2024 Chevrolet Suburban Is NOT SELLING - Families Are BROKE

In this video, we dive into the 2024 Chevrolet Suburban with the 5.3L V8 Z71 package. Once a beloved staple among large SUV enthusiasts, the Suburban has seen a significant decline in sales, down 32% this year. American and Canadian buyers are finally waking up to the reality that they don't need these massive, fuel-guzzling vehicles. Join us as we explore the reasons behind this trend, examine the features of the latest Suburban, and discuss why people are moving away from purchasing these once-popular SUVs.
2024 Chevrolet Suburban Z71 Specifications:
- *Engine:* 5.3L V8
- *Horsepower:* 355 hp @ 5,600 rpm
- *Torque:* 383 lb-ft @ 4,100 rpm
- *Transmission:* 10-speed automatic
- *Drive Type:* Four-wheel drive
- *Fuel Economy:* 15 MPG city / 20 MPG highway
- *Towing Capacity:* Up to 8,300 lbs
- *Ground Clearance:* 8 inches
- *Seating Capacity:* Up to 8 passengers
- *Cargo Space:* 41.5 cu ft (behind third row), 93.8 cu ft (behind second row), 144.7 cu ft (behind first row)
- *Infotainment System:* 10.2-inch touchscreen, Apple CarPlay, Android Auto, Wi-Fi hotspot
- *Safety Features:* Forward collision alert, automatic emergency braking, lane keep assist, blind-spot monitoring, rear cross-traffic alert
- *Off-Road Enhancements:* Skid plates, off-road tires, unique Z71 badging, tow hooks, hill descent control
Join us for an in-depth look at the 2024 Chevrolet Suburban Z71 and find out why this once-popular SUV is losing its appeal among buyers.

[@PrepperDawg]

Even if money was no object, I would not spend $100K on any vehicle. Insane!

[@revnation_auto]

@@PrepperDawg yep it’s insane

[@BrianNC81]

You can get a suburban LS 4x4 with a diesel engine for 65k MSRP if you don't care about a ton of options. Ours diesel burb get about 27mpg on the highway with a 700 mile range (28 gallon diesel tank). Perfect road trip vehicle and tows our boat very nicely with all the diesel torque.

[@landonpayne1451]

How do you like that engine so far? Anything to worry about based on your experience or online forums from other 3.0 owners

[@BrianNC81]

@@landonpayne1451 owned a suburban 3.0 for 2 years now. No issues and put 22k miles on it. We mostly drive it on long trips (did a little over 2000 miles in June) and tow our boat and waverunner often. I think the people that have emissions issues are babying it too much trying to get really good fuel economy (hypermile) and taking short trips. I've only had to do oil changes and I changed the fuel filter once at 20k. I use the cheapest def I could find at Walmart for 8.88 for 2.5gal. as long as you use it like a diesel and work the engine some I don't think you'll have any issues.

[@treasurethetime2463]

You're not taking into consideration how bad ass you would look pulling up to the food bank in that suburban.

[@rockkstah2550]

There’s gonna be massive lay offs in the car industry and dealerships that took advantage of people during Covid are gonna be begging for customers.

[@revnation_auto]

You’re probably right my friend

[@brucesheehe6305]

Also, very rich auto union contract is driving up prices big time. More jobs to Mexico.

[@rockkstah2550]

@@brucesheehe6305 auto Union is probably one of the most corrupt organization in North America.

[@tedbell4416]

Tax and all the crap well over $100 k , no way in hell.

[@revnation_auto]

Yep, probably like 110k

[@jayc4715]

Plus interest..and full coverage

[@MarkTurner-vs7uc]

You can buy a car that will break down constantly, cost you fortunes in repair, or you could buy a house . GM makes junk. Wildly expensive junk. Toyota is now on board doing the same thing. We all know about Ford.

[@NickChemist-yf6oj]

Who the hell would waste whatever little money they had on a Chevy anyways

[@revnation_auto]

They are the #3 manufacturer sales wise on earth. Tons of people apparently.

[@sammyjammy6647]

@@revnation_autothe masses are asses

[@richardvastine7486]

​@@revnation_auto No limit to the lack of intelligence.

[@BrianNC81]

Only large SUV you can buy with a diesel engine. Our massive suburban diesel gets about 27MPG driving 75mph on the highway and has all the room we need + towing capacity to pull the boat. Driven it 700 miles on a tank of diesel one time (holds 28 gallons).

[@jayc4715]

As compared to what brand?? Everything is junk now😊

[@raymond_sycamore]

LMAO a $90,000 suburban or food? Really? Yeah, THAT's why they're not selling.

[@revnation_auto]

@@raymond_sycamore haha you won’t be able to afford food after those prices. You’d be shocked at the amount of people who actually put themselves in that position.

[@rbj2292]

Car manufacturers in general have lost their minds to greed.. I live in Ontario, Canada, a EV Hummer up here is $184,887.00 who the hell would pay that. Crazy

[@markwilliams6378]

Especially a depreciating asset such as automobiles

[@YuenanCao]

It is greed PLUS government debasement of currency. Why do you think EVERYTHING is so expensive now - did everyone get greedy suddenly?

[@revnation_auto]

That’s gross, plus you have 15% sales tax

[@JohnWilliamson-qd4px]

The Hummer EV's a silly toy for celebrities. Just wish the General and other carmakers would bring back affordable, reasonably reliable cars for the rest of us. What they might lose in per car profits would be more than made up in massively increased sales volume.

[@sokratzmmf]

Who even really needs a hummer EV??

[@Anon1mous]

Like with EVs. There are only a certain amount of the population that want them or can really afford them and that population has been maxed out. The rest and majority of the population are in fixed low incomes or are living paycheck to paycheck. They need a common 20-30k car.

[@AJ-HawksToxicFinger]

Your thumbnail perfectly summarizes my feeling when I see the prices the dealerships are still trying to get

[@revnation_auto]

@@AJ-HawksToxicFinger Yep, it’s becoming a movement and it’s a shame. I’ll keep putting pressure on them. Thanks for watching!

[@charlesharmon4926]

I’m 52 and the entire US is in awful shape. I’m honestly surprised economically we didn’t collapse in the 20th century.

[@paulm6481]

Rubbish. Get a job and you can easy afford these things. This is a great country if you apply your lazy self. 🤷‍♂️

[@mstngken]

People are still buying GM full size 1500 trucks they sold over 100,000 this quarter. GM overall sales were up 1% this quarter Americans don't care about debt they love being in it I have seen people financing vehicles now for 84 to 96 months. Crazy it is but the American way is to live in debt.

[@Outsider.Reviews]

It's a lot of truck, a lot of gas and a whole lot of 💰... Definitely out of my budget... Unless I feel like being irresponsible lol

[@revnation_auto]

Yep, it would be drain on the wallet

[@user-wc4zu5ov6j]

$74k no ventilated seats or sunroof but people are paying the price I don’t blame the car manufacturers it’s the stupid people

[@revnation_auto]

Yeah it’s pretty weak

[@phonemeunit1973]

THIS or FOOD! LOL That is awesome, bro...and you ain't lyin'.

[@revnation_auto]

@@phonemeunit1973 thanks my friend! It’s ridiculous but the world we live in.

[@matthewm3912]

When we bought our 2013 Ford Expedition Limited EL, we paid 26k cash. Second owner, in perfect condition. We've put 50k miles on it and hasn't skipped a beat. These new SUVs look cool, but they are never getting my money. Me and my wife bought our first home for 75k.... 3/2 1600sqft in FL back in 2014.

[@revnation_auto]

Nice! I love the expedition

[@taylorsexton8242]

Damn, those prices are high for those!! If I had kids, I would opt for a small class C motorhome. For about the same price you get a toilet, a sink, a shower, refrigerator, a microwave, stove, couch, tv and a bed! I don't think these should cost more than $50,000 tops!! And $50K should be with all the bells and whistles!

[@joelfermin9246]

I have a 2022 tahoe rst with 20k mileage. I bought it for 25k with a salvage title. It had a rear end damage. I was able to fix it for 8k

[@junkdog2367]

I own 2024 black out suburban premier model 22” wheels and big boy 6.2l v8. When it comes to hauling family, going on long trips or pulling up to standing crowd its lion of vehicle. it’s a beast and king of road. Its has performance, personality and get the f out the way because president is behind you. I think it’s even better looking than Escalade. I can afford and i love it. Just because you can not afford it doesn’t mean you should hate it. It has its own presence that no other vehicle can match

[@davidcarroll8735]

I’ve owned 3 Suburbans going back to ‘96 and each went 200k+ miles, 8+ years, and treated me and my family really well. I think I was the typical customer. But, the rate that the MSRP has grown far outstripped my salary increases. I’m liking the Traverse LS (8 passenger) as it’s almost the size of my ‘96 and almost the msrp of my 2012!

[@YuenanCao]

Is is possible to make a 3 row that isn’t so incredibly heavy and wasteful? This thing is way too heavy offroad - if you measure the space from the outside to the inside of the door it is almost a foot!

[@BrianNC81]

Bought the RST suburban with the Duramax diesel 2 years ago loaded up with every option for 72k (max tow, lux package, pano roof, 4x4, red tint coat paint). I got 20K from the sale of a 2005 diesel truck, added 30k cash and paid the remaining loan off in under a year. I'll drive it the next 20 years and buy another with cash (saving up now LOL). Overall MPG is 23 and we tow often. Highway not towing it gets about 27mpg.

[@revnation_auto]

I’d go diesel on one as well. Make sure you keep up on the required maintenance, skipping anything can be catastrophic for those powertrains.

[@BrianNC81]

@@revnation_auto not much difference than gas except for dumping in some DEF fluid every so often (Walmart supertech for $8.88 works perfectly). I do my own oil changes and fuel filter changes at home more frequently than the owners manual calls for. Transmission fluid will need to be changed every 45k since we tow frequently. Walmart sells the DexosD approved mobil one ESPx2 oil which makes it inexpensive and convenient.

[@thequickbrownfox7289]

Considering they are asking as much as a modest home just a few years back, I am not surprised.

[@tomcat6933]

The Jeep grand wagoneer sales is up 126% and cost more

[@revnation_auto]

That’s wild

[@tomcat6933]

@revnation_auto Everyman driver channel just put this report out. The ram is down 26% and wrangler down 17% but Wagoner is above 126%.

[@theczar6171]

Back in 2015 when the bodies first changed I had one out the door was a little over $52,000. It is shocking that today this vehicle is double the price. Personally, I rather have the middle row seat. But then again I do haul a lot of people and a lot of stuff.

[@lifestooshort6801]

Daily is a paid 2008 Nissan Pathfinder V8 👍Made them from 2008-2012 to compete with the V8 4Runner at the time. The Pathfinder has that normally aspirated 5.6 stuffed into the hood 😁 With 165k on the clock it's been extremely reliably. No turbos, no GDI, no expensive tech, no nonsense 👌

[@Holden-McGroin]

The Z71 for $75k is pretty reasonable in today’s market for what you get. Consider that at a mid-level Tacoma or 4Runner is gonna be $55k.

[@revnation_auto]

I think it should be about $50k tbh

[@Commentleaver-c6x]

I’ve yet to know anyone who had a suburban that actually needed such a large, bloated vehicle.

[@jgriffin9952]

It’s really meant to impress people.

[@Commentleaver-c6x]

@@jgriffin9952 yeah, status symbol.

[@nzzsparks]

Or maybe a crap ton of kids , 2 adults, and a future dog

[@brucesheehe6305]

High auto loan interest rates and tight credit qualifications are really slowing sales of expensive vehicles. Also, inflation has caused many people to run up high credit card balances. I love my 2012 Suburban and take very good care of it.

[@haroldbeauchamp3770]

I bought a new Suburban in 1999 for 29k out the door. Which is about 55k today. These prices are so out of control for what you’re getting. 29k in 1999 was expensive, but not crazy at all. 75k is ridiculous, even though I can easily afford it. I simply won’t pay that much.

[@thewiseguy3529]

Imagine paying $28,000 in 1988

[@haroldbeauchamp3770]

@@thewiseguy3529 you must’ve bought one of those tricked out conversion Suburbans with the custom wood interior, Diesel engine, and pillow top leather seats.

[@jimmywalters3071]

There are less expensive than the Jeep Grand Wagoneer I looked at .. with a MSRP of $120,000 !!! I noticed that Tahoe and Yukon sales weren't off that much like the Suburban so far this year.

[@lonecrusaider]

I wanted one but the price is too high.

[@GoGoWhoa64]

The other day they showed a Ford Bronco for $99,000.00 really?

[@revnation_auto]

Yep, those are ridiculous

[@paulradice3534]

Smells real nice inside too 👍

[@georgedoolittle7574]

Needs to start emphasizing how is an actual work truck as Tesla is now moving into that market big time as well. Ford hybrid F150 at least made an effort but sales for these machines is quite low and yes these are profit machines...when sold in volume. GM ain't making money that matters on this product in these amounts whereas the Ford Maverick and Toyota Sequoia keeps causing more than a few problems for GM which straight up can't even make a sedan period anymore let alone a good one. Verdict: as with everything else the 2025 Models can't come soon enough

[@Now_or_Never_777]

The suburban or the Wagoneer… I’m torn.

[@spazzman90]

Solid click bait title you got there. Only people who buy Suburbans new are those who actually need them. Tahoe and pickups are more bread and butter vehicles for the 'average' household. Which, looking back at the Tahoe over the last 6-7 years except 2020, the monthly numbers are right in there. Some years had a couple thousand more sales per month, some years had a couple thousand less. Which I am quite surprised about. I figured the pricing and interest would have beat down the numbers, but I say it all the time, there are A LOT of folks out there with a lot of money.

[@JCT442]

Well, it's cheaper than a Grand Wagoneer... Stellantis at its best.

[@revnation_auto]

@@JCT442 yeah those are ridiculous

[@jeffersonstateofmind4057]

I’ve already rebuilt a engine and trans on a 2014 Chevy don’t need a new one to rebuild 😂

[@revnation_auto]

No fun there

[@johnnelson9742]

Just a few years ago, 6 figures cars were reserved for obscenely luxurious vehicles, not oversized mom cars with outdated interior, let them rot on the lot, screw these car companies

[@youtubecarspottersguide1]

Z71 is just a 3 row luxury family school bus. I never see any of theses in the desert or on the trails id like a 2 row utilitarian model I could build a great car camper we dont have kids so no need, want or will ever use the 3rd row

[@revnation_auto]

Thanks for the info! I wouldn’t take these much passed a campground when it comes to off road

[@Doc1855]

All automakers have priced themselves out of the market for average people.

[@AromaShade]

Lol "big boy" needs to chilllllllll its insane how much they are charging for cars these days!! 😮

[@revnation_auto]

Yep, massive rip off

[@Iceman-bu1eg]

Every car KZbinr has exactly the same title 😂 1. No, everyone is not broke. 2. Cars are simply not worth the asking prices for a depreciating asset. 3. The consumer has finally realized this since record inflation.

[@revnation_auto]

Go talk to the finance manager at a large dealership and ask how broke people aren’t. The prices of everything is sky high and wages haven’t grown for crap. They’ve seen their loan qualifications drop by 50% in some cases because of debt to income ratios. My brother in-law owns a repo business. He can’t keep up with demand, there are endless defaults like he’s never seen in 30 years. People are definitely broke.

[@Iceman-bu1eg]

@@revnation_auto was just getting my oil changed at Lexus of Louisville and spoke with my former salesman. He say they had sold 130+ cars near the end of June (A great month in his words). This despite the software hack. My dad just bought a new Subaru Crosstrek. He said the dealership was slammed. The automakers who have repeatedly raped the consumer are now paying the price for their greed. Clearly everyone is not broke.

[@clemnewton9007]

No food no bathroom perfect for price

[@jackieclan815]

Escalade and the Lincoln Navigator are more expensive

[@Jack-pd4ps]

0:53 you need an off-road package for the raggedy roads in some of these cities. Or people need to start complaining and getting the crap fixed. Shouldn’t be called roads or streets anymore. I’ve seen better roads in Afghanistan when I was there.

[@thewiseguy3529]

Everybody better learn how to fix old shit and fast haha

[@user-jl1jm6lx2t]

I will keep my 2000 Chevy suburban. I can not see paying that much.

[@HP-ov7ol]

The Yukon Denali is nicer and about the same price as the High Country (maybe less).

[@revnation_auto]

Both are $$$$$

[@o2kala649]

Some people are waiting for the 2025s

[@nicholasnissen1547]

Most families can't afford 60k SUV. Wtf are they making 100k for one in this economy. Hahahahahhaha.

[@dcarroll221ify]

And it will be rusty in 2 months if not now

[@josepharmato8032]

Not a GM fan

[@paulm6481]

People are waiting for 2025s. That’s why 2024s not selling.

[@thewiseguy3529]

And then they'll regret not waiting for the 2026 because that will be an all nee model or whatever lol Story as old as time. Only a fool will play a fool's game.

[@Trucker2083]

This always was rich man vehicle

[@TRONABORON]

People are tired of poorly made vehicles...

[@45035]

O my

[@CeeTee-12345]

Cars are way overpriced. Add to that the low quality of American cars. I think it's time the US gets out of the car business..

[@1965splitwindowvette]

Hell No.

[@angiebuesing6711]

And most of the women I see drive these things cannot park them. And they are dropping off one or two kids. It's All about these wives running around looking more special than they really are. Take all this fancy crap away and see how long they stay married 😂

[@timothypatenaude2350]

Families are broke? Or did the big three just price out the working class?

[@revnation_auto]

Families are definitely broke

[@lstruble9848]

High price and a 16 mpg gas rating. Factor that into the equation and you’d be nuts to buy this overpriced gas guzzler

[@revnation_auto]

You’d have to have a lot of cash for sure.

[@michaelgrabianowski6567]

Blame it on whatever you feel you need to blame it on. People in general are not broke. On the Oregon coast I see brand new trucks in caravans heading to the dunes to play with their new toys. Construction and remodeling are in full swing. Grocery stores are packed and local businesses are thriving.Go sell stupid elsewhere.

[@russgifford519]

It's not selling because it's trashy and cheap looking, just look at that big cheap plastic grill, reminds me of the Tundra,

[@Galahad993]

Nope, its because its a $90,000 Chevy 🤣

[@johntrep4504]

Trump 2024. Make Suburbans affordable again.