Apple Vision Pro has an identity problem

Apple has now released Vision Pro details including the release date and included accessories! But with this launch, there are some confounding details- Apple hasn't released much new information or any new footage/photos. This leads me to wonder if Vision Pro is having an identity crisis; what is it for? Who is it for? What can we do with it? These are all questions I thought we would have answers to by launch, but it seems a lot of learning will have to be done on the fly.
time stamps
0:00 Intro
0:38 new details emerge
3:30 included accessories
4:58 does Vision Pro have a problem?
5:39 new ad parallel to 2007 iPhone launch
6:54 thoughts
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[@Motawa88]

it doesn't matter AT ALL how much storage the Vision Pro uses. 256 is just a joke. There is no discussion. Its not like 512gb would cost them more than 10 bucks or something.

[@GannDolph]

If that..

[@anianii]

What the heck would you want to put on it though to fill up 256 GB though? 😅

[@anianii]

@@ericjackson-nq4hp I doubt that such Games will be available on Vision Pro during it's lifetime though 😅 Future proofing is good, sure, but this is a first gen product and will probably be obsolete sooner rather than later, just like the first iPhone, iPad and Apple Watch. So more than 256GB seems rather wasteful

[@anianii]

@@ericjackson-nq4hp Books and Audible titles over 256 GB? That's insane, isn't that like … thousands of them at least?

[@ActualKaktus]

Oh please 😅

[@danzajaczkowski7783]

If it was $1999, I may have bought it. $3500, not a chance.

[@kevinba7981]

Just try to save up more….. take more time please and come back to apple ok.

[@lawrencemanning]

@@kevinba7981that’s not how it works. Someone might have stacks of cash sitting about and *still* think this is overpriced. It’s not just about what you can afford in your current circumstances.

[@owomushi_vr]

Get a pico 4 it also has a web browser just like this and pass through and can go without a charge cable unlike the vision pro always needed to be plugged in

[@Kelson01]

I'm most excited for the polishing cloth

[@Bronyboiiiii]

Is the polishing cloth even compatible with the Vision pro? Edit: The Vision pro is not compatible with the Vision pro. xD

[@broimnotyourbro]

On storage, I consider it most analogous to an iPad Pro, so 256 is probably fine but not great.

[@AnDrEw17876]

wow those stairs look very fancy

[@camerastooge]

First gen is mostly for developers, when they come up with the first killer apps, and when the non-pro Apple Vision drops, I think sales will take off. I am convinced Apple is playing the long game here. They're expecting to take losses for at least the next couple years on this, but they think it's going to mature and there will be a market for it eventually. That being said, I really want one of these things. I want to experience the hype lol

[@thebuddercweeper]

I see a lot of similarities to the first iPhone: relatively limited quantities, only available in the US to begin with, everyone's saying how "ridiculously expensive" it is. I suspect the price will come down quite quickly as they manage to scale production. I wouldn't be surprised to see up to a $500 reduction on the first model within a year, and I think the next pro model, up to two years from now, will stay at that price, but be way better, and I think there will be a lower model that is quite similar to the original but a lot cheaper, maybe $2,000-2500.

[@Yuuki_Asuna]

I really don't see how people are excited to get robbed, like you can have meta quest for 500 or less and actually get 90% of what the apple one does. But ok if y'all just want glasses that have been around for nearly 10 years with the apple logo for 3500 ok, I'm just amazed at the delusion

[@mendodsoregonbackroads6632]

⁠@@thebuddercweeperTBH everyone rants about “How ridiculously expensive” every Apple product is, and they eventually end up buying them anyway.

[@bjonkofficial]

@@Yuuki_Asuna and you know they’re the same as 10y/o vr headsets because

[@stel1000]

As a VR dev, I won't be buying it. I rather develop for quest. This thing is so pricey and in the end of the day apple needs us not the other way around .

[@Xenthera]

As a developer, this is a hard pill to swallow. I hope Apple is right about this.

[@craigix]

I decided not to buy one. First I'm in the UK and can't yet, but also I just can't come up with an app I want to use on it. I'll wait and see.

[@rocketmunkey1]

Apple basically wants developers to work for nothing developing their products for them ! and you wont make money because hardly anyone will be buying a heavy sweaty isolating head prison for £3500. or even £2000. and if Apple ever did sell it around the 1K mark people still don't want to be isolated, and your ideas will be ripped off by everyone including, Apple by the time there is a big enough market for them.

[@Firemanharv]

Luke: moves across the country, makes a few videos about new studio setup. Also Luke: films in a stairwell

[@wa11pon33]

Luke: “I’m going to be buying one day one” Me: 😱no way!! Unexpected

[@TeIegram_me__itsLukeMiani]

Thanks Man You Have A Package

[@waltonks8172]

I think it’s always the industry to figure out use cases for new things. Just give it time. There are a lot of potential use cases. We’re talking about 3 dimensions based computer here. Visualization and creation are going to be a huge things if the industry can make them more intuitive.

[@camerastooge]

What’s the saying? People don’t know what they want until you show it to them? Once some company creates the Vision Pro equivalent of Angry Birds, people will want one.

[@alwhitney68]

This type of hardware we always have limitation due to its physical form factor and never reach mainstream because of this.

[@waltonks8172]

@@alwhitney68 Yes, I still think it's too early. But Apple probably been forced to enter the market before it's too late. We are still in need for an even more efficient computer chips than ever. Rendering dual 4.5K images in real time is no joke.

[@mamam7743]

The ending of the new ad is tragic. It shows a housewife, babysitter, or cleaning lady sitting on the sofa.

[@Instant_Nerf]

@@mamam7743were you expect ing someone jogging with it ?

[@Slurkz]

Great video, thanks!💜 I like this new location where you shot. How on earth did you manage to get rid of echo and reverb? I don’t see any dampening 🧐

[@wkrp10splayer19]

mom's basement is boujee

[@bigdaddybulge4206]

It's great to see you flourish into a proper youtuber. Been here since 20K, keep it up luke!

[@thebuddercweeper]

I really hope that it will be quite a bit cheaper by the time they launch a Vision model outside the US. I'm guessing it will be at least a year and a half to two years before the next one and I'm sure they will have made some huge steps forward/fixed a lot of the first generation problems, like they did with the iPhone 3G and the Apple Watch series 2.

[@brokensword2621]

apple sell their product cheaper? 😄

[@Yuuki_Asuna]

You'll have to wait nearly a decade good luck

[@Martin_from_SC]

I think this is the first new Apple product category that 99.9% of its users will not be getting due to the price and just the general "what is it really for" question.

[@thebuddercweeper]

If you bought the original 64GB SSD MacBook Air, accounting for inflation, even after the price was reduced the first time, it would have cost more than Vision Pro. First generation devices are expensive - the first iPhone cost over $1,000 of 2007 money if you include the (mandatory) contract and not just the upfront cost, which is even more in 2024 money. I'm pretty sure 99.9% of users didn't buy an original iPhone either. Apple will continue to scale the production of the Vision line, the micro OLED displays will get cheaper, new models will come out, old models will be reduced in price, and inflation will continue to be a thing. Eventually, in 3-5 years, we'll probably end up with something that solves most of the first generation problems and costs around $1,500 or so of today's money, which is still quite a bit but not unreasonable for what it is.

[@JamesR624]

@@thebuddercweeper "accounting for inflation" ... "it would have cost more than Vision Pro". So basically, no it wouldn't. That qualifier makes your statement false. "First generation devices are expensive - the first iPhone cost over $1,000 of 2007 money if you include the (mandatory) contract and not just the upfront cost" $1000? Where the heck are you getting these numbers???

[@acslater017]

@@JamesR624 @thebuddercweeper is correct. The original iPhone SKUs sold for $500 and $600. In 2023 dollars this is $739 and $886. It required a 2-year service contract + $36 activation fee ($53 in 2023). The service plans in 2007 were $60, $80, and $100 per month. 2023 dollars this is $2,128, $2,837, or $3,547 over 2 years. In 2023 dollars the total cost of the original iPhone (iPhone, 2 yr service, activation) ranged from $2,920 to $4,486, depending on which SKU and service plan you chose. This is essentially the same price range as the Apple Vision Pro. The entry-level Apple Vision Pro is almost exactly the same price as getting the the entry-level iPhone SKU and the middle-tier AT&T service plan for 2 years. ($3,576)

[@alwhitney68]

@@thebuddercweeper except for the fact that a MacBook has far more appeal, and always will over wearing a giant pair of goggles on your head. Regardless of what it’s for it still falls into the same market as virtual reality, and other headsets that have never caught on mainstream, and never will. It’s just physically unappealing no matter what it offers.

[@acslater017]

@@JamesR624 The original iPhone SKUs sold for $500 and $600. In 2023 dollars this is $739 and $886. It required a 2-year service contract + $36 activation fee ($53 in 2023). The service plans in 2007 were $60, $80, and $100 per month. 2023 dollars this is $2,128, $2,837, or $3,547 over 2 years. In 2023 dollars the total cost of the original iPhone (iPhone, 2 yr service, activation) ranged from $2,920 to $4,486, depending on which SKU and service plan you chose. This is essentially the same price range as the Apple Vision Pro. The entry-level Apple Vision Pro is almost exactly the same price as getting the the entry-level iPhone SKU and the middle-tier AT&T service plan for 2 years. ($3,576)

[@neil9251]

I think they can tell by the demand online, that the price tag is the big issue. If they cannot produce enough units for launch, it makes sense to not overly publicise and hype up the launch.

[@Instant_Nerf]

What demand? It hasn’t gone on sale yet

[@neil9251]

@@Instant_Nerf True, but their seems to be a much higher ratio of comments on KZbin videos and on social media that many will wait for a cheaper model.

[@Instant_Nerf]

I mean sure for most people the price is too high. I hope they have an Instore demo. For me if it’s amazing .. I will get it. I have a vive and a quest 2 .. because of the setup .. I don’t even use the vive anymore .. so will see how it does. I just hope it pushes the boundaries.. vr, ar forward.. if it does .. I’m all in.

[@neil9251]

@@Instant_Nerf yes I’m confident it will far exceed the others, even if it takes a few software updates. Apple is obviously taking the slow approach with rumors saying only 60-80K units on launch day, which is nothing compared to other products.

[@Joe_Brig]

I would need a 5 year warranty at that price or a lease.

[@tech4days162]

Luke, do you know if Vision Pro allows you to download apps from the internet like Mac OS or is it similar to IOS

[@unquestionabletv]

Can you plug the charge cable into a thunderbolt hub and external hard drive to charge and have more storage? That’s what I want to know.

[@Mangolite]

It makes sense for the Vision Pro to have 256GB of storage when used as a monitor for the Mac, since the Mac handles power and app components. However, when it comes to gaming, music, movies, photos, and “spatial” videos, this storage capacity may quickly be consumed and 256GB may not be sufficient.

[@watercannonscollaboration2281]

2:11 that’s a good point, storage is important in context, I do agree though not even 256GB of some exotic Optane drive costs that big of a chunk of $3500

[@shifttilldeath]

@luke where do you have stairs in your Apartment? Do Not remember to See them in your room tour

[@marcow191285]

Man your research skills are top notch! Good critics!

[@aljawad]

As a devoted fan of Apple for 45 years and counting, the VP is probably the first product from the company that I consider ”a-solution-looking-for-a-problem”… As far as I can remember, every new product Apple had introduced over the years addressed a certain need that wasn’t readily available by other venues (even one that promised a simple concept like the AirPods ditching wires). I’m not a gamer, and I’m totally satisfied with my Mac workstations and my existing home theater setups. My previous experiences with VR/AR glasses had been mostly a familiar one of excitement over novelty items that rapidly wore off, and so far I’m not convinced the VP will address an issue that makes me go “WoW, I really need that!”… For the time being I’ll wait for a meaningful application for VPs to emerge?

[@furryrug5998]

Yeah I'm pretty on the same page dude. Though sometimes these products are proving ground for other tech like when a car company designs & builds a low volume production 'concept car style' model which are usually a bit 'out-there' design aesthetics wise.

[@shuttzi9878]

Spatial computing is the future if u wanna retain attention and focus, not to mention it's MUUUUCH more intuitive. The ease of use is very important for people, especially nowadays since there's just too many options and the decision paralysis in people is much more prominent that a few years ago. It's just hard to learn shit when you're bombarded with distractions all around you. People just need to try this new platform and see what they will be using it for. For the next few years, products like this will mainly be catered to professionals, mainly engineers and board people but in the future it could become the main device used for productivity and entertainment

[@furryrug5998]

@@shuttzi9878 Yeah, If anyone can take this tech to next level it will be apple. My main issues just now are cost & current usability. I think it's one of the products you would need to get 'hands on' to make a proper judgement.

[@msclbroflx]

If any of you remember, when the original iPhone came out in 2007 Apple ditched the 4GB model within a few months and discounted $200 off the only available other model which was 8GB. Everyone who initially bought the 8GB model for $600 dollars got a $200 dollar apple gift card. I still have that original 2007 iPhone 8GB model that I used without any type of case and the original box. I don't think it turns on anymore because the battery is so old. I plan on buying the VisionPro 512GB or 1TB when it goes for preorder. It really isn't that expensive, the last MacBook Pro 16" M1 I bought was over $3K. I can see using the VisionPro at home for work, having numerous "screens" open in it and still using my Apple Touch ID with Keypad keyboard and mouse. I won't have all the clutter of multiple monitors, and when I am done I can just put it away and no hardware to look at. I also will pair a PS5 controller for light game use. I also am intrigued by the full immersion of watching a movie with an enormous screen and using AirPods Pro2 with it.

[@raymart86]

Looking good in the new space! The thing that bothers me the most about VP is that I feel like it should be able to correct your vision without adding lenses. That shouldn’t be hard. The viewfinder on my old camera can do that with the turn of a dial.

[@BrinkWeb]

I've never had corrective glasses, but I was thinking the same thing. The OS could have a setup wizard similar to eye doctors to find the right config and act as a filter. I bet there are legal issues and would need to certify it as a medical device preventing this feature. Next gen will have it.

[@shuttzi9878]

That... Shouldn't be hard? Are you kidding me? There is a reason why corrective lenses are so expensive They're specifically made for you bte since nothing else would work Camerafinder and focus are something completely different than an impaired vision

[@jpanet]

I know this is a late reply but the reason why the VP and no other VR headset have variable built-in corrective lenses is that unlike a camera viewfinder where you are looking through it for short periods of time, a VR headset will be looked at for extended periods of time. VBC lenses are very inexact, and very difficult to calibrate fully. This will lead to a consistent inconsistency in corrective abilities, which will essentially be like looking through incorrect prescription lenses for hours at a time. This is very bad for your eyes, can worsen vision, and will never be as good as regular corrective lenses. It also adds a lot of weight, cost, and unnecessary complexity to a headset which is already well pushing it on all of those factors. These reasons are why no other VR headset (despite years of research into its application) no matter how fancy and expensive have these. Fixed corrective lenses will always be safer, more precice, provide better clarity, reduced weight, and lower costs. Cheers!

[@jeramiesantos_]

256gb for $3500 🙃....does spatial video takes up a lot of space in iphone?

[@daniebello]

i’m wondering if the power port on the device also supports fast data

[@td_kdname5197]

iPads max storage is 256GB. Maybe that's enough for this device.

[@alberto.jaramillo]

I think it will be a good tool for editors, I imagine being able to use a big screen of your clips. Viewing timeline much easier than I would on a desktop.

[@ArgoFowl]

i have an identity problem too it's a perfect match 😍

[@bob_smite]

I don't think Vision Pro has an identity problem. It says so in the press release where they intend users to use it for productivity (extra screens), entertainment (movies), and gaming (mixed reality games). These things summarize what most users use Quest 3 for.

[@thebuddercweeper]

I don't think any of those are the primary use case for the quest 3. It's still primarily a VR headset.

[@bob_smite]

@thebuddercweeper I do play VR games sometimes, but MR productivity with virtual monitors, watching videos, and MR games are what I use most on my Quest 3

[@formerlycringe]

there are no mixed reality games, there's Apple Arcade Entertainment and Productivity can be done on headsets that are $500 or more. This headset is too much money and might have too many limitations, Apple is already controlling how developers even talk about the device. What else is apple limiting on the headset?

[@bob_smite]

@@formerlycringe There are mixed reality games stated in the press release. "New spatial games, including Game Room, What the Golf?, and Super Fruit Ninja, take advantage of the powerful capabilities of Apple Vision Pro..." I think Apple is just putting all the sensors and the best specs to see what features matter most for consumers. This makes the first product expensive, but Apple can remove the least used features for a Vision Pro 2 or Vision Lite.

[@formerlycringe]

@@bob_smite oh god that sounds like a disaster with no controllers, OK. Now I'm curious.

[@purplest4rz]

the comparison of the commercials/ads was a cool tidbit!

[@FransvandenBergeMuziekschuur]

USB4 should integrate thunderbolt. Is it as fast as the newest PCI-E standard 5.0 ?

[@PaulStephenson003]

I'm curious if folks think this could replace a high end monitor for editing videos on say a M3 Max Macbook Pro? Have there been any specs talking about the color ranges/spaces supported, etc?

[@acslater017]

That's a great question, I haven't heard any info about the display's color space. I wonder if standard calibration equipment can even be used on such a small display.

[@pascool182]

it probably could.... but why though? I don't see it making video editing better. I think there are other "pro" uses like in architecture.

[@acslater017]

@@pascool182 one of the most annoying things about video editing is having to zoom in and out to view different parts of the timeline or scroll up and down to see different layers of audio, effects, text, etc. Having an effectively infinite amount of screen real estate would definitely make video editing easier.

[@PaulStephenson003]

there are lots of use cases, but that doesn't take away from any particular one b/c there are others. when purchasing/considering purchasing something that costs $3500 to > $4K, I'm thinking about the use cases & possibilities. If I can take X # of 4K displays with me anywhere I go to do video editing, music creation, etc where I don't need to take much space, that's innovation to me. :)

[@MalcolmLangille]

My concern is the weight and neck problems. I worked using the quest pro and had cronik neck problems.

[@brentbourgoine5893]

The price point puts it out of reach to a lot of folks who would otherwise be very interested. For a lot of us, this will be, for the next couple of years at least, something we'll only experience in the confines of the Apple Store (assuming their sanitation is up to snuff, which I sincerely hope is the case). As a proof-of-concept device, it's definitely interesting, and I'm excited to see what they'll do with it. In particular, whether this hybrid AR/VR tech will catch on in a bigger way than VR did. I've been impressed with how useful the Nreal/Xreal have turned out to be. Undoubtedly the Vision Pro will do "more" than those currently do - but you can outfit a family with those for the price of one Vision Pro headset.

[@thebuddercweeper]

The same was true for the original iPhone, the price came down and people simultaneously got used to spending more on phones, because they do more. Accounting for inflation and the full contract price (not just the upfront cost) the original iPhone cost significantly more than even the most expensive of any of the subsequent models

[@camerastooge]

I think Apple knows this - hence the “Pro” moniker. And future iterations will improve on the price point, I’m sure. If the hype from the KZbinrs who’ve used the device is to be believed, once people actually try it out they’ll be believers.

[@KironKabir]

give it time, tomtoc will probably release some fancy case for it

[@Melchirobin]

To be fair people said the same thing about the iPad and to an extent even the Apple Watch and I think we can all agree that both are very successful. For me the biggest problem with the Vision Pro is the price and if they can get next gen or the vision Air to cost around 1.5-2k it will reach a lot more people.

[@ActualKaktus]

Apple appears to be light years ahead of what everyone else is doing. Price aside, in the long run, they’ll have the last laugh (they usually do).

[@shuttzi9878]

I don't want to disrespect you but that's a total BS Apple is only 10-20% ahead of other companies and that's only because their product cost a kidney and a half so they can put as much tech in it as physically possible The other reason is that they make 80% of parts inhome without the need to delegate it to the contractors (except the screens, lenses and batteries)

[@shuttzi9878]

And the fact that Apple is more like a brand/fashion statement than a tech company which only boosts their sales and betters the appearance worldwide

[@warrenmcclure7819]

Doubtful, I mean 256GB storage at above 3K is just awful. The tech is very awesome tho

[@ren1818ren]

What’s the name of your outro song it’s dope?

[@United_Wings]

I think Apple wants us to give an identity and they can lean more towards our reactions

[@onlyskeletonbonesremain]

this!!

[@russellschundler6559]

It seems the Vision Pro is for visual apps ... KZbin, Courses, Entertainment. But, could it be useful in photographic post processing apps like Lightroom and Photoshop where you need large capacity SSD's?

[@JSYBen]

I will say this. This does remind me of when the Apple Watch came out. Ok the price difference is substantial, but I remember at the time Apple didn't seem to know how to sell the Apple Watch or what its unique selling point was. It took it being in users hands for it to find its purpose and get its killer app. I'm hoping the Vision Pro will find a similar killer app. Though we need a Lower price 2nd gen first I think before that'll happen properly.

[@mamam7743]

The ending of the new ad is tragic. It shows a housewife, babysitter, or cleaning lady sitting on the sofa.

[@Poliwager]

@@mamam7743What makes the fact a woman is sitting on a couch tragic?

[@mamam7743]

​@@PoliwagerIt shows that this is a product for a lonely housewife or a cleaner who is bored after cleaning the floor. There is no adventure, magic or surprise effect here. The ad should end with just a photo of the product. Just like the first iPhone ad. The woman on the sofa shows that it is a boring product.

[@ennis_w]

i just can't believe they did not provides any new footage of Vision Pro even before it goes on sell. Everything we have seen for now still is they released during WWDC.

[@davidkaplan5517]

It’s interesting that you need more storage on your computer vs. phone. For me I use my computers exclusively in WiFi range at home or office and use iCloud and really don’t need a lot of internal storage. On my phone it’s a portable device always on the move and I want my photos and videos with me at all times

[@user-kk3jr8gi2x]

256 is more than enough. Media is streamed, there aren’t a lot of photos that need to be stored and it’s not a game console. I’m getting the 512 though because it might have two DIMMS.

[@eldritchboyfriend]

I'm excited to use the VP for school. I get that it's total overkill but I can run everything I need for my classes on it, and I'll have total immersion into my work to keep my ADHD-prone mind focused. Also, content consumption as a whole seems like a huge area of strength for the VP. I can see social media and gaming being areas of development with large interest in the near future. This purchase will be my first step into AR/VR, but tbh I've been waiting for Apple to give their take on it before I invested anyway.

[@Iamtechboy]

the moment it starts selling they gonna start taking out stuff from the box ,, ofc the cloth will come out first following others until then also take the battery off and sell it "separately"

[@paulmayabb9949]

My question is can I watch my own movies on this or is it just streaming from apple tv only.. If you are on a plane and want to watch a movie you have on a USB drive how will I watch that on the Vision Pro?

[@E_insaneee]

You would probably get a external usb c drive

[@dawnpoint]

iPhone had me and everyone I know pooping our pants over how cool it was. Vision Pro has me and everyone I know going "wow that's dumb and expensive." iPhone actually solved usability and functionality puzzles. Vision Pro is just cool tricks trying to solve a problem that doesn't exist.

[@thebuddercweeper]

Vision Pro is something I've been wanting for a very long time. I know it's not for everyone, but the ability to have a 4k OLED display that's as big as I want, anywhere I want, that can move with me and can be used as a monitor for my MacBook is something I've wanted pretty much forever.

[@acslater017]

People literally said the same thing about the iMac (fruity), iPod (expensive and over engineered), iTunes (no one's going to pay for digital music), iPhone (3x as expensive as Blackberry with no keyboard?!), iPad (feminine hygiene name, just a giant iPhone), and Apple Watch (people already have FitBits, it's something only nerds would wear). It's the 1st generation, there is plenty of time for people to wrap their heads around this. It's a computer. That's what it is, a computer with a revolutionary display and input method. Other headsets like Quest are more like gaming consoles, with gaming-centric UIs, input methods, and social interactions. Yes, apps will take time to be optimized. Early on, many will be giant iPad apps, just like early iPhone apps looked like web apps and early iPad apps looked like blown up iPhone apps. Even Apple's own software will take time to take advantage of these new paradigms. But personally, that's exciting to see it all unfold. People will use Apple Vision Pro for computer things: productivity, communication, entertainment, and general life stuff like photos, messages, and spatial home videos. It's super clear to me! :)

[@something2sea]

Agreed. Yes it’s outside my price range, but the product segment and storage requirements similar to the iPad Pro make perfect sense.

[@michaelkork3197]

Could not agree more. Somebody should pin this comment for everyone to read.

[@monkecinematic5071]

I am still waiting for Craig Federighi to make a joke about a IOS that can actually give you more screens. As a play on when they introduces mutible screens feature on macOS.

[@laloreta798]

what is this focal lens dude. it looks like you are going to pop out of the screen.

[@fyrTV]

Yeah I don't know... I am probably skipping this version. They need to release more videos.

[@acslater017]

They don’t have much sizzle but watch the WWDC videos. There are over 40 about spatial computing. They sold me on the product; the level of user experience polish they have put into the AVP is next level.

[@bradnelson3595]

Vision Pro has a price problem.

[@kenrobertson9995]

Well said...I had similar thoughts. Great, I'd use the vision pro as a really large virtual monitor...or monitors :-) And....what else? I'm hoping *good* 3D games, and virtual tours around the world. So...if I get one, and my wife gets one, then that's $10,000 Canadian. Ouch. Difficult to justify this expenditure!! There are definitely some applications where virtual environments are going to shine - AR for interior design and architecture, for example, and 3D prototype modelling just to name a couple. Looking forward to the Really Big Things.

[@HamOzer]

5:55 audio glitch?

[@stephenelliott7071]

Compaired to the other headsets out there it's pretty sleek, has extra features, the screen quality and resolution seems a lot better. But it seems to me like Apple showing off tech and what they can do at this moment. Tech that hasn't evolved enough to be truly revolutionary (you're still basically wearing a heavier version of a ski mask on your face). Plus it costs a fortune - but it's a step forward and Apple are the one's doing that. It's more of a PR statement than a viable product in it's current form/price.

[@fishmarkholmes1834]

Hello Luke

[@rondavis182]

It looks like a super cool piece of technology. StilI, I can't imagine it being useful like a Macbook Pro or an iPhone. I think that even people who are diehard Apple users will look at this like "that sure is cool, wow, yeah, really special, good job on that thing, but ummm, no thanks. Yeah, uhh, I'd rather not spend $3500 on something that I'm not actually going to use very often. Yeah, sweet gadget though".

[@bamber119]

I'm going to buy a Quest 3 instead tbh, there's already an app to connect to Mac and I do sim racing that apple doesn't cater for. I can afford this but I'm just not willing to throw that sort of money at something that will maybe end up in a box somewhere. Maybe buy a 2nd or 3rd gen if it gets a half decent App Store.

[@jdarg4163]

Apple will probably do what Meta and Sony have done and make the box as the storage case as most VR Headsets do both my Quest 3 and my Playstation VR2 both have their boxes both double as storage cases and I would like your thoughts on how it can stack up to Meta's Quest 3 as the Quest 3 can also be used with the Mac as I use it nearly everyday with my MacBook Pro and it can also be used either PC or Mac and Apple's Headset can't so spending that type of money on a Apple only device is a bit crazy as most of its 3rd party apps will be Quest 3 Mixed Reality app ports

[@tomcody8184]

First and foremost, the Vision Pro is not intended for the average user, so saying that it is too expensive for the average user is not relevant. Back in 2007 when Jobs demoed the first iPhone, people were wowed by the technology but at $499 and $599 and with a two year AT&T contract, it was way too expensive the average user considering that most other cell phones at the time were well below $200. Even the lates Blackberry was $199 on contract. However the 2007 iPhone wasn't just a phone, it was a gateway technology. I don't think many predicted how the mobile phone would have evolved over the last 17 years. I have no idea if the Vision Pro will be the same kind of gateway but I am looking forward to see what it can do and will do in the future. Just like the iPhone in 2007 wasn't just a phone, the Vision Pro isn't just a VR headset.

[@thatpitter]

About the storage - this thing is literally an iPad. It runs iPad apps, visionOS is much closer to iOS than macOS. I run an iPad Pro with 256GB and that is perfectly expected. We’re going to run into a lot of the same problems as iPad - the software is way more locked down than we’ll want it to be

[@christianbaer2897]

The lenses themselve are like 3 bucks a lense. So 150$ is a quite hefty price, even considering the magnets to hold them in place.

[@QH96]

It has a price problem it's too damn expensive.

[@gaztambo139]

I would imagine that recorded content would be synced and stored in the cloud, but even so… all that amazing hardware at such a high price and then 256GB of non upgradable storage ? And wouldn’t it benefit from the rendering capabilities of M3, wonder why they designed it around the M2 ? I hope there will be a sub $2,000 non pro version, perhaps without the external screen and only slightly reduced features

[@rayjohnson6559]

I hope they offer a snorkel to match ..... LOL

[@Growler57]

You’re getting it right

[@sennpowerhv6922]

The name Apple Vision was first used on a CRT monitor they made right when Steve Jobs returned to Apple. Now it’s being recycled with Pro added on to it

[@Dada228822]

*will be available for preorder, not is

[@thefakemarco621]

Bro you have changed since you're in LA. This chain is true drip

[@Buzzhumma]

I cant wait to see the disappointment on Luke's face ! You know that look he has ! 😂

[@chibonchibon3967]

it will become apple unique identity as usual , for good and bad it will define "new" category

[@jidofole]

I like the sark

[@DickDawsonTheShills]

Weight is such a big deal with these types of units and that makes me wonder why does it not have a little clip on ur belt type box to hold some guts? I mean even a battery pack thing that just slides into a pocket? Just seems to me everyone is racing to the end game but the tech isn't 100% there yet.

[@thebuddercweeper]

That's exactly what it does have though...? The battery is external and goes in your pocket, connected by a cable.

[@DickDawsonTheShills]

@@thebuddercweeper fair enough but maybe more should be in that box then? with everyone mentioning weight i am really wondering what average use time per session will be.

[@thebuddercweeper]

@@DickDawsonTheShills I don't think there's much they could remove from the main unit. All the sensors, the body, the display all need to be there by definition. The M2 and R1 chips need to be there because putting them further away would introduce latency, which you can't really afford a device meant to be so *immediate*. About the only thing they could store separately would be the SSD, but that weighs next to nothing and would mean you couldn't just swap batteries without swapping the storage.

[@DickDawsonTheShills]

@@thebuddercweeper that all takes me right to the point imo. this crap ain't ready for the masses yet. others have said as much as well but when you look at apple sitting on how much cash in the bank now??? i'm not sure how i feel about being sold a product that is clearly a stepping stone and not the end game we want. nothing against apple as I see most of these the same way. good back and forth chat!

[@stodesign12]

Are you going to work faster on Apple Vision ? Will be easier to use than a laptop for basic stuff? If the answer isn't a solid YES, then it is not a revolution like the iPhone was. I know 3D computing is the next logical step but... is it actually "better"? We don't know yet, it should be fun discovering it.

[@owomushi_vr]

No pcvr and the biggest feature is a web browser?

[@sharonb.9128]

Great video. I think Apple was very clear about how they view the Vision Pro and how to use it. It’s primarily an AR device where you can dial in the level of VR you prefer. So much of KZbinrs angst is closer to “borrowing trouble” than any real problems you KNOW exist.

[@TeIegram_me__itsLukeMiani]

Thanks Man You Have A Package

[@gregsalazar8106]

As much as apple will tout 1M apps and great features out of the box, if it's a nice external monitor that will be "enough" for Apple and their biggest fans to aspire to get get a future (cheaper version). Every brand new apple product has had tons of dectractors but the sheer size of the user base gives them time to figure out what people actually want to use these for.

[@aselimsoyak]

I tough they will open to pre-order in WWDC 24

[@mamam7743]

The ending of the new ad is tragic. It shows a housewife, babysitter, or cleaning lady sitting on the sofa.

[@unkown34x33]

I'm planning on buying the quest 3 this year! 512 storage is a must! While the "pro" doesn't even have apps... What in the hell. 256 storage.. Bruh for 3.499....

[@TechRealityGlasgow]

Once the Pron industry works out the best way to film for it, it will be a stagnant product... :)

[@toonman361]

My dream of a headset is to be able to do everything I currently do with a desktop, keyboard and mouse, in 3D space. I am a graphic design teacher and would like to do the layout of a magazine while wearing the goggles, looking at a huge screen, relaxing in a comfy chair.

[@SapphicCode]

I get the feeling it will have the same problem as the iPad Pro in real world use does- iOS is too locked down to make "serious productivity" apps. Files still doesn't take itself seriously all these years later, and it is still the only way to interact with files between apps. If this is the future, why can't the future run Xcode?

[@sethd85]

The AVP can run Xcode though…

[@SapphicCode]

@@sethd85 Only with a Mac attached through their virtual display mirroring. iPad Pro can't run Xcode, so I find it doubtful that a new product in the same sandbox will.

[@ethanmenzel]

256 GB of storage is enough to have the computer vision, pro connected to a Mac or any device by a cable. Having more than 256 GB of storage would mean you, for instance, use macOS without being tethered to a wire

[@Doshinkyo]

What do you have planned on the middle lane channel Luke?

[@TeIegram_me__itsLukeMiani]

Thanks Man You Have A Package

[@ozdemirsalik]

It’s a headgear.

[@TheMetalMag]

Questions, questions.. a video for that where is docmiani with answers? on the next episode..

[@AzizRahman1]

It's worth pointing out that you're the same guy who dismissed the AirPods, which have gone on to do really well and make more money on their own than Spotify, Shopify, Twitter (before it became X) and Snapchat combined, as just EarPods with the wires cut off before they were released, and leaving it at that. So I will.

[@ItsCat]

Luke…you’re recording…in a stairwell??? You okay bro? Is the Vision Pro confusion bringing you that much pain?

[@TeIegram_me__itsLukeMiani]

Thanks Man You Have A Package

[@massimodemajo]

I'm probably wrong, but I think that Vision Pro is going to be Tim Cook's version of Steve Job's NeXT.

[@darwiniandude]

I think Apple knows how constrained stock will be, even without the scalpers, and so they didn't want to re-promote it heavily when it can't result in more sales.

[@daniebello]

there’s probably gonna be some videos right before launch

[@metatron3942]

I think the problem is the Vision Pro as well as any VR headset is something you need to use to understand. So it's virtually impossible for anybody to advertise a virtual reality experience.

[@thebuddercweeper]

I agree, though I'd say Apple has done a pretty good job of advertising it, personally. Also, it's AR, not VR

[@thewebsiteisdown7720]

Vision Pro will go down as the new Apple TAM.

[@BaddBadger]

I'm usually the first to drool and yell ''WANT!'' at almost any tech. But i have yet to see anything about any VR system that makes me want to even try it, yet alone spend these kind of sums on it. Maybe if i was a gamer, but i'm not. And i've also heard that the music apps are absolutely atrocious. BUT, i am old enough to remember the early days of mobile phones, and many people (myself included) saying things like ''Why would i want one of them?'' So i guess we'll just have to wait and see how this pans out in the long run.

[@SamSamShine]

17 years ?!

[@yodaisgod2]

Let’s be honest, the adult film industry will help push the tech forward. 😂

[@mavfan1]

Content already looks really good on a Meta Quest 3….or so I hear. 🙈

[@yodaisgod2]

@@mavfan1Really? How so? Asking for a friend...