Margot Robbie Takes You Inside The Barbie Dreamhouse | Architectural Digest

Today on AD, Margot Robbie takes us behind the scenes of ‘Barbie’ for an exclusive tour of the Barbie Dreamhouse. When tasked with bringing these iconic childhood toys to life on the big screen, Greta Gerwig enlisted the skills of production designer Sarah Greenwood and set decorator Katie Spencer. Taking inspiration from Palm Springs midcentury modernism they’ve created a whimsical fuchsia pink fantasy where slides replace stairs and there’s not a wall in sight-when touring this impressive set it’s hard not to feel a rush of playful nostalgia as Greta states “I wanted to capture what was so ridiculously fun about the Dreamhouses."
Barbie - Own Now on Digital & 4K Ultra HD.
Promotional Consideration BARBIE from Warner Bros. Pictures, Written by Greta Gerwig & Noah Baumbach, Directed by Greta Gerwig. © 2023 WBEI
Director: Jasia Kaulbach
Senior Producer: Vara Reese
Director of Creative Development: Morgan Crossley
Line Producer: Joe Buscemi
Associate Producer: Josh Crowe
Production Manager: Melissa Heber
Production Coordinator: Fernando Davila
Post Production Supervisor: Andrew Montague
Post Production Coordinator: Holly Frew
Supervising Editor: Christina Mankellow
Graphics Supervisor: Ross Rackin
Graphics, Animation, VFX: Brady Jackson, Léa Kichler
Shot and edited by Mob Scene: @mobsceneagency
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[@piusdoe8984]

Such a shame studios have abandoned the behind the scenes aspect of movies. Stuff like this really makes you appreciate movies and movie making more

[@hammerr3]

They abandoned it because there’s usually nothing to see anymore… like Marvel movies for example, it’s just a screen now

[@davineuskens21]

Yes! I think it also makes people more interested in art, whether as an espectator or as the artist

[@mirandataylor6385]

That’s because for the most part studios have abandoned this type of set design in general and replaced it with digital.

[@LaquetaHodge]

​@@hammerr3Somewhat true, but at least Marvel still shows behind the scenes of their projects. Whether it's mostly CGI or a practical set, I love to see the effort that goes into making a movie.

[@sorateal12]

This is one of my favourite parts!!! Seeing the hard word that goes into making a film!! It's what literally made me wanna be a filmmaker, too!! ^_^

[@LivRayner]

I really appreciate how fake just everything looks. Like with, Skipper’s treehouse literally looks like it was made out of plastic. there is so much fairness in everything, it’s hilarious and awesome

[@Nanda_ares]

Idk why but I feel like with all the artificial there, it won't set a new standard to the people and we would just focus on remembering how we used to play with the Barbie

[@ayshell]

Its so funny because thats the point yet you have people saying its looks so cheap about some of the wigs of the barbies.

[@halliekate124]

Yesss

[@CloudyInRed]

@@Nanda_ares i think that's a beautiful thing tho

[@LaquetaHodge]

@@Nanda_ares I kinda think that's the point, after listening to Great describe that feeling of seeing all the Barbies in the store & how you wanted to just touch everything. I think it's meant to bring that nostalgia feel to it.

[@erikarocksthenation1]

The fact they included Skipper and Midge in the movie speaks volumes that they care about not only the history of Barbie but her friends/sister too

[@Billibab]

Because they're interested in the WHOLE history of Barbie, they are Barbie!

[@Shenanigans_333]

But what about her other sisters?! Stacy and Chelsea?

[@erikarocksthenation1]

@@MyDsmall it’s Midge.

[@erikarocksthenation1]

@@Shenanigans_333 depending on the timeline I don’t think they may be “born” yet. I believe Chelsea and Stacy were released in the mid to late 90s. I remember in the 90s books skipper was a young adult who had to babysit toddler Stacie I believe that’s when she was released. I could be wrong but it depends on the movie timeline. Whether it was before their release or after but didn’t have a storyline for them.

[@gerardwayz]

@@Shenanigans_333 yeah but the timeline could be the reason bc originally Chelsea replaced Kelly( in 2011 I think) 😊

[@kairinaminemix]

I’m glad there’s finally a director that respects how a little girl would think. She didn’t try to make the dream house sophisticated and really stayed true to the original eye catching designs that made girls like me love playing with Barbie’s

[@lm3llmx]

REALL

[@asterlyons8564]

​@@OldJoeBlowsyoure projecting

[@OldJoeBlows]

@@asterlyons8564 I'm not wrong.

[@asterlyons8564]

@@OldJoeBlows yeah you are buddy.

[@sophiebarber8851]

@@OldJoeBlows lol you are such a snow flake. if thats how you interpreted this film. LOL

[@berry.x9388]

This set could be used as a barbie museum or something after they're done. Great stuff, i love the minimal amount of cgi and monumental amount of handcrafting and workmanship that went into this.

[@lijecaru]

Yeah, or within a theme park where you can walk in, take selfies, have ice cream....endless possibilities!!

[@blair7106]

They would make bank

[@catherinesanchez1185]

Exactly , and make more $$$

[@natashatuskovichcoworking]

THEME PARK THEME PARK THEME PARK

[@frealaddes6856]

They’re making one in AZ!

[@Charlene_____]

The treehouse being claimed as a heritage site on set… I love little details like this.

[@Mike90317]

By THE BARBIE DEPARTMENT OF INTERIOR ☑️😂

[@Charlene_____]

@@Mike90317 if I had the toy treehouse I would make a tiny version of the sign for it lol

[@niyadanielle5638]

I hope they keep this set or a replica of it for the public to tour. So much history and detail

[@nonstopoverthinker212]

​@@duffelbagdragCount those of us who aren't little girls anymore but would still lose our minds over this magical set🤭💖 it absolutely feels like you're being transported into the Barbie commercials and living in an actual playhouse!

[@fairygodmother139]

@@duffelbagdragboys too, my brother loves barbie he can’t wait to see it

[@minalshah2173]

Yesss i hope

[@nodiggity8497]

I agree, people would pay to walk this set.

[@rachelaustin2579]

Please oh please

[@micaus]

They couldn't hire someone better to be Barbie, she's perfect and really coordinates with the role of Barbie

[@janedeguzman4189]

Margot is one of the producers of that movie, that's why she played barbie 🤣🤣🤣 honestly she doesn't have bashers because barbie just got a live action, there are many hollywood stars who are tall and long legged, she doesn't similar. just in hieghtfail at being a barbie.

[@mairasuhail8954]

elle fanning would be better

[@elfst.]

@@mairasuhail8954 elle fanning is beautiful actress however she has nothing to do with barbie except she is blonde and skinny. Even though barbie has so many different versions this movie is clearly inspired by the original barbie who is an unbelievably successful business woman, she has many jobs so definitely older. And since it is a doll movie (the whole point of the video is everything look like toy) it is normal they choose someone who has more sharp facial features to keep the plastic doll vibe not round and soft face like elle and when i saw the trailer i immediately think about 'barbie life in the dream house' series and that version is more smilar to margot too and lets be honest if it wasnt for ryan and margot it wouldnt get the half of the attention it gets now

[@rosanagutierrez1640]

@@gay8890omg .. I don’t have any hate towards her but Margot looks more like Barbie lol

[@e.be.so.fr.]

They could’ve hired someone better for ken imo

[@liv97497]

I just love that they built an actual set and didn't just rely on CGI. The interaction between the actors and the world is so much more natural this way - and the skills applied here are really cool, the way they explained lighting the painted sky was so interesting.

[@jacobmiton5912]

it must make such a difference for the crew and cast too! so easy to get into the barbie mindset :)

[@natatatt]

Painted backgrounds too, rather than completely CGI. So much detail and effort in these sets.

[@windyhawthorn7387]

I heard they actually started a worldwide shortage of pink paint making all the sets.

[@xpertNetwork]

The set design is amazing, just know the movie still has vast amounts of VFX/CGI. This movie has a few techniques that haven't been used before, hope everyone enjoys the film.

[@VeganRebelLove]

All the Barbies can wake up and see eachother and wave 👋 Omg how adorable and cozy! I know. I'm weird. Lol!

[@shhhquietplease6264]

This set should literally be made into a museum. This is incredible.

[@ed8329]

I'd pay to go!!

[@_b_w_]

I'd love to see an Air BnB (Bed n Barbie)

[@omniaismail4226]

Yes yes and yes

[@sims2lovealot]

I would absolutely pay to go to a Barbie theme park!!

[@sayamsingh5496]

Yes to all these ideas!!! Someone make it happen please 💖

[@barbean6763]

This entire set should be a museum. I cannot get over how gorgeous and well thought out the set is! The movie isn't out yet and I'm already so excited! 💗

[@ssectorlap]

Oh definitely it looks amazing and playful 😁😁

[@sadiaali9856]

completely agreed!!! my childhood fantasy

[@ms.pirate]

Don't let kim get a hold of it

[@Lunoxbunnny]

Periodt

[@ssectorlap]

@@sadiaali9856 living in Barbie’s real Dreamhouse 😁

[@fardinahmed5161]

Just like disneyland, there should also be a Barbie land for people to visit.

[@kooksechild4236]

Please make this into a thing, like touring through movie sets

[@lilstarzyangel]

I AGREE GIVE THE PEOPLE CREDIT AND THEIR SHINE

[@Sophie-vw5ol]

It was a thing. Now it's a rarity sadly

[@p-chi3621]

it would be cool, but im afraid of *those* people that would ruin these beautiful architecture for "fun" :(

[@JudgementalGoat]

If this was the 90s, maybe, these days everything is done against a green screen.

[@sims2lovealot]

It kind of is a thing, like at Universal Studios, Disneyland, Hobbiton and Ghibli World, but agree that it should definitely be more of a thing!!

[@n1ss13]

I feel like this movie is the very definition of a passion project. You can tell how much Greta and the cast and crew want it to be authentic and grounded in everything Barbie is. They care about what they're doing and it shows. I'm so excited to see it!

[@ZoiePerahoritis]

Agreed. It is such a smart movie! I can not wait!

[@MarinaAndTheDevil]

Also the definition of giant budget

[@ms.pirate]

The criticism I wanna make is, kids used real water with their barbies. At least I did.

[@TheHOBBIES20]

Absolutely 💯

[@salmantorik6091]

This film is so meta

[@leokimvideo]

This film has a Oscar sniff to it for the most amount of Pink used in a film

[@lurji]

i loved your videos so much as a kid :)

[@ARYC1001]

😄😄😄😄😄😄

[@scarletthollow6735]

Only when the Oscar is pink, too

[@makthirtythree5706]

Apparently there is a world wide shortage on the color pink, due to the set. 😄 At least so i’ve read.

[@eleanor4759]

Love how Pink is given a cap ;)

[@corkaczarownicy]

As a child who always dreamed about Barbie house and never got one, this is just stunning. I wanna go live there.

[@hannahmontana9307]

🌒🌒🌒🌒🌒🌒🌒🌒🌒🌒🌒🌒🌒🌒🌒🌒🌒🌒🌒🌒🌒🌒🌒🌒🌒🌒🌒🌒🌒🌒🌒🌒

[@pritisha234]

This set looks ethereal because it’s completely handmade and painted, yes we’re technologically advanced but the authenticity and intricacy that comes with hand paint is unmatched. So many amazing artists being a part of this. This should be a case study for set/production design, fine art universities . Hats off to the entire team!!

[@philosophy_bot4171]

Beep bop... I'm the Philosophy Bot. Here, have a quote: "Power is given only to those who dare to lower themselves and pick it up. Only one thing matters, one thing; to be able to dare!" ~ Dostoevsky

[@Emeraldnite-if7vo]

Regardless how the actual movie is, you can't deny this is some incredible set design that could be award winning.

[@fosminclorin]

It would've been nice if the whole movie took place in Barbie's world, it's just so pretty

[@anyaaa2801]

I hope it's funny at least.

[@noodles_sauce]

I honestly think that the movie IS going to be fantastic. The attention to detail to the set and the way everyone speaks about the Barbie experience, it feels like everyone's heart is truly in it.

[@eatingbaconnie]

@@fosminclorinI think they have to do something with the real world for the plot and story

[@jodiwaterson8174]

Wizard of oz level

[@kim3na]

this set literally feels so unreal and SO REAL AT THE SAME TIME 😭😭 ITS LITERALLY LIKE LOOKING AT A HUGE DOLLHOUSE

[@456loveluck]

I love the fake pool🥹

[@abtippcoach312]

Es ist dieses Gefühl des Spiels mit Puppen und Spielzeug, dass verliert ein Mensch wahrscheinlich nie. Ein Gefühl das jede Phasen im Leben eines Menschen überdauert. Deshalb ist es so interessant.

[@Aubrey.spamss]

I know!!

[@annamarie2496]

Can we please do something to preserve this set!? It truly is so gorgeous and it’s a masterpiece. It would be shame for the talent, blood, sweat and tears to go to waste.

[@BattleBladeWarrior]

I agree! And apparently there was a paint shortage when the movie was being made, due to how much Pink this movie used during its production. At the time, I thought thats insane, how much pink could they possibly need?! I had no idea they were building full scale barbie houses.

[@hannahmontana9307]

🌚🌚🌚🌚🌚🌚🌚🌚🌚🌚🌚🌚🌚🌚🌚🌚🌚🌚🌚🌚🌚🌚🌚🌚🌚🌚🌚🌚🌚🌚🌚🌚🌚🌚🌚🌚🌚🌚🌚🌚🌚🌚

[@annamarie2496]

@@BattleBladeWarrior hahaha yeah I heard about it too and automatically about the movie bc I knew it was happening!

[@TheLatiosnlatias02]

You're not alone

[@K0m30ng]

​@@annamarie2496I'm hoping that Warner Bros can give Barbie it's own studio tour the same way they gave Harry Potter it's own studio tour

[@13frankenstein13]

The part about Barbie floating down because nobody walks their Barbies down the stairs is nothing short of genius. As a huge doll lover and collector, I am in love with how much intelligence and detail has been put into this movie.

[@candidapple]

yeah that was big brained

[@RachelRose2]

Am I the only one that did walk their Barbie’s down the stairs 🤡

[@faithstultz9273]

@@RachelRose2mine always used elevators

[@chelsgirly]

@@RachelRose2 I kinda did a hop

[@dimari9981]

That is so on point!

[@pendragoney]

Love that not only is Margot PERFECTLY cast as Barbie, she is also a producer so she was literally helping to manifest her own Barbie dreamworld 😍💕

[@philosophy_bot4171]

Beep bop... I'm the Philosophy Bot. Here, have a quote: "To live is the rarest thing in the world. Most people exist, that is all" ~ Oscar Wilde

[@rayatripathi695]

Greta Gerwig is a genius! And Margot Robbie looks like a real Barbie doll!💖

[@hannahmontana9307]

🌗🌗🌗🌗🌗🌗🌗🌗🌗🌗🌗🌗🌗🌗🌗🌗🌗🌗🌗🌗🌗🌗🌗🌗🌗🌗🌗🌗🌗🌗🌗🌗🌗🌗🌗🌗🌗🌗🌗🌗🌗🌗

[@anonview]

The decal fridge is so on point. And using the transparent boxes as wardrobes. They really thought of everything and I love it.

[@sanskarsinha8197]

acha

[@jordanjohncarloj.8878]

This is what we want to see in a live Action movie, it doesn't have to be realistic and it doesn't need to make sense because realism strips the fantasy away. I'm definitely excited to see Barbie in the cinema!

[@anyaaa2801]

Exactly ! Let the fantasy flourish. Go wild. Pop the colors. Looking at you, Disney. Smh.

[@saint2972]

Y'all say this until it's a Marvel movie😭😭😭

[@s.r6331]

Yes. I laughed when. She mentioned floating off the edge instead of using the stairs. We all did that as lil girls.

[@gracewolf16]

That looks like probably THE most fun film production, to be involved in. EVER. Costume design, set design, story line, script, casting... literally every aspect of this looks amazing. I'm seriously looking forward to seeing this movie.

[@abtippcoach312]

It's a trend.

[@ts7844]

The movie will be trashed

[@AbigailWattswillbethere]

only thing more fun will be Pollyanna pockets

[@lovelyenh]

@@ts7844 it should not be, this has got to be the most perfect movie set and cast of the year. Even the marketing is exciting and fun. this movie is on top Fr

[@KT-ib1oe]

Just testing the pinks on camera would have been fun.

[@SpaceJelly7]

I am almost embarrassed to admit that this made me tear me up a little bit 🥲I was OBSESSED with Barbie's as a little girl and had multiple sets of furniture for every conceivable room in a house (and multiple dream houses). I never really "played" but I built my own houses and furniture, hand sewed my own Barbie clothes, and created a Barbie universe. I grew up to be a Furniture Designer and dress maker....who would have thunk it 😉

[@Ch-ov3he]

Omg me too I cried so much after seeing the trailer lol

[@NoItDoesntChange]

Congratulations, you listened to your inner child! ❤

[@audreymcneal]

you'll definitely cry when you watch the movie then!!!

[@Pheluv]

I cried several times watching the film! The nostalgia, the mother-daughter dynamic, the message. It was more than I excepted. My Barbie experience as a girl sounds very similar to yours. But I remembered playing with my friends Barbie accessories and outfits shown in the film. I don’t make my own clothes but a fair portion of my wardrobe is design by me and made by a professional. I’m glad Barbie fulled a passion in you which shaped your professional life.

[@taraelizabethdensley9475]

I had various barbies when i was little, but never had the house, used to make outfits for my barbies that were not in the stereotypical pink. My favourite barbie was gymnastics barbie

[@jujurujubs5014]

The fact that they actually build the set and not use CGI for everything makes everything more beautiful

[@jakesaquaticworld2669]

I know!

[@NabilahOthman]

N that bavkground painting is amazing

[@planeoldsimp272]

Fun Fact: this film made a pink shortage lol

[@hastwper6682]

Tough competition to christopher Nolan

[@buttersnakel]

i’ve actually never seen anything quite like this before. The attention to detail and just the size of the whole thing is honestly mind-blowing. “Barbie” should definitely win some awards for the production design.

[@mako3197]

I recall they actually constructed an imitation of a large part of pre-war Gion, Kyoto for Memoirs of a Geisha. Most of the movie was actually filmed in the US which is impressive, all issues aside.

[@reannagordon]

This deserves an oscar for one of those production and costume design categories at least. This is my childhood come true.

[@MegaAlexis92]

I highly doubt that it will I just hope that it will be but we have to wait and see if it is.

[@flossiebell]

1:28 this makes me really happy, the set looks beautiful and it's great that the actors didn't have to wait for CGI or whatever in the final product to see everything

[@AnnabelleClayton]

This set should literally be made into a museum. This is incredible.. This movie better win the Oscar for production design. Absolutely unreal..

[@SRose-vp6ew]

Do people still care about Oscars? Saying “give them an Oscar” has become a meme where at random you pick one person’s skill over another and praising them for it disproportionately by saying “give this person an Oscar.” Although I mentioning this to you because I don’t think you meant it how people say it now. Alpha, GenZ, and probably most millennials don’t respect how the Oscars are given by the self absorbed to the self absorbed while ignoring what people actually like and pushing on us what we don’t like.

[@SRose-vp6ew]

And obviously this is an award-winning set even if they don’t win any awards. It’s cheesy to say, but the people that worked on this, Oscars or not, did an incredible job with the set.

[@TheealmightyBidduck]

@@SRose-vp6ew100% agreed.

[@Darendddd]

will be cool if that became series.

[@John34bruh]

@@SRose-vp6ewppl just say “give them an Oscar” to literally ANYTHING they like, whether it’s related to film or not. It’s become this ai generated response.

[@Adventurous-Emma]

They did such an amazing job, my mind just couldn’t wrap around the idea that the houses were actual human size and that everyone hadn’t been shrunk down and put into a toy land!

[@cattuslavandula]

The attention to detail and the way kids play with Barbie is pretty amazing. The whole look of the film is beautifully done. There's so much to look at!

[@hannahmontana9307]

Sswwvyu ✉️📧📨📩📤📥📫📪📬📭

[@TheLatiosnlatias02]

Agreed

[@katiedale96]

I couldn't describe the feeling until Greta said that you just want to "reach and touch everything" and then reminded us of what standing in front of all the Barbies in Toys R Us was like....I totally remember that feeling and feel that when I see the trailer! Can't wait for the movie

[@mariwashereo6]

This is why we need more female directors and producers. This set is stunning and brings back so much nostalgia I cannot wait to see it in theaters!

[@АлексейК-678]

Cringe has nothing to do with females. L take

[@loumillers]

@@АлексейК-678tf L take

[@felinemonstrosity]

@@mariwashereo6 you tagged the wrong guy

[@mariwashereo6]

@@felinemonstrosity thank you!

[@ellenripley4837]

This is why we need more talented artists. Gender is irrelevant.

[@david9243]

Not a Barbie-fan and i dont think i’ll get the boys on this but i hope it does well. This kind of crafting and attention to detail is exactly what the movies are missing these days.

[@thwb4661]

I love how “physical” the set is! And the backgrounds are handmade? That’s even better! Just shows that craftsmanship still have a place in filmmaking. You don’t need to rely on CGI entirely.

[@sapphirejade5029]

EXACTLY! I'm loving how Hollywood is slowly going back to its older roots and tricks for making movies. There's so much charm and character that always surprises me. I always loved seeing the behind the scenes content and seeing the imagination come to reality. All the long concepts. All the little details. It's incredible. I've been watching a LOT of movies that bring back to the pre-CGI/early CGI times (i.e., The Labyrinth, The Dark Crystal, Cabinet of Curiosities (Made in 2022 but uses little to no CGI)) and letting puppetry, SFX makeup in maximum detail, and set lighting for the PERFECT moods is SO worth it.

[@ihaveathingforredheads3639]

This is what happens when female directors are given a chance to show the world their vision, absolutely incredible

[@auerlina]

Definitely. This is such a gorgeous idea and set

[@sapphirejade5029]

TOTALLY agree! Time for the girls to step up. I got a few ideas myself and I hope to bring them to life someday. Just seeing so many people with wonderful imaginations and creative hands makes me feel all warm and fuzzy inside and out.

[@TiestoCalvinHarris]

and anyone better than Margot Robbie?

[@baneyney7002]

Here we go again, bringing up gender in a situation that doesn’t require it 🙄

[@leealan558]

Yeah just like when Elizabeth Banks directed Charlie’s Angels. Female directors are the best

[@MA-zb6um]

The studio did an outstanding job creating this set down to the details. I want to go play on the set and get a feel of feeling like a Barbie doll!!! 🤩😍

[@hannahmontana9307]

🌓🌓🌓🌓🌓🌓🌓🌓🌓🌓🌓🌓🌓🌓🌓🌓🌓🌓🌓🌓🌓🌓🌓🌓🌓🌓🌓🌓🌓🌓🌓

[@bubblegumbxtch9544]

The clueless reference, the way it looks like a barbie dreamhouse, and every prop shown is how we know it's gonna be a masterpiece. They know their audience and have such a vision I'm so excited.

[@paulapisanoochoa590]

The scenography and cinematography really surprised me , it really looks like the world of Barbie

[@hannahmontana9307]

👏👏👏👏👏👏👏👏👏👏👏👏👏👏👏👏👏👏👏👏👏👏👏👏👏👏👏👏👏👏👏👏👏👏

[@misscatfright]

This level of actual set design is a breath of fresh air! What a joy to see tangible movie sets and not a green screen! How fun and creative

[@yeeaahhzz]

Artists painting actual "backings" in 2021? I'm shook.

[@catcabrera6448]

@@yeeaahhzz dude its 2023

[@evieie]

@@catcabrera6448but it WAS 2021 when this movie was made smh…

[@catcabrera6448]

@@evieie I'm not sure that's true

[@G4Rat]

​@@catcabrera6448 It is though. They've been trying to get this movie off the ground for a while now. Looks like the time payed off!

[@clq15]

For someone who just spent more than an hour assembling my niece’s barbie dreamhouse today, I can appreciate all the details in the set design 😂 down to putting the sticker on the fridge

[@dianamagritte5079]

As someone who used Barbies and always paid special attention to how the toys were made, this is perfectly accurate in every way. This needs to win an Oscar for Production Design. I can't accept any other suggestions.

[@ms.pirate]

2 problems though. 1, kids used real water for they're pools. 2, the decal on the fridge is supposed to be on the door and shelves on the inside

[@asfaafzaal1999]

this is the most realistic and surreal thing I've seen...talk about bringing every girl's childhood dream toys to lie size version.

[@poppyameiIa]

greta gerwig, sarah greenwood, katie spencer and jacqueline durran have absolutely knocked it out the park putting this all together. such gorgeous and immaculately researched designs executed to pink perfection, doll physics included. it’s a very pink, visual delight and one i cannot wait to see come to life on screen.

[@m_mcd]

Wow! This is so realistic, I would never want to leave. SO excited for everything about this movie. The cast, props, and plot are all so amazing. Can't wait!

[@baddiezone]

They should have a Barbie amusement park

[@luxborealis]

On one hand the set is amazing, on the other I think the amount of pink would make me go crazy after half an hour tops, oof.

[@ChubbyBxnny]

movie brought me to tears, Margot Robbie is perfect for this role!

[@amandac1179]

So obsessed with this set design and the various influences (1950's sound stage musicals are MAGIC to watch)

[@deborahlee3484]

I am blown away that the set looks just like a plastic dollhouse AND is aesthetically beautiful at the same time! How did they do both?

[@Thedanishgiirl]

It's magical

[@eriksports]

The attention to detail is awesome. It’s part of what makes the movie great

[@karlecronje]

I hope they sell this set and make it into a traveling attraction. Or sell the set to Disneyland or Universal studios, so people can experience this too. It's been my dream to live in a Barbie house.

[@aat528]

This has Disney Tokyo levels of dedication to i

[@bhagaskevin4231]

YES PLS

[@witchingbrew3]

Probably part of the Warner Bros tour

[@mwre334]

What you said ❤❤❤

[@FatmaFatma-uo9cf]

They did! U can actually airbnb barbies house 😊

[@AM-dd6dx]

The marketing team knows exactly what they’re doing. And costuming is winning an Oscar for sure!

[@angeloapolog8399]

Hoping that they will preserve the set and convert it into a Barbie museum that will be opened to the public as a tourist spot, but of course with high restrictions so that the structures will last longer.

[@Kaylajunie]

I can proudly say that I haven't been this legitimately excited for a movie ever! I just know that the movie is going to do so well and heal all our inner child.

[@nyreescales8868]

I love how understood this movie makes everyone feel. It's so rare to feel so seen!

[@megsley]

I think the cool thing about that, is that barbie didn't need to change. she's just barbie, and people understand that and can relate to the feelings of fun and hope that barbie brings ❤

[@ngndnd]

its giving me so much nostalgia

[@ElliScott]

The concept designers, the object designers, the furniture designers, the clothing designers and so on.... they are all exceptional artists!!! It is incredible what they have created together. The end result shows how much love everyone has put in every little detail!! And that's what makes it a masterpiece!

[@azzu12]

I remember being a little girl wanting to physically shrink myself down and live in a Barbie dream house. They have completely nailed that feeling. So awesome

[@fionakida]

This is the best collab ever Barbie’s marketing team needs all the awards, how are they this smart, every promo that comes out for this movie ferments how many times I’m going to see it i haven’t been this hype for a movie in AGES 😭💗 Barbie x AD?!! Come on that’s GENIUS

[@norasyikinali6283]

The fact that they actually thought of letting AD into the set - they know the buildings are also essentially part of the Barbie brand, the designs, the colours. Amazing.

[@fionakida]

@@norasyikinali6283 exactly! Top tier attention to detail across the board on this film!

[@yaritzamiranda921]

The amount of thought and care that went into every detail is amazing. I hope they win some oscars. This is a little girls heaven

[@ixzt3]

She’s literally living my childhood dream I used to dream of being barbie and live in her fancy house

[@hannahmontana9307]

👀👀👀👀👀👀👀👀👀👀👀👀👀👀👀👀👀👀👀👀👀👀👀👀👀👀👀👀👀👀👀👀👀👀👀👀👀👀👀👀👀👀👀👀

[@CaIIOfTheWild]

As someone who never cared about barbies growing up, the marketing for this film has been brilliant. Genuinely excited to see this.

[@Demi1369]

I didn’t care about them either! Or any doll for that matter. But this is super cool how they made it so realistic. I’m stoked for this movie too!

[@hotmoms8951]

Impressive how they kept the proportions just barely inaccurate so it looks not like a full size house, but like an actual mini dreamhouse that they just zoom in on

[@zina2577]

You’re so incredibly perceptive! That’s so true I realized that as soon as I read your comment!

[@hotmoms8951]

@@zina2577 haha thank you so much!!!! :)

[@jenramos9999]

So I read in an article that the set designers actually measured the proportions of toy dreamhouses and replicated the ratios for the movie!

[@heinhtet2234]

Yep, for example, the toothbrushes and combs, they're always bigger in size than an actual Barbie, ❤

[@hotmoms8951]

@@jenramos9999 That’s so cool the more you know!! The attention to every single detail is stunning

[@LukeStrickland-m2s]

This set should literally be made into a museum. This is incredible.. This set should literally be made into a museum. This is incredible..

[@siljosii]

the more information i get about this movie, the more i reaffirm my suspicion that even in the worse case scenario where i hate the story or the edditing or whatever, it will still be worth the watch for how incredible it looks

[@mikela1341]

The production team really outdid themselves on this. You can tell they really care. I'm so excited to see this.

[@akito1555]

Barbie is gonna be one of the best films in movie history I just feel it. I mean the sets, the meta humor, the references, the acting, the soundtrack. If there was such a thing as the perfect movie, its definitely this movie

[@suburbanbanshee]

They will make the script dark (Barbie thinking about death? Seriously?), the entire character of Ken will be stupid, and we have already seen girls smashing baby dolls in the trailer. I hope I am wrong, because the set is amazingly cute... But Hollywood today cannot be sincere to save its life. Even though it just needed a simple, satisfying story that girls would like, we won't get it.

[@akito1555]

@@suburbanbanshee I think you're missing the point of the film. Literally everything you just mentioned is why its gonna be so great. Its a movie that doesn't take itself seriously. I mean they literally made Mattel the villan organization of the film. Its all meta humor poking fun at the fact that Hollywood is to scared to take a risk.

[@amririiii]

@@akito1555 camp at its finest

[@_mohashazshay2296]

The way this movie has sm hype already just shows it’s gonna do well

[@quinnsue]

I still remember looking at THE Dreamhouse at the mall and just daydreaming about it for days. Part of playing Barbie was fantasizing about living in her world - and this set is doing just that. Kudos to the entire team!

[@neoaprilseventeen3246]

I never thought I would love this movie when it was announced but then seeing Margot and Ryan nailing their characters with just the teasers and still-cuts alone, I just realized that this is going to be one of my favorites. Loving the way she doesn’t cringe at whatever they were doing especially that the sets were very realistically childish 😂

[@stephanieyvonne9436]

I’ve never seen so much pink in my life! Love it so much!!!💕🩷🧡

[@powerpetfreak23]

i hope they keep the sets and open them to the public for photos and tourist attractions. it would be amazing!

[@MalinkaLyrics]

Hope so too!

[@alexissalazarr]

I'm a set dresser for miniature sets and working on a live-action set exactly like this one some day is an actual dream. Greta definitely achieved her goal of everything being BEAUTIFUL. I cannot wait to see this movie!!

[@pirajacinto4]

I freakin, FREAKIN LOVE that so much of it is hand made. It isn't even a digital background, someone actually painted it! It's AMAZING!!!

[@GirlsOfAqua]

They truly outdid themselves on the set! It's a master piece and i agree with everyone else as well - i do hope they turn it into a museum or something where the public can stop by and admire it in it's full beauty. that would be a DREAM

[@lynntynan5911]

I LOVE how realistic to the Barbie dream world they have taken this movie. Barbie has been a big part of all of us little girls growing up. Wow ! I’m in my 70’s now so there are many generations of us Barbie FANS around. Great memories and Great job Greta !

[@lynntynan5911]

Also, Greta , for your next project ? How about a movie about the genius gorgeous movie star / inventor extraordinaire Gene Tierney ?

[@lynntynan5911]

Correction ! ! Hedy LaMar

[@emmanuelnosakhareiyawe2802]

Barbie girl. Love that

[@EmiliaAnnaNowak]

Official petition for Ken's Mojo Dojo Casa House video HERE 🤩😍

[@strongpowerty4669]

The perfect mix of attention to the detail and obviously fake, cliche plastic elements and toy-like actions like brushing her teeth or when she gets in the car, it's almost as if a giant hand is putting a doll in there. It's incredible. I'm so hyped.

[@EurydiceAllAlong]

I love that it's all real because nowadays it would have been cgi but like literally every little girl who dreamed about a real barbie dream house they could live in can see it come to life

[@galeocean4182]

my favorite thing about Barbie was her accessories so seeing Barbie Land and the Barbie house in the movie was pretty great! Magical

[@PortiaDuah]

She is the perfect cast for Barbie, when it was announced she will be playing Barbie I shouted for a min and was like “well she fits the role perfectly”

[@larrymarshall8900]

Fun fact Amy Schumer was once rumored to play Barbie and she was supposed to write the script also just saying.

[@PortiaDuah]

@@larrymarshall8900 ermmm yeah But Margo still is the catch 😂

[@janedeguzman4189]

How can you say that she is perfect play for barbie?the barbie is tall and long legged...how about margot?

[@anisrazlan1837]

​@@janedeguzman4189 So who would be a better cast then?

[@PortiaDuah]

@@anisrazlan1837 thank u

[@AshGonEntertainment]

I love how intensely passionate Greta is about representing the feel of Barbie, I can’t wait to see this movie 😊

[@daisiesdiary]

as someone who loved barbie the attention to detail is so important because me and my sister were very detail oriented, we knew our Barbies favourite food or song etc so I feel like the design team have put in that love we did as children and that’s really special! Can’t wait to see it!

[@hitman_daddy]

this doesn't just look beautiful, it looks ETHEREAL, the dedication that went into this has definitely paid off and im super excited to watch the movie I just know its gonna a beauty to watch

[@CGI_Andy]

There is nothing wrong with CGI when used to enhance sets but nothing beats a physical one.

[@oliviab4079]

When the fridge opened into a flat decal my jaw dropped the attention to detail and homage is absolutely stunning

[@priscillenavas6556]

I absolutely LOVE that Emma Mackey is in this! She looks like Margo's little sister, so by extension, she fits perfectly in this Barbie world!!

[@tadmira127dreamuvtadmir2]

It's like the black-haired Barbie that always appears as Barbie's sister in the BARBIE movies.

[@haykuhialaverdyan8952]

Margo's the one who suggested bringing Emma in because people confuse them. She thought it would be great to be together in the same movie.

[@hudaanuar00]

@@haykuhialaverdyan8952kudos tu her 🎉

[@TiestoCalvinHarris]

Great

[@melissaalang]

The attention to history and detail is so incredible!

[@marialuizacosta810]

I'M OBSEEEEEEEEEEEEEEESSED!! I love to see how much love went into this, the attention to every little detail, to see my childhood come to life in the best way possible!! Thank you so much to the crew and to Greta, we can see how much thought and care went into this project; is incredible how a project can truly shine when the people involved love and have fun with what they're doing. I squeal everytime I see Margot as Barbie, she and Ryan are THE BEST Barbie and Ken! I'm so exicted to finaly see this!

[@999NRG]

I'm just happy that the casted Margot Robbie for this role.

[@crepecrepecreapee]

I really hope they keep all the set pieces to put somewhere else where people could go visit! I would looooooove to visit this set

[@sabrinatwyla601]

I LOVE that they wanted the fashion to be as iconic as Clueless, it DEFINITELY is 🙌💖

[@beagie666]

Greta's vision is really bringing it all together in this flick...it's so amazing that directors are really putting their hearts into the sets/costuming..I'm so excited! I feel like a kid again

[@karolbedoya9254]

The set, costumes, cast and all these is incredible, this will be my favorite movie forever 💖

[@hannahmontana9307]

🗯️🗯️🗯️🗯️🗯️🗯️🗯️🗯️🗯️🗯️🗯️🗯️🗯️🗯️🗯️🗯️🗯️🗯️🗯️🗯️🗯️🗯️🗯️🗯️🗯️🗯️🗯️🗯️🗯️🗯️🗯️🗯️

[@MelissaNgai]

Let's just give the Oscar to Sarah Greenwood and Katie Spencer now haha. The set looks fantastic and the attention to detail makes everything so charming and really magical to not only see but also learn about.

[@jazz-axy9924]

My artist heart is ready to burst after seeing a real, carefully crafted and handmade set. Even the sky! All the artists on set did amazing.

[@CrystalinRose]

I love how they emphasized the design team and stage setters! It's wonderful to see so much about the people who get the smallest notoriety!

[@mercyofugar1369]

Always been obsessed about the concept of Barbie. But thisss!!! This is so magical 🥹🥹🫶🏾❤️

[@bluefleur57]

It's so refreshing to see passion and creativity back in a Hollywood movie.