We Turned Leftover Restaurant Food Into A $162 Million/Year Business

[@thandiwezhanje205]

This app is the only reason I was able to survive the food prices when travelling to Europe from South Africa. An absolutely an amazing idea which should be implemented everywhere!

[@drzavahercegbosnaponosna5974]

does it work in croatia?

[@Luxury_SA]

Do you think this would work in SA?

[@another_day_goes_by]

Wost app ever. They steal from customers.

[@drzavahercegbosnaponosna5974]

@@another_day_goes_by WORST?

[@samkemakhoba7981]

@@another_day_goes_by how? please share.

[@Shimeih]

Watching these just makes me realise how many ideas are untapped and how I'm not as creative as I thought I was. Also very inspiring.

[@mimim8532]

It’ll happen…..❤

[@msdenise1234567]

Apparently you also need 9 million bucks to kickstart it

[@jessdrewthis]

Sometimes the reason an idea that many people have thought of are untapped because they require a lot of resources, shifting consumer behavior, working with legal regulations. And sometimes ideas are just too early to be successful even if the concept is solid. Thinking about how LaserDisc failed but DVDs conquered home video.

[@Anamillio]

You might just be stressed. Stress is the enemy of creativity....in your calmest, ideas will flow. You are creative by nature

[@Talkwithtina808]

I started my business in Hawaii from something I saw on this channel. I will be forever grateful

[@njeruotieno8411]

How's it goin

[@dianegerlach2454]

amazing!

[@njeruotieno8411]

@@Talkwithtina808 what's the business...,

[@LoniLoni11]

What’s the business?and I’ve heard Hawaii is like so expensive so what is the business and is it going good so far?

[@Bembo2011]

Go on, tell us more.

[@Commentify69]

I used the app 2 days ago, i bought like 5kg bread for 5 USD. I already am in love. There is a reason this succeded so well.

[@A.I.WarFare1947]

Bread is killing you

[@thegreat9481]

You would eat about anything….

[@allanpeter7700]

They succeed because there is food waste and they don’t have to do much to benefit being the middle man

[@wealleuropean]

@@A.I.WarFare1947 pacifically USish toast

[@wealleuropean]

if that is european bread was amazing

[@dn9597]

I work at a certain major "organic supermarket" and when I first started working there I was appalled to see that they were throwing away "spoiled food" (i.e. food that is still edible but doesn't "look good") in the garbage. With an app like this, I hope that supermarkets and restaurants don't throw away food that doesn't "look good" but sell it to people who don't care about the "appearance of food" and eliminate food waste!

[@dontbanmebrodontbanme5403]

You love your quotes, don't you? 😂😂😂 I worked at McDonald's in high school and was also surprised by food we'd throw away. The mandate was that any food that was cooked had to be thrown away if it wasn't sold within 10 minutes. The reality is, quality really does go down for certain products if you don't eat it right away. If you eat McDonald's fries that are 30 minutes old, they're awful and I've seen situations where customers have brought fries back because someone tried to sneak and sell them fries older than, let's say, 20 minutes. Stores would rather throw away food than have a reputation for selling food that's not the best.

[@islandgirl9479]

In Massachusetts we have something called Daily Table its a small space selling supermarket foods thats on its way out with date and appearance the chefs in the back making soups,sandwiches, salads and other items. The price is extremely low and very affordable. I often buy food to give to the homeless in my neighborhood.

[@marik1104]

I've ordered from Too Good To Go several times since moving to Austin. Love the concept and the meals were great! I'd love to support them more and deliver meals to people in need. Former Case Manager for Seniors..this could help so many people.

[@ahunt1054]

This is why I love this channel. I’m just learning about this app and will now download and give it a try.

[@cjusino85]

Never heard of this app before. Genius idea! I just downloaded it and will be searching for lunch and dinner in my area today.

[@JaydenHolland-wo4fd]

How was it?

[@another_day_goes_by]

Wost app ever. They steal from customers.

[@justanotherweirdo11]

​@@another_day_goes_by...No they don't?

[@daviddawes293]

I use this app all the time and its incredible…

[@Talidataluda]

It’s always sold out for me :(

[@heirloomacres7445]

I tried 2 orders. Both got canceled.

[@drzavahercegbosnaponosna5974]

@@heirloomacres7445 why, sold out?

[@daviddawes293]

I don’t know if the fact that I live in NYC makes a difference but I’ve never had an issue with my orders.. where do you guys live??

[@mmchayek]

When I was a student in Norway 5 years ago, this app was a lifesaver.

[@Jojo-vv9ue]

I honestly thought this was a UK only based app, i'm so happy to know it's global. At my local Mexican restaurant I get a few kilos of hot pulled beef, pulled pork, chicken and rice for £4.60/$5.82. It's really generous and quite the bargain.

[@BasicYTHandle]

NO food business should EVER throw away ANY [usable] food when millions of people are food-insecure and rely on food pantries and soup kitchens for their food. As a longtime volunteer at both, we receive food for free from food banks, supermarkets, farms, restaurants, stadium concessions and more - and those businesses get tax write-offs for their donations.

[@ROCBOYZGURLZ]

💯

[@shuckyducky5212]

5:05 I have to say that sadly my experience with the App was poor. I think your experience will vary greatly on where you live - I live in Madrid, and even in the Spanish capital, I was very dissapointed with the quality, amount and success in getting food. 3 times my order was canceled just 15mins before pickup by the bakery in my neighbourhood. I also tried 2 restaurants in the neighboorhood, and paid the equivalent of $10USD for a side salad, bottled drink, and soup...keep in mind the app tells you that you'll get double, sometimes triple the value of what you'll pay, and yet for $10USD I could have gotten better, hotter or fresher food rather than the leftovers I received. All this said, I think you really have to be lucky and live in a spot where there are many Too Good To Go businesses that really offer value.

[@HarryHamilton9]

I remember using this back in 2016. Such a good idea for an app

[@CJROYALFLUSH]

As a restaurateur, the concept of Too Good To Go seems great, but the reality is different. Restaurants are required to offer at least 3 items daily, even if there’s no surplus, forcing us to adjust inventory and buy extra ingredients just to meet the platform’s demands. This doesn’t actually reduce waste and often leads to additional costs. On top of that, restaurants pay a fee for every order, meaning we barely profit, if at all. Customers benefit, and Too Good To Go earns from the system while maintaining a positive image, but it can hurt restaurant revenue, especially when customers wait for discounted items instead of ordering normally. Some places even create special items just for the platform, turning it into more of a marketing tool than a waste-reduction initiative. It’s up to you to decide if this approach aligns with the idea of reducing food waste.

[@MaroMaraMaras]

I don't think this is true in my country, I'm constantly seeing restaurants/stores that show up with packages a few times a month

[@sonofben3322]

if a restaurant has to adjust inventory frequently enough to be a problem then it sounds like it doesnt need too good to go.

[@RaveMasterr]

Then this restaurant doesn't have to use Too Good To Go, it is for those who usually have surplus. Creating an extra just for this is putting cart before the horse.

[@brucewayne5916]

That’s bad

[@Jp0102]

Thanks for the explanation. That makes sense. I might work for some restaurants.

[@nomad_manhattan]

I love To Good to Go and have been a user since they launched in NYC! It feels great to be able to help in however small way to alleviate the food wasting issues in the States! Also per what I know, it helps small business owner like cafe or bakery too as they will get tax benefit by participating (?). Wish they grow bigger and thrive!

[@MattClayton-q2u]

Salvage food stores help eliminate food waste too. Sometimes the retailers have excess stock, the box may be bent or torn (but the bag and contents are intact), it’s a seasonal item that may be a Valentine’s Day food item that’s still perfectly good or the can may be bent. Those stores help customers save money and keep perfectly good food from going into landfills. I’m glad there’s a business that does that for restaurants and bakeries.

[@intrepidfox37]

Yup, literally Grocery Outlet in the Philly suburbs!

[@myoldvhstapes]

@@intrepidfox37 I was at Grocery Outlet in downtown L.A. today. To my disappointment, they were obviously going to be throwing away most of the organic bananas: They were far from the produce dept, and the ones that needed to be sold soon were relegated to the lower half (the display unit was a stack of round shelves) where I had to almost kneel on the floor to look through them. The older ones should have been at eye-level so customers would grab them first. Since most crime is still not prosecuted, there was also a theft. One wine bottle. The last time I was at Smart & Final, a whole cartload was walked out the front door unpaid.

[@FatimahakaIta]

this is very inspiring. this idea of business never even crossed my mind

[@barbarawillis5187]

I will try the Too Good To Go app. I absolutely love this channel.

[@joefree.s]

I've been using this for 3.5 years already in Germany!

[@IngridBaker-tk7ld]

Immediately downloaded the app. So excited!

[@dwayne9959]

The business lesson at 2:20 is invaluable.

[@keshkumar7851]

This company remind me of the old saying “one man’s rubbish is another man’s treasure“ well done to the company for spotting a business idea in leftover food market.

[@risingstar9903]

Too good to go is such an amazing app. I hope more restaurants and stores do this. It is a win win for both the customers and the businesses.

[@alexcarchi3721]

I love what this company is doing to help the environment. Would love to see more companies like this.

[@PrimalStrike1]

Excellent concept. Kudos to the brands participating. Most of the bigger giants, especially fast food, would rather dispose than sell at a discount since they believe it "devalues" the brand image.

[@theboringchannel2027]

fast food is cooked to order, very few leftovers compared to prepared foods that are prepackaged for sale

[@another_day_goes_by]

Good concept but they steal from customers.

[@KellyChan123]

Been hearing about this company for multiple years and I'm so happy that they're actually a success

[@seriousbutfunny2]

Finally a business that serves an actual need!!! Unlike all of the social media sites. I wish them well.

[@Tashas_Travels]

Please bring it to Zambia, South Africa etc coz most major retailers do this with their stuff when it hits 5Pm and people pickup meals for cheaper after work and it would be a good initiative here.

[@MariaCarabin]

I love the app. It gives me enough food for half a week! I use it mostly for my local bakery and supermarket. I also buy 50% stuff at 17.30 in the the evening.

[@msthing]

I'm a happy user here! Though the under-filled bags are a real struggle 😅 recently had experience with the customer service, and it was superb

[@ysabellaperez3377]

crazy good and simple concept that tackles an extensive problem! thank you for sharing!

[@porkchop0711]

I wish we had this in Wichita Kansas sorry I just checked we do have 2 places, when I looked about 6 months ago we didn't have any.

[@jeffreychongsathien]

I told my American (LA) friends about this a year ago, having used it for years in the UK. "Do you realize what would happen if we had that here? People would be abusing it like crazy". It's a fun little thing, where if you just happen to be somewhere at a certain time for a convenient Too Good To Go bag, then why not.

[@comfort_04]

This is absolutely such a brilliant idea, kudos to the founders 👏👏

[@SaltyJuan]

Absolutely bloody genius

[@Conk-bepis]

convincing people to spend 10 dollars to order mystery food items that no one ordered in the actual restaurant is the best marketing I have ever seen

[@Blackandblue200]

Been using it for past 2 years. It’s a great app if you’re in budget or frugal like me.

[@wadexyz]

awesome

[@kaylibmulder5483]

Brilliant. We need more businesses like Too Good To Go.

[@mtn747]

I use the app for more than 6 years in France. With time you start to see who really sell good food, who tries to give spoiled food, who prepares food specific for the application. It's an excellent initiative. After receiving the package, I also give away food that I won't, can't eat. I hope there were more control over businesses to limit frauds: I encountered several times shadow businesses that don't even exist but selling ghost packages...

[@SaffronPaprika]

I love it. I’ve had good food. Every time I ordered, and the bag has mostly been full.

[@seonyul9143]

Finally decided to watch all of your videos

[@grd1184]

Great idea but in my area Calgary there are only 3 places Tim’s hortons, 7 eleven and circle k lol Tim Horton donuts are stall before they’re are even made

[@wadexyz]

It's not very popular where I am, but I wish more companies would onboard them. It's not about the money, it's the right thing to do.

[@norbertk5400]

I wish we had Too Good to Go in our town. Our area has a quarter million people.

[@elylioney6390]

I remember in another vid, they did something similar in Japan. The shops put leftover food in refrigerated vending machines n people collect it from there.

[@clarkclarke]

We had that in our neighborhood (upper Manhattan) during lockdown

[@aliciaclark8918]

I love this app. One time I purchased pizza slices and they gave me a”an extra large fresh pizza before closing.

[@Brandirell]

This is sooo smart! I’m downloading today!

[@FLiPModeAriaO5]

Thanks for sharing! I've never heard of this. 🎉

[@Tashas_Travels]

This is an amazing initiative ❤

[@xxbananachipsxx]

I absolutely love the app. In my city I wish more places would participate but other than that I LOVE it!!!

[@todrapayne]

This is such a smart idea, but the "surprise" element would not work for me or anyone with serious food sensitivities and allergies. I need to know ingredients or I'll be wasting my money. The one in Europe where you can choose your food would work much better for me.

[@fahrenheitmusic5688]

It's great. And available in UK. If you've not given it a try yet, do. You won't regret it.

[@Mphscat]

In DFW, most of the too good to go is mostly snacks and treats instead of actual meals. The actual food goes so fast and there's not much of it. Great concept but more buffet types of restaurants and such need to get on board is my thought.

[@mariomovillon1613]

Way to go to minimize food wastage. Wished we have such a sustainable arrangements in many impoverished Asian and African countries!

[@tanalson]

Not to mention people are throwing away food on their plate that they can't finish. And restaurants are encouraging people to do this(keep recommending food that taste good to customers) as customers will still continue paying the food but never thought of whether they can finish the food they ordered

[@iamsavishka]

This is a good example for businesses can make world a better place.

[@SJ-xg1uf]

I love this concept. I had a similar idea several years ago but it involved delivering the food to the customer's door. Either way, this is a really good way to eat away (no pun intended) at all the wasted food we throw out I'm the US.

[@user-dp7tu4od9k]

this is amazing. i hope this grows

[@marianunez-jx4jc]

This has been a blessing for our family because my health I cannot cook for my family after work I cannot move or walk this app has help us because we cannot afford because we are low income my daughters love going to pick up they enjoy it

[@sandzakJEbosna]

Very interesting history. They were on Shark Tank in Denmark in 2016. Valued at 3 million USD. Said no to all the offers (at around 1 million USD) and left without investments. Went to Silicon Valley to find an investor. Didn't find one. Ended up handing over 5% for nothing to one of the Sharks to get her to help twice weekly. Now a Unicorn.

[@E4Sierra]

Grocery stores in NY have already been doing this a long time, at lower pricing than this company .. neither the merchant nor customer wants to start paying a middleman, doesn't make sense

[@nobilityproduced629]

This is not a good deal for small businesses only bigger operations with lower food and packaging cost. The fees the restaurant pays eats away any money that would offset the food waste.

[@tea98988]

Unfortunately, the pick up time is usually too late and most of the selections in my area are usually all CARBS.

[@MeMe-ht2hd]

Same. I live in a Tourist Area and all I see is Circle K and donuts are the only two in my area. 😅 I was looking for a lot of favorite spots.

[@GG1783]

It’s meant for ppl who are starving and are near poverty

[@Philippe_Gruijthuijzen]

​@@GG1783that is not the purpose of Too Good To Go, at all.

[@wadexyz]

harder to do meat for sure on that app. fruit and veggies though, there's still an opportunity, perhaps, for ppl like yourself. just need more vendors onboarding.

[@Tedmosby97]

you cant be picky when its left overs cmon

[@emmyyork7821]

Obsessed with this company. Love this edit

[@nikitayarygin1314]

I love this app and use it regularly ❤

[@ChristopherOvrebo]

The food you showed being discarded in the dumpster looked delicious! Sign me up!

[@beaniemac]

Been using this app for years. Sometimes it's good. Sometimes it's bad. It's kinda fun😂

[@jameswigham9659]

it is what food banks do in the usa but only for grocery stores for fresh

[@classicredwine]

Never heard on this but I’m glad that I clicked on this video. I’m downloading the app now since they are in Dallas

[@classicredwine]

Ok I just downloaded the app and I’m a bit disappointed with the selection. It’s mostly just bakeries and not many places offering real food options 😢

[@humanreindeer]

i have questions. does the app cater to people with allergies or those looking for halal or kosher options? this is such a good idea tho I wish more businesses around the world adopt similar mechanisms

[@c_cma1971]

Very nice!! Hello from Bucharest, Romania - a huge underrated city in Europe:)

[@Aoudhubillahi]

This is just simply beautiful. I am not Italian but make the Italian gesture of closing fingertips together and kissing them to my lips with the "Mwah. Bellissimo.'' I am not God, but I think those who worked on this and the creator of this model and app are going to have some good deeds from this on their Scales to say the least. Glory to God.

[@ritchiebesas631]

why is there no Philippines in their map @2:13?

[@SAGAWISIW30]

China swallowed the phils

[@katherinelangford981]

Interesting idea. Did or does Wholefoods not have like a rack or area in each department where foods are marked down as they are approaching the end? Ie in my grocers bread dept., it will be expiring that day, and it goes 50-75% off. My pharmacy does that too with foods, confecrionaries, etc. These items will have 25%/50%/75% off tags on the item. A cafe here does this daily, theyre open until like 9pm, but at 8pm all the unsold baked goods go 50% off. This seems like a great app, im just surprised that other places dont already have systems in place to mark down foods like this.

[@wadexyz]

i think this is a good point. the supermarkets don't put a lot of effort into solving food waste problem themselves, and they totally could (and should). what the app brings you is that ability to pick and choose on from a variety of vendors on what's currently available. so the aggregation is helpful.

[@clarkclarke]

@8:49

[@real-raiden-ei]

It's good but the main risk is not knowing what kind of stuff inside especially from a diatieary and allergic point of view. Let's say I cant eat peanuts and I buy from a store which has a food bag containing peanuts then the food and money is wasted either way.

[@kdsagar4570]

This Business model has the potential to be successful in each country. Such an Amazing Model 👏🏻

[@Mike__B]

My wife used something similar a few weeks ago, was $18 value from a taqueria so figured great a burrito meal or something, and it was only $6. She came back with a take out box that the woman made on the spot (translation: it wasn't "surplus food") and was two tacos, a side of beans and rice. My thought was "That's $18? Good lord, there's one place I'm not going to eat" As for food going into landfills, maybe if local municipalities would have some large scale food waste composting program it wouldn't, just saying. Here our "green bin" is not just yard waste but anything food related.

[@biegebythesea6775]

no it should go to the homeless.

[@CommoditySC]

Yea some places do that. But then they get bad reviews quickly. Have to choose items with very high reviews and enough of them to trust. That's what makes the app really work. I think I determined anything above 4.2 stars is good. 4-4.2 is OK and anything under 4 isn't worth getting.

[@Philippe_Gruijthuijzen]

First, restaurant food is overall higher priced than supermarkt food. So, you get more at a supermarket for 6 dollar. Second, a restaurant makes a meal by order. In contrast supermarkt food is often packaged. Both are thrown away at the end of the day.

[@wadexyz]

It's still a deal though. I think you should have a more positive view on it, and maybe try another vendor??

[@nleem3361]

There are some cities that do have compost, but then someone has to do something with it. Like, bag it, then transport it, till it into the soil, etc. I'd say having people eat what's been cooked and prepared is probably best. Plus so cities have compost at the sewage plants, so might as well make a turd with it 1st and then compost it.

[@lightdark00]

Around here in Texas, this excess food goes to food banks. The store double dips as a charity donation and they charge off the food as waste. So, do you have no people that reply of food banks there?

[@alessiame]

Carrefour in italy works with them and there are many things everyday. Also some sushi places actively using it and we love it. Students use that app a lot.

[@melvinyit6859]

The real issue is why so much food being produce at the first place. This is not a long time solution but just a temp solution. the overall wastage will always be the same as that is only how much a person can eat.

[@WealthyChronicle]

Honestly, I don’t care if the bag’s a bit light-when I get a $30 meal for $5, it feels like I won the lottery! Anyone else taking the surprise food risk?" 😆🍽

[@misunderstoodkj]

I love this app! I used it before, and it helped me save money.

[@sheikybaby]

In my second year using the app🎉🎉

[@RomanAngel]

This is Brilliant!

[@maxinef6654]

I downloaded the app 😊

[@gh2543]

I had a similar idea but only to feed the homeless. I used to work at 7-eleven, and the amount of food been thrown out at the end of the day is INSANE!!!!

[@FayDougall]

Judging from the comments : the people who like it , REALLY like it .The people who don't like it have some constructive criticism . I had to laugh at the woman opening the bag to find a sheet cake inside. Then I asked myself," What if this person was was hoping for a meal?" This could be a let down

[@zacurrya9485]

Its a good cause and is good value, I hate food wastage

[@sircousin9477]

Amazing company - what an idea and execution

[@temoindechrist9600]

I thought it’s was grounded in Sweden!🇸🇪 congrats danish people for this brilliant idea. I use it here in Stockholm absolutely the best. 95 % you get good surprises.

[@maxineb9598]

I live a a country far away from US and something similar is available locally and several other towns near where I live. Its termed " Rescue food". Another nationwide is " Wonky" fruit and vege. Things that are sent direct from the growers and which arent suitable to be sold at wholesale markets or exported. As the name suggests, misshapen fruit and vege.

[@samoskowitz19]

This amazing app was the way I was able to get $5 huge açaí bowls as a college student in NYC. So helpful

[@otimmo]

The competitor is proper management and inventory control.

[@Jbghkkjkkyyf]

To an extent. It’s literally impossible not to waste anything in the food business without violating health codes.

[@MarioBenic-b8i]

6:23 what means its “valued”? Who assigns value to the product? In general, these kinds of apps tend to skew the markets perception on value. I would wager that TGTG will become a new low cost tier in restaurants instead of really handling the food intended to go to waste.

[@wechurch796]

I remember homeless shelters and food banks could get some of this food. But it was difficult for them. Why can't homeless and poor families have it for free ?

[@shsal110]

It's the distribution costs. Customer's here come up and pick it up. Food banks also need things that hit certain nutritional requirements. This is way more flexible and easier for stores.

[@thegreat9481]

Nothing is FREE

[@angron2074]

@@thegreat9481 Here in germany we have the "Tafel" in many citiys. They collect the leftover food and give it for free. They are the main competitor here in germany and are not happy about them, because many people that use this service do not need it.

[@thesiliconvalleyinsider]

Why don't you buy food for the poor and homeless and let other people and businesses be free to do what they want without your guilt trip projection?

[@angron2074]

@@thesiliconvalleyinsider Because there are too many poor people. For an american this might be hard to understand but we want that as many peope as possible have a good life in our country.

[@CapricornSunAndMoon]

where i live in Canada the stores give away mostly garbage

[@chandnimishra4352]

Keep Expanding..Hope to see you in India too😊... Great Initiative 😊

[@sickening_love1154]

Downloaded and plan to use it in my florida trip!! ♡