Breakout: How to Transform your Linear & CTV Campaigns for Maximum ROI

TV advertising is still the most effective marketing channel. It's also one of the largest, with advertisers investing $60 billion in linear TV and $25 billion in Connected TV in 2023 alone. But TV is also complex, time-consuming, and expensive, especially for brands who demand an immediate return from their ad spend. (Yes, we’re talking about ROI). Join our session to explore effective strategies for lowering costs, increasing ROI, and measuring the value of TV for your linear and streaming TV campaigns.
PJ Oleksak
CEO, Nuts.com
Angela Voss
CEO, Marketing Architects
CommerceNext is a community, event series and conference for marketers at retail and direct-to-consumer brands. Join our events to meet other industry leaders and learn the latest ecommerce and marketing strategies: commercenext.com