American Gas Association spot - Robert Abel and Associates

Animated spot from the mid 1970s created by Robert Abel and Associates for the American Gas Association regarding the themes of finding, making, and conserving natural gas. Employing most of the techniques available at the studio at the time: streak and slit-scan animation, candy apple neon and glints, backlit hand-drawn cell animation, and motion-controlled rear-projection and model photography.

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*FIND IT* *MAKE IT* *SAVE IT*