Things Are Changing - Less Guitars in boxes in the back of your favorite stores

Baxter and Jonathan are discussing lessons learned after the guitar boom 2020 -2022 and the changes between guitar shops and guitar manufactures and the amount of guitars being warehoused and produced,

[@timedwards5600]

Thnx for keeping your shop at the customer level. Keep up your good work for all level of users.

[@surinderpunia2804]

Yo! Sean bulked up!! ✌️❤️🎸

[@IPLAYLOUD]

Baxter is still 159 pounds wet.

[@timwhite5562]

LoL dude, at this age it's called getting fat.

[@adamgarrett4758]

I thought it was me...I thought I had been watchin and commenting on John's content with the wrong name

[@YouTubeHandlesAreMoronic]

I get it, but, it looks to me like Jonathan has actually slimmed down. Good on 'im; it's a tough battle.

[@normansecord8432]

Every time I hear "hot tub" I immediately go back to Eddie Murphy doing James Brown's Hot Tub party on SNL. I could see Baxter and Jonathan in gold glitter speedos singing "Hot tub. Gotta get me some Hot tub, Owww Hot Tub..."

[@honkytonkinson9787]

My observation is that in the middle of all this insanity we began to think that tube amps were out. Now, at the seeming end, there’s all kinds of new mid tier tube amps, and there seems to be a resurgence of interest in amplifiers, unless the KZbins decides next week that amps are out again

[@123uzuz]

Calm down. Stay positive

[@honkytonkinson9787]

@@123uzuz it was a concern to me because for some reason in the middle of it I decided to buy an expensive amp and had to wait a while for it to be built. Longer than I wanted to wait. Wondering if it was a mistake. Probably was anyway lol but it sure is a lot of fun

[@WithCarePlz]

Who’s we? You got a french-speaking mouse in your pocket? Well I do, and I’d argue that WE don’t want anything to do with digital crap tones when Princeton Reverbs exist. WE have never heard a digital tone we liked, and we would rather mic up an amp than plug into some digital poo, no matter how convenient.

[@tom.m]

"I do not regret the amps I've bought, but those I did not buy."

[@trev3971]

There will always be an appetite for amps from hobbyists who love gear and bar band players for whom small tube amps are an ideal solution. But lots of big acts and road warriors switched to digital and are not looking back.

[@robsteffey606]

Sitting in my Rv in Texas during hurricane…. Outside damage occurring. Hanging with my dog, guitars and watching yall!

[@drippinglass]

I hope you’re OK!😢

[@robsteffey606]

@@drippinglass some exterior damage and lost a leg of power. But overall good shape. Thankyou!

[@Vermonster23]

I’ll be seeing that weather around Thursday. Take care of yourself and stay safe!

[@marclandry4525]

Good luck brother.

[@josephkitchen3059]

Be safe out there

[@tippss3332]

Always great content!!!! Well done as always guys. Cheers

[@davegallagher7428]

I am still buying my gear from a guitar shop because they don’t want them to go away. I just can’t see myself buying direct from a manufacturer.

[@blues62751]

Good show guys ! 👍🎸

[@Bill-6033]

Good insight into the market. Thanks

[@PaulEldridge1]

Thanks, makes SO MUCH sense...

[@chadb5959]

DO NOT play electrics in the hot tub The results could be shocking !!

[@72spawndn]

Unless you are drinking Chernobly

[@mitchmatthews6713]

Tell that to Keith Relf.

[@damfunk.]

⁠@@mitchmatthews6713 You mean Reith Kelf

[@bfcbassist2058]

I love you guys, but “fewer guitars” not less. Get a copy of strunk and white’s elements of style. Great video.

[@factualverbage]

I remember back in the early 90's I used to go to Thoroughbred Music in Tampa and be able to try out many great guitars and amps. That was back when the Matchless amps first came out and they would have one of each model in stock......... as well as Marshals and Kitty Hawks, etc...... they stocked a lot of really great guitars and amps..... Now if I go to the local Guitar Center in another city and they hardly stock anything I would even be interested in....... I only go in there to buy strings once in a while...... hardly anything on the walls I would trade any of my guitars for, or amps........ I ended up buying one of those Sampson era Matchless Tornadoes in '94 and still have it...... Many place don't stock much now......

[@IPLAYLOUD]

That's how the Clothing biz is. I took orders in Jan/Feb for Fall (Sept/Oct) shipments. (I covered NYS for Champion Athleticwear). We built to those orders plus extra for reorders on what we think will be hot. If something takes off, it's hard to catch up.

[@jDominiqueS]

So basically the manufacturers are unloading the demand risk on retailers...

[@tom.m]

That's nothing new. Why do you think authorized dealers are obligated to buy a certain number of guitars?

[@MikeRyan77]

Thanks guys, I guess I better save up and purchase my 2nd guitar before November.

[@kirbyjakescarborough4515]

Sean is no Jonathan... and Jonathan is no Sean. Thanks for both. LOL!!!!! Respects boys! Much love!

[@reauxdom255]

So, fewer guitars are being manufactured. Means less guitars you say. Does that mean with fewer guitars manufactured that builders can upgrade their QC for each instrument? Thanks.

[@Shredxcam22]

Less guitars = less quality.

[@Sams911]

I bought my last two Gibsons from Gibson direct... they don't even sell them at a dealer. New in the box...

[@2000SkyView]

I see shortage of guitars returning

[@benallmark9671]

Lol

[@UphillGardener-ly5sh]

"I see shortage of guitars returning" I'm lefty.... it never went away

[@daveduffy2823]

There are tons of used gear. When those prices drop,back to normal, there will be lots to choose from.

[@benallmark9671]

@@daveduffy2823 tons

[@michellebyrnes6706]

Can’t wait to see these new fender products!

[@dsmith9572]

It's FEWER guitars. "Less" is for non-discrete things "less air", "less water", "less sand". Fewer is for discrete things "fewer people", "fewer marbles", "fewer morons".

[@unabonger777]

fewer pauls? obviously wrong you are.

[@Skoora]

@@unabonger777 😂 well played sir

[@nicholasflamel1134]

Sounds to me more like manufacturers creating artificial scarcity so they can keep already overly inflated prices high for a little bit longer. It also sounds like a perfect excuse for manufacturers to lay off workers to save them even more money and put a bunch of hard working people on the unemployment line.

[@rosewoodsteel6656]

Just sounds like smart business to me.

[@glockbiker1]

Manufacturers have no duty to overproduce.

[@nicholasflamel1134]

@@rosewoodsteel6656 "Smart business" is usually not what is best for the workers or the consumers most of the time.

[@nicholasflamel1134]

@@glockbiker1 No one said they did.

[@mikenadanada7430]

I woke up this morning to a new vid from the boys at Casino Guitars... I'm a guitar player .... ( Iv woken up to worse ) lol.... Have a great Monday everybody 😊...

[@benlogan430]

Companies have to many products in their lines. How many different guitars does Fender make?

[@KRAZEEIZATION]

Different strokes for different folks I guess. I will only use 3 saddle Teles with the basics. Not interested in fancy stuff.

[@adam5744]

How many strats and les Paul's can they make same setup on every models

[@jeffball6656]

Massage chair and guitars? Best guitar shop ever! Happy Endings Guitars 🎸

[@lewisbeeman]

Hey Baxter, the beard looks great, even from Ireland.

[@KRAZEEIZATION]

I’ve ordered a Les Paul Junior from a big shop and they said Gibson only takes orders 6 months in advance and you don’t know what you’re gonna get. I’m in no hurry as it will be my first ever Gibson and I decided it had to be brand new.

[@hessex1899]

"People don't think that the free market be like it is but it do" - Milton Friedman I am frankly shocked that the larger manufacturers aren't transitioning to a kanban approach to manufacturing.

[@rowbags3017]

Ooh - I'm intrigued about what the upcoming "strummy thing" from Fender will be. 😎

[@Matt-iz5dc]

Same! And the sick thing is, I literally just bought a new strat less than two weeks ago yet I’m already wondering what this new purchase might be in my future.

[@NappingDad]

I've only purchased two guitars online, and it was a mixed bag. I bought a Squire bass for my son direct from Fender last Labor Day because it was a killer deal. ($230 shipped for a CV Jazz Bass.). The setup was awful, the fretwork was terrible, and the inner box was coated with dirt and black soot. But you couldn't beat that deal. And last summer I bought another Squier, the 40th Anniversary Vintage Tele from Amazon. I wasn't in the market for a Squier, but I couldn't pass up the deal. Completely opposite experience. The Tele was setup almost perfect out of the box. Just put on new strings and a minor intonation adjustment, and a fun guitar to noodle on (and pass along to the kiddo to learn on).

[@robertdavidtingstrom118]

I saw that AMS had a Epiphone Grabber on their site. Then I saw a video on KZbin that they were making it for the bass player of Green Day. Then I went back on the website and it was gone! I hope they really make it and sell it!

[@davidgreenwood6029]

Would the exciting new thing from fender maybe also have the same Fienne Valley wood that the Suonas do? Fend got a hold of 800 trees, I'm sure some weren't usable, but even 400 trees is a lot of wood to just make guitar tops out of. I'm very curious to see what else they do with it. Probably top an acoustic with it, but what else? A solid body electric would be very appealing.

[@19sickboy71]

Firsr there's a flooding in building and selling guitars and related equipment., things settle down to a tighter production schedules, then there is the prediction of used equipment( possibly flooding the new market..and I'm assuming there's some kind of surplus of musical equipment that still needs to be sold with the bigger companies..with so much gear already out there how is it going to affect the "end user" down the road in say 2-5 years. Is the gear we buy today going to hold its value at the levels we see today? Is the gear we buy down the road going to spike in price? Are the quality standards going to continue to improve across the board? So many questions to wrap my single minded musician head over.

[@EddieLeeFunn]

If a NPI looks to be a hot one, it might be an idea to coordinate colors with other shops in your general area/region... "Yeah, dude... we don't have it in that hot, new Baby Poo Green Clear Coat Metalflake, but Acme does! Let's give 'em a call and see if they still have it! Dude." There's no price-fixing or whatever, just a cooperative network of product supply. This way, each store only has to buy, say 6, and they coordinate colors...😁

[@The11eleven]

Pros & Cons: Con = when we(guitar players) get G.A.S. the local shops may not have what we’re looking for, and that’s a real bummer. ‘Possible’ Pro = if the makers could tighten up quality control then this would be a huge benefit. Will we see that as a real benefit/change? Doubtful I’ve just gone through some guitar buying(10~12 guitars total with 3 new guitars that I’m keeping) in May/June/July 2024, and I can tell you I’ve visited two local Las Vegas GCs and ordered online from SW, and I can tell you that QC has been garbage across the board for Fender and Gibson with dead spots on the fretboard even after a professional setup. Had to sell two guitars brand new condition losing $1000 on each one. Others were within the return policy period and were sent/brought back to the retailer.

[@chadwicks_guitar]

You guys need to give a tutorial in how to play your “hook”. 😎👍

[@steveschefstrom5483]

Im glad i have my strat and tele 65 deluxe reverb times are very different

[@DamienTheCat]

Hope you bought them recently and not a couple years ago

[@friedtaters8940]

Can’t wait

[@gwumpyolman]

I don't know who you are, or how you go on my feed. But I enjoyed it. Good information. Guy in the jacket sounds a bit like Casey Kasem to me.

[@steveweiskopf2129]

I won't buy a guitar (higher end) if I can't play three or four to compare it to, so I hope the thin inventory doesn't burn you. Be well and prosper! Though it will make going over Wildwood's stock more humane. 50 335's? I'm only one guy 😅

[@joecolgan1068]

Makes sense. Retailers spend more time with musicians so should probably be more in touch with what will “move”

[@BasementGuitarSuperstar]

I hope Fenders new releases include a new Toronado. I have a GT and two of the Squier Paranormal ones but I need more!

[@mkenific]

Yo Baxter, my PC is on a desk in the guest bedroom also!

[@DavyRayVideo]

Guitars relic'd by raccoons. Could be a thing. Just leave some guitars out, next to the marshmallows. They'd learn quick enough.

[@AndyHess-jy6vx]

Interesting. What you guys are describing is very similar to Porsche's longtime marketing ethos: "We will build one less than you can sell." Ferrari's scheme is more dire - Probably more like "we will build five less than you can sell." It works for the respective manufacturers, but probably also helps to sell a lot of Corvette's and other sports cars. Law of unintended or perhaps, intended consequences.

[@beanapalooza6614]

Which PRS are yall talking about ain't so great?? 😅🎉 cause I love my new PRS SE CE 24!!!😅

[@brooksroman2918]

Coming from a guitar store employee myself, I like to think I know what the shocking strummy thing and the thing that makes noise coming from Fender later are…🇬🇧⚪️ 👀😎

[@myronthurman4097]

Been playing guitar 50 plus year's only bought 1 new won 1986 japanese strat with a kahlar trem love buying used at pawnshop's at fleamarket's love serching them out also buildingsome ciagar box and partscasters that how i get my guitar on this is supposed to be fun

[@michaeljoyce3286]

Things you play and make’s noise I love riddles. Could it be an accordion?

[@johnwashburn3793]

...a banjo?

[@GreenBlueWalkthrough]

As an Online creative and primarly a youtuber I learned long ago that a mature bissnusse needs to priotise it's content to be successful in the long term... And in turn be ok with not grabbing every sell. So yeah rock on with being selective about your invtory you guys know your customers best!

[@christopherfidler3019]

Hey Baxter, Player II series leaked 5 days ago by a Fender dealer in Italy (Slab rosewood, rolled edges, alder/chambered ash/chambered mahogany bodies, Hialeah Yellow, Coral Red, etc.) but none of the news outlets picked it up? it seems every product launch this happens.. do you think it's intentional or accidental? I know you guys probably can't talk about the Player II series but maybe you could make a video about leaks in general? I personally don't see anything wrong in creating buzz about a product early unless the launch window is like 8 months out LOL I suppose you could over-do it.

[@guitarradioshow]

Ah, but what does that mean for the line worker? Cut hours? Lay offs? Then after the line workers, it goes up the chain, the janitor(s), shipping staff, office personnel? These kinds of changes in factory settings have ripple effects. How these larger manufacturers thought the wave they were riding would go on forever is really unfortunate, now the little guy, the worker will pay that price.

[@ovCosmic]

So instead of prices going down due to an overabundance of supply vs. demand, they're creating artificial scarcity in order to keep the prices inflated?

[@craigpetterson3962]

The PRS SE NF3 is the guitar in question. All over YT but not on CG.

[@waynedoherty7758]

What’s not to like about it?

[@bluzzjazz]

Random stat of the day............out of 50ish guitars, I've only purchased 5 of them new. 3 were NOS. My 3 amps on the other hand, were all new.

[@ShawnCaudill-d9x]

Sean looks a lot like Johnathon

[@bryancollins6796]

BTW I toss my amp into my hot tub and jump right in. I always get a charge outta that!

[@cromBumny]

Makes sense as there are soooo many used guitars, why by a new one?

[@tomarber6488]

Parts of this felt like a deleted scene from an Anchorman Film. Just two guys, talkin hot tubs, guitars, raccoons and beards.

[@codynewman3626]

Sounds like the days of going in and playing 20 of the exact model to find the best one is gone. Manufactures better make good ones only now with so many brands out there if I don’t love the ones you have in limited stock, I’m grabbing a different model or brand

[@rogertinker1813]

I'm a excited end user😮

[@CitizenofMelee]

The Garfield Halloween episode is awesome.

[@Scott__C]

Sounds like they're taking a page from Apple and some other tech companies where they don't just build to build. I believe the term is just in time inventory. End user has been used in IT for decades, it's just coming around to the mainstream for some reason. Same with 'use case'.

[@jaypaulson5181]

How did Jonathan end up in the one hot tub in Washington?

[@bryancollins6796]

What it appears makers are doing is releasing small batches to the market with the hope it generates wider demand. If not, they don't make it.

[@joeyclamz2408]

when will it be safe to try and sell or trade guitars again?

[@KT-fn6me]

Fender Acoustasonic the guitar in question that you won’t carry???

[@MayorMcCheese2000]

These manufacturers have become so big and bloated, with so much invested into their current infrastructure that they've eliminated the possibility for lateral movement. Manufacturing across the world is moving towards on demand, and these guys are 10 years away from paying off their current equipment and even being able to think about changing their processes. They are handcuffed by contracts and agreements, that all they can do is watch as more agile brands take their market share. Their manufacturing processes are indicative of their corporate structure, outdated, antiquated, and uninspired. You look into who owns these brands and makes decisions, and they're people who don't know or care about guitars and music whatsoever.... and it shows... When the owners name is no longer the one on the headstock, quality drops dramatically every time.

[@84kjk]

Who are these “agile” brands taking market share? Vast majority of ppl are still fender and Martin

[@MayorMcCheese2000]

@@84kjk you know all these boutique brands? Literally all of those

[@travthedad305]

We need a Casino Guitars in San Antonio Tx or maybe Austin.,Give me a reason to move 😂

[@silverman169]

I thought the video was literally about guitar stores not keeping guitar boxes 🤦, and I was down to hear you guys talk about it for 15mins. Great videos as always!

[@garyelmenthaler1608]

I may be wrong, but electric guitars and hot tubs are a bad combination. Easy was to lose customers, literally.

[@DiegoOrtiz96]

RIP Sam Ash 😢

[@NintenDub]

I didnt know Sean was in this video

[@jeremy_p]

Did Jonathan change his name? Witness protecion ?

[@MarkantoneeWilliams-wz9zm]

❤

[@misternobody4786]

The best vintage and used…

[@davidp1192]

A bathtub full of hot water is not a hot tub. 😂😂

[@kipawbrey4750]

That's not a hot tub, it's a humidifier.

[@Digosaurus]

Frusciante Strat and TM Bassman boys? 👀🤫

[@joshbrianmcgovern5138]

You guys talk a big game but what about a players player guitar. What if I want a super light Tele that reasonates and rings like a bell holding better average tuning and intonation with no dead spots and perfect frets. Riddle me this Batman….what would you suggest

[@JediJkB81]

Hot tubs can be great!

[@hod8931]

No cats for me😂 My guy from sweetwater is still calling me 3 times a week. CS Fender's almost 2k off. On some models.

[@mileswatkinson8135]

Seanathan? Is that you?

[@TeeFetch]

change was promised

[@itslikethesamebutdifferent8020]

They did Jonathan wrong lol. Feel bad for the person watching Casino guitars for the first time and thinking this is sean.

[@TigerPalmer]

Strummy thing = John Frusciante signature Strat.

[@davidtomkins4242]

Seanathon?

[@evalonious]

Yeah going with this concept, Fender should release a limited line of Squires. Ya and they could call them FSR. Order now, you'll never see that again. 😂❤

[@lewismcnicholas2631]

Fewer 😉

[@dandjurdjevicplus1]

“Fewer” guitars - not “less guitars”.

[@CheshireTomcat68]

I prefer draconic to draconian. Just because.

[@northmanlogging2769]

wait a minute, so they are finally figuring out that folks just can't sell 20% more every year and they can only sell what they sell? weird

[@timedwards5600]

Colors on guitars are a lack of designs people will really buy

[@MiguelMakesMusic]

I'll get skewered but I'm glad to hear they're cutting the # of guitars produced. in a few years it'll be a sellers market again and I'll be able to unload a few without taking a bath.

[@shane011471]

You are not talking about that $1600 dollar Tone Master e-waste trash can are you?

[@paulkontz]

Just pictured Jonathan walking around his house in a robe getting in and out of all his hot tubs with guests in them. Thanks 😏

[@enlat2003]

The market is saturated, too many releases from all brands. Very little innovation other than shiny new colors vs adding new features that would encourage guitar players to invest in yet another guitar.

[@rustiecage]

It's not now cant, it's never could, which is why gc is bankrupt and Sam ash closed, 1 to show 5 to go was based on loose credit that hung them and mesa boogie together, it's not gonna keep failing on purpose