How would you integrate digital PR with a product launch?
@BuzzStreamАй бұрын
Depends on the industry and product of course, but press releases work. Offering free previews, demos, trials of the product to journalists is the most straightforward way. Or if your product solves a problem - how can you create a data study around that?
@NicoleDeLeon1Ай бұрын
Hi SP, it depends on the product. I would look for ways to bring relevancy to the brand with collaborations, inserting the brand into news conversations with expert commentary. There are lots of strategies, but without knowing about the brand or the target, it's hard to say.