Storytelling and its Persuasion power - Public Speaking 101

FREE PRESENTATION TRAINING: freetraining.h...
Why is Storytelling so powerful? And how do we use it to our advantage? Today I'm sharing key neurological findings on storytelling with the help of my own stories. The ability to tell a story can literally transform your life. It can land you a job in a crowded applicant pool, make you stand out on a first date, or be the difference between your business succeeding or failing.
You will have to tell a story in your lifetime. Be ready with these tips from a professional storyteller.
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David JP Phillips is an international speaker, author and coach in Modern Presentation Skills. His training and material are based on neuroscience and biology which makes his deliveries very hands on, practical and motivational. He is best known for his seminar How To Avoid Death By PowerPoint, delivered at TEDxStockholm in 2015.
#Storytelling #PublicSpeaking #DavidJPPhillips

[@maxikd]

This was amazing and it really showcased David’s public speaking skills.

[@DavidJPPhillips]

Wow thanks Maxi 🔥

[@hesamnajafi5229]

David, honestly this video as short as it is, it was a perfect life lesson , thank you ❤️

[@DavidJPPhillips]

Thanks Hesarm, I am truly truly happy you liked it and your comment. I am very eager to see if unedited videos can even exist on KZbin.

[@hesamnajafi5229]

@@DavidJPPhillips sir, with the skill you have, you are your own editor ❤️keep up the good work, you're videos are precious

[@indibiningingman6510]

@@DavidJPPhillips unedited rules!

[@l8toriginal719]

@@DavidJPPhillips this made me think of my dad's company and the reason I feel a emotional attachment to it is partly through story's, how my dad started it, his first employees, his first big contracts, even news and affairs from his office! I'm sharing this vid with him.

[@ChaimSilber]

who else is getting this feeling that this channel is blowing up right now?

[@MattWongIR]

No doubt in my mind! So much variety!

[@jonathan-._.-]

tldr: dont buy stuff with a great story - its overprized

[@DavidJPPhillips]

Bbbbingo

[@carlostembrevilla3805]

I remember one time there's an auction of Justin Bieber's leftover sandwich and it was sold like thousand dollars

[@SeraYagami]

@@carlostembrevilla3805 Bruh, are you serious? People are that stupid? ._.

[@carlostembrevilla3805]

@@SeraYagami there's also a fangirl licks a toilet bowl just becuase Jimin or Jungkook of BTS sits on it

[@SeraYagami]

@@carlostembrevilla3805 Ew! Thanks for the trauma, man XD Was that a Korean fan? This is why the Korean population is declining XD

[@ismaelkk6]

This person is a very amazing public speaker we should get david to react to him

[@DavidJPPhillips]

Someone should tell him.

[@giordanooujordan]

seems like it's a great format imo, David! very captivating to see someone speaking without any heavy editing, specially you

[@DavidJPPhillips]

Thanks Giordano, I must say I am very eager to see if it works at all in the world of heavy editing. 🔥

[@velvetrosang4684]

@@DavidJPPhillips it does. Especially when the content of the video is as good as yours.

[@galaxyanimal]

@@DavidJPPhillips The heavy editing is often an adaptation to help make otherwise uninteresting content interesting, but if you have the "meat"(& you do), editing less can make you really stand out, as it's different from what everybody else is doing.

[@dsample]

@@DavidJPPhillips have you seen the video about Jackie Chan's review of modern action/fight scenes? He talks about how they're cut so much it takes the energy out of the action. Your videos are great whether they're edited or not, but when you make a video like this one with long takes, there's just something more powerful about it.

[@foxyflyer2456]

Yes I often tell stories to myself in my head. Sometimes they're even about things in imaginary worlds that have nothing to do with me. How do you know me so well David!!

[@zylnexxd842]

I came across this while reading the "King of the flies" novel. I am reading it rn. Thats a strange coincidence

[@scorpiss9]

I've read it a few week ago. What's spooky about it?

[@zylnexxd842]

@@scorpiss9 The spooky thing is that i Got this video recommended when I was reading it at the instance. Its not spooky actually just a fun weird coincidence

[@TU42Fuzzy]

This notification made my day

[@DavidJPPhillips]

And your comment, mine 😀

[@mickeypeters502]

Seeing an unedited video is calmly and easier to follow. I always hear the information but get "distracted" by edits This form of story telling is still keeping my attention because of the "tricks" he uses, a subscriber should easily point out which tricks! Did you find them all? Amazing to watch would definitely like to see it more often! You are a public speaker not a editor 🤟

[@gizellesmith8763]

Did professor Phillips just teach us how to be an honest conman?

[@DavidJPPhillips]

Haha yeah about that...

[@LeSpicey]

Storytelling is such a powerful tool, and I’m extremely happy or see you share its story with people. Humans have always been storytellers, that’s how we create bonds, share history, inform and grow. I’ve used it every day since I knew how to read and talk, for every purpose, but we all know that with great power comes great responsibility. Thank you for being such a great gift, David!

[@lionbonilla7556]

The second and the last tipp is incredibly valuable. I can’t explain why but I feel and know it. I will use it for educating children as well as privately. I’m very grateful that you pointed at a very common lie/story we tell ourselves and how easy you explained us how to overcome/make better use of it. Thank you for sharing and helping others who need help. You deserve a donation.

[@DavidJPPhillips]

Thank you so much, those are incredibly kind words and I am beyong happy that you will use it in school 🙏🙏🙏

[@deathlesssnek9548]

The editing is awesome and tends to help with the comedy bits but I felt like this video was easier to understand and learn things from.

[@DavidJPPhillips]

Ah now that's interesting feedback. Tha k you a million for that 🙏

[@deathlesssnek9548]

@@DavidJPPhillips Anytime.

[@ballisticgamer1331]

I am actually starting to take notes on all his coaching vidoes. This guy is one of my favorite people in the world, he gives off so much posotive energy. It is litlerly impossible to spot a spec of pessimism on this guy. Props to you David. Hope you are having the best day possible and also have the best life ahead of you. God speed.

[@DavidJPPhillips]

Thanks Orange Ceasar! You are the symbol of this community! 🧡

[@1MasterAlpha]

I feel that videos like these, that do not have excessive cuts or edits that try to keep my attention, allow me to enjoy more of your speaking skills

[@DavidJPPhillips]

That's really interesting ✌️👊👊 thx for sharing

[@erichunley]

Brilliant as usual. Also when drafting your story it can lend clarity to your intentions and values.

[@DavidJPPhillips]

Oh absolutely, the process getting there is a thrill 🔥

[@oussamanahim3062]

daamn , had shivers all over my body at the last part about the stories we tell ourselves

[@robinbos55]

Hey David, been around the instagram and youtube content for a couple of months now, naturally I recognize this from the TedX talk, which I studied carefully! I will make sure to utilize so many of these things for my upcoming talk, thank you once again David!

[@HorribleSmileProductions]

I just want you to know David; You're a true inspiration and your videos were one of if not, the reason I started writing my Novel and today I am just few days away from ending it. Thank you❤

[@DavidJPPhillips]

Omg that is such a beautiful thing. Do keep me updated on it!!

[@HorribleSmileProductions]

@@DavidJPPhillips If god wills, I shall mail it to you myself once it is done. Once again Thank you❤

[@eyerivegacruz9394]

Refreshing to see that the first tip is an updated version of the examples given on the TED Talks, and the important mention of fraud during the experiment. That bit there represents the power of storytelling. It can accomplish both good and bad things, but that we should always aspire to do good. Because we want to fill this world with good things and positivity. The spoken word is such an awesome and powerful tool! Thank you, David JP Phillips!

[@yittersthefox2045]

“You say you might not be a storyteller but to that I say you are! You write hundreds of stories in your head everyday.” Me, a writer who sometimes daydreams the stories I have and watch them play out in my head: “How did he know?!” But seriously though, this helped a bunch actually :D

[@RosheenQuynh]

I was gonna say 😂

[@WalkingPG]

im a business owner and this got me very intrigued about how to implement that into my woodworking product selling. Thank you, you are probably the first channel where i learn something useful by every video uploaded :)

[@Red_w]

Bro you are u are helping me and everyone listening to u are an inspiration keep up the good work. Really appreciate it☺️

[@DavidJPPhillips]

Thanks mate! I am really intrigued to see if unedited material works in an edited world.

[@Red_w]

Love your vids thx

[@thewwmm25]

This is what I have learnt, people like to hear stories ALL the time. In an interview setting this comes in handy for example, think in your head of a beginning - middle and end!

[@theacademia6181]

This was an emotional roller coaster for me... Thanks David

[@nodaridadiani7984]

Your channel is a must subscribe for everyone who is trying to better themselves, keep up the great content David

[@DavidJPPhillips]

Thanks Goethe, it means a lot!! 🙏😀

[@GMCiaramella]

I really appreciate how sincere, sweet, and humble you are, it is a joy to watch your videos!

[@legueu]

I really like that format. It's educative and show off your skills.

[@adiksaff]

Hii!! I'm not an avid viewer so I can't tell if this format is doing better. I say use whichever you can do more efficiently! Or maybe use one or the other to switch things up as you see fit? I found this really inspiring! Ringing the notification bell!

[@KevinLoganShim]

So happy for David, and his channel blowing up makes perfect sense, every time I look at the guy I want to smile 😂😂😂

[@keithmartin5994]

First of all I've seen dozens of videos of yours David on just the last couple weeks including all your Ted talks. Please give us an uncut video of narrative that you are not so familiar with. Trust yourself to be in the moment unrehearsed. Your are good at what you do! 👍

[@DavidJPPhillips]

Now that would be exciting indeed! =) Which subject would you propose?

[@keithmartin5994]

@@DavidJPPhillips How about a story of your own experience that you've never shared publicly, hence unrehearsed, that you think may have some value.

[@keithmartin5994]

So I picked up on your channel while trying to make the best coaches speech for my son's football team. I gave the speech at his last game. They didn't when but the dopamine was flowing for sure lol so thanks for that

[@kigglz6871]

Now I see why narratives are the way to go on college essays... thank you!

[@Belgian_Otaku]

Oh cool the significant object study, I heard about this one! Really underlines the importance of a story to convince others. In university I heard a similar thing during my economics class, people sold two identical cakes (one for a low price and another for a high price). People instantly thought that the high price one was better, they were making stories up in their head as to why the other one would be valued more. Can't find the study anymore though.. If possible could you do a video on job interviews, those are nerve-racking for just about everyone and would love to hear some advice/tips from you on this.

[@hoseinsan9752]

If there is one thing I love about this guy, It's his hair and wonderful pauses in between segments of speech

[@Balcom_]

When he said you tell stories every day in your head, I started to cry a little. I love the thought of creating stories; every night when I go to sleep, I'll start to subconsciously make up stories in my head then drift off to sleep. Later the next day would look forward to going to bed just to continue what happens next. I do think of stories of myself too, I just need to execute the one I started with. I'm assuming why I cried a little is because care for the stories I made, I'm just scared to put them out there.

[@BatataKarambas]

Story telling is crucial to good public speaking and is a thing where if you nail that, then you know that you're good with public speaking in general, it's extremely important and adds a lot of depth to public speaking, and this video really helps portray that

[@UsualmikeTelevision]

Everyone needs to watch this video! Truly inspiring!!!

[@henkka2046]

..and this whole video is in itself also mastering storytelling

[@kevinjszuch]

Love the uncut video! David you have inspired me to be a happier person throughout the year :)

[@DavidJPPhillips]

I am sooooo happy for you ❤️❤️❤️ your comment made me happy as well!!

[@antoinekaram2910]

David you have no clue how exited I get when I see that you've posted a video, you've helped me tremendously improve my public speaking skills which has helped me in my professional life and personal life. Keep it up

[@thatjuanamigo2722]

Very inspirational love every single video! Keep it up!

[@justin-di8ie]

One shot one take, legend.

[@DavidJPPhillips]

Hey respect for seeing that. That is by far the most complicated bit when delivering something that needs to captivate like this. Trying to eliminate any mistakes or wrong turns. 🙏

[@Error-kr8ty]

I love how engaging you are, I can learn from your videos and enjoy them! Also, on a side note, I was wondering what lavalier mic you used?

[@DavidJPPhillips]

Thanks Ariel! That would be a sennheiser, I have various models

[@Error-kr8ty]

@@DavidJPPhillips Thank you!

[@RacerX_1111]

I would love to be a better storyteller and speaker. I think I’ve had a pretty interesting life. Woman Marine vet and now I’m a lineman. I’m just a quiet, reserved person so it’s hard to get out of that mindset. My husband however is awesome at it. A perfect mix of humor, extremely quick witted (I’m so in awe of that), people gravitate towards him and he can pull in a crowd at parties. He’s a natural at it.

[@hoseinsan9752]

I for one love unedited videos but there is the lack of visual presentation, these videos with no editing are easy to make and really enjoyable but might not have the rhythm our minds like to experience. Not all people can express their thoughts like David, he mastered his soul and brain to an extent where he can tell you to subscribe and you won't hesitate a fraction of a second to do so, skills 100 as some gamers may say 😂 Seriously though, I prefer to see him as he is but some subscribers are impatient and wait for there chance to pick up some of his errors (extremely flawless David 😍) and show their success by displaying others' mistakes.

[@DavidJPPhillips]

Haha nice one 👍👊 thx and I agree that having different videos is the winner!

[@mr.wizard4350]

Truly inspiring thank you so much for helping me be a better me

[@fridajacobsson7017]

Thank you David! You are so great!

[@tobin9575]

can this just be a ted talk already? edit: I also want to add that this is the perfect density of content, I would not at all mind the videos being longer, say up to 20 minutes, but with this length you can watch the video at almost any point in the day where you have a small break and learn something meaningful. Thanks a lot, and Cheers, road to 500k, see you there in summer or sooner.

[@jayl2493]

Do you have any tips on how to speak in a more "masculine" or "feminine" manner without actually having a higher or lower voice? The descriptions I usually hear are nebulous and unspecific, but you always have specific skills and describe them well. Thank you for all your content!

[@PriMate]

I was the 1,000th like! 😁 this was amazing, thank you for this, given me a million ideas on how I can use this. 💙💙💙

[@DavidJPPhillips]

WOW CONGRATTTTTSS!!!!!!! =) =) =) Thanks Primate!

[@tusharazad8554]

YOU HAVE A TED TALK LIKE THIS AND THANKYOU

[@youtuber8330]

Watching this video has truly inspired me to do more for my dreams, thank you so much Mr. Philips! Your words can make the world a better place. :D

[@Black_Jesus3005]

This was motivating af thanks David👍🏽

[@aldenpittinger4162]

This is crazy helpful

[@Jesusfreak653]

This was so fun to watch, thanks!

[@Herrjbk]

Wow I was actually about to click out of this video halfway through because I'm tired and I was zoning out but your mannerisms drew me back in without me following what you were saying. I feel like I can see all the little things you're doing because I have bits of theoretical knowledge but to do it physically is something completely different. Did you record videos of yourself for practice? I need to check out the rest of your channel, this is the skill I've been missing all my life. I've realized storytelling, being articulate and human behavorialism are essentials for us social creatures.

[@reenayeo]

Im lucky i found your channel and subscribed i learn so much from you & thank you

[@DavidJPPhillips]

Thanks for being here Reena!

[@MattEpicAdventures]

Nicely done !! Love it bro ! This is so invigorating !! So Positive !! 👌👌

[@mubashir-rehman]

We are all made up of stories. From making fire from stones to rockets going to space, all these are stories. The essence of delivering knowledge is storytelling and always has been. Thanks for the tips and epic video.

[@sa6i2]

David you are breathtaking

[@Roberto-cc7rt]

Wow thank you so much for this great advice.

[@ryanluimes201]

Wow, that is fascinating, this video being delivered as a story itself further accentuates the value of storytelling. Thank you!

[@Bolverk117]

I like this format , it feels more personal. Your president video you went to far with the effects and made you seem less professional. You are good at what you do and I like learning from you, so keep it up :)

[@lucas3362]

LETS GET THIS TO 200K !!! 👍

[@eddielawrence5612]

Love the 'Grand Performance' exit😂❤

[@melaniegerard2195]

Great examples given!

[@niekw3793]

Now to become as good at telling stories as David

[@LetMeShowYouUK]

Nice video Mr. Phillips.. well done sir.

[@Jan0S7]

This video was soooo good, I loved it, at first I thought that I won’t be interested in this kind of video but I was totally wrong, it was really educational and soooo interesting, even doe video was around 7 minutes for me it seemed like few seconds, thank you sooo much for this kind of informations and I am really happy that I live on the same planet as you, thank you!!!

[@mustafajuventus]

Thank you for making me smarter with your videos

Short and sweet! Stories sell! 😀

[@thealrightchef2800]

Hi there david!

[@Arudance1]

Amazing as always

[@ArtemioSilva]

Pure gold!

[@babinbowie2846]

I loved this so much thank you :)

[@Improvemypronunciation]

Great job! I can’t help but leave a comment

[@3maaaaaa]

Excelent video and great speech, Congratulations 👏👏👏👏👏

[@lillyhedges2180]

I want to buy that horse 😀 thank you for sharing your skills!!!

[@antzerobooks]

kinda cool, it is very different from what we see on youtube since now youtube video is part the youtuber and part their editor

[@nextra_1]

the value of this video 6128%

[@DavidJPPhillips]

👊😂

[@MrMinecraft1328]

thank you dad

[@darkpoisonentertainmentstu2845]

Amazing video sir⚡⚡⚡🙏

[@vincedebelg]

Literally blown away! Your story even applies to you as well. Bringing it like this made me listen for the full 6minutes while I have the attention span of a minute or 2. Honestly I thought I was using some of the skills in a good way but this showed me never to stop learning. Thank you for being you!

[@DavidJPPhillips]

Oh man, Vincent, your comment gave me goose bumps! Thanks, I am so happy it worked!

[@calebmiller580]

Yay! Another video! 😁

[@HARSH-zl5qy]

Thankyou so much

[@tobijasmayer604]

is this the ted talk ? Actually i dont care, i just want to buy a David after this XD.

[@DavidJPPhillips]

Haha 😂

[@tmuller9905]

Will there be some christmas-related content? Would be cool, maybe there could be a special edition of Towel Cafe with hot chocolate and other (swedish) holiday snacks.

[@DavidJPPhillips]

Oh that is a marvelous idea!!

[@tmuller9905]

@@DavidJPPhillips thanks dude!

[@jasondargonaut]

What a guy!

[@Arthad]

i've been struggling to find my value on youtube, since i enjoy doing pretty generic stuff that most people do, but this video actually made me feel better about things i enjoy and stories i tell about them, hopefully i can improve them now also, can you please do a review on putin's public speaking? he appears to be a good leader and i want to know the science behind it

[@Shamil11]

Hey David, do you have any tips for keeping a conversation flow going?

[@DavidJPPhillips]

Keep asking questions about the other person 👍

[@ChaimSilber]

@@DavidJPPhillips you're on the money David. you've got all it takes to live in this world

[@oblivioncreations]

I love sorry telling, I just need to get a little better at sharing them XD I am wondering though, you did say you love people and you love talking to them, is there any chance you could talk about that? I work in fast food right now so I see some of the worst sides of people and it's become really hard for me to like them. If you were to do such a video that would be so helpful to not only me but also my coworkers Even so, you make amazing content and I look forward to see with what's in the future

[@johannesebeling1678]

fine for products - but I was devastated to hear him recommend presenting a story version of us to our friends or partners - explicitly saying "they will never know who you truly are". In my experience, it's one of the most damaging things to anyone's happiness to hide who you are and for other people not to "see" you. It's what makes us human. True connection, being seen. And not looking back at our lives as a hollow shell of a storied product. A truly happy life requires that we drop the stories about ourselves. Yes that can be vulnerable and less "sexy" = less sales. But do I want people to buy a made-up plastic version (of not myself), or for us to connect with our hearts?

[@jan-lucashilgers3723]

Great performance! I read a study from Denmark that lead the researchers to the hypothesis that storytelling may be very effective at preaching to the converted (polarization so to say) but less effective at actually convincing an opposition. Any thoughts on that? Any studies that you know of that support or object this hypothesis?

[@jan-lucashilgers3723]

PS: I actually liked that style much more than the cutted videos. Keep up the good work.

[@DavidJPPhillips]

I'd believe it's always harder to turn the opposition irrespective of the technique you use. So they are most likely right 👍

[@DavidJPPhillips]

@@jan-lucashilgers3723 cool, thanks for saying that 👍

[@jan-lucashilgers3723]

@@DavidJPPhillips True, but they also observed that debaters with a more sober and fact based approach seem to be more succesfull at convincing the opposition than those using storytelling. Obviously, there are lots of questions to be asked about the definition of storytelling and sober argumentation, and also they didn't have vast amounts of empirical data, yet this is a very interesting observation I think. Their hypothesis is that you should distinguish between rhetoric which "collects votes" (which storytelling is very good at) and rhetoric which "moves votes" (which sober argumentation is very good at).

[@LordoftheAces]

I would love if you made a reaction video on Lindybeige talking about rhetoric.

[@kamiskam420]

How in the FUCK isn't your channel in the millions of subs?? This is prolly the most powerful video on advertising using stories ever. Mostly cause it's one of the only ones I've seen but I've always known storytelling was powerful, but not this fucking powerful what the fuck? LOL

[@DavidJPPhillips]

Thanks Mate 🙏

[@jyosree3172]

Lovely!!

[@l8toriginal719]

If u ever get a sponsor they will be sooo lucky

[@marvelightv]

Notice how he starts in the sitting position, this drops your guard, he's your friend your pal, but then he ends in your face calling you to action! HEED HIS WORDS DAMMIT!

[@Michael_Ichiban]

0 Dislikes, you sure showed them