Data Pioneers: A Digital Innovation Case Study, with Simon Jefferson, Catsurveys

Welcome to Data Pioneers: A Digital Innovation Case Study, featuring Simon Jefferson from Catsurveys! In this episode, we're shifting the spotlight from big brands to small and medium-sized B2B companies that are trailblazing their way to innovation success.
Joining us today is Simon Jefferson, who will share how Catsurveys has masterfully introduced a game-changing, data-driven digital innovation alongside their existing business model.
We'll dive into topics that are crucial for businesses seeking to innovate, including:
Collaborating with customers across various industries from traditional sectors to more progressive ones, as they embrace innovation
Fostering an innovative culture and nurturing a dynamic workplace that drives innovation success
Seamlessly integrating innovation into the company's core DNA, rather than treating it as an add-on to everyday tasks
Tune in and uncover invaluable insights from Simon's experience in driving Catsurveys towards innovation excellence!
About Catsurveys:
Catsurveys, an award-winning multidisciplinary surveying company, specializes in delivering comprehensive data solutions for large-scale infrastructure projects across the UK. With a focus on underground utility detection, they play a vital role in the successful execution of critical national infrastructure developments, earning their clients' trust and confidence. By merging top-tier talent, a dedication to quality and continuous improvement, and state-of-the-art technology, Catsurveys offers detailed data for both above and below ground environments. This enables customers to design, plan, and complete construction projects safely and sustainably, ensuring optimal outcomes for significant infrastructure endeavors.
About Simon:
Simon has 20 years’ experience in the utilities sector holding senior commercial roles across both regulated and non-regulated businesses, developing successful commercial strategies in a variety of markets. Simon is responsible for the commercial oversight of the business ensuring that all Catsurveys’ activity is commercially viable and underpins the strategic direction of the business. Simon’s also accountable for developing new business opportunities and expanding Catsurveys’ brand into new markets and sectors ensuring that the business has a robust commercial strategy that supports growth. A passionate advocate of innovation and positive disruption Simon is focused on how Catsurveys can maximise the value of innovative new technologies and digital solutions, collaborating with customers to introduce these in a positive way that delivers real value.
In his spare time Simon tries to find time between a busy family life to run a little bit, preferably in the hills.