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Here's the 4-step cold-calling framework used by Brad Norgate, a top Enterprise Sales Development Representative at @Cognism to book enterprise accounts:
Step 1: Permission-based opener
Step 2: Hook:
1 frustration about his prospects and 3 common problems his solution solves
Step 3: Handle objections
Step 4: End the call
The good thing about this framework is you can also use it with your product.
Follow Brad: / brad-norgate-203383226
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Follow me on LinkedIn: / elriclegloire
#sdr #coldcalling #prospecting