The 4 Key Steps to Art Direction | Marcus Brown Design

Marcus Brown is a freelance Art Director and Creative from New Zealand who's passionate about the intersection of graphic design, interactivity and physical spaces. In this talk he shares his approach to art direction, making iconic striking visual experiences, and the importance of typography and color, at Awwwards Conference Amsterdam.
"We've got all the tools available in the world now online, but sometimes it's great to look back and be inspired by when they had limited ones - because the craft was really high."
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