Creating a Social Media Traffic Report in Google Analytics 4

[@darylnaz]

Please provide me the regex formula as mentioned on the video. At time 6:50 in the video

[@GrowthLearner]

Sure, (.*.|)(facebook|instagram|linkedin|pinterest|twitter|t)(.(com|co|)|)$

[@darylnaz]

@@GrowthLearner thank you

[@GrowthLearner]

@@darylnaz my pleasure! Thanks for watching!

[@gregh9824]

@@darylnaz When I plug that regex into my GA filter, it allows things like (direct). I checked against regex101 and got the same result. I'm looking at something more like this: ^([a-z-]*\.|)(facebook|instagram|linkedin|twitter|t)(\.(com|co|)|)$ which may still need tweaking, but you can test against an unfiltered report (I removed pinterest since I don't care about it)

[@darylnaz]

@@gregh9824 thank you

[@flyinglanguages1592]

Hi! Great video! How can I see what pages are below the numbers? Is there a way to add a drill-through capability to this explore report so I can see the individual pages that are receiving traffic from each social media network? Thanks!

[@GrowthLearner]

Yes, add a page dimension to the Rows section and make sure Nested Rows is set to "Yes". That should give you what you want.

[@imadeadoodee]

Nahp. I get the not data thing. Interesting. Where did the regex "appear" from in this tutorial ? It was like magic !

[@GrowthLearner]

Thanks for watching! I created it from how the values appear for the source dimension. The regex is in the description if you're looking for it.

[@hiamaaron]

Hi! Thanks for the video! However for some reason I followed your instructions to bits but the source dimmension is not working from end for some reason. Any ideas why so? Thanks!

[@GrowthLearner]

Thanks for watching! Check to make sure you're using the same conditions for the filter and the regex matches. This isn't for this case but sometimes I forget something as simple as changing the filter to 'exclude' instead of 'include'. Hope that helps!

[@GrowthLearner]

If you haven't already, try replacing the users metric with something like sessions.

[@samuelruel9919]

I followed these instructions exactly, and got the data to appear as it does in your video, but the numbers are way off. When doing an explore report I see about half the number of sessions compared to what I see in the traffic acquisition segment for the same exact date range. Could it be an issue with the regex?

[@GrowthLearner]

You may have to adjust the regex to fit the sources you want in that report? I'm assuming you're looking at the traffic acquisition report using the source dimension with the segment. Does using the traffic acquisition segment give you the same sources as the Explorer report? You can adjust the regex accordingly. You can also use regex101.com/ to test your regex.

[@Rollrite]

Hi Thanks for this video! I got results on the comparison but when I did the Free form I get nothing but this message: "No data for this combination of segments, values, filters, and date range. Try editing the variables or settings or remove them." I keep going over the video segments and I don't see what I have different.

[@GrowthLearner]

Thanks for watching! Did you ever figure this out? I can't tell what the issue is without seeing the configuration. You would have to type it out in order for someone to troubleshoot.

[@GrowthLearner]

Hi, if you haven't already, try replacing the users metric with something like sessions. That should work.

[@DezzyJones-l8t]

I was trying to follow along, but I can't even see where you got the regex from.

[@GrowthLearner]

There's one in the description, but this one seems to be working better for others: (.*.|)(facebook|instagram|linkedin|pinterest|twitter|t)(.(com|co|)|)$ Let me know how that goes.

[@bmaddal5]

When adding the regex, only Facebook data is pulled. No lines for Instagram or Pinterest appear. Why would this be happening?

[@GrowthLearner]

What does your regex look like? I'm guessing you have traffic from those sources as well? Try adjusting the date range.

[@bmaddal5]

@@GrowthLearner I'm using (.*\.|)(facebook|instagram|linkedin|pinterest|twitter|t)(\.(com|co|)|)$ and even for Facebook, using that regex it shows 8 total users for past 30 days, but if I go to the traffic acquisition report to compare, facebook/social alone has over 3,000 total users for the past 30 days.

[@LisaSicard]

When I click on the acquisition and change to 50 rows I do not see any social media networks - it does not drill down for me? But in the old analytics, it is there still. Any ideas?

[@GrowthLearner]

Hi Lisa, are referring to the Traffic acquisition: Session default channel grouping or the Acquisition Overview out-of-the-box reports in GA4? Unfortunately, those reports won't drill down. This video walks you through how to create a report for social media networks. Or is there something else you're looking for?

[@robphelps1291]

This regex does not work can you double check as the one in your video looks different to the one in description. The description one always gives: No data for this combination of segments, values, filters and date range. Try editing the variables or settings or remove them.

[@GrowthLearner]

There should have been two instances of '\' in the regex. I would expect that the one you tried would return some data even with the slight difference. What dimension are you using for the filter? Any source dimension should work.

[@GrowthLearner]

If you're seeing this error message, "No data for this combination of segments, values, filters, and date range. Try editing the variables or settings or remove them", replace the active users metric with something like sessions. It looks like active users doesn't work with this report anymore. Let me know if that works for you. If you're having issues with the regex in the description, try this, (.*.|)(facebook|instagram|linkedin|pinterest|twitter|t)(.(com|co|)|)$. Here's how to create these charts and tables for a social media traffic dashboard or report in Data Studio 📊: kzbin.info/www/bejne/nKnSnXitoJmBgsU.

[@kalaip8243]

Thanks for the video. I'm getting this error: "No data for this combination of segments, values, filters, and date range. Try editing the variables or settings or remove them". after replacing the active users metric with sessions also got the same error. Under Match regex you are adding something. From where you got that

[@GrowthLearner]

Thanks for watching! What dimension are you using for rows? Try source and keep sessions for values. The regex is in the description. Here's what I use: (.*\.|)(facebook|instagram|linkedin|pinterest|twitter|t)(\.(com|co|)|)$. Let me know if that works for you.

[@renjiths]

In "Dimensions, whether we need to use "Source" or "Session Source"?

[@GrowthLearner]

You can use either. If you want to see the source for each session, then use 'Session source'. You can take a look at documentation for the scope, support.google.com/analytics/answer/11080067. If you want to change the dimension, make sure you remove it from the rows section in the Tab Settings. Otherwise, you can't add it. Thanks for watching and hope that helps!

[@darylnaz]

Errors can prevent your page or feature from appearing in Search results. The following errors were found on your site: Missing field 'thumbnailUrl' Getting this erre from search console can you please help.

[@GrowthLearner]

I'm not familiar with this error, but it looks like you need to upload a thumbnail image for the asset in question.

[@darylnaz]

@@GrowthLearner thank you...where do I upload it.

[@darylnaz]

Do you use any chat support or chat like what's app Facebook or Instagram. I need help asap please

[@GrowthLearner]

I'm not sure. It probably depends on how you manage your content. If you're using a content management system, there might be a place to upload a thumbnail as a feature image for the page but that's a guess. Unfortunately, I'm not an expert on that.

[@GrowthLearner]

Sorry, unfortunately, the thumbnail issue isn't my area of expertise and I don't have the resources to provide chat support.

[@drifterswaterwaysholidays7855]

Hi, Well I also am getting no results at all despite trying all of the suggestions below. I have carefully ensured that everything showing in your video is the same on my computer, but still no results.

[@GrowthLearner]

Thanks for watching. Are you seeing issues around the 6:00 minute mark in the Explore reports? Here's what my current configuration looks like: imgur.com/a/AuddEPG. For other visualization types, I'm using source for rows. Let me know if that works.

[@katekatrinaro]

somehow it does not work and give totally different data than the comparison filter.

[@GrowthLearner]

Let's take a look at your regex. Could you share what it looks like?

[@peterthillemann6352]

I followed these instructions exactly, but get this text in the right column: "No data for this combination of segments, values, filters and date range. Try editing the variables or settings or remove them."

[@peterthillemann6352]

I replaced the "source" with "session source" which seems to work

[@GrowthLearner]

Glad that worked out for you. Seems like GA4 wants us to make the distinction between session data and traffic data like you did with session source as opposed to traffic source.

[@JohnSutton55]

@@peterthillemann6352 Thanks for the suggestion. This worked for me too.

[@zekailawashington]

I was with you until you got to “I’m going to use this rebel” not sure where you went

[@GrowthLearner]

What's the timestamp for that?

[@letsgetchatty]

@@GrowthLearner 6:34 I put REBEL its match regex.. Where is that located ( the match regex)

[@GrowthLearner]

@@letsgetchatty thanks for pointing that out. The actual regex, if that's what you're asking for, is in the description. Here it is as well: (.*\.|)(facebook|instagram|linkedin|pinterest|twitter|t)(\.(com|co|)|)$ Let me know if you have any other questions.

[@moveu8924]

@@GrowthLearner I copied and entered in that regex, but mine doesn't have everything yours had in the video.

[@GrowthLearner]

Try this one, (.*.|)(facebook|instagram|linkedin|pinterest|twitter|t)(.(com|co|)|)$. That seems to be working for quite a few based on the responses to a comment. Let me know how that goes.