AI: An Equalizer or Competitive Advantage?

With the rise of tools such as ChatGPT, the long-awaited promise of AI has arrived. In an age of widespread adoption, how can enterprises find the intersection of unique intelligence and valuable practices to deepen engagement with consumers and improve business outcomes? This panel will explore the promise and peril of AI-powered innovation for marketing-intensive companies and sectors.
Speakers
Janet Balis | Marketing Practice Leader, EY
Steven Gerber | President and Chief Operating Officer, Zeta Global
Matt Lattman | Senior Vice President, Card Acquisition, Discover Financial Services
Ramon Jones | Executive Vice President, Chief Marketing Officer, Nationwide
Lara Davis | Chief Strategy Officer, Yahoo
Learn more: zetaglobal.com