3 Reasons Why I’ll Never Sell To Local Businesses Again

[@AlexBerman]

If you want to grow your business and start working with clients that can afford you, check out our free presentation at Email10k.com

[@manavsingh7378]

I've also noticed the same while selling my ad services to small businesses. Another point is- They don't have budget.

[@aaronleupp-mr.formalsuitan5703]

Your #3 is, unfortunately so true, and a massive factor. Its why I pivoted out of it too and never looked back!

[@abdullahislam]

This really hit the nail on the head as I'm in the same exact position (selling to local businesses) - I really want to tap into the enterprise system, but I don't really have much knowledge of that market, and that's what's holding me back from tying to enter that market

[@LukeAvedon]

Brilliant. I completely agree. Also, employees at larger companies are more often bored instead of frantic. They have more time to talk to strangers.

[@urbanninja550]

Great point, but could you please make a video on HOW to find enterprise clients ?

[@seanybyne1982]

Id like to see this too

[@MohamedAhmed-wc3pw]

I think it’s mostly networking

[@sgomezc1]

This whole channel is about that!

[@cyrusjulian187]

Wow man, I've been binge watching youtube vids on selling internet marketing services last few days and came across this vid with skepticism but you brought up solid points. While I don't believe in absolutes and every market is different, it's good to know what potential issues might arise and if possible, avoid all the bs that might come with it. Subbed to your channel. Keep up the good work

[@AlexBerman]

Great to hear Cyrus, thanks. Let me know if anything comes up

[@MarkKobia]

Alex...Man! You just said it as it is here! I've been trying to sell Facebook Ads to local businesses and haven't had much success since I begun 2 months ago. I'll really have to revisit everything to make sure I'm reaching the right businesses. Thank you for this!

[@AlexBerman]

Look at who your most successful clients have been. Glad you liked the vid, stick around for more

[@realchriscopywriter]

I can’t believe you described my situation in my family business. Hilarious and depressing at the same time.

[@MagickalMermaid]

God bless you for this video! I needed to see this 2 months ago! Lol! I also find your lisp very, very cute!

[@bobbystefanovic2918]

All of these are very specific problems that any sales guy will deal with regularly or look to avenues that avoid. I guess it depends on what you're selling and how your prospecting is going. I get 60%+ email responses from "local and small business owners" but in different niches with higher margins. These are cold emails - i'm even getting replies from "info@" emails. These are all very specific issues that will only effect a small amount of your pitches, if any, depending on the niche. Of course Doctors aren't answering emails, but roofers, landscapers, luxury tour guides, solar installers, etc are answering emails all the time.

[@umashankarnatarajan]

They ask you to wait for 2 or 3 hours. They think you are a sales man came to sell some common stuff that they already have.

[@sortsvane]

1:16 Excellent startup idea dude. A saas platform to unify all the delivery apps for restaurants...

[@kasforai]

The fucking owner of dealership made me wait for 3 weeks and failed to attend the conference call when he said he would.

[@punk2022]

Alex, Great as always. Wouldn’t you think the appropriate target market is dependent upon the product. It feels like your organizations best value is in volume with cold emails (which I agree with). I wouldn’t necessarily pigeon hole all sales opportunities into 2 million plus. If I’ve taken the wrong meaning with your video I apologize but that seems to be the messaging.

[@AlexBerman]

Yes target market is dependent on the product, I would never sell a product aimed solely at local businesses for the reasons in this vid

[@MichaelBrianInc]

What if you’re a fairly new freelance copywriter? I’m working to build my business part time while I continue supporting myself with my day job. What market if not small businesses should I aim for?

[@Vj45459]

Great vid. A quick question, do you think cold emails would work for Law Firms in the US?

[@AlexBerman]

The correct answer to "do I think" is almost always "test it" Try it out and measure the results. If you want a step by step plan hop in the course at Email10k.com!

[@prathikhegde8604]

I am running a Facebook ad agency . I need to know that how much minimum amount should I charge for a client for running fb ads for a MONTH

[@AlexBerman]

We cover that in our course. Check out Email10k.com

[@SohamSarkar]

Hey Alex, I'm in the same boat. I stopped marketing to local businesses last month. I'm in a weird position right now where I want to market to enterprises but I dont have a the required infrastructure to support that (employees, automated systems etc). I'm planning to shore up those deficiences over the coming month or two and then target enterprises..after going through your channel extensively I understand that the best way to get enterprise clients is by acquiring or scraping emails through places like LinkedIn or buying it off directories such as infousa and then cold emailing them for a meeting for outbound marketing? Also whats the best way to get enterprises through inbound? Speaking engagements/Being a guest on podcasts and blogs and being featured in other media sites?

[@AlexBerman]

To start out as inbound either speaking or attending events and meeting/pitching as many people as possible

[@FUNNYguymr]

Haha I do fb ads but never work for local companies!

[@thedesignflo]

Hey Alex, A question for someone just starting out, no clients so no experience. How would you make an effective website? I'm starting a social media management agency. (probably be more freelance for a bit)

[@jakwire]

Research the best (smaller?) companies in the space -- and design off the site that best fits how you see doing things...

[@MacyHarrell]

Facts 😉

[@vikassagar80]

hi Alex what is the best way to get in touch with you

[@tonyvalentine3712]

Best way to sell to enterprise is as easy as setting up coffee with someone that's in charge of the department of the company you're selling to.

[@Rachel.Fredrickson]

In a previous video you said SMBs live in their email. This video you say the complete opposite. Has something changed for you?

[@whiteninja1838]

I believe his definition of 'local business' is far different that 'small and medium businesses'.

[@seanybyne1982]

Yeah like smbs are that have multiple employees are a good sign that you should go for it. Small businesses may have less budget for your services

[@sgomezc1]

Yes SMB is not the same as local business, for instance a digital agency is a SMB and they can either sell in their location or around the world, on the other hand a dentist has a specific local area of influence.

[@daytenrynsburger1188]

like I said, old berm just rippss

[@FUNNYguymr]

How old are you by the way?

[@AlexBerman]

How old are you?

[@FUNNYguymr]

I'm 23

[@AlexBerman]

26

[@FUNNYguymr]

Ah nice one. I hope to be as successful as you when I'm 26!