"23 VS. 39" | Michael Jordan Gatorade Commercial (4K UHD)

This is the highest quality version of the video on KZbin, set to highest quality if you can.
The original 30 second version of this Gatorade commercial aired in 2003 during Superbowl XXXVI.
Executive creative director: Dennis Ryan.
Creative director/art director: Geoff Edwards.
Creative director/copywriter: Jon Flannery.
Group creative directors: Danny Schuman, Joe Burke.
Senior producers: Rob Jaeger, Jeff Felter.
Editorial: Rock Paper Scissors. Editor: Angus Wall.
BRAND: Gatorade
YEAR: 2003
AGENCY: Element 79 Partners
SUPERBOWL: XXXVI
QUARTER AIRED: Q1

[@JediPacman]

Young Jordan was a mixture of Kevin Daley (former Harlem Globetrotter) and Jamal Crawford. What's weird is the behind the scenes video and the article about how they made the commercial only talks about Daley and doesn't show or mention J-Crossover at all. But we know Crawford was there cause he's talked about his experience making the commercial before so I don't really know how much was him and how much was Daley. It is a little confusing but it's possible they had multiple days on set filming or just happened to not get any behind the scenes footage with Crawford. Behind the scenes: kzbin.info/www/bejne/poLblmBniciMp8k ESPN article on the commercial: www.espn.com/page2/s/neel/030116.html

[@zcam7939]

Never in your life put Jordan and Jamal Crawford in the same category

[@willlarson8017]

@@zcam7939 He's saying that in this commercial, the Young Jordan was made by combining those 2 players. He's not comparing them.

[@original9378]

i just thought it was westbrook 😂😂😂😂

[@JediPacman]

@@original9378 what

[@original9378]

@@JediPacman i thought young mj looked like westbrook

[@JonSnowsGhost]

I remember I was a kid when this commercial came out during the superbowl. This was and will always be the greatest commercial I have ever seen.

[@jameswaters3824]

Really? I can post 10. Maybe 20. Kid!

[@kodalife8642]

Yeah this commercial was legit brings back memories

[@HonestJTApologist]

Sometimes I watch the super bowl for the commercials.

[@jrobbin24]

According to the description this was in 2003 during super bowl 36 which if I remember correctly was played in 2002 where my New England Patriots won for the first time against the St Louis Rams.

[@ssvsteppa]

Fr

[@anesbudiman]

One of the best commercial in history of sports, period.

[@BobbyDick22785]

Faxx

[@iamburko]

But.... Consider the Gil Scott Heron Revolution advert... That is my all time favourite. kzbin.info/www/bejne/ZqiQgXuOhc2hecU

[@anthonysloan2620]

This and Kobe's 81 olives

[@BigPendant]

Correction *thee * best commercial in sports history

[@anthonysloan2620]

@@BigPendant Eh, i disagree. It is a great commercial, but there's other MJ commercials that are just as good and funny. The one where the white dudes name is Michael Jordan and everyone thinks its MJ but they get the white dude. And i like the one with the kids doing the exact replica over all of Jordans moves is real nice. But this ones nice too. So is that 81 olives, lol.

[@distiller56]

MJ’s game evolved and aged like wine throughout his career

[@zirael4620]

just like the finest wine

[@kris9145]

Are you saying he was best on the wizards?

[@zirael4620]

@@kris9145 yes he was , a jammed ankle a jammed knee and we still got to see vintage jordan every once in a while

[@AveChristusRex789]

@@kris9145 he actually played very good for the Wizards prior to his injury

[@kris9145]

@@AveChristusRex789 he did play pretty well for the wizards, but to say that was his best basketball is ridiculous

[@NewAgeSlaves]

The best commercial I've ever seen for a player

[@jayscribe7547]

Yup

[@macewindau3060]

He had lots of classic ones, this one was one of the last ones that came out when he was w/the wizards, great commercial though

[@hashmoncrief6965]

Kobe's commercial

[@jayscribe7547]

@@hashmoncrief6965 which one?

[@ThouzandWattz]

Bro no... Allen Iverson and Jadakiss

[@DjPruneJuice214]

“Hey Mike” MJ: “And that’s when I took it personal” 😂

[@upabittoolate]

MJs

[@tie7626]

unfunny and played out joke

[@upabittoolate]

@@tie7626 then why respond at all?

[@tie7626]

@@upabittoolate why not?

[@upabittoolate]

@@tie7626 because, as you clearly stated, it's played out. That implies that you have new, fresh content and new, fresh ironies to draw from the world around you. In the most literal sense, you're giving energy to something you've declared unworthy of continued energy. That there is ironic all by itself.

[@brucelston]

Old MJ went back in time to make his younger self become the GOAT.

[@therealroyhobbs]

that some GOAT shit ain't it hahhahaaa

[@greyranger9311]

Then came Bron the real Goat 🦾🦾🦾

[@irightentertainment3602]

@@greyranger9311 Leflop who always walk out on his team is the Goat? You crazy!

[@shatoshi331]

Nah Jordan is just an overrated emotional kid

[@Riri-oj1zs]

@@shatoshi331 6 Rings, 6 Finals MVP is overrated? Is being stvpid now the standard?

[@andrzejzborowski4920]

23-yeaes old Jordan was faster, quicker, and jumped higher but 39-years old Jordan was stronger, heavier and more experienced as a player and defender.

[@bedford4383]

Tell me more about how the sun is warm and the grass is green?

[@jacobwilliams5271]

No way in hell 39 year old MJ would beat 23 year old MJ

[@mojebi3804]

@@jacobwilliams5271 39 year old MJ was a better player, if less spectacular

[@meg-k-waldren]

@@jacobwilliams5271 The fact 40yr old MJ was looking nice at Wizards is how you know the NBA was going down (up to the point now its just complete garbage.) Simply put, if Wizards MJ played against young MJ, Wizards MJ would get demolished... embarrassed. Its like how funny people say today's NBA is better - and Im like but old Chris Paul is dominating. Unless those funny people actually think old Chris is actually better than Hornets prime Chris Paul. 🤦‍♀️

[@GojeeraULTIMA]

the 39 yr old jordan has better moves than the rookie jordan

[@darrenholder8721]

Just when you thought it was safe to come outside...CLASSIC!!!

[@JediPacman]

I won't score again?

[@EdmanXERO]

@@JediPacman How you like that rainbow?

[@B501R]

@@JediPacman do you have, by any chance, Ben Simmons'?

[@valejojohnson]

The iconic, "You Reach, I Teach"

[@B501R]

Ben Simmons would never dunk LOL

[@TheJRo]

“You reach, I teach.” 🐐

[@NazriB]

Lies again? NASCAR F1 WRC Toyota Ford Chevrolet

[@RicchmadeJay-p7z]

The "get your young ass out there" had me dying lmao 😂

[@davidkrappenschitz8864]

They used to make commercials so good back then. I love Micheal Jordan, and if I was a kid in the 90s and saw this commercial, I would ask my parents to buy me Gatorade. Same with the 80s converse commercials. I’m a Larry Bird fan, so I would certainly ask my parents for a pair of Bird shoes.

[@timp8843]

The 90’s were pretty damn good.

[@dipper5835]

Well kids are easier to convince

[@okendo011]

Bro in the 90s even the commercials had some passion behind it, now everything is souless as it gets

[@seyonsri9272]

This commercial is from 2003

[@NewAgeSlaves]

@@dipper5835 don't underestimate how easily people are convinced

[@rumpuvpigskin9566]

Man this commercial brought back some memories. THIS is how you advertise. Nowadays I just mute and wait till the game’s back on.

[@meg-k-waldren]

Wait for the games to come back on? I just mute and walk away - the games too are boring now.

[@theungreatkahli]

I do the same thing. Most commercials are super annoying to me.

[@tie7626]

@Alex Cham Faaacts.

[@drumma4lyfe06]

One of the best commercials ever, period. Imagine the knowledge of a 39 year old MJ with a 23 year old body..JESUS!!! MJ is the GOAT but that would just be unfair.

[@newagain9964]

Avg 50 pts a game.

[@twin_rks4717]

That was MJ in 95-96 season. Offensive and defensive threat

[@StuUngar]

@@twin_rks4717 No, his game had changed a lot even by then. He was still a great athlete, but had lost most of the explosiveness he had in his early to mid 20’s. That is why he incorporated his fadeaway shot into his game because he couldnt drive to the basket every play anymore.

[@ShadowRealm124]

@@newagain9964 Just 50?

[@MagicMan285]

i think the best of both worlds was MJ at his peak, mid 90's..take your pick

[@jonathanhartman9101]

Notice at 00:54 how younger Mike is holding a vintage bottle of Gatorade and older Mike had the current design at the time. Love the attention to detail.

[@JediPacman]

Dang I've watched this commercial so many times and never noticed that. Good catch

[@edntz]

Shiiiii you got some young ass eyes. Props.

[@beppo2814]

🤯

[@n8dawg728]

January 15, 2022 and I still believe Michael Jordan is the Greatest basketball player of all time.

[@teamgreats4084]

After what LEBRON just did, passing out of a game winning lay up against the worst team in the league, Alot more people believe that now, myself included

[@elgordo4465]

It's facts

[@nkuniverse7856]

Same

[@semperfortis1229]

Lol. He's just an asshole teammate

[@cnhcusndbcjancb3904]

You know LeBron does have an argument there

[@chrisbeach423]

One of the best commercials of all time. Not just sports…

[@wethepeople3124]

2022 STILL, the best sports commercial ever!!!

[@bobjames5264]

“Get your young ass out there.” 😂😂 I’m so thankful that last part exists. 😄 when this commercial first came out, I was hooked from the moment the older Jordan snickered upon realizing who he was facing. Happy Birthday Mike!

[@chuckjacobs3239]

1 of my favorite commercials of all time... Classic

[@markrodrigue6913]

I'll be 43 soon. Grew up watching MJ..he was .my idol... never missed a game watching him when I was old enough to realize how good he was and entertaining....I remember this commercial and get chills seeing it again...we old heads can't forget some of the stellar moments that man displayed game after game... his highlight reel is gold...

[@felipelopes6570]

Amazing commercial...I hadn't seen before. MJ has always been an icon...as he aged his fade away was unstopable!

[@macewindau3060]

He had lots of classic commercials, this was one of the last ones when he was w/the wizards, great commercial though

[@hashmoncrief6965]

Unstoppable, Jordan couldn't win for six years, and then he couldn't even win the Washington Wizards the championship, overrated

[@tonybreeden863]

@@hashmoncrief6965 uh oh we got a bronsexual in the house! Keep hatin

[@KGNYC112]

@Tony Breeden stfu, ya both gay! Overall, LeBron is a better all around player, than MJ ever was.

[@tonybreeden863]

@@KGNYC112 check out Jordan stats when he was asked to play point guard. His PPG, Assist, Rebounds, Steals, Blocks CRUSHES Lebrons. If Jordan was asked to do that his whole career Lebrons stats wouldn't even be close bro. Jordans stats in the 1989 season was greater in every category across the board than any season LeBron has has his entire career! Jordan didn't do all the things LeBron does because once he had more pieces on place on his team he was ASKED not to and focus more on scoring and defender both which he does LIGHT YEARS better than LeBron. If Jordan had wanted to or if he needed to he could have EASILY out classed LeBron in every category across the board and it wouldn't have even been close. Like I said just keep on hatin

[@JL050]

I remember seeing this commercial on TV... that was a quick 20 years

[@MultI-Beats]

Look at 39 Jordan's face. Smiling. Tired and getting dunked on. He's loving the challenge!

[@chrisbeach423]

This commercial came out when MJ was on the Wizards, and this was so relevant at the time because he was literally doing this to people at age 40 in the NBA.

[@Scovz]

Loved this commercial so much back in the day & still do.

[@morrisgregpry9821]

One of Best Commercials ever Go MJ❤

[@jkidd7608]

Such a good commercial. Never realized until right now how animated the NC version is.

[@trayweathersby7490]

It didn't start looking fake until the Jordan from North Carolina showed up

[@trayweathersby7490]

@@Illtechnica pretty much 😂😂

[@nasteeboy101]

Yeah That's When I Started To See The CGI 🙄🤣😅

[@earlem9771]

They should go back in and finish the job properly lol

[@brettmcclure241]

That UNC Jordan looked terrible lmao!

[@MrEOM41]

I guess you can do a better job 🤷🏽‍♂️

[@gxreckl3ssgaming839]

“Just when you thought it was safe to come outside”🔥🔥

[@johngittings4673]

There’s no player MJ competed against more than himself. He always wanted to be better all the time.

[@PatrickMHoey]

Still one of the greatest commercials of all time.

[@MrJreed1000]

This might literally be the best sports commercial ever🤔

[@nyxravencross1567]

"The only one who can defeat me, is me" mindset. Ultra competitive ethos at its finest I've seen. Only from MJ.

[@startrekstarwars7629]

Loved this as a kid

[@tee1up785]

I forgot all about this commercial! Pure class and gold! Best ever!

[@Beyondfreshken]

Easily one of the best sports related commercials ever

[@MagicMan285]

This is hands down the best sports commercial ever. Or even one of the best commercials, period. So simple and so incredible.

[@donny357tx]

2022 hands down the G.O.A.T😂😂😂this commercial will forever be classic

[@TheFly212]

Thing is.... 23 year old MJ was by far and away the best player in the league, and honestly, looking back at it, probably already the greatest player of all time. Even tho the "legacy" was not cemented it was clear that Jordan by his third year would probably go down as one of, if not the greatest player of all time. At 23 years old Michael Jordan averaged 37 points per game.... 3 stelas per game, and 7 boards.... He scored over 3,000 points that year..... Larry Bird called him "God pretending to be Micheal Jordan". Yeah. I love wizards MJ. But he, nor any guard/small forward ever, EVER, would have any chance in a 1 v 1 game against 23 year old Air Jordan. He would never lose a one on one game. It would never happen. Even prime Kobe or Lebron would get smoked.

[@Riri-oj1zs]

Kobe was smoking LeBron when they guarded each other one vs one. MJ is a better offensive and defensive player than Kobe, so yea.

[@benana87]

Facts

[@TheTonytone77]

Lol 😂 jordan wasn't the best player in the league till 90... He was still getting booted in the playoffs and magic was still winning mvps over him

[@Riri-oj1zs]

@@TheTonytone77 He was the best player late 80s. Getting booted doesn't mean he aint the best player.

[@TheTonytone77]

@@Riri-oj1zs magic was winning more season mvps and finals mvps at the time.... I think Jordan was just putting up points and getting booting from the playoffs

[@Jay-Tee58]

This was way ahead of it's time

[@cyber6sapien]

The Greatest Of All basketball commercials !!

[@carrot7215]

I want to remind y'all that a 40 year old Jordan put up 51 points against Charlotte, then 43 the very next day. He was also on pace to make a playoff run with the worst team in the league, while averaging 25+ 5 5 and being top 5 of the MVP ladder. Nobody in the league except Kobe averaged those numbers. His wizards days were overlooked bc of the knee injury that literally ended his career, but Jordan was carrying the worst team in the league to the playoffs without another all star (double check the all star one) and as a 40 year old. That's nuts

[@RandomBlackGamer]

And mind you he was coming off of an index finger injury which often times changes a player's shot.

[@lukew9805]

Wizards Jordan was still a very good player but he was much less consistent at that point in his career

[@mikeyisniceha]

And a few years later he literally owned charlotte lol

[@brettt141]

Wizards would have been in a play in team both years

[@Zeus-qz2yj]

@@RandomBlackGamer and a broken ribs from Ron Artest from that summer training before the start of season

[@bobbywilliamson5866]

That was the best Michael Jordan commercial I've ever seen it looks so real damn damn I missed that brother

[@dowardwashington9958]

This has to be my favorite 📺 commercial of all time.... I love when the UNC MJ shows up.

[@dandyaniel5986]

Just when you thought it was safe to come outsideeeeeee

[@jonnyb70]

there will never be another athlete that has commercials like his.

[@markopolo7859]

Damn the only person in the world that can Guard MJ is MJ I get chills every time 🥶I watch this.

[@UstashaMe84]

Such a quality commercial. Man it takes back to a different time .

[@jmtims1]

This made him the GOAT

[@timp8843]

This did?

[@nickwilsonxc]

I thought all the MVPs, scoring titles and going 6-0 in the Finals had something to do with it 🤔

[@jj3164]

You reach...I teach! The GOAT.

[@toniakdemir5529]

His game evolved so much over the years wow

[@nostalgicgamer1363]

How does he have the best commercials ever

[@forthepeoplebythepeople2442]

MJ was in a class of his own!! You don't even see top bball players making many commercials now. "Fight to be like Mike"🤯

[@chrismoneystl]

These guys not marketable.

[@4bimmer_ee_bmw_tuning_parts]

When you dont skip it but put on a replay 500 times

[@EmiB0y22]

This comercial never gets old

[@trevorpoole7644]

Who's here after the Lebron and Young LeBron 2022 Super Bowl Commercial

[@JediPacman]

This has gotten like 1k views in the past couple weeks, where are you guys coming from lol? Showing up in your recommended I'd guess? Glad I could share this awesome commercial in decent quality!

[@pdusainc]

For me was... I bought my son Jordan 11's cool grey, then he got me motivated to clean/restore my 1995 Jordan 11's, so your video popped up

[@JediPacman]

@@pdusainc Good luck with the restoration, I wish I had an original pair

[@Dream-on7ps]

In recommended. YT altorythm I guess

[@RageCage1701]

It's a brand new commercial that just came out in the past couple weeks and it's awesome. Not sure why you're surprised it's getting all these views! Who knows maybe the Wizards will go far this year in the playoffs I feel like Michael is playing with a ton of energy still.

[@PatNeedhamUSA]

View count is at 301k currently (January 9th). What was it a couple weeks ago?

[@---wc2zp]

Miami Lebron vs Lakers Lebron Miami Lebron: I could've flopped Lakers Lebron: You should've flopped Cavs Lebron: Damn! I'm planning to use it later!

[@cole9777]

😂

[@killinghawkz]

Ain no way 🤣🤣😂😂🤣🤣😂

[@meg-k-waldren]

😂🤣😂🤣

[@NiggasDrinkin40s]

Lol

[@jennyarriola324]

Accurate as hell 🤣🤣🤣

[@TheBoyJenius]

The absolute best commercial for any competitor in history!! Saved to favorites. The Air J Chicago 1s are cleeeeeeeeeeeean tho.

[@Commander76]

This reminds me of the All-Jordan squad in NBA Streets. Young MJ and Prime MJ were unbeatable with Wizards MJ running the point.

[@acedaatlien9214]

Maaaaaaan don’t make me plug up the PS2

[@JustARandomDude657]

Watching this years later, will always be a classic.

[@JediPacman]

Truth !!

[@JDT419]

No it is the greatest sports commercial in history!!

[@mikeschmid4841]

This commercial helped me come to grips with aging as a firefighter. While there are young men who are slimmer and faster doing the same job. i have gained in other areas. The years and wisdom is just as valuable.

[@BrandonHaymon]

Wow

[@Him_Downstairs36]

This would look so epic with the special effects of today.

[@dariuscates1747]

Fun Fact: The Bulls Jordan was played by Jamal Crawford

[@VickStarkiller]

Greatest commercial ever. I wish they would re-release it with updated CG.

[@SimplyOneSound]

LeBron needs this commercial.

[@condorgaming4000]

@@SimplyOneSound it would just be 60 seconds of them flopping back and forth

[@spizikespeigel]

@@condorgaming4000 damn bra

[@the_traveling_man4284]

@@SimplyOneSound fast forward to the Superbowl lol not the exact same but it was neat

[@JTMinnesota]

Have no idea why this was recommended, but glad I watched it. Brings me back...

[@AY99kz]

You reach, I teach, the lesson just started. Best part.

[@kellykimbrell-glass6156]

I remember this one! All time great commercials

[@tcollins7081]

One of the best commercials ever made

[@jetsettech8804]

I completely forgot how good this commercial was

[@FallouFitness_NattyEdition]

Lol I was caught off guard when Mike said ass instead of butt because that's what I always heard him say. Didn't know they had an uncut version of this. 🤣🤣

[@catcountry0099]

Mandela effect

[@WeTheNorth514]

Whoever pitched this idea is the real MVP. That person definitely got a big fat bonus.

[@eliporter3980]

This is one of my favorite commercials

[@stevieray7829]

the greatest commercial of all time

[@someonebr7862]

Seriously a great commercial.

[@StackzMagoo]

Better than LeBron CGI commercial.

[@ShyKiller15]

Definitely a 1000x better

[@disrose]

Same level

[@davinchy4300]

His retro 12 commercial was insane as well.

[@KINGJJROBINSONCOMEDYSTUDIOS]

Best commercial eva

[@mpa1931]

I remember being blown away seeing this for the first time back in the day, this still looks flawless for a 20 year old commercial

[@aaronflowers8881]

This is my favorite commercial of all time

[@birdman4birdlegs]

"Young me trash talked older me, and I took that personally"

[@ovaDrewmatic]

Jamaal Crawford did this so well

[@abrahammunoz1703]

I think everyone knows this but notice how it’s just him and no one else. It’s as if he’s telling the audience that the competition you got is against yourself. Probably the best commercial from an athlete ever!

[@paulfradk]

You have to consider this: We're easily able to distinguish the CGI of the "young" Michael Jordan in this video, due to the restoration technology that we have today and can watch these old footages in high quality. But then, you have to think that back in the day, when this commercial aired about 20 years ago, people watched this on their old TVs, where the image resolution was lower back then, I bet this was huge - absolutely huge for those that watched it the first time. Kids, teenagers and adults, everyone must've had their minds blown when they saw that an older MJ was competing against himself in this commercial. This is material and marketing that I respect for his legacy as one of the greatest and inspiring players in the history of sports.

[@JediPacman]

Facts. We also have the ability to pause and replay as much as we want. For them it played once on TV and that was about it

[@faithy1985]

Why doesn't this have 1 BILLION views???? EPIC!!!!

[@robbiemac13]

Just... wow, well done.

[@jooyichen]

Im so thankful for this popping up in my recommend. I was able to finally appreciate it in HD almost 20 years later.

[@arthurbrown2075]

You reach and I'll teach love that line

[@danishchief1078]

This is like Michael Jordan Multiverse

[@corkystorky]

Jordan at age 38 scored 51, and then Jamal Crawford (bulls player here), also scored 51 at age 38, damn! This commercial is legit!

[@JediPacman]

I will always be impressed that this is from 2003

[@AlexForzano]

Only real ones remember seeing this on TV back in the day

[@michaelflores4838]

Seeing Prime Jordan take on his younger self, one of the best Gary courses of all time there will never be another Jordan liking. From North Carolina number 23 Michael Jordan. Badass. S.O.B. you know it's true fans

[@Nukaze]

i only noticed the cg when the 3rd mj came out, very impressive and this was in 2003

[@dibz3990]

J craw was that dude ..not surprised that he played young MJ ..didn't have the same game necessarily but skill level was up to par .

[@georgehands_]

It wasn't Jamal Crawford, iirc he was close to getting the role but he was too small for it, they gave it to a Harlem Globetrotter: Kevin Daley.

[@-007-2]

@@georgehands_ according to Crawford, it is him. Dribbling, shooting, and defending. The dunking was done by a Globetrotter at MJs request. In slow motion you can see it's Crawford at some times. Especially when it's the back of young Jordan's head and he quickly turns.

[@ignaciorodriguez5762]

wow, I was waiting for a restored HD version of this commercial for years! thanks a lot!

[@JediPacman]

No problem Mr. Rodriguez

[@juniscecilio]

Young mike: I could've dunk it. Old mike: you should've dunk it! Love that part🔥

[@hiit-itxr-fitness1962]

Thanks for remastering this classic

[@Timothy_ross_]

Lebrons commercial was good but it can’t top this