We are debating to do the hybrid/gas for MPG. What do you think of the Hybrid?

[@CarsMadeSimple]

I have not been able to drive the Tucson or Santa Fe Hybrid with the 1.6T/Electric Motor. I would really like to so I can get a feel for the power. The standard 2.5 in these vehicles isn't overly powerful so I believe this is one reason people opt for the hybrid in addition to the fuel economy. If you do more in town, slow to moderate speed, driving that is where the hybrid really shines. If you do more interstate driving, the MPG difference starts to shrink.

[@alwayslearningfromexperts]

@@CarsMadeSimple Thank You for replying

[@Ricky-mo6mv]

Well if we get the Biden Administration out of power we can turn all this corruption around and still enjoy the clean energy that fossil fuels provide at an affordable price.

[@jeffmurphy4860]

The best value is on the Hybrid SEL convenience. The power increase is substantial. You pickup the panoramic sunroof, 10.25” audio (not Bose), piano black accents on door trim and push button shift by wire transmission. I have the 2022 version, the added features, from what I can see are the htex leather seats and larger screen.

[@CarsMadeSimple]

I just saw this spec and I have to agree with your points. In terms of the "bang for the buck" it very well might be the ideal spec for many people. It is still hard to come by though.

[@smiguel2761]

I love my Tucson 23 I bought a week ago I have intense blue color so beautiful love my moonroof

[@CarsMadeSimple]

Great choice!

[@dwalleyeb]

Great video good job

[@CarsMadeSimple]

Thank you!

[@BillWiehn]

I just bought a 2024 Tuscan with the SEL package..Absolutely love the ride, gas mileage, and extremely quite interior..The limited was a waste of almost 6K ..Buy the Tuscan with the SEL Package, you will not be sorry ,only happy you didn't spend 6K for nothing special.

[@scottwallace1]

Fantastic video. Thank you 🙏

[@CarsMadeSimple]

You're welcome! Glad it was helpful.

[@robertcorrea8161]

Great video

[@CarsMadeSimple]

Thanks!

[@brokeboy87]

I prefer the SEL because of the shifter style and more hard-touch buttons.

[@Martinspitzer5175]

is there possible to have the SEL cov. a tumble Sun Ruef ? and with the blind spot cameras and sensors by build it on my self on the web side??

[@CarsMadeSimple]

No, it is not possible to have those features on the SEL Convenience. You would need a Limited for all of those together.

[@Martinspitzer5175]

@@CarsMadeSimple thank you🙏

[@Nurpleful]

@@CarsMadeSimple I thought the sel came with parking assist, it doesn't?

[@CarsMadeSimple]

@@Nurpleful No, only the Limited.

[@gobrad]

Great video… so is the executive plus the most expensive

[@CarsMadeSimple]

Thanks!

[@gobrad]

@@CarsMadeSimple could I ask advice on purchasing the car… I live in Ireland, should I let the dealer know I’m paying half upfront and half finance

[@RALPHD57]

Good video! Thanks

[@CarsMadeSimple]

You bet!

[@CF-cx3hg]

Does the limited have automatic/remote folding mirrors?

[@CarsMadeSimple]

Unfortunately, no Tucson has power folding mirrors in the US. The Santa Fe Limited and Calligraphy does have that feature though!

[@nagarajaneswaran990]

​@Cars Made Simple are both 2022 TUCSON Hybrid SEL Convenience & 2022 TUCSON Hybrid Limited have Wireless AA/AC?

[@CarsMadeSimple]

The 2022 Tucson SEL Convenience Hybrid does have wireless AA/AC because it has the 8" screen. The 2022 Limited Hybrid and 2023 SEL Convenience and 2023 Limited Hybrid do not have wireless because they all have the 10.25" navigation system.

[@nagarajaneswaran990]

@@CarsMadeSimple Thank you for the explanation

[@NeverNude]

@@nagarajaneswaran990 Late to the party, but I just purchased an after market wireless AA dongle, and it is absolutely seamless. Suggest it if you were interested.

[@MissDarkAcademia]

Super helpful.!!!!

[@ogicvijanovic7185]

Will you have comparison between 2023 Tucson HYBRID Limited vs 2023 Tucson HYBRID SEL Convenience?

[@CarsMadeSimple]

I would love too but the odds of having those two available at the same time are extremely small. The biggest differences with the Hybrid SEL Convenience are going to be the Panoramic Sunroof, 10.25" infotainment screen, and ambient lighting/premium door panels over the SEL Convenience seen in this video. The Limited should be nearly identical to the one seen here.

[@jacgell1375]

How many miles on a full tank

[@Bluegreenred]

Is the touch screens going to be an issue if you are wearing gloves in the winter time?

[@CarsMadeSimple]

It depends on the gloves. Some work better with screens than others. I would try to find a glove that is touch screen friendly.

[@Bluegreenred]

@@CarsMadeSimple Doesn't seem promising.

[@jameswalsh5023]

Wearing gloves while driving is problematic. All the trims have heaters or get one with a heated steering wheel.

[@Ricky-mo6mv]

@@Bluegreenred I haven’t seen anyone wear gloves while driving since the early 90’s. People still do that?

[@moneyparhar]

Lot of dealership playing scam artist like always. They limited stock on thier dealership and have more cars far away in storage. Making people looks like not lot of cars.

[@lorifrederick2367]

Not necessarily here in upstate NY. There were no Limiteds anywhere when I ordered my car. They placed an order, and the car came from Buffalo. And the dealerships made trades with other vehicles before delivery to Rochester. Very crazy car buying after a pandemic for sure!

[@CarsMadeSimple]

I have not heard of this anywhere in the country. It would not be smart of dealerships to hold back inventory because they would most definitely loose out on sales to others. Inventory levels are getting better as time goes on and demand starts to slow slightly.

[@rammanohar8161]

@@CarsMadeSimple So, we can again get back to good old times where we were getting 4-5 k off MSRP and Hyundai's

[@ANDREA-yt9dn]

Inventory is definitely hard to find here in CA. And talk about markup?! You would think dealerships would make it more buyer friendly, but no. And if you want a car with specifics, like available trim, interior of choice etc, you have to buy it first. They'll argue with you about getting it to their dealership so that you can see it before you buy. They're crooks here. I agree with mannysinghparhar. There's a spot in Oakland, right on the water, and there's hundreds of brand new cars, just chillin. Why aren't they at dealerships? Subaru, Toyota, ford's, you name it. Just chillin

[@CarsMadeSimple]

@@agogley The SEL Convenience is the highest trim with the 8” screen. The 10.25” screen does not have wireless AA/AC capability and comes standard in the XRT, N-Line, and Limited trims.

[@Bluegreenred]

Is the Limited trim better than N-Line trim in your opinion?

[@CarsMadeSimple]

Design wise, no. Features wise, yes. If you are ok losing some of the features of the Limited to gain some of the exterior styling differences then that would be your tradeoff.

[@jasonmarchi8476]

The $5500 in difference just doesn’t seem to live up to the features. You get a whole lot a car in the SEL convenience package. One of the best features, is the 8 inch screen comes with the wireless Apple CarPlay and android auto, versus the Limited edition that has the 10 1/2 inch screen and has to be a wired connection. I prefer using Google or Apple Maps anyway.

[@CarsMadeSimple]

Thanks for the comment. It certainly is up for debate. You get a lot with the Limited but for many people the features you get may be more luxuries rather than necessities. Compared to the competition, the Limited is still a great value for the features you receive.

[@Ricky-mo6mv]

The limited has a significant amount of additional cosmetic and “luxury” features that make it well worth the money IMO. The price jump can certainly be an issue though for those who can’t particularly afford to go there. I am one of those people.. Haha! I’m trying to make it work though with a new Tucson Limited or a comparable KIA Sportage which is my true preference. I don’t care about wireless Apple Car Play, as I just use Bluetooth. All I have heard is negative about the performance of wireless Apple Car Play and Android Auto regardless.

[@frankielambardo9268]

Get a real job.

[@RuthlessReyhan2006]

Didn't 2023 tuscon sel convenience hybrid have homelink

[@CarsMadeSimple]

I don't believe so but I can't be 100%. It would be auto dimming but as for the Homelink portion I would need to check a vehicle.

[@iamric23]

You failed to mention that both selections do not support wireless connect, but the base model does. That is stupid crazy.

[@CarsMadeSimple]

The SEL Convenience does have Wireless Android Auto and Apple CarPlay.

[@iamric23]

@@CarsMadeSimple I stand corrected, I misread that part, thanks. Still you would think that you would get more not less for paying 4-5 thousands dollars more.

[@iamric23]

What is the difference between "Wireless Android Auto™ & Apple CarPlay®" and Android Auto™ & Apple CarPlay®"

[@CarsMadeSimple]

@@iamric23 One is wired and one is wireless. Both are the same software.

[@iamric23]

@@CarsMadeSimple but I saw that the sel does not have the wirelsss only the wired

[@Edward-Norton]

What about wireless Apple car play and Android Auto? Do Neither include that?

[@CarsMadeSimple]

SEL Convenience has that feature. None of the higher trims though.

[@nancystevens8593]

I think you omitted that the Limited has ventilated front seats….very important in SC. Nice overview otherwise.

[@CarsMadeSimple]

There is a host of features that the Limited has that the SEL Convenience does not. Ventilated seats is a big one to some people. Thanks for commenting!

[@jaymoret7418]

Have reservations about a 4-cylinder. Don't understand why they don't offer a turbocharged version like the Kona and Santa Fe. Ran into an owner who's written Hyundai twice about a better engine (says it's sluggish) but has no regrets. Any feedback on 4-cylinder power perspective would be helpful.

[@CarsMadeSimple]

I wouldn't say the Tucson and Santa Fe's are underpowered but the 2.5 NA isn't as powerful as the 1.6T/Hybrid combo that is available. I would recommend test driving one to see what you think as it is always personal preference.

[@Ricky-mo6mv]

If you want power, buy a sports sedan. The Tucson is an SUV. Those people who wrote to Hyundai need a bit more life experience.

[@hughjassol2072]

Two very nice cars

[@CarsMadeSimple]

Indeed!

[@dancrosman7257]

Frumoasă tucson 👍

[@CarsMadeSimple]

Absolutely!

[@donwilson9086]

Appreciate the leatherette, leather comparison. I have been wondering

[@CarsMadeSimple]

Glad it helped! The H-Tex Leatherette is one of the better synthetic leathers I have felt in person.

[@mleo16]

I love comparison since 9 of the 10 The salesman does not know shit. So thank you very valuable I need to lease a cae and are helping me a lot 🎉

[@CarsMadeSimple]

You're welcome! Glad it helped.

[@khanmae8098]

You did not talk about horse power

[@CarsMadeSimple]

2.5 NA 4 cylinder, 191 hp and 181 lb ft. through an 8 speed automatic transmission.

[@wolfshanze5980]

Hyundai went super-cheap penny pinching on 2023... I have a 2018 Tucson Value Edition (far from top-of-the-line)... and have HomeLink on the Rearview Mirror... the 2022 SEL Convenience had Homelink on the Rearview Mirror... almost any car that is not the cheapest in the world has Homelink on the Rearview Mirror... Hyundai in 2023? If you want that Homelink, you need to buy our most expensive Trim or no Homelink for you. WTH Hyundai, are you really that cheap? The exact same car from 2022 has Homelink, but you took it out in 2023 to pinch a penny?

[@CarsMadeSimple]

I have been told this may be in part due to chip shortages however you should be able to buy it as an accessory after the fact for most (if not all) Hyundai's. This should be a very simple plug and play kit too given the mirror is already auto dimming.

[@wolfshanze5980]

@@CarsMadeSimple Thanks for the info... like I said, I don't blame dealerships, not their fault... but man, that took me by surprise. I've been interested in the 2022+ redesign of the Tucson for awhile now... I actually "ordered" a 2022 Hybrid SEL Convenience back in July... after months of "sorry", it got switched over to a 2023 Hybrid SEL Convenience, and it's finally coming in December! 5 months on a waiting list! I knew every inch of the 2022 SEL Hybrid with Convenience, but when I started looking over the 2023, there's actually some significant changes, and that's when I noticed the Homelink that was on the same 2022 version vanished on the 2023 version!

[@worshaaj]

How did you find A Tucson Limited with a spare tire or do the Hybrids like I bought not have room for one and the non hybrids have spares?

[@wolfshanze5980]

@@worshaaj like you theorized, it's a Gas vs Hybrid thing. There's so many differences between the gas and Hybrid Tucsons it's amazing, almost completely different features. All gas Tucsons come with a spare tire, all Hybrids don't (unless I missed something). I'm not 100% sure why that is, but it's a thing. There's just a ton of features differences between the gas and Hybrid versions of the Tucson.

[@Ricky-mo6mv]

@@wolfshanze5980 it’s a tough time to buy cars as we don’t really know if the radical agendas against fossil fuels (far and away our best option) will stick. All this reliance on electricity will fail and already has.

[@bigJayCanada]

The Ultimate Package is Canada

[@bigJayCanada]

"In Canada" that is....;)

[@PhoenixCanadian]

Why take the first 3 + minutes of your video to explain why people might want to watch your video. Get on with it already.