AUK Talks with Yuriy Boykiv and Christopher Skinner _ March 21, 2024

AUK Talks topic: "The Future of E-Commerce and Marketing"
About the AUK Talks speakers:
Yuriy Boykiv is CEO and Board Member of Front Row. He previously served as the President of DentsuX, a prominent global media agency. Managing prestigious clients like LVMH, Jaguar Land Rover, Hitachi, Upfield, and Galderma, Yuriy played a pivotal role in their success. At Dentsu, he was a valuable member of the Dentsu Media Mergers and Acquisitions committee in the U.S. and a key figure in the core leadership team.
Before his tenure at Dentsu, Yuriy co-founded Gravity Media, a leading multicultural advertising agency with offices in New York, Los Angeles, and London. Established in 2009 with three partners, Gravity experienced exponential growth and gained recognition as one of America’s fastest-growing companies. Serving notable clients such as the U.S. Army, Western Union, Caesars Entertainment, Inter Milan, and GM, Yuriy’s leadership drove Gravity’s success. In 2016, he led the successful acquisition of Gravity by Dentsu.
Yuriy Boykiv holds an MBA from Pace University and has also earned an OPM degree from the prestigious Harvard Business School. Yuriy actively supports Ukraine through a variety of non-profit initiatives. He also regularly contributes financially to his native school in Berezhany, where, among other things, he established a scholarship for gifted and talented in his name which provides financial support to over 200 students since 2017.
Christopher Skinner is Chief Brand Officer at Front Row. Before it, Christopher's most recent role was Founder and CEO of School House - the creative agency that has now become a part of Front Row. School House specialized in cut-through strategy, engaging creative, immersive environments, and compelling content for the world’s most in-demand beauty brands. Christopher led thought leadership and creative direction across all School House and School House Studios disciplines, including new brand creation, brand re-creation, retail concept and design, campaign creation, and content.
Christopher started his career on the sales floor of Sephora in 2003, and slowly worked his way to a regional position in the Northeast overseeing animations and events. From there, he joined Space NK Apothecary leading design and creative for the U.S. market at the initial launch, and was promoted to Global Director overseeing the retailer's design and creative. He eventually joined LVMH's Fresh overseeing Global Design during its pivotal growth years of 2011-2015, leading and participating in the brand's redefinition of its DNA, Codes, Visual Identity, Retail Design, and launch across APAC and EMEA.
Learn more:
- American University Kyiv: auk.edu.ua/en/ and / american-university-kyiv
- AUK Talks moderator - Ruslan Hutnikov / ruslan-gutnikov-752a1847
- Front Row Group: www.frontrowgroup.com/
- Yuriy Boykiv / boykiv
- Christopher Skinner / chrisbskinner