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Welcome to this Oviond tutorial on using the new Blended Query Builder.
If you manage multiple client campaigns across multiple marketing platforms, you know how difficult it can be to combine that data for reporting. Well, Oviond's Blended Query Builder eliminates this headache.
The Blended Query Builder allows you to seamlessly blend data from different sources into a single query.
In this video, we'll walk through creating a blended query comparing Google Ads and Facebook Ads spend.
First, open up Oviond's Project Builder. Drag and drop your Google Ads and Facebook Ads data queries onto the canvas.
Customize the chart type, in this case an area-spline chart. Update the title and axis labels as desired.
Now for the magic. In the metrics section, you can input the spend metric for both Google and Facebook data.
Review the query, and run it. You'll now see combined Google and Facebook Ads spend data in one powerful chart.
The Blended Query Builder makes cross-channel and cross-platform comparison so easy. You can blend as many sources as needed for deeper unified reporting.
Sign up for a 15-day free Oviond trial to experience the Blended Query Builder firsthand. It's a total game-changer for marketing analytics and reporting.