Achieve your goals with expert advice from John Warillow | How to grow a business

Achieve your goals with expert advice from John Warillow | How to grow a business
In this episode, host Troy Trewin sits down with John Warrillow, the President of The Value Builder System to discuss the secrets behind business success. John shares insights from his own journey, highlighting the importance of strategic planning, building effective teams, and navigating growth challenges. With his wealth of experience, John offers invaluable advice for aspiring and current business owners looking to achieve sustainable success in their ventures. In his book built to sell John Warrillow provides advice on how to make your small business sellable. The best way to do this, according to Warrillow, is to build a business that can run on its own-a business that can function without you, the owner.
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Troy delves into our guest's startup journey, their perception of success, industry reconsideration, and the pivotal stress point during business expansion. They discuss the joys of small business growth, vital entrepreneurial habits, and strategies for team building, encompassing wins, blunders, and invaluable advice.
And a snapshot of the final five Grow A Small Business Questions:
1. What do you think is the hardest thing in growing a small business?
John Warrillow believes that one of the toughest aspects of growing a small business is managing the people within it. He emphasizes that hiring the right individuals, particularly salespeople, can pose significant challenges. Entrepreneurs often struggle to find sales professionals who can replicate their success, leading to frustration and setbacks in scaling the business.
2. What's your favourite business book that has helped you the most?
John Warrillow's favorite business book, aside from his own works, is "Small Giants" by Bo Burlingham. This book resonates with him because it focuses on the pursuit of greatness rather than just size, highlighting the value of being exceptional in business rather than merely big.
3. Are there any great podcasts or online learning resources you'd recommend to help grow a small business?
John Warrillow recommends the "Prof G Show" and "All In" podcast. The "Prof G Show" is hosted by Scott Galloway and offers insightful perspectives on business and entrepreneurship. "All In," moderated by Jason Calacanis and a group of venture capitalists, provides a deep dive into tech and business topics, offering a balanced view from different political spectrums.
4. What tool or resource would you recommend to grow a small business?
John Warrillow recommends using Net Promoter Score (NPS) as a tool to grow a small business. NPS is a simple yet powerful way to measure customer satisfaction, predict future growth rates, identify areas for improvement, and understand customer loyalty.
5. What advice would you give yourself on day one of starting out in business?
John Warrillow advises himself to "stop planning and start doing" on day one of starting out in business. He emphasizes the importance of taking action rather than getting caught up in planning details, suggesting that real progress comes from engaging with potential customers and testing ideas in the market.
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Quotable quotes from our special Grow A Small Business podcast guest:
A business that depends on you is worthless to anyone but you - John Warrillow
The most valuable businesses are the ones that do one thing exceptionally well - John Warrillow
Focus on being great, not just big - John Warrillow