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[LateShipment.com X Zoho Desk]
According to eMarketer 90% of shoppers say the shipping experience accounts for at least half of their overall online shopping experience. Issues during order delivery and returns are often beyond a merchant’s control, but that should not warrant inaction towards them.
It is essential for brands to proactively engage with customers and offer a frictionless post-purchase experience that fosters trust and encourages fierce customer loyalty.