PLARIUM SOLD TO SWEDISH MEDIA GROUP! RAIDS FUTURE UNCERTAIN! | RAID: SHADOW LEGENDS

[@lostfoundbaby]

A group of whales decided it was cheaper to buy the company rather than keep spending

[@xyon7736]

😂😂

[@Dota2Pros.]

=))

[@samualjohnson5450]

You called this months ago. I’m actually happy! I guess the recent nerfs were a final “screw you” to us players lol

[@ovo_erased]

Bruh I’m crying😂😂😂

[@alangonzalez9765]

Yeah a big fk you to us

[@xsatn2082]

it was all on purpose, the devs wanted us to leave. We should be thankful

[@michealturner9498]

Meet the new boss, same as the old boss.

[@ZebuMidias]

I've imagined all those businnessmen as children showing their middlefingers

[@gerutzu575]

honestly it can only get better. genuinely. the simple fact that it's gonna be owned by a company that deals with videogames instead of slot machines is a win by itself

[@coreysghostglowmask8650]

Lol wait... before commenting 😉

[@benjaminburns6336]

MTG is a holding company. In other words they make investments. They are no more passionate about games than Aristocrat Leisure was. They just have more experience milking every last dollar out of mobile gamers.

[@Instareels50099]

I wouldn't say that. I left a game after it sold because the new holders was predatory as hell. They literally kick their ccs out of all programs for saying anything negative about how greedy they was. 🤷

[@ClapBackAu]

I love your enthusiasm. BUT, how about they look at the code and see how its done, so they can apply it the new gotcha! games they create. 😛🤣😂

[@dasuniversum5875]

yes, exactly.

[@airfernrsl]

Most people like Boozor for his strategic insight he provides. I like Boozor because he occasionally laughs and giggles at his own words! I appreciate a man that enjoys his own humor! Keep up the awesome work, Boozor! Very cool info!

[@BoozorTV]

lol cheers

[@5YND1CA73.gaming]

You were the only one who i heard talking about this. Thanks for letting us know the details. Raid has so much potential. I hope they do something great with the game.

[@riffdagg6701]

Seems foolish that they did all of this crap to Hydra just before they sold. That's dirty

[@zaccochran4025]

I mean the ppl who made that change are still there? Do you know how selling a company works?

[@Instareels50099]

​@zaccochran4025 he don't. He slow. 🤷

[@Gobando]

​@zaccochran4025 They're, but if the company that just spent 1 bil aren't stupid enough, they'll be the 1st ones to go.

[@ricmndy1]

@@Gobando so you're just gonna fire ALL the people that made this the #1 mobile game? Doesn't seem like a smart move.

[@Gobando]

@ricmndy1 you're assuming those people made the sht changes and decided not to test anything they released. I'm sure if the people working for the game were giving the option of testing and implementing better mechanics, they'd but clearly plarium didn't give a shit lately as they knew they were selling.

[@b4warned115]

Best news surrounding this game all year. 2024 hasn’t been kind to us in RAID. Makes sense that they were pumping up their income with all the events this year. Makes their buyout check bigger.

[@kidss1412]

for a second I thought that MTGJedi quit youtube and bought Plarium =))

[@jamiemcneill4556]

Hopefully things start to change for the best.

[@glavkl]

now the "profitability mode" makes more sense. Hopefully the new owner will be able to bring the normality back as they proud themselves of "MTG always put gamers at the centre"

[@mikehernandez5900]

Really can't say whether this is a good or bad change. It just was a logical move by Aristocrat and Modern Times Group. I'm not really clear why Aristocrat entered the RPG mobile gaming market just to pivot away, but I'm not a financial expert or even novice. Like Boozer said, Aristocrat came out of ahead, whatever their motives are and were. Still change always creates anxiety, so we'll see what happens.

[@Chyguy]

I never knew Plarium was owned by a slot machine company. That explains a lot about why its designed the way it is. Hopefully the new owners of the studio help the game get its shit together.

[@DEVILFISHrsl]

lol 5 years later the guy opens his eyes. c mon

[@nathaeladalyah9681]

Almost all mobile games are, that's why they use gambling mechanics

[@andrewgrow5711]

mtg intends to adopt the methods and practices of plarium if you think things will "get better" you're huffing copium

[@DEVILFISHrsl]

@@andrewgrow5711 There is a lot of different strategy to make moneys on mobile games. Predatory is one of them.

[@handsomenumber1393]

Thanks for bringing us this news Boozer. It all adds up now. I can't understand why people still pay to play this game. Maybe things will change, eventually.

[@ObitusJoe]

Generally when a company is purchased one of the first thing to happen is layoffs.

[@Jason-ol1ty]

Everyone is getting fired, and all the new units are going to look like Eolfrig!

[@sawyerslack9782]

​@@Jason-ol1tythe new epic for the fusion showed up right on time

[@dasuniversum5875]

Obviously MTG wants to expand its company, which is why they paid so much money, because apparently you can make a lot of money with Raid. I don't think the future of Raid is uncertain. The owner is just changing. And I believe that Raid will benefit from being bought by a real mobile gaming company that will properly develop it. As you said, Aristocrat is a gambling company, and that's how they've acted..

[@OGBlackjack4701]

hopefully this is a sign of better things to come. ive heard MTG tends to put the gamers first. hopefully this is true and can save the game. i love raid but with the changes that where made recently i just cant play anymore. MTG i hate for people to lose there jobs but please root out the incompetence the community has seen from plarium and bring in some actual game designers who really want to gamers to enjoy the game.

[@dd_zzero6827]

Thank God!!! I hope that this new company has smart people and knows how to treat their customers. The only problem is that there are still the same people working in Raid. These aren't the brightest bulbs.

[@zahanavez3776]

I was waiting for this, had lost hope, but finally happened. Let's hope things get better

[@SweeeetLovex3]

I remember you covering this but somehow forgot about it. wow, dirty move from Plarium regarding Hydra close to selling but happy to see what the future holds - it can only get better!

[@NathalieYlitalo]

I texted the Swedish MTG, with some latest info about how game is doing. Just so they get a heads up, also told them the main raid-ppl on KZbin so they can see for themselves. If I know my country well and if the message get to the right person. They will probably get in touch with some on the content makers. They know wellbeing of players is important, they also know their stockppl wants cash. But I think they can go for long term cash flow.

[@lostfoundbaby]

Oh you really think they just spent a billion bucks knowing nothing abbout the company? Lol

[@dooku186]

That explains their recent choices to run 3ish back to back fusion events. Milk. Every. Penny.

[@RyanRaids]

Makes sense why they went into profit mode the last 6 months, make the numbers even more attractive for the sale to potential buyers 🤷‍♂️

[@jeffmejias4235]

To be fair, a slot machine company made a hell of a good game.

[@Jasper-hv9pq]

hopefully this means good things for raid 😃😃

[@Stillyounging]

Finna get worst now I believe

[@timeismoney9684]

​@@Stillyoungingwhy?

[@Instareels50099]

​@@timeismoney9684 trust. Just see.

[@Deosis]

MTGJedi finally having a share in this game 😂 We'll, let's hope we'll see some positive improvements.

[@cliftonholmes5208]

That's pretty nasty of Plarium,now it all makes sense.they sold their best truck,but made sure to put sugar in the gas tank first(hydra nerfs).they purposely lost the big krakens & whales & most of the player base.

[@jaantrag]

just to clarify.. Plarium with all its games got sold, was owned by gambling company before .. , everybody working in plarium will stay there, they probably will just get they "orders" from new bosses now ..

[@generalbama6383]

@@jaantrag Reading comprehension is very important.

[@RandySnarsh]

Krakens and whales comes and go like in all other mobile games.

[@lostfoundbaby]

How does it make sense? Why would they put sugar? Why would they care much after it's sold

[@cliftonholmes5208]

@lostfoundbaby than explain all the hydra charges,why go through the trouble if you intend to sell Raid.what reason would they have to (P) people out,other than trying to ruin the game as a final F-you to the players & the buyer?hydra has been the best part of Raid since I started playing.

[@accussednerfherder]

I love news like this, it’s always interesting hearing insider news about the industry, would love more content like this going forward

[@paulkingrex3222]

Hope this guys are smarter than the casino guys.

[@ezechel]

not always new champs, work old champs over and sell skins what ever

[@paulliebentritt9243]

Wow, I hope this is good news. I'll believe it when I see it. Glad I've stuck around after al of the terrible changes recently

[@mcknublet]

Live Ops is essentially treating the game as a live service - which boils down to monitoring servers and ensuring any issues are resolved with as little down time as possible alongside delivering updates and in game events

[@JnoEL1]

First bit of good news surrounding raid in a while

[@andrewheitz2328]

That's good. Whenever we are upset about things we can go yell at mtg jedi in his comment section. But to the new owners, im just throwing it out there. 5 bucks is too much for a Primal shard. Worth a shot lol.

[@gerutzu575]

they played it well, released primal shards at 8$, people complained they're too expensive and weren't buying them, they dropped primals to 5$ and most of the community stopped complaining. god knows they shouldn't be more than 2.5$, even that's pushing it with the mercy at 200

[@striderwhiston9897]

tbh they all need massive price drops, in reality they're all digital, they cost nothing to give, they are just code, if you're gonna make the game p2w at least make it accessible p2w.

[@edwardmcgarthwaite7771]

They'd probably boost revenue by lowering pricing. Even if... I would expect more in offers, rather than a lower asking price.

[@ndi7365]

@@gerutzu575$2.50 should be for the most expensive shard and drop the rates yes you need to make getting legendaries easy because you have so many champions at that lvl now makes no sense to see all these legendary champions yet constantly keep getting rares

[@HarryToeface]

I've seen this happen to multiple other games, they switch hands and the game stops receiving as many updates....then they just run it dry until it's closed.

[@KresnikOSRS]

M&A = Mergers and Acquisitions, you were close :) I'm actually pretty excited by this news, sounds like Raid will get a bit more love from a group that understands the mobile game industry better

[@BoozorTV]

gotcha thanks !

[@dksoulstice6040]

Honestly, this does give me hope. There's no one a company that deals with gaming could do worse than a company that's a subsidiary of a gambling-focused company.

[@rgncajun21]

Wow that explains a lot on how much they were fucking everything up lately

[@garagatza]

Now you have this new group who wants to learn from Plarium how the casinos work.

[@nathanielm9145]

Haven't played Raid for 6-7 months after years of playing, hoping this will change things for the better.

[@Jokhumify]

I mean its a pretty common buisness strategy for companies to milk it's products towards the end of the products lifetime, and in this case for Aristocrat Leisure, you might suspect they have been doing something similar? Just try to squeeze as much money as they could out of the game towards the end for Aristocrat? They sure didnt care much about the players in RSL the last few months so..

[@BrokenNotDead]

That is why they pushed so much profit in the last months. They will probably give freebies soon to make people happy and not jump ship with the acquisition (when they finish the sale)

[@ClapBackAu]

I commented this on someone else's video, I noticed that RSL has been professionally coded to behave the same way a slot machine works. It's all based on reeling you in, Gotcha at its best. It's really obvious, if have some idea of the thought that goes behind coded anything.

[@MychaelHayashi]

Plarium is owned by ‘aristocrat’ a gambling casino company who specializes in slot machines. Not too sure if you knew that lol

[@Razer5542]

This is going to mean 2 things, either it's going to get worse or it's going to get "slightly" better... But in the end, probably nothing is going to change..

[@thedevilsmilk]

in a older video you showed how to skip collecting the daily reward on pc and you also said a way to do it on mobile. could you pls reply with how to do the mobile, i tried finding the video to rewatch but couldnt find it.

[@notmyrealname9546]

All MTG has to is buff power crept' legendaries and good will from the playerbase will be restored

[@Tikondrys]

That's very, very interesting. Thanks for covering this topic Boozor. I would've never thought aristocrat would just give up on plarium as a whole branch. I guess raid's revenue is pretty insignificant to his main gambling business. Thank you very much for covering this topic, I find it really fascinating. Though I'm a bit confused, does that mean plarium was sold as a "company" alongside the employees to MTG or just the property of the name and just the game - raid? I'm not very well versed in this business talk. Anyhow what that means for the game could be either good or really bad. Plarium already takes massive dumps on players heads and that could mean it will get even worse with even more aggressive monetization, if you can even imagine such a thing. Or MTG will actually improve the game (which I heavily doubt lol) and make the community really happy again. But considering that 3:19 the first thing you read is that their main goal is to make more influx of revenue for MTG, we can see where it's going. Though, it could lead to the scenario where nothing will change and plarium will continue to operate as they do now, unlikely but possible. 3:40 Also wanted to mention this - that is because raid is so scummy and manipulative, the game got their hooks deep inside those who invested money(and or time) into the game leading them into spending more money due to sunk-cost fallacy. And the players continue to be upset because they expect stuff to change, but spoiler - it won't.

[@mikesmith3899]

Aristocrat's leadership had made mention of selling their Pixel United subdivision a while ago (in order to focus on their core business).

[@ricmndy1]

WHile it should be an optimistic time, I would bet not much is gonna change. PLarium is Plarium. The folks that own it are not gonna get in the way of the folks that have made it the #1 mobile game. Aristocrat had nothing to do with the direction of Raid and I would bet this new company is gonna be the same so long as they are making money.

[@А-ля-ю8е]

yeah i actually remember that video of yours on aristocrat

[@AquaticSkipper]

A lot of these comments are clueless, unless mtg go out of their way to push changes you should not expect any shift in developers or plarium management pre and post sale, plarium is still plarium. It's not that likely the prior owners were pushing decisions onto plarium considering they had no expertise in mobile games Also anyone talking about they pushed bad changes before they were sold is basically at a childs level of understanding lol. Also the recent community anger with Hydra changes etc won't be captured until this quarters results, so with December or Jan earnings

[@andrewgrow5711]

"it cannot get any worse" perhaps this wasn't a knee-jerk deal this was a deal they've been working on for awhile what does that mean? It means when you sell a company you try to maximize the book value... you convert potentials into actuals so accounting looks as good as possible it also means that the growth lifespan curve hit a particular inflection signaling time to sell the company *awhile ago (not super recently) so idk what changes really, says MTG nearly doubles with this sale and i suppose MTG will now expect growth, which means we might see them do things to try to get new players again that's all i can think of

[@michaeldixon3841]

Thanks and good hopefully this company does a better job with the community and the game

[@Chef_Wigz]

Yeah pretty excited i feel like the 'screw you give me $' attitude stemmed from aristocrat's gambling business philosophy so hopefully an actual gaming mother company will invest in their product and its' customers alternatively.

[@zachhaist6426]

It doesnt mean the people who run and maintain Raid is gone, their cheques are just getting signed by someone else....dont expect anything to change

[@YumekoSSJ]

They surely will be aware how the hydra changes impacted the community for the worst. I’m sure someone will petition to revert the changes to get players( More so the krackens) who quit to come back or prevent new ones from leaving. After all, a businesses best interest is to always be in profit mode. Sabotaging hydra like this is nothing but an FU the community- opposite of what profit mode is

[@ulxtmx5018]

M&A is Mergers and Acquisitions, but great overview

[@Max-ej4oh]

"Don't worry guys PLARIUM will fix stuff eventually! they listen!" Plarium: *Sells, dips* Lmao.

[@nickcucchiara]

The Hydra changes are pushing people away. Especially the newer players that don't have the stacked accounts. The odds to actually get better champions is so low, buying shards is a waste of money. Both of these are working against their gambling machine.

[@ghengisbobber]

It feels like Plarium's recent moves have been to make money by stepping on their player base to look better to this buyer and there is no way this is sustainable. I don't think it will go well unless MTG is way cooler than most companies.

[@jerryfox143]

after the hydra buffs and by extension, champ nerfs.... this new company cant be any worse

[@FBugle]

If prices come down to reasonable level, I might even make a buy every now and then🤔

[@calandale]

Forgot all about this, so yeah, it surprised me by showing up

[@MarkDuym-dj5gq]

Usually merger has clause to maintain cash flow, so don't expect monatization change until deal close

[@Lordebok]

Hopefully they lower prices on packs to push sales and “beta test” updates months in advance to implementing. Aristocrat ensured there was plenty of opportunity with recent changes.

[@Nero_Player001]

Wtf! I never expected this

[@johnbourne4264]

I hope to god they have seen the community disappointment with Plariums recent shenanigans. Hopefully they make changes for the good of the community, not more money driven bullshit. I understand it's a business but I feel that potentially a happier larger player base would generate more money.

[@jno4159]

Unless they fire the dev team and leadership for plarium nothing will likely improve

[@impthi895]

Lmao they destroyed the game before selling it. Sneaky

[@YumekoSSJ]

Can’t the new ones who come in just revert the changes? I’m sure the same employees will still be there, just a new CEO no? Plarium is truly a dumb money cum busting company. To that I smh

[@atomicjesus69]

So Plarium tanked player morale and public opinion on Raid in order to give the new owners the lowest bar for "success" and "positivity". Got it

[@xOscarAx]

I literally started playing the game yesterday, wtf is going on 😂 my feed is full with the state of the game and how terrible its been, should I even continue 🤔

[@b4warned115]

Run away as fast as you can

[@Chooky07]

Finally, they wanted to milk the cow dry before selling.

[@Link-2025]

Carefully optimistic. It can't get much worse than now.

[@Brutally11]

Make raid great again

[@leancamo800]

Can't believe MTG Jedi actually bought plarium

[@aliasfrankly]

thats cray cray

[@forgedinfutility]

I knew it, it makes sense that they were trying to be unprofitable.

[@bartkorol611]

Like the Simpsons ep when Homer goes to space, I welcome our new overlords, where I will toil in the sugar mines.

[@frankcoldwell4424]

Let’s hope that someone from the buying company plays this and see the issues.

[@antonfidd3795]

There might be hope after all...Hopefully they listen to the community and do some cool shit with RAID. There is a ton of stuff that needs to be changed and from what I have been reading and seeing, it's not tough to fix most of it. So now we don't have a Casino (I know its not but damn close) running RAID. This could be cool. Aristocrat is a company that designs gambling/slot machines that you see in Casinos. That says a lot about why the changes have been so horrible in general and especially within the past 7-8 months. RAID CEO has changed hands around 10-12 months ago and im not too fond of what the last guy has done. I'm sure everyone else feels the same. The greed was running RAID into the ground. RAID was being compared to and treated like a slot machine and not like a mobile game. Yes they need to make money BUT RAID was obviously being compared to a slot machine. This could be good. Hopefully the Swedes fix this mess.

[@adventaursadventure7785]

I'll bet anything that Plarium messed with Hydra BECAUSE of the new ownership.

[@Red-Raider]

Maybe MTG will listen to

[@BlackthornCity]

Would you spend $820million to make players happy? I don't think so. This MTG group is going to want to make their money back. I expect the same greedy monetization practices, but maybe slightly more development effort put into the game

[@madridronaldo2084]

620 mil $ , incredible!!

[@Vaddar848]

fyi InnoGames is one of MTG's subsidiary companies; so Plarium in 2025 will also be an added subsidiary to MTG.

[@alphaomega8373]

Innogames have some great games, may be a good thing then.

[@markwhelan9887]

To be honest i think its going to be up in the air so to speak lets hope they can make it a better gaming experience.fingers crossed.

[@Dreammirrorbrony]

O.o! They gave up the gravy train? I'm surprised.

[@jasonmartinez4730]

You called it

[@jeaniecalvin4891]

Since they are a gaming company, I am hopeful they will run Raid with more skill than Plarium and will come in wanting to stabilize the shit show going on right now and win our trust back! I think this is good news. Do you think they will "clean house" of some of the current employees?

[@seanr1013q]

plain and simple more offers at a lower price=more spending, I promise you this would work wonders for their bottom line and it would be more accessible to more players period win-win much love raiders!-me

[@lostfoundbaby]

I hope it never happens as f2p like me would stay behind even that bottom line

[@gabrielbueno9806]

The good thing about being at the bottom of the hole is that you can only go up from there, good days are ahead of us brothers

[@garageman_]

Thank fuck, maybe they can fix the insane changes the previous devs made and save the game.

[@trankhacdiep8802]

yeah I was right, they are doing the last things to get as much money as possible before changes.

[@Doubledigits_]

Ah so it was indeed the classic final pump and final milking before the dump.

[@ItsDaveMan795]

Purchase price is based on future profitability. Meaning raids going no where. Meet the new boss, same as the old boss.

[@Jason-ol1ty]

One of the Aristocrat board members must have downloaded Raid and got pissed off!

[@hooperman424]

That's not a big profit considering how successful raid was and to think that money will be going to fund the war there going to end up with a third of that because anything earned a percentage goes to the govt when that country is in an active war

[@lesleyducoing6762]

One of their other game called Stormfall started taking a nose dive because of issue around time Plarium decided to go into a different direction a greedy one. Ppl were losing focus and getting tired of game. I am starting to see the same thing with raid. The more greedy raid gets the more ppl are losing heart & focus on playing it. Then companies look to sell them off.

[@Sean-q1w]

Everyone stop guessing on what's going to happen ok ... we won't no for a while on which direction this game will go

[@JoeB-uj6fp]

M&A Mergers and acquisitions

[@bryangalbraith6759]

First question that springs to mind is what did Aristocrat know that prompted them to sell what by all accounts was a profitable business.

[@edwardmcgarthwaite7771]

They wanted out of the mobile gaming market. Focus on their core business. It's common. Dipped their toe in to see if it was a viable growth/expansion vector. Obviously, they didn't align.

[@RandySnarsh]

At least Sweden knows how to make good games. ❤

[@SupremeNamelessOne]

good, so we can finally move forward with a company that deals with video games, their specialty. let's see what they do..

[@aznhmongwink]

Hopefully stuff will be much cheaper