Bell Cliff - How to destroy scale in residential decarbonization

[@TedKidd]

Love this!

[@enerjohnsavior3227]

I have a plan for my house. I bet Nate wants to hear it. Plus I just downloaded Geoffrey Moore's book on Audible. Thanks, Nate! And if you want to talk about how to do program design with an organization that has money and would be open to hearing how to leverage it in smart ways to develop the market for decarbonization, let me know.

[@NatetheHouseWhisperer]

Thanks Rob! Enjoy Crossing the Chasm, it really shifted my mindset. It's in the Electrify Everything Course too. Our biggest challenge is recruiting contractors. We don't want orgs to just pay for their training/subscription, there has to be commitment and skin in the game. Not entirely sure how that will look yet. It may be worth checking out our policy page: www.hvac20.com/policy.html

[@NatetheHouseWhisperer]

Oh, and post your plan in the Electrify Everything group and on Twitter! This is how we get things moving.