Contestant Beats Bonus Game for a Unique Vintage Car! | The Price Is Right 1973

Gwen’s “tricky little bid” gets her onstage to make quick work of Bonus Game for a unique car! Check this out!
Episode 0663 - The Price Is Right 1973 - The Barker Era
#ThePriceIsRight #BobBarker #GameShows #ClassicTV #ComeOnDown
Here it comes, television's most exciting hour of fantastic prizes the fabulous sixty-minute Price is Right!
We are showcasing episodes not viewed in decades. Starting from Season 11 (1982), this is the first season when animal furs were no longer offered as prizes, supporting Bob’s advocacy of animal rights in memory of his wife Dorothy Jo.
To celebrate what would have been Bob Barker's 100th birthday, the channel is also featuring episodes from the debut season of The "New" Price Is Right in 1972.
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[@charlesdiggs5297]

This clip brought back a lot of memories as a little boy. I used to watch this show with my Grandma and I got pretty good at guessing the prices. And that's a beautiful natural looking young woman. I hope she's still with us.

[@larrygro]

Gwen had some cake.

[@Twinkle-top]

Def a cutie ❤😊

[@SalMaccarrone]

Yea she did

[@CapstoneTider]

She rolled back into Compton in this car and the community was never the same. A 7-year-old Dr Dre spotted it.

[@missladyanonymity]

Mrs. Gwen looks amazing. Gorgeous.

[@christophertmunro4503]

Yeah she does!!!! So does the contestant!!!!

[@jasonjason9866]

I hope Gwen and Elgin are still rolling through Compton with them smiles.

[@wileecoyote5749]

52 years have past

[@rubenmejia942]

Gwen is a total cutie. 😍

[@destinysanford7317]

That’s my momma 🥰🥰

[@michaelrusso6822]

Willie Mays Hayes drove that to spring training in Major League!

[@michaeljones9301]

I believe Cheech, and or Chong had one as well.

[@matzrat5006]

@@michaeljones9301 or should have.

[@stephensmirnow5671]

@@michaeljones9301 When Chong's dad kicked him out, he stole the grill off of his dad's Rolls. lol

[@ka_living]

She was so pretty. A natural. 1st time I ever seen Bob run out😃❤

[@Baethovin]

Yeah I was like is that a run from Bob 😂

[@marcotelli1601]

A black married house wife with natural hair, no fake lashes, nails, no tattoos on her neck. WTF happened to this race?

[@aaroncourchene4384]

Rap 😐.

[@Howiex-is8gq]

That's a wig dude!

[@TheSchmed]

The Welfare Act destroyed the black family. Democrats purposely “swindled” black women to have babies out of wedlock.

[@dman221]

@@Howiex-is8gq:, that's not a wig

[@zgarrett14]

The race? What about all of America. Same thing. We are all in a marketing/television cult

[@modxmike7608]

Gwen was stacked up!!! 😍

[@carycomic1954]

So was spokesmodel Anitra Ford. 😎👍

[@donaldsalkovick396]

How cool will she be driving that in Compton?😊

[@rickywilliams8844]

Thicker than SOUTHERN GRITS,😊😊😮🎉🎉

[@akiblue]

That barcalounger looks like it was left out on the curb and the producers picked it up on the way to the studio.

[@Nunofurdambiznez]

LOL!!!!!!!!!!! it sure does!!!

[@jameswilson7790]

But Holly Hallstrom didn't!

[@Defensewhiz]

Yeah but Anitra made it look inviting and classed it up

[@jameswilson7790]

@@Defensewhiz I thought she was Holly Hallstrom.

[@Defensewhiz]

@@jameswilson7790 nope…Anitra Ford. One of the original two models.

[@muskokamike127]

2:27 $600 in 1973 is equal to $4800 in 2025...HOLY CRAP that's one HELL of a loveseat!!!

[@zgarrett14]

It reclines both sides so yeah that checks out

[@ANGELSLVME]

Who else used to watch this show with your granny, because you were to sick for school! I DID AND ALSO YOUNG AND RESTLESS! 2025 and I’m 55 and still watch every morning! I work night shift❤❤❤

[@chriscadillac8448]

I remember these cars as a kid and young man... they were made possible by a conversion kit available from A&A Fiberglass. The kits were sold from 1972-1976. Rolls-Royce sued in 1976 and won... and the kits were pulled from production that year.

[@paulrice8342]

I really enjoyed watching this. She is a sweet and pretty lady who deserved to win. I loved the car!

[@dinoegli]

I wonder if Gwen and Elgin are still around. It would be great to hear the story from them, still happy and alive. Somebody able to track them?

[@chenzocosimo3250]

She totally wanted to say lower on the cologne and the audience convinced her to say higher.

[@RC.41]

Compton was probably pretty nice back then.

[@loklo101]

@@RC.41 Some neighborhoods out there still look nice.

[@marieandrade7924]

@@loklo101❤❤

[@starronin4580]

Pre crack Compton was a nice place..

[@OptimisticMansion-yl1wq]

Everyone loved Bob Barker. He should have been president.

[@vap0rland]

_When history comes to write this day_ 😪

[@Buckeyedude111]

I suppose you could call that the Rolls Royce of Beetles. I can't find another one like it on Google.

[@jarm7726]

Used to be a mail order catalog called JC Whitney that sold the parts replacement hood and Continental kit

[@goldenroux612]

@@Buckeyedude111 Watch Up In Smoke with Cheech and Chong.

[@apollo5751]

You could buy the hood from the old school car magazine J.C. Whitney.

[@muskokamike127]

It was really popular for a while, but then as beetle's became collectible people converted them back.

[@garymckee63]

Seen many back in the day.

[@gameshowfanatic]

That is the most unique Beetle I've ever seen. It's funny how they tried to make one of the cheapest cars back then look fancy.

[@pep590]

There was a kit sold that one could buy to add to the VW too.

[@chrishernandez8918]

Wesley Snipes' character Willie Mays Hays in "Major League" drives one of those cars.

[@meyerj75]

@@bobloblaw204 I think that was the movie "Up In Smoke" you were referring to .

[@bobloblaw204]

@@meyerj75 lol , you are probably correct. Cheers mate! Peace and love!!!

[@diysecuritygear9594]

I'm totally getting drunk and watching Major League.

[@robbernath]

I guess in the early days of the show they didn't enforce the order of the first four called contestants. This time, it was 2-1-4-3.

[@silentbob3208]

@@robbernath I noticed that too. Bonnie came down so fast she stole the 1 spot.

[@kenbob1071]

Ikr. Gwen was smart to take the position that went last. The first two ladies f'd themselves by taking the positions that went first.

[@LoisHunt-z8f]

Outcome may have been different if the call order was enforced. Im glad others noticed this too.​@silentbob3208

[@tonygolden3165]

That was the first thing I noticed

[@erickort1987]

Bobs slick hair doo back then

[@BestEachDay]

A Volkswagen Beetle with a simulated Rolls Royce front hood. Truly vintage...

[@oneofmany1087]

note the price of it also.

[@charlesdiggs5297]

Back. In the early 70s, I saw them around quite a bit. That were quite popular. They would probably get sued today for trade dress infringement

[@jjgreek1]

That “tricky little bid”….became a very common and frequently used strategy over the years.

[@slentbob3208]

I do enjoy seeing how Price is Right strategy evolved over the years.

[@shoredude2]

That's a strategy that came from the original TPIR.

[@jameswilson7790]

I've heard that strategy called sandbagging.

[@jamesboyd2394]

Boy Bob Barker could wear a suit....and the music sounded like you were shopping at a mall....way to go Gwen!!!

[@steveeagle153]

Even though it's 50+ years later, it still makes me happy that Gwen won!

[@ebwholesaler]

Imagine seen yourself on KZbin half a century later ! And bet they passed that car to their grandchildren !....

[@Twinkle-top]

Nothing more Compton than a beetle with a RR grille 🎉❤

[@zombienectar]

I think that was an add on kit you could buy for any beetle.

[@gobit74]

That pos vw is something to be paraded through the refined streets of Compton, CA like its some GD Rolls Royce?? Barker is funny af

[@CycolacFan]

Pity they couldn’t get the paint on the hood to match the rest of the bodywork.

[@lonwillis783]

I always wonder if they still have the car... Happy New Year everyone.

[@WoodlandDance]

If Gwen kept that car in very good condition it would be worth quite a bit today. In the late 1970's my next door neighbor's daughter was on the Price is Right and won a dining set, and a car. The transport, and taxes, on the car were so expensive that she ended up just selling it, then paid the prize tax. She was on vacation and went to the PIR, lived across the country from where the show was taped.

[@HipsterDoofus100]

She lived in Compton. That thing was on blocks or in a chop shop 3 days later

[@silentbob3208]

@@WoodlandDance Great story.

[@JohnSmith-zw8vp]

Fresh Prince (first episode): Oh she couldn't think THAT far ahead...

[@Brassy49er]

Yes, I’ve heard that. People don’t realize they have to pay taxes, transport etc. on all those prizes.

[@mperson1890]

I didn’t know they charged to ship the prizes!

[@davep1103]

Boooooy ! Ya’ll AIN’T READY for that Smooth Jazz Easy Listening Music they got going on. 🤣Sounds like the instrumentation was live.

[@garysgarage.2841]

I remember those hoods for the VW. You'd see them advertised in magazines never thought they looked any good.

[@mikep4745]

Something tells me this car would feel right at home in Compton in 1973. Looks like something from Austin Powers.

[@TheSchmed]

$600 !!!! That’s nuts for that.

[@briangreenberg6021]

"Six hundred dollars? A mere bag of shells." Ralph Kramden.

[@johnbecker9242]

“Six hundred dollars. Peanuts! Peanuts! What am I gonna do with peanuts?”

[@Nunofurdambiznez]

@@johnbecker9242 Eat 'em, like any OTHER elephant!

[@bryankautz826]

Cruzin' thru Compton in a factory pimped out VW Beetle!! Awesome!!!😂😂 Only thing better would've been if the clothes she won in the game were a big fur coat, a jeweled walking stick, and a huge hat with some feathers in it!

[@Piano218-zzz]

If I could save time in a bottle . . .

[@JohnSmith-zw8vp]

I had no clue Beetles (or Bumblebees as I used to call them when I was little in the 80s...for obvious reasons) could come like that! Did it have a special name?

[@davidosco6593]

Rollswagon

[@BestEachDay]

Yes. Gag.

[@Gerardo-k9d]

it's a volks royce. 😆

[@davep1103]

🤣🤣🤣🤣🤣 That’s Tre from Boyz in the hood car.

[@Brassy49er]

Wow! I have never seen that car in any historic pics. It would be great if it could be tracked down. There must’ve been more than o e.

[@VaderisOne]

In the ‘80’s you could buy all kinds of kits to make your bug look like all kinds of cool cars. That Beetle never came from the factory like that.

[@starronin4580]

There were several conversion kits for VW bugs...some Rolls Royce, 40 Ford coupe, baja to name a few...JC Whitney catalog!

[@MichelleUS66]

The car looks like the one in Cheech & Chong’s movie “Up in Smoke” (a VW bug with a Rolls-Royce radiator strapped to its front).

[@user-zr6pl6nb6z]

That's exactly what I was thinking when I saw the thumbnail.

[@silentbob3208]

This clip is from the opening and the first pricing game of the 12/5/73 episode of The Price is Right, featuring Bonus Game for a unique automobile.

[@meyerj75]

By then, Mystery Price was still in rotation although it was played just 17 times.

[@MovieMuscle]

She got excited about THAT! LOL

[@joebob227]

Her husband must've been Willie Mays Hayes. XD

[@kennypowers7602]

That was the first person I thought of when I saw that grille.

[@jp8950]

Baby got back!

[@MelissaThompson432]

That car was worth 4 "love-loungers." That was one expensive couch.

[@CycolacFan]

Pity it wasn’t an air brush she could use to get the paint to match on that Beetle…

[@siouxperirish]

That must have been the motivation for Chong to make one of his own…

[@danielmorgan4899]

Looks like Tommy Chong’s car in Up in Smoke ……(Cheech and Chong )

[@joermnyc]

$600 for a double recliner in 1973? That’s pretty pricey. That car is a Pimpmobeetle.

[@mervinprone]

Well, it was a BarcaLounger.

[@JohnDexterCruz-op1ww]

Originally aired on CBS: 12/5/1973; repeated airing on #TPIRBarker {20 days before Christmas '73} (Gwen's playing for a car that is more than $2,600 during an early game of #BonusGame)

[@eastender74]

Notice that Gwen was not the last person to be called and yet when she ran she went to the last contestant spot knowing that she would be called last for a bid. Giving her the advantage of going a dollar over the highest bid. Course nothing less should be expected for someone from Compton.

[@dennisrohm6372]

Parading around Compton in that will get you shot!

[@TheSchmed]

I’d tap dat.

[@AdamSharpe-ih8xz]

Bridgette is really Dave's daughter Wendy. LOL!

[@MissionaryForMexico]

Gwen is a beautiful young woman!

[@PeteK181]

Tommy Chong had a homemade version of this beetle in "Up in Smoke".

[@CycolacFan]

Always thought by rights the star of the price is right was the contestants.

[@Baethovin]

Gwen was so fine. I miss women looking like this

[@redbaron474]

I wonder what ever happened to that car?

[@kenbob1071]

Egads that love seat was hideous...lol.

[@slentbob3208]

Not very lovely looking.

[@Deborahtunes]

I've seen worse. It could have had a flowers pattern instead...

[@bigkahunaburger5185]

Gwen is about 80 years old now and that car is probably still on the streets of Compton.

[@peterjackson2666]

Generous game. At least 50% chance to win by just guessing.

[@silentbob3208]

Definitely won more than most games on the show.

[@Marchant2]

That's an easy game to win.

[@ChefDuane-d5r]

I was in the audience of the Price is Right once. The Gong Show also.

[@scottjoyner-o2p]

did you get to see debra lee scott or gene gene the dancing machine

[@ChefDuane-d5r]

@@scottjoyner-o2p Saw them both. One thing I remember was that Chuck Barris would suck on raw cut lemons during the show. Afterwards in a Q&A session he said that the lemons kept his voice in shape and kept him alert and on point during the show. Odd but OK I guess.

[@scottjoyner-o2p]

@@ChefDuane-d5r that is weird about the lemons.thanks for the response,

[@davep1103]

Bob Barker is the BEST GAME SHOW HOST EVER ! 🫡

[@destinysanford7317]

I’ve been trying to find the full episode if anyone can help me! I cried immediately seeing this my momma is so beautiful and humble! 🩵

[@pdennis93]

I bet that grille helps cool the radiator better on that VW.... 🤣🤣🤣

[@silentbob3208]

The real question is if it actually makes it look cooler.

[@pdennis93]

@silentbob3208 no. It looks like lipstick on a pig 🤣🤣🤣

[@tpryce6423]

Probably not since they were rear engine.

[@pdennis93]

@@tpryce6423 they are also air cooled. I was making a joke.

[@albear972]

@@pdennis93 It totally blew over his head.

[@johnjones393]

To the producers of this channel; don't tell us the constant is going to win in the title of the video. It's kind of anticlimactic. 👍

[@muskokamike127]

A lot of people don't know this but the IRS had an agent right on set where when you come off the stage they say "now how are you going to pay the taxes on your winnings"? Huh? Yes you won $4200 in prizes, you owe $2100. How are you going to pay? That is why it is always best to win CASH and PRIZES so you can use the cash to pay the tax man.

[@jdrayton7224]

Bonny looks like she was a cougar

[@KevinMiller-xn5vu]

Congratulations, Gwen! 👍👍👍👍👍👍

[@silentbob3208]

It would've been awful had it been in the last square.

[@JasonRourhier]

That vintage Volkswagen that was $2,650 then the year after I was born 1973--in today,s dollars in 2024 with 2025 coming around the corner would have to be maybe $35,000--$40,000 if pushing it.

[@slentbob3208]

I do wonder how much it would be worth today if it was mint like that.

[@steves186]

$200

[@0524cami]

Gwen is either a grandma or is watching from Heaven. This episode is 51 years old

[@davep1103]

Qwen gotta half a watermelon 🍉 in back pocket.

[@kbramlett6877]

When was this episode filmed?

[@rcknross]

when being a housewife was honoured and treasured

[@loklo101]

Gwen lookin' fly in that polyester.

[@johngore7744]

Super Fly

[@loklo101]

@johngore7744 She just looks fly period.

[@stevenhall9009]

I remember that Volkswagen customizing package. But how did Bob Barker know she was from Compton?

[@JReed7560]

She told him.

[@kevindumais9610]

I wounder if that car is still on the road in 2025

[@failranch9542]

I wonder if Gwen attended Wattstax.

[@jameshernandez5766]

I'm shocked anyone admits they're from Compton

[@timglende8869]

I know this has happened on the Shell Game. But has there ever been a bonus in the bonus game for getting all 4 small prizes right and guessing where the bonus was?

[@stephenbyrd8295]

Willie mayes hayes!!!!

[@Drofthechalice]

The colognes color is what I imagine Sex Panther is.

[@erickort1987]

try driving that vw in compton now 2024...bullit holes

[@patrickbuglass973]

How much for that AM/FM Radio?

[@figuresix]

Little known fact, the day she brought the car home it was stolen and stripped never to be seen again. Good ol Compton.

[@abe_froman8360]

I bet that car didn't last very long in Compton.