Building India’s Only Jewellery Unicorn: Avnish Anand, CaratLane - Backstage with Millionaires

Download the OctaFX Trading App at bit.ly/OctaFX_Backstage100 and get 5,000 USD on your demo account! Enter promo code - BACKSTAGE100 and double your deposit! 🎁
Listen to this podcast as audio: open.spotify.com/show/5rGPalo...
In this episode of the Backstage With Millionaires podcast, we sit down with Avnish Anand, founder of CaratLane, to discuss his entrepreneurial journey.
00:00 Intro
02:50 How Avnish Got into CaratLane
08:15 First customer
13:27 Scalability of a business
17:56 Sponsor segment
19:14 CaratLane's Branding
21:28 Why Avnish left CaratLane
29:31 How the Titan acquisition changed CaratLane
46:07 Outro
Avnish first met Mithun and Srinivasa in August of 2007 while he was in the midst of a career transition. He’d done brief stints at ONIDA, Standard Chartered Bank, and DuPont India, but none of these positions left him feeling fulfilled.
CaratLane was founded in 2008, with the objective to make beautiful jewellery accessible, affordable and forever wearable.After speaking to hundreds of women across the country, CaratLane came to find that there was a common dilemma women faced - picking between expensive jewellery for special occasions, and everyday jewellery that was of inferior quality and was not keeping pace with their changing lifestyle. CaratLane was founded, to give women access to modern, fine jewellery that was also wearable everyday.
Connect with us:
Twitter: / bwmillionaires
LinkedIn: / back. .
Instagram: / backstagewi. .
Spotify: open.spotify.com/show/5rGPalo...
#startup #entrepreneur #jewellery

[@backstagewithmillionaires]

Download the OctaFX Trading App at bit.ly/OctaFX_Backstage100 and get 5,000 USD on your demo account! Enter promo code - BACKSTAGE100 and double your deposit! 🎁

[@saketpriya1]

There cannot be a better leader than Avnish Anand, his out of the box thinking and ground level knowledge about the entire ecosystem is laudable ..key propeller of CLs profitable growth 👏

[@suyashpriyadarshi4297]

Finally !! Someone from my town .. 23:25

[@karthik_kwads]

Amazing podcast as always! It's good to see that the interviews are still carried on along with Weekend news and other videos!

[@backstagewithmillionaires]

Yes, no plans on stopping, although we did hit pause for a little bit there 🙂 -Caleb

[@karthikranga]

@@backstagewithmillionaires That's awesome! Keep rocking BWM!

[@suyashpriyadarshi4297]

Kudos for this. Also looking forward to hear podcasts from EV segment leaders.

[@Shannukunku]

The chapters are not in sync with video time Could you pls update

[@likhikenchgunde7064]

I m loving yoru podcasts....

[@tamanna4697]

Yaassss more podcasts

[@backstagewithmillionaires]

🥳 Many more on the way. -Caleb Edit: thanks for always commenting on our videos by the way Tamanna! I always scroll through the comments looking for your Pikachu dp 😂 you're awesome, thanks for watching and enjoying our content.

[@tamanna4697]

@@backstagewithmillionaires you'll see this Pikachu for years to come 🫡

[@joelphilipkurien]

Good

[@qriousitybug]

Have been a long time follower of the channel and am a big fan of Caleb. But you promoting OctaFX is stooping so low for money. Expected better😞

[@Sekharcaratlane]

Minimum is 1000 only sir maximum 1 lakh you can take this scheme form any caratlane store and redeem in any caratlane store in India wide pls contact if your are interst to plan this scheme or pop

[@Shannukunku]

Hi guys you always put out great work Thank you for bring the backstage meetings to onstage 🫶🏻

[@backstagewithmillionaires]

Absolutely Shannu, thanks for watching! -Caleb