Complete Guide to AI Automation Agency Monthly Retainers

[@LiamOttley]

What retainers are you going to use in your AAA? 🤔 📚 My Free Skool Community: bit.ly/3uRIRB3 🤝 Work With Me: www.morningside.ai/ 📈 My AI Agency Accelerator: bit.ly/3wxLubP

[@stalIlker]

discord link is invalid :/

[@BrockMesarich]

Love it brother. I'm documenting my journey in the AAA world and you are a big reason why I got into it. Cheers to you and your future success my guy

[@LiamOttley]

There he is 💪🏼 Check your Discord DMs, would love to get you on the channel at some point!

[@cheterete5043]

@@LiamOttleyw

[@Wil_Lawton]

@@LiamOttley WWWW

[@judymyers1934]

Amazing video Liam. Have you heard about Famester? Apparently some agency owners are using it to increase their clients presence and engagement. Brand recognition and reach also improves like a lot. When I asked them if their clients approve of that method, they were like Yes, as long as there are results to show...

[@erdincflow]

let's go! 🌿

[@jermainebrown188]

Liam you are a priceless resource for us all. Thanks a million for you sharing and teaching

[@MrDe0]

00:00 📝 Understand how to structure AI automation agency offers for monthly recurring revenue through retainers. 03:48 🤔 Retainers generate Monthly Recurring Revenue (MRR), providing a cushion during tough times and increasing lifetime client value. 07:20 🚀 Initially, focus on perfecting product delivery before offering complex retainer packages. 09:28 💰 Pricing retainers can be complex and challenging for beginners; wait until you have experience and credibility. 16:34 📈 Monthly retainer options for AI automation clients: flat fee, flat fee plus usage, or purely by usage, each with pros and cons. 17:14 💼 Maintenance and tweaking included in monthly retainer; charge separately for major improvements and new features. 17:29 🏆 Productized AI automation package as the ultimate retainer model for advanced agencies. 17:58 💲 Proper pricing of retainers crucial; estimate developer hours, markup 2-3 times, or bill by usage. 19:24 💰 Pricing examples: Basic maintenance from $300/month, chat bot + automation from $1000/month, usage-based billing potential for high-value clients. 22:12 ⚠ Avoid accepting wrong clients; choose carefully and ensure compatibility for long-term relationship. 23:05 🚀 Charging too little undermines value and potential for business growth; focus on higher-value clients. 23:50 📜 Avoid sticky contracts; opt for month-to-month agreements to maintain flexibility. 26:10 🔄 Early focus on retainer clients can hinder growth; prioritize case studies and learning in the beginning. 28:44 🌟 Advanced retainer model: Pure retainer Triple A version involves a partnership, subscription-based pricing, workshop calls, and Trello-based project management. 32:16 🎯 Expertise and experience required for effective implementation of the pure retainer model, leading to valuable results for both the agency and clients. 32:31 🔍 Advanced AI automation retainer model requires experience, skill, and a solid developer team; not recommended for beginners. 33:00 📚 Focus on learning, case studies, and testimonials before diving into retainer offers; prioritize charging more for main products. 33:28 ⏰ Caution needed with timing and terms of retainers; avoid getting locked into unfavorable or low-value contracts. 33:57 💼 Full retainer model exists (e.g., Morningside Automation) but isn't suitable for beginners; deeper dive available if requested. 34:25 🚀 Next steps for aspiring AI automation agency owners: Subscribe, join the AAA Community, access free resource Hub for valuable content and support.

[@ReachNur]

Thats me on the right at 1:27, documented the world's first annual client close. Thanks Liam

[@LukeFalconAgency]

Thanks Liam! We are landing a bunch of sales and expanding. The AI Automation Agency model is great! We tweaked the model a little bit, but otherwise, it works really well

[@YouGotThis888]

Liam, you are a LEGEND!!!

[@maazidris4435]

What you are preaching is more than only about AAA , Earning some bullet point rules for successful agency from you . Celebrate you have fan +1 🎉

[@scottpattison1974]

Great content. I can see myself getting into this. However is it possible you could create a video on how to hand off the finished project to the client. How does this work if you are monthly subscribed to several pieces of software (Botpress, ChatGPT, Zapier etc). Great work again!

[@Maiko-AI]

I agree, I am very confused as to how we'd deliver the keys to the customer, especially without the retainer model since it's not beginner friendly. Once I've concluded my sale, do I create an account under the name of the customer and hand them the login details and tell them how to use the tools and the different prices and limits of each tool? Thank you!

[@lazar.vision]

kzbin.info/www/bejne/jnu8k42ChamInqc

[@dwabtthismaboi]

Hey, Liam! Could you possibly make a video on how to gather the “I don’t know” data from the Chatbot so we can improve the automation? Cheers!

[@ReachNur]

First in the discord to sign a year contract, thanks Liam

[@kneelbeforethelord917]

Would love to see a deeper dive! fantastic video Liam!

[@jamesfears8940]

Thank you for this Liam it means a lot I’m in talks with a client and feel I’m getting ready to bag one

[@AIEinstein]

Thank you, Liam, for your awesome information! You help so many people with them.

[@itsvirex]

Really appreciate this guide brother!

[@RedAICrypto]

Keep it up Liam, you are an amazing person for providing this value for free.

[@LiamOttley]

My pleasure 💯

[@eb6056]

for "free"

[@najjvecimijejestestvarno88]

was thinking about this, thx for answering all my questions

[@JRS376]

What is the mentioned video in the min 15:36 ?

[@Ilir72]

Creating value +

[@PeaceYourSoul]

Very informational video for handling an AAA

[@LiamOttley]

Thanks for watching!!

[@ronifuiono]

Ka pai bro,awesome content .Love your work 👌👍.

[@justjayvideos2069]

needed this, big ups bro!

[@luisbolinao]

Very valuable! Love it

[@tommymation9372]

Hey Liam can you make a video about vocabs or terms like leads and etcs that we should know in AAA model for beginners . I see so many beginners who don't know what these words mean and I also don't know sometime

[@zyzoomegami2108]

Just on time, thank you again and again

[@LiamOttley]

💪🏼

[@joaomarques-aaa]

Another vid another w

[@LiamOttley]

🤝

[@mikejezek5214]

A video on AI content generation systems would be good too. Thanks.

[@Abcd-kw4cp]

Any other ai tool which provide more innovative/dynamic chatbot with inbetween gifs/animations? BTW!! love your videos and knowledge!!!! 😀

[@lansraka5447]

Can't wait for that one!

[@tokshiva]

Thank you Liam. Just need a clarification. Why do we need stack AI when botpress offers AI functionality? My understanding is Stack AI is a costly option for a beginner. So do we really need it? If yes, for what? Thanks again.

[@LiamOttley]

Botpress AI is not up to par yet. My clients reject their knowledge base responses most of the time. I'm working with their team to fix

[@joaomarques-aaa]

Voiceflow Knowledge Base is better, BotPress is just trash

[@JohnBoen]

Honestly, I decided to get into this ... this week. But I have been writing software since the 90s.... I see this: Develop a model to deploy common services and tools to many businesses. Over time, hire people to do retainer and other activities. But I have decades of SW experience. I live and breath automation. I should be able to use the SW architecture I have learned in 4 decades to inform the design of my AI solutions. Like an actual artist can use AI artistic tools sooooo much better than non-artists. I am trying to find that space. Because a week worth of conversations with free ChatGPT has changed my understanding of where the technology is... We went from typewriter to smartphone in about 20 years. This transition will undoubtedly be both faster and more extreme.

[@user-wb9jc1ws8h]

As a swe as yourself would you opt a stack like Zapier, botpress etc to build your model or go more traditional route and use ai api within a self built solution

[@JohnBoen]

@@user-wb9jc1ws8h Good question. After a week of looking at various AI tools... Developing a significant code base for a project is hard; a time consuming process that keeps you from releasing functional software. The pipeline/workforce pieces seem to be very mature, and they often already allow you to use the API through your own API key. I believe they even allow you to run arbitrary chunks of code... This week I am going to try to make a whisper based AI pipeline that summarizes conversations saved in audio files. I this is basically all pipeline and prompt engineering with no software. I can see value for a cellphone app that saves your audio file to the right location and shows the summaries produced... that seems like something that could be done in Flutter pretty easily. Probably not a lot of coding, but lots of organization and structure that is the sort of thing you would find in a code-project. I.e. this will be organized in source control like a code project.

[@user-wb9jc1ws8h]

Interesting take away, can you please elaborate more on how you build a pipeline in this context? Is it triggering a prompt sequence with a certain action or purely based on a pipeline that runs to improve itself? Only pipelines Ive had experience with are for testing such as with jenkins, azure and gh actions

[@JohnBoen]

@@user-wb9jc1ws8h I think Zapier would be easy to learn if you already understand some sort of workflow processing. It does more than just AI prompts. You could take the output of AI steps and post to Twitter or send an email. Ot do a Twitter query as an input to a prompt. Seems like it should be able to do anything I currently care about. Later ai am sure I will want to do more sophisticated stuff, but good enough for now.

[@ObSaaSed]

If you guys would like to develop these ideas further and put a sales team behind a completed product, I would love to have an in depth conversation about it.

[@maxmaneskiold3044]

Hey, Liam! Could you provide a link to the video where you explain how to capture the “I don’t know” data from the Chatbot so we can improve the automation? You said a link would be provided at 15:35 but we cant see it. Thanks!

[@vipanchika5059]

Very well sir thank you sir

[@karsdeelen2448]

Liam! What do you think of a customer support chatbot for e-commerce? It seems too simple for me, just putting de FAQ's into a knowledge base so that customers can ask questions. For me it seems too easy and I am not sure if it can provide any value. The chatbot would consist of just one part where the customer can ask it questions about the webshop. What do you think about this? Or do you have maybe some sugggestions on how to expand such a chatbot?

[@hcecena]

Another great video! I am learning so much... Thank you very much Liam and YES, please do go deeper into explaining us old dogs these new AI tricks...

[@LiamOttley]

😎

[@marektoth7251]

Deep dive please

[@ecupowerable]

hello the link to register to the resource works correctly but once registered nothing happens no e-mail no sms Sincerely

[@biswajitjena3252]

I appreciate your efforts of providing this knowledge But don't you think practicals videos of how to use botpres zapier and stack AI and interconnect them would be a lot more helpful not to only us but to you too for gaining for views as many need are just starting out and there are no proper tutorial

[@kaizenjack]

If he did that, he would be the GOAT and effectively the pioneer of revolutionizing the idea of turning an AAA into more than just an idea that only a few can make work. Of course, we can figure this stuff out on our own by speaking with people in his server ect. But yeah i agree that level of value would be immeasurable to beginners like us.

[@alefermin]

He actually did a couple of videos building them

[@LiamOttley]

Working on a big couple of vids for technical side of things at the moment 💪🏼

[@DeluxeM01]

Literally there are new KZbin Channels that are teaching this type of stuff that gurus or top AAA content creators are not showing to you, they’re offering a lot of value in the videos but of course, they are not famous.

[@Knu1sed]

@@DeluxeM01 Please name a few for me

[@LeAlzism]

Deep dive please :)

[@drewquevedo]

Deep dive, please!

[@vinception777]

Hey Liam, just taking a pause here to ask you if you can use this mic in the workshops :) I'm listening to the replays currently and I have to say, the sound from the airpods is garbage compared to your mic, anyway, thanks for the great content, I'm trying to launch an AI agencuy in France :)

[@emaydinmuteti9892]

As a beginner, how much should i charge for setup of the bot?

[@kasforai]

I do AI LinkedIn outreach agency, is that good?

[@unlimited_anime]

Hello bro how can we charge for our ai bot monthly full tutorial like if they paid monthly fee then we need to make a new Ai bot or update our already installed ai bot and how can we update .please

[@JeroenErne]

17:00 Better Aasa (instead of aaas) = ai automation service agency

[@tatendativafukidze1693]

Legend

[@trappinglemon3458]

Hey, I wanted to ask if I need to enter into a contract with the client for my agency, and if so, should it be a license agreement?

[@boskic4764]

Hey guys can some please tell me how can i charge my chatbot monthly, do i have to sign a contract or something like that? And can i sign it because i am 16 or it has to be my father

[@nou485]

Great video Liam! Just a quick question though. Can we offer retainers if we cant give out contracts, for example some people in your community are under the age of 18 and in some countries they are not allowed legally to give out contracts. Have you got any alternatives for those people?

[@SilentSage777]

I would suggest they get good at marketing, try to work with someone that already has an AAA company, and get paid from them.

[@MrAlexCollin]

legendary

[@donaldla]

Does this mean if I use botpress + stackAI + zapier on a retainer maintenance package for example, that the business I am offering my services to will have to pay for subscriptions to those services themselves?

[@lazar.vision]

bump

[@lazar.vision]

kzbin.info/www/bejne/jnu8k42ChamInqc

[@matthewwalker7063]

legend - when are youtube gonna enable micropayments???

[@LiamOttley]

I think I just need to turn them on 😂 would rather you all hang on to your precious dineros though!

[@hypehustle]

should i speak with the prospect as a one person like (I developed .... )or as agency (we developed) ?

[@LiamOttley]

Fine to be be honest and say you're a 1 man AI wizard who gets X results for clients initially

[@hiteshyadav7709]

In order to start from 0 knowladge about aiaa , suggest me videos i should watch in order to get all thats there , like i watched ur previous one i.e. like 1hr

[@LiamOttley]

Video coming :)

[@hiteshyadav7709]

@@LiamOttley Pl do make it , it will be alot helpful , including everything to get started . and i always had a question i always feel its too late :)

[@jguillengarcia]

Hi Liam, I have one question that about chatbots... Is it possible with botpress to create a discord trained chatbot?

[@petswolrd280]

hey there maybe i can help you

[@denisblack9897]

This is good) I recently had a piece of shit client and had to refund and let him go figure stuff on his own) Totally not worth it to deal with idiots, maybe if a bot speaks to them…

[@LiamOttley]

Yep, welcome to the game!

[@thelightinallofus4649]

​@@LiamOttleyhmm go for boomers

[@learningstuff5679]

8:30 "To handle multiple retainers without employees is going to be fairly difficult if you're a sole business owner"... ummm isn't the solution for that Ai Automation!

[@enigmavibess]

O info.... Same crap

[@Nagatoro-z2z]

😆😆🙇🙇💕

[@kokitodc190]

Bro you say you give us all the info to create a chatbot without using code but is not that easy every youtuber i know about aaa agency hides all the important keys that are relevnat and nobody talks about so stop saying that you re saving us all

[@arzasetioni2694]

💭💭 🆙🆙🆙

[@ur-ways6377]

🇨

[@chirantanoffical]

🇮🇮🇮 😱

[@titikdidih6527]

🇮🇮🇮😝😝

[@imamchanel5010]

➰➰😧😧😧

[@nkipa]

You are not honest mate. You say no one ever has unsubscribed or requested a refund. Well you don't provide refunds so it's obvious you have 0% there. But i want a refund because you are 50% fluff and not worth 100 dollars a month.

[@deivyfitness6770]

😫 😛😛 💭💭

[@gau20_24]

💬💬 😛😛😛 💕💕

[@newbyfollome]

@liamOttley Brother I would love if you could show what kind of services you offer so we can bring more value to our clients

[@eskoo8396]

Botpress charges 0.005$ per message. Sounds bad to me. Using it reminds me of Dropshiping; anyone can do it but they can't offer competitive prices

[@LiamOttley]

You transfer the bots to the client account so they pay for usage...

[@eskoo8396]

@@LiamOttley I know. But their monthly price is high which is my problem when selling them it. Because I should tell them that the bot will be expensive when pitching it

[@debarpandas9989]

I want to Work with you in your company how can i contact you ?

[@LiamOttley]

morningside.ai

[@aisimp]

👨🏻‍💻 I think retainers is how you scale. Without retainers(month to month is my favorite) you either have super cookie-cutter product (not much competitive protection) and super cheap marketing or you are going to struggle with constantly attracting new clients very difficult. Cost of getting new customer is 4x of keeping the existing one and given that AI is so new I am sure your client has more places where automations can be implemented. Plus without industry expertise your automation is not an amazing fit, because only chiropractor knows exactly what he needs and problems they have. I had month-to-month retainers that lasted for years although initial project seemed to last only 2 months, because of the quality business owners wanted to try to change other parts of the business. IMHO much better strategy.

[@bunnystrasse]

What framework do you use to guide the company bosses into telling you what workflows they do?

[@mikejezek5214]

Yo - If you sign up a client at 5k-8k monthly retainer to set up chatbots and automations... seems there's only so many chatbots you could build for them. You'd probably be done with most clients in a few months. After that, why would the client continue to pay you 5k-8k monthly retainer?

[@eliasvanloon5649]

Question: If the automations are going through my one account then I have no chouce but to ask a retainer right? It will cost me a certain amount of money each month to run them myself and I see no other option then asking a retainer unless i'm not understanding something?

[@95sammo]

You're crushing it brother! Thanks for all the value. The biggest challenge for me right now is honing in on the service with the most utility and value for my clients. I've been servicing online consults for a few years, so I'm clear on my niche. Just need to figure out the highest ROI service

[@learnwhispering]

Marvellous. ❤❤ Such great stuff

[@tahakhan9975]

Hello, Is it possible to get a 20min free consultation with you?

[@matyoserge447]

Can't find botpress template on resource site ?

[@_xqf_]

Liam can you do a video on how you created your website please

[@gamingzoneplayeroff]

I'm not getting the access to discord

[@joaomarques-aaa]

What is the mentioned video in the min 15:36 ?

[@DominiqueEwell]

This content is so valuable, thanks so Liam!

[@LiamOttley]

💪🏼

[@wellunknown13579]

Broo can u please show make a vdo on how to market the chatbot on Instagram.

[@wellunknown13579]

@Mr_LiamOttley.......... Will u broo

[@irvanhapsari4779]

💘💘 😩😩 ☑

[@xx-ut9cv]

💟💟💟 😨

[@paul_hilvy]

Hey Liam, I'm watching all your video and am trying to import the airbnb template, when I try and import the Airbnb template I get a Morningside ai template. I don't know what I am doing wrong.

[@rjshort_1]

😽😽😽

[@James-nc1dz]

Im really impressed mate , very thorough and well explained , seems like you have had 10+ years in the industry , big up nz

[@bradyhancock5907]

How can we get the list of questions you ask every client when onboarding? I went on your resources but that was not on there that I could see

[@eliahholstvoogd8920]

How did you go about registering your business?

[@davidonyemachi6342]

How do you deliver the chatbot to the client

[@lazar.vision]

bump

[@lazar.vision]

kzbin.info/www/bejne/jnu8k42ChamInqc

[@CommunityAiConnect]

Thanks for the Value! Like always!

[@SilentSage777]

Thanks Liam.

[@xxasadekx]

Great work Liam!

[@gustavoramos3999]

w

[@Iimitlesslife-fh9we]

eagerly waiting

[@LiamOttley]

😎

[@klammer75]

Well done Liam! Great work and your help and insights on this are invaluable! Bravo👏🏼👏🏼👏🏼🦾🦾🦾

[@LiamOttley]

Thank you!!