Boost your Sales Page with Typography

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A landing page is mostly text, and yet typography is often neglected! This results in an unnecessary barrier between your message and its audience. Let’s review an actual sales page by ‪@TheJonathanStarkShow‬ redesign it. I will give concrete advice, that you can use to level up your own web designs with the power of typography.
🎙️ Podcast episode by ‪@TheJonathanStarkShow‬ Sales Page 101
thebusinessofauthority.com/ep...
or • Sales Pages 101
💌 Font Friday Newsletter
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🔗 Font Review: Plus Jakarta Sans:
pmty.pe/plus-jakarta-sans/
🎬 Video: Visual Hierarchy
• Design better Document...
Chapters:
0:00 Intro
0:40 Content first
1:36 Problematic top section
2:54 Unclear hierarchies & sections
3:40 A new heading font
4:56 Tip 1: The most important element
5:27 Tip 2: Use as little elements as possible
6:48 Tip 3: Make different things look different
7:46 Tip 4: Let sections clearly begin and end
8:26 Bonus tip!
8:51 Comparison
#typography #webdesign #tutorial

[@greySynapse]

I love Jonathan's content, so this video was a very welcome surprise!

[@PimpmyType]

I love Jonathan too! He helped me so with all his stuff. Hope I can give back that way ☺️

[@Fearnlea]

Super helpful and interesting. Thank you. More please!

[@PimpmyType]

Thank you, Fearnlea! Are you currently doing a landing page design?

[@Fearnlea]

@@PimpmyType Yes, I’m working on two now (including fixing the typography on my own consulting website). I’ve always struggled to typeset the long form copy that makes up a typical landing , sales, or blog page. I find most long form landing pages and blogs hard to scan too, unless someone has really worked out the typography first. I’m sure better typography must significantly improve conversion rates although I haven’t A-B tested it myself yet.

[@PimpmyType]

@@Fearnlea I sure hope so! Typography is KEY. Let me know how it goes ☺!