DAZN Streaming and Why it's Taking Over On-Demand Sports Content

DAZN, pronounced as “The Zone”, is “the first global pure-sport live and on-demand streaming service” as it is told on their website. The service is owned by the British sports media company Perform Group.
It was created in 2015 and launched in 2016 in some European countries, its arrival has been called as disruptive, and its business model simple and straightforward.
As soon as it got media exposure, it was referred to as the “Netflix of Sports”, but the Chief Revenue Officer replied saying that DAZN’s approach was “much more complex”, because their service includes live stream video, more than just archive footage.
The number of subscribers has kept growing, they expect to have 20 million by 2022, expanding the service to nine countries, launching it in Austria, Switzerland, and Germany, then Japan, in 2017, Canada, 2018, US and Italy, and now, they’re arriving in Spain and Brazil.
But… how did they made it?
Simple, buying broadcasting rights of world-wide known sports events, like the FIFA World Cup and UEFA's competitions matches, and domestic competitions like English Premier League and Spanish La Liga for most of the covered areas.
The NBA is available for some European countries, NFL for most of the countries they cover, Canada included, where, of course the NFL has a massive amount of fans.
They also have the rights of some regional competitions only for the countries involved, like the case of the Copa Sudamericana, that is just for Brazil. Also, they have invested and focused a lot in combat sports, like boxing and MMA, as the platform’s strategy to make a successful entry to the US market.
But the list, as you can see, is quite long, and it includes minor sports events or sports popular only in certain countries as well.
Also, they have reached agreements with sports celebrities to join them as brand ambassadors to increase the brand status, people like Cristiano Ronaldo, Neymar, Jose Mourinho, Canelo Alvarez or Paolo Maldini lined-up that team.
But with the Mexican boxer Saúl “Canelo” Alvarez, they decided to make one step more, signing a $365 million contract for the next eleven fights in the coming five years, that contract has been called “the richest contract in sports history”.
It’s $33.18 million per fight, a little bit more than $2 per second.
DAZN, of course, will stream the fights, disrupting the market so hard, that HBO, known for broadcasting the major boxing events in the last 45 years, has quit the boxing business after DAZN’s announcement.
And it doesn’t stop here, for the fight between Canelo and Rocky Fielding, DAZN produced its first episodic program, CANELO vs ROCKY, showing the behind the scenes of both boxers training for the event. The show was also aired on DAZN’s platform, KZbin and some mainstream TV networks.
As you can see, there was a lot of money invested here before the platform was released. Most came from Leonard Blabatnik, the Chairman of Access Industries, who owns Perform Group, who owns DAZN. Blabatnik is the 48th wealthiest person in the world, with a net worth of $20.2 billion. Most of his fortune comes from the petrochemicals and oil industries.
The platform fee is $9.99 per month, with a free one-month trial, of course, and you need to be located in the countries we mentioned before to enjoy the content, that changes depending on where you are.
DAZN has gotten mixed reviews from magazines and blogs, and reading some comments and opinions from users, they don’t seem to be so happy with the streaming and the service in general, customer service included, it’s quite easy to find a lot of comments about the streaming problems with the NFL’s games in Canada for example.
Most of the complaints were about you cannot see anything about the match before the kick-off, the audio use to fail and the lowest resolution quality is terrible.
There is a twitter account called @DAZNSucks, where users use to complain about the service and upload videos about the platform’s fails, like screens with the spinning wheel or frozen screens during the stream.
On the other side, all of us know that an unsatisfied customer is more prone to write a bad review than a satisfied one gives a good review.
Anyway, if you're considering joining, it would be smart to take a look at the reviews by yourself and test the service thoroughly during the trial, so you can be sure if it worths when you pay.
DAZN is supposed to work on multiple devices, from laptops or computers to video game consoles, tablets and smartphones as well. The app works for Android and iOS.
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Here at Explainosphere, we like explaining things. As curious and eccentric as they may seem, we believe there is always someone, somewhere, trying to figure out how things work.
If we answered your question about the DAZN, leave us a message in the comments.

[@carsonBonn]

The quality of this channel is amazing. Wish that one day it will see the attention it deserves so much.

[@mrty5213]

How do you watch Dazn on tv

[@bigman4275]

@@mrty5213 if u have a smart tv u can download the app and and start watching from there

[@jsnagra1able]

Mr Ty Chromecast works great.

[@NazriB]

Lies again? CAZOO GAZi

[@tvhubsb4024]

Does DAZN USA only have boxing. Plz and thanks love the content.

[@ruelas1065]

I gotta question for example the upcoming fight with canelo if I buy the monthly subscription I can watch it on my tv ?

[@exquisitedesignsdfwartistm112]

Is it for all sports in usa or just boxing

[@fyarlynx]

2 years on and 80% of what has been promised or estimated has falling below the waist! Big talk little action

[@sanelisilenazo3883]

This is worrying me as I intend to subscribe.

[@kvnn5281]

My family got it and I got the account and I’m trying to watch soccer and I go on the soccer section and it doesn’t show any games can some one help

[@Fabrice-from-indy]

Some to me

[@DiegoLopez-hl5ru]

Can I watch the fight tomorrow Canelo vs smith?

[@shawspace]

LMAO

[@AgentSkyper]

I am not paying anything!

[@johnmulligan7853]

Yea dazn is good but its not that good I.am a subscriber and in holiday in the Republic of Ireland at my sons and can't watch dazn on my devices because it says can only be used& view in the country the account was opened now thats bullshit no other app on my phone does that like ebay or WhatsApp Netflix amazon so they realy need to sort this out or I for won't be buying there shit services much longer 🏴󠁧󠁢󠁳󠁣󠁴󠁿

[@mohamedselhami2840]

Bs Bs B s i payed4 1 yearl i gnhot nothing

[@HatersHaveOpinion1]

DeadZone Ain’t Taking Over Nothing

[@nadreyimado8811]

I love seeing fighters and warriors get paid like they should. DAZN is Dope.

[@jacobwiesnegger]

Just signed for the one month free trial... is it possible to wach old games?? Or only live games??

[@dekensimmons9417]

I wanna get my Hockey games on here or forget it. I'm old school not into MMA. Boxing is great. If they don'thave hockey games I'm not in.

[@samithps7576]

DAZN can be downloaded in India too but it keeps on loading

[@txematurismo]

Es posible Dazn portable para Usb o App de Dazn en USB ?

[@jsnagra1able]

No cable service in Canada can provide this much soccer coverage. DAZN is a god send.

[@amanchawla7595]

It's football

[@jsnagra1able]

@@amanchawla7595 in Canada it's soccer

[@amanchawla7595]

@@jsnagra1able ⚽⚽ it's football for every country I think Canada is out from this world

[@jsnagra1able]

@@amanchawla7595 Canada and America

[@ramikla_146]

If they get more Exclusive soccer leagues ima be tempted to subscribe

[@aneeshpatel9078]

Especially the Champions league

[@guillermoparedes6450]

Does it stream in 4k? Does it buffer alot? I usually just pay for boxing in ppv.

[@bigman4275]

No buffer for me its always running smooth

[@erisismajli9411]

Guillermo Paredes its smooth

[@Mrs.marenholz]

Are you in USA???

[@guillermoparedes6450]

Yes I'm in the U.S.A.

[@exquisitedesignsdfwartistm112]

@@guillermoparedes6450 Are all sports in USA or all boxing? Its only saying boxing so not sure if its worth it

[@Racmkd]

I made a missclick and used free trial and after subscribed for a year ... Can i change it to monthly before it takes 120 euro ?

[@JordanCantFight]

Ok so my main question, Can you watch UFC PPV's Or no?

[@Eayala17]

Noo

[@hamadalmehrizi6078]

Jordan M Dana should really work on this, I’m sick of watching buffering streams

[@lalalala-ce3fn]

@@Eayala17 I thought you can?

[@aureliovidal1976]

is there NFL for the US?

[@peterkizito4095]

I'm in Canada ,the service for soccer games (UCL ) is good but streaming on demand stuff kinda sucks as it usually defaults to SD not HD so it's super blurry but it has never frozen in the 6 months I have used it . ... hopefully they also introduce 4k streaming for those with capable TVs

[@amanchawla7595]

It's football ⚽

[@SoCalOscar]

Is this worth getting? My coworkers says it’s worth it but I don’t know help !!!

[@SoCalOscar]

Paul Brasfield no way that’s awesome! so do they charge you the $100 bucks right away?! Cause my buddy keeps telling me it’s worth it. But this is the first time I have heard about it and I want To watch the boxing fight at my house this weekend and hopes it’s all worth it!

[@SoCalOscar]

Paul Brasfield oh ok, so if I sign up say I do it on Friday I will be able to watch all the fights live on Saturday correct ? Cause I was reading that if you don’t get the fight live you’ll be able to watch it after the event is over!!

[@SyiCash]

I work for DAZN so I am telling you its worth it as its the future of Televison.

[@jahcool2951]

@@SyiCash sorry I need help cuz I can't download dazn

[@meteoriteyt8482]

Can I watch boxing in Australia for example can I watch the KSI vs. Logan pay fight in Australia

[@luisfernandez-hi8nt]

Not till 2020 i believe but what you do is get a VPN that you can use and watch it on there. Hope this is useful for you, and if you don't know what vpn is you can watch youtube videos on how to be able to use it.

[@meteoriteyt8482]

luis fernandez what a dumb choice to make DAZN to stream this fight when half of the country can't watch it? It's just so dumb

[@meteoriteyt8482]

luis fernandez anyway thank you tho

[@luisfernandez-hi8nt]

METEORITE YT I understand how you feel man. I would be mad too if I Couldn’t watch the fight I wanted to watch. But DAZN takes a few precautions to prevent people from countries where DAZN is not supported, from watching and Australia is one of the countries

[@imandreew-1305]

Can I watch all the MLB games ?

[@christopherrobin1]

Would not mind $20/month, but can't record streaming and can't always be at home, so forget it. Got to have it on on-demand TV.

[@thejacklife1808]

UK FANS CANNOT HAVE IT

[@josefontanez3186]

Listen 👂🏻 here at what I want to say about all those that are talking all negative things about the app and what exactly you get for your money 💰💵... and after checking out every single thing you get if you subscribe to it and it’s 💯 WORTH EVERY PENNY THAT THEY ARE ASKING FOR...!!! Plus you get a HUGE AMOUNT OF CLASSIC FIGHTS THAT MADE HISTORY...!!! So now we could watch every single fight if you want to see some of them...!!! And as a DIE HARD BOXING 🥊 FAN I LOVE EVERYTHING SO FAR... always remember that every app that it’s on top right now had to go through all these struggles at first but it’s going to continue getting better and better as we go on with it...!!!