Philip Kotler: Marketing

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Chicago Humanities Festival

Chicago Humanities Festival

Күн бұрын

Пікірлер: 174
@eventsvivek
@eventsvivek 11 жыл бұрын
That piece when he explained about 10% allocation towards Digital advertising. Phenomenal truth and a nice education. Thank you.
@MNgeneralfinance
@MNgeneralfinance 12 жыл бұрын
So this is the man that developed the 4 P's. Amazing.
@jackshalhoub397
@jackshalhoub397 11 жыл бұрын
MR KOTLER IS A GOOD MAN.HE IS VERY EDUCATED AND HE KNOWS VERY WELL HIS JOB. WELL DONE.
@barrymcintyre8780
@barrymcintyre8780 10 жыл бұрын
As riveting as ever Professor Kotler - we owe you a great debt for your time that you have put into your academic research which you continue to share with industry and of course the millions of students you have inspired through your many academic textbooks. Well done..
@minaaziz52
@minaaziz52 8 жыл бұрын
After first 10 min of this presentation i feel like every thing i had learned at college is nothing
@jari10litmanen
@jari10litmanen 7 жыл бұрын
LOL
@sebastinendoro9507
@sebastinendoro9507 7 жыл бұрын
totally agree
@rza139
@rza139 8 жыл бұрын
This is the same thing my marketing professor, who studied Philip Kotler, emphasized to us... marketing is a behavioral science and belongs in humanities. I hate when I meet people who look at marketing as mainly having to do with economics or business management. And I hate to say this, but a lot of the people I have come across who believe this, are long time marketing professionals. We are living in a different era.
@JavedKhanRawalpindi
@JavedKhanRawalpindi 8 жыл бұрын
+Christopher Gonzalez whenever we study marketing and its importance i believe the ultimate goal is to add value in the peoples lives (Humanities) but everything that adds value in a particular society might be adding value in one particular society but may be harmful for another set of people group. whats your opinion?
@ridindirtybooi
@ridindirtybooi 8 жыл бұрын
Marketing is a discipline and I feel like you can apply it in your life and everything pretty much. Not just business
@SK-jp3hq
@SK-jp3hq 7 жыл бұрын
Exactly Stop terrorism
@bkwally
@bkwally 8 жыл бұрын
Thanks Professor Kotler and the Chicago Humanities Festival for making this lecture possible.
@freyamoon7922
@freyamoon7922 10 жыл бұрын
I often study in My College about Marketing what was tranlated from English to Vietnamese. And now, when I watch this video, I knew more detail about Marketing that I am not taught in School. Thanks for your video! :) My English is not well, If I commend not exactly, I am sorry about that! :)
@muto-kun4501
@muto-kun4501 10 жыл бұрын
When it comes to marketing, it is a very cold, blatant and materialistic process. It is like a game, that has certain goals, and a certain way to be played.
@n.j.sohson7497
@n.j.sohson7497 9 жыл бұрын
he is an immensely enriched man with many mantras for all season marketing
@rafaelvicenteartimedelator410
@rafaelvicenteartimedelator410 10 жыл бұрын
The father of the Marketing Mr Philip Kotler from Marketing 0.0 until the Marketing 3.0
@sianacampbell3028
@sianacampbell3028 7 жыл бұрын
This presentation is pure gold. Many thanks.
@nrln56ind1
@nrln56ind1 11 жыл бұрын
Excellent speech By Mr Philip Kotler who has cristalised the essence of marketing from the past the present and to the future. really worth a good knowledge in today marketing
@lumeoaustralia9741
@lumeoaustralia9741 9 жыл бұрын
A must watch for anyone, even if you're not in Marketing!
@TINK_UZ
@TINK_UZ 11 жыл бұрын
By sales promotion... try to correctly target your market and identify competition at your manufacturing level: Such as if you are selling the product depending on the competition price then try to lower it by decreasing some not valued things and try to spend at least 20% of your profit into advertisement or direct marketing... what you can do best is to attract retailers or whole sellers
@sibusisotimadoons3805
@sibusisotimadoons3805 10 жыл бұрын
Satisfying the need and making a profit! Creatively making money Trust! Awesome Vid Dr P Kotler!
@Kelvinesiasa
@Kelvinesiasa 11 жыл бұрын
This is a person I have admired in my life.
@ChicagoHumanitiesFestival
@ChicagoHumanitiesFestival 11 жыл бұрын
Thanks for the helpful comment!
@AbdijabaarShAhmed
@AbdijabaarShAhmed 11 жыл бұрын
This is an excellent marketing introducing video. Thank you for uploading this video which improved my marketing skills, and of course if you can't measure it then don't do it!
@JavedKhanRawalpindi
@JavedKhanRawalpindi 8 жыл бұрын
Great Examples and control on the Subject. Inspirational
@Tigermediamarketing
@Tigermediamarketing 10 жыл бұрын
Picked up some great ideas to help in marketing a new business will try to implement these in the next few weeks thanks for sharing.
@raeera5261
@raeera5261 10 жыл бұрын
Very good lecture. Full of information and philosophy confined not only to marketing but real life too. I am inspired.
@ktytt1542
@ktytt1542 9 жыл бұрын
I love Philip Kotler; il's my favorite of Marketing
@joaogomes8621
@joaogomes8621 9 жыл бұрын
Simplicity is the way!
@mauriciomunozortiz
@mauriciomunozortiz 10 жыл бұрын
From El Salvador, My country , Thanks for the video ! :-)
@aklilutiti680
@aklilutiti680 9 жыл бұрын
A very good presentation. Thank you for your nice presentation.
@jitmarktg9370
@jitmarktg9370 10 жыл бұрын
great video for who wants to grow up as a marketer, no doubt !!
@Edlopezmo
@Edlopezmo 9 жыл бұрын
Amazing presentation.
@DavidBello
@DavidBello 10 жыл бұрын
So good that I watched it twice.
@156399
@156399 9 жыл бұрын
And give full measure when you measure, and weigh with an even balance. That is the best [way] and best in result.(Q.S. 17 : 35)
@SMITHNWOKOCHA
@SMITHNWOKOCHA 11 жыл бұрын
Great Philip Kotler..Well done, well said..
@tesserent1016
@tesserent1016 8 жыл бұрын
Fantastic! Very helpful and inspirational. Thank you!
@chemtronicsindia
@chemtronicsindia 10 жыл бұрын
Under different marketing i feel OEM marketing is very very important segment. I have never seen anyone talking on OEM marketing.
@25rinka
@25rinka 11 жыл бұрын
Amazing video, thanks for uploading and sharing!! Great
@madhusmitasharma601
@madhusmitasharma601 8 жыл бұрын
Marketing is an Art....Thank You for the Video...:D
@tomsnell5543
@tomsnell5543 11 жыл бұрын
At 45:46 Dr. Kotler mentions a book: "Defending Your Business" by a colleague of his at the Kellogg School of Management referred to only as "Tim." I believe Dr. Kotler is referring to Tim Calkins' Defending Your Brand: How Smart Companies Use Defensive Strategy to Deal with Competitive Threats.
@francojoseph6106
@francojoseph6106 9 жыл бұрын
Very interesting lessons, but I would suggest vivid examples to be given so that the same can / will be clearly understood
@guangpuanangkahmei1781
@guangpuanangkahmei1781 8 жыл бұрын
Thank you very much.... I love it
@omerchaudhry4298
@omerchaudhry4298 9 жыл бұрын
A great piece of info. Loved this presentation
@abrahambarrero651
@abrahambarrero651 8 жыл бұрын
thankl you . greatings from Colombia .
@anwarkamalkhan6466
@anwarkamalkhan6466 9 жыл бұрын
Please share more knowledge about International Marketing .
@howtomakemoneyonline3073
@howtomakemoneyonline3073 8 жыл бұрын
I am new to video marketing,so I am getting some ideas.Thanks very much
@TheGladis7
@TheGladis7 10 жыл бұрын
Very interesting Video, Thank Mr. Kotler , many Greetings from Cusco - Perú
@quicktronincubators
@quicktronincubators 10 жыл бұрын
Thank you for Sharing this video (Father of Marketing)
@ravikiran2905
@ravikiran2905 11 жыл бұрын
a great video on marketing i ever seen...thanx Mr. Kotler
@EdibleNonsense
@EdibleNonsense 10 жыл бұрын
Very informational and interesting! I like the little jokes he sprinkles throughout it. Thanks for uploading!
@orange-vlcybpd2
@orange-vlcybpd2 11 жыл бұрын
i'm happy to have found this video
@nadiyafedchenko1687
@nadiyafedchenko1687 10 жыл бұрын
Great lecture!
@victorgaldi8255
@victorgaldi8255 10 жыл бұрын
marketing goes down. communication, personal administration and social revolution becames bigger n better. marketing 3.0 dont exist, public relations exist
@GRINDETHIKSMIXTAPESHOW
@GRINDETHIKSMIXTAPESHOW 8 жыл бұрын
i love marketing its a fucking art
@Gw49172
@Gw49172 11 жыл бұрын
Thank you for uploading this. Very helpful
@rkvidekar
@rkvidekar 8 жыл бұрын
awesome talk!! thank you so much for uploading it!
@PhilBuho
@PhilBuho 11 жыл бұрын
Enjoyed the video. I like the believe that if you can't measure it then don't do it!
@chuimedia
@chuimedia 9 жыл бұрын
Awesome and productive lecture.
@INSIDEROPTIMIZER
@INSIDEROPTIMIZER 8 жыл бұрын
GREAT MAN , GR8 LECTURE
@PokerfunJAN
@PokerfunJAN 8 жыл бұрын
I just adore him
@macbr9
@macbr9 9 жыл бұрын
Thanks for the video!
@ckandy74
@ckandy74 10 жыл бұрын
Thank you! Very inspiring!
@TemaCoolServiceKiribati
@TemaCoolServiceKiribati 11 жыл бұрын
I've design a logo for my small company, it is an air con and refrigeration company..However the target customer are mainly government ministries..the difficult part is..the more you know these top influential officials the more likely they will buy your product regardless of what the price. or how fancy your logo design is..How should I influence these groups in order to maximize my market ?
@SebastianGuldstv
@SebastianGuldstv 10 жыл бұрын
The markting guru of them all!
@voeunkao
@voeunkao 10 жыл бұрын
what is marketing?
@SayconsultancyAlanMcGee
@SayconsultancyAlanMcGee 9 жыл бұрын
Excellent..
@georgetabiagborgta4828
@georgetabiagborgta4828 8 жыл бұрын
Quiet interesting origin and introduction to Marketing.
@foxrapper
@foxrapper 7 жыл бұрын
this man is an icon
@ميراالقاضي-ج6ث
@ميراالقاضي-ج6ث 11 жыл бұрын
Thank you Dr.kottler, you gived us great info. about Marketing.
@homebizfreedomplan
@homebizfreedomplan 7 жыл бұрын
Alot of info here....Marketing is definitely tied to peoples behaviors.
@harigopalgautam2887
@harigopalgautam2887 10 жыл бұрын
This is an excellent marketing introducing video.also providing information about marketing.
@why8
@why8 9 жыл бұрын
Where can I get a copy of his slides?
@PeterSodhi
@PeterSodhi 8 жыл бұрын
Man United top? Shows how long ago this was :)
@YGAMINGYT-w6m
@YGAMINGYT-w6m 10 жыл бұрын
very energetic video
@essamsaker4226
@essamsaker4226 9 жыл бұрын
Great lecture
@SmokeeWhine
@SmokeeWhine 9 жыл бұрын
I really hate to say until the questions from the audience, I really didn't get much value from this.
@krishanchandra9757
@krishanchandra9757 10 жыл бұрын
xcellent marketing introducing video
@TbMelissa
@TbMelissa 7 жыл бұрын
Once again an amazing presentation!
@dawnmathieson
@dawnmathieson 10 жыл бұрын
Great lecture x
@FatimaKaySath
@FatimaKaySath 8 жыл бұрын
very useful info and can apply on work
@gelfish12
@gelfish12 11 жыл бұрын
this article is very important
@monikguadagno2340
@monikguadagno2340 7 жыл бұрын
Good info!
@abbyb3526
@abbyb3526 11 жыл бұрын
Intro to Marketing was never as interesting as this!
@GetwisemarketingCoUk
@GetwisemarketingCoUk 11 жыл бұрын
Great Video
@baderalsalhan6897
@baderalsalhan6897 10 жыл бұрын
Great video. from Mr. Kotler
@shellyverma3797
@shellyverma3797 9 жыл бұрын
thanku so much for d information provieded by u in video..........:)
@kazpierry7407
@kazpierry7407 11 жыл бұрын
excellent information....
@Rowdybrothers0407
@Rowdybrothers0407 10 жыл бұрын
one of great video of all time
@jaanu3301
@jaanu3301 11 жыл бұрын
Excellent video
@cassiejachens9261
@cassiejachens9261 11 жыл бұрын
Great video.
@taslimakhan5739
@taslimakhan5739 9 жыл бұрын
Such a smart presentation to explain it
@Tiagosun08
@Tiagosun08 11 жыл бұрын
fantastic
@khaulamansoor9745
@khaulamansoor9745 8 жыл бұрын
Amazing presentation
@PmleadershipNeteducation
@PmleadershipNeteducation 10 жыл бұрын
Thank you for sharing this great video.
@hansmandalas546
@hansmandalas546 9 жыл бұрын
Wonderful Lecture....
@khubbhalomaa2904
@khubbhalomaa2904 8 жыл бұрын
That's really great
@chirchirenos7996
@chirchirenos7996 8 жыл бұрын
Good staff
@nyashamatapira989
@nyashamatapira989 10 жыл бұрын
best lecture professor
@joymtamiswa7743
@joymtamiswa7743 9 жыл бұрын
enjoyed it
@truereality84
@truereality84 10 жыл бұрын
very valuable insights here
@davidug05
@davidug05 12 жыл бұрын
I developed an investigation's work based in the strategies marketing applying by Mr.Phillip kotler in the postgrade of Industrial Enginering
@konamt9245
@konamt9245 10 жыл бұрын
Good!
@InternetMarketingCDN
@InternetMarketingCDN 11 жыл бұрын
I thought it was a good history of the evolution of marketing and who made a difference.
@ChristianLisovich
@ChristianLisovich 10 жыл бұрын
philip you rock!
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