Decades of progress | Lia Block & Michèle Mouton's Racing Legacy

Experience decades of progress as two driving icons, Lia Block and Michèle Mouton, come together to share stories of the past, exchange ideas about the future, and hit the road for a spirited drive on the stage of the iconic Rallye Sanremo. In this film, the two women manifest their role as driving forces in the world of female racers. As Michèle passes the torch to Lia, the young trailblazer takes the lead in the Audi S1 Hoonitron*, a car designed in collaboration with her late father, Ken Block. Follow along and witness this inspiring encounter.
#Audi #S1Hoonitron #FutureIsAnAttitude
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*The vehicles shown are not available as production model. Professional driver, closed event. Do not attempt.

[@MapleShrimp]

Seeing Michèle back behind the wheel of the Quattro brings tears to my eyes. 🥲

[@after_midnight9592]

Audi needs to make a reunion with her, Walter and Stig. Quattro legends.

[@meowiguess903]

​@@after_midnight9592I'm sorry Stig is... still alive..? I'm sorry for being rude, it just I always thought he's... died for a while now. I never heard of him for a very long time. I do now Walter is still around, he's sort of active

[@after_midnight9592]

@@meowiguess903 Yeah, he's still alive.

[@pepinosport]

@meowiguess903 it was mikkola who died a couple years ago. I named my son Hannu.

[@singlecams]

he is still alive and even has his own yt channel 😊@@meowiguess903

[@jperk323]

It is such a tragedy that Ken can't be here to see how far Lia has progressed in short amount of time. Its because of him and his guidance that she's where she is now. I can't wait to see what the future holds for this girl. She's already achieving some amazing things at a very young age.

[@RandomCommenter-qu2oc]

He’s watching from heaven

[@davidbeaupre7796]

He is definitely watching and guiding her in spirit, R.I.P Ken

[@whosjozikolnik]

as much as it hurts I think it will elevate Lia to even higher greatness

[@nigelsmith7366]

He is there standing right next to his highly skilled daughter

[@caturlifelive]

Absolutely agreed jperk323

[@Kiss__Kiss]

Michele Mouton.. What a legend behind the wheel of the S1 Quattro!!

[@j.son_01]

This is so awesome. It makes me so happy to see not only Lia, but the whole family doing their things. But how appropriate that Lia gets to shred in the Hoonitron.

[@hunterowensslc]

Absolutely incredible. Such a deep emotional moment to have Lia and Michèle together. Hope to see more from this.

[@poplaurentiu4148]

With Michèle inn-put, Lia will be able to learn even more from the old days to improve or perfect her skills for every opportunity she will have along with Audi team..

[@JTV84]

@@poplaurentiu4148 hopefully most of the problems michele had to deal with have been ironed out by now.

[@poplaurentiu4148]

@@JTV84 I'm not really sure what kind of problems you think off for Michèle..

[@lirneim8013]

​@@poplaurentiu4148misogyny probably, even Walter Rohl said that she didn't want to lose to Michele just because she's a woman.

[@JTV84]

@@poplaurentiu4148 problems with the car and with other people in the sport.

[@chrisjaentsch7162]

To see Michelle Mouton behind the wheel of the quattro was emotional enough. then they had to put Lia in the hoonitron...... That was a tear jerker. What an amazing promo. I would love to see behind the scenes footage of this with Michelle driving the Quattro on those mountain roads. And how it felt for her to be behind the wheel of that car again.....

[@Audi]

Glad to hear that you're enjoying this content so much!

[@jsilva7005]

@@Audi​​⁠To put Lia’s name alongside Michelle’s is an insult to Michele. Michelle is the best female driver of all time. A rally legend. What has Lia done in racing? Her claim to fame is her last name.

[@adamrakine]

@@jsilva7005 gfys

[@user-vb2zr9mn3w]

Bloody brilliant. I am a huge fan of Lia. One of my favourite moments was Ken teaching Lia at 14 to do donuts. The footage of Michelle drifting in the dirt of Pikes Peak in the Audi Quattro is some of my favourite all time rallying moments.

[@Audi]

That's a really heartbreaking moment.

[@neilr4867]

Michele was an absolute animal of a driver in the most insane era of rally we've ever seen.

[@daldrete01]

Man, I always saw Lia as the next Michelle Mouton, I never thought I'd see them together.

[@janssmit554]

Thank you Audi, Michelle and Lia. Lia you do your dad's legacy so proud!!!!!

[@fauland_photography]

I remember sitting in front of the TV with my mouth open when Michel was hammering down those incredibly fast times .... Gives me goosebumps to see her an Lia together ...

[@Cheiff117]

Michèle is a HERO

[@alexanderwardlaw1903]

Incredible footage and demonstration of the progress. What a pair of trailblazing drivers. ❤

[@Audi]

Indeed, thanks!

[@FlashoftheBlades]

Trailblazing drivers in trailblazing cars. What a combination!

[@MCD10000]

@@Audi so this being focused towards rally, does that mean there's a road version of the hoonitron in the works??

[@Audi]

We cannot comment on this at this time.

[@hypershrimp_]

@@Audi lol

[@exosine]

Seeing all the progress Lia has made would've made Ken so proud, there's no one else more deserving to sit in that seat, keep it up!!

[@DetroitMicroSound]

I remember when Ken first taught Lia to drive a rally car. She's destined to go much further than her dad ever could have imagined.

[@abefrancis4137]

This literally brought tears to my eyes

[@Audi]

It is very emotional, indeed.

[@magdalenah1]

You made my day

[@Audi]

That is a big pleasure and honour for us as well, thanks!

[@baimun]

When discussing the Quattro, this car will always be unmatched in Lia's heart because of the vintage Audi Quattro that she rebuilt with her Dad and his crew to be her first daily driver once she got her license. His spirit lives on in her and within the Quattro legacy. ☮❤🎶

[@brianmccauley4849]

This is awesome. Gave me goosebumps

[@Audi]

We had those, too.

[@zachariah380]

Me too. Me too.

[@jsal92]

Michelle has nerves of steel, I really hope she can be a mentor for Lia, they’d be a powerhouse. Make it happen Audi!

[@Digitalstar3]

I love how everyone has Lia's back, I hope she's gonna be one of the greatest

[@SmallBlogV8]

I hope there will be an extended cut of the driving footage from this day, because the amount of rehearsed, corporate and heavyhandedly-edited talking isn't great... but the sight of these two in their incredible machines is awesome! I also hope they get to have an authentic chat together sometime in another video.

[@retropaganda8442]

Indeed, it's a soul-less, sensationless, emotionless, subsecond-cut marketroid ad-video typical the stupid XXI century. At some point, I even wonder if it's just bad CGI. Remake the film with a simple natural take, on both people and scenes, the freaking actual roaring and exploding motor sounds, instead of editing-in those ridiculous fake electronic beeps, and it will be a thousand times better.

[@porscheguy09]

Great to see Michelle back behind the wheel of the Quattro Sport. It still breaks my heart every time I see Lia without her dad to watch and guide her on her journey through the motorsports world. I can only imagine how much she misses him and how much she still hurts. The world lost an icon but Lia lost a father and an incredible role model. I’m looking forward to seeing how Lia matures and progresses in the years ahead and how her relationship with Audi grows.

[@nbrowser]

Thank you Audi for continuing to support and work with the Block family...incredibly classy.

[@etflu]

I started crying when she said she wants to be the best you rock.

[@tblakemusic]

Ok can we just acknowledge how great the hair flip transition at 1:11 is

[@macmartin86]

This video is amazing, and Lia is right, in rallying you're not supposed to be the best female, but just the best, regardless of gender, and Michèle has shown that it is perfectly possible to win, you just have to believe and have the confidence that you can. I wish both ladies best of luck and happiness in their lives! Thank you both for everything you've done for us rally fans!

[@cylentone]

Great collaboration, lots of stories to tell. Progress can only happen where you respect and learn from the past. Kudos to Audi for supporting women in motorsports (sorry Michelle, not everyone sees it the way you do - yet).

[@blownnugget]

Wow! Michèlle Mouton, Audi and You! Still got Chill‘s and Goosebumps all over my Body! So amazing! Take Care Lia, and enjoy! 🤗

[@Herkimer_Snerd]

Thank you Audi for bringing Lia under your wing, to help her carry on the Block legacy. Truly incredible. I have always had the greatest of respect and admiration for Michèle, she is a true champion of the sport. To see Lia follow in her footsteps and lift the Audi name fills me with joy. Lia has a great future ahead of her. I have loved all the Audis I have owned, for me it is Audi for life. I couldn't imagine driving a car from any other manufacturer. Kudos, Audi. Kudos.

[@Audi]

Thank you for the kind words! Made us truly happy to read!

[@anthonylowman9518]

The best compliment I can give you Lia, you are your fathers daughter!!

[@Sellyei]

Two legends on the screen right there. ... one already established ... second one in the making

[@HuckThis1971]

Back in 84 I saw the Quattro for the first time! Nascar and F1 was popular. I showed my friends the recording on my VHS. They were in awe! This in return made me by a 1994 Urs4 in 2008. My dream car is the Audi S1 E2. One day I will make it to Ingolstadt to go and see these cars! Would love to visit Audi tradition too!

[@37Lambo]

A future legend next to an already legendary woman, i've never expected to see them together !

[@b6s4shelter]

I was the same age as Mia block when I was rooting for Mouton in the rally championships. Living in France at the time, she was a rockstar! Great to see Audi support and promote Lia Block. Good choice!

[@after_midnight9592]

S1 will forever remain mythical and legendary

[@MisterJacube]

WOW!! THIS IS THE BEST THING I HAVE EVER SEEN!! AUDI MUST BE THE MOST AMAZING COMPANY IN THE WORLD!!

[@CineMilledUSA]

Were seeing a star being getting ready to blind us with light. Go Lia! Long live Mouton!

[@seanchristie7150]

Wow, so many moments. Looking forward to watching Lia's progress

[@brandonlbartlett]

Now get her and oliver solberg together in a monster energy audi works wrc team!

[@henryhallam5270]

Audi Definitely make the most complete looking cars in the world. ❤❤

[@NatAudi.]

I NEVER THOUGHT ID SEE A VIDEO WITH MY BIGGEST ROLE MODELS THANK YOU SO MUCH AUDI

[@Audi]

Thank you!

[@NatAudi.]

@@Audi AHHHHH THANK YOU FOR REPLYING YOUR MY MOST FAVORITE THING EVER

[@gseric4721]

Long-time fan of Audi. This is awesome 👏🏾👏🏾👏🏾

[@amadine770]

Audi perfected the AWD not only for the consumer market but also for sports and their electric iteration opens a new chapter. Michele Mouton was one of their best ambassadors alongside Walter Rohrl-well the Audi S1 e-tron pays great homage to a woman who challenged the best in herself.

[@michi-eke]

this is the proof that we can have some happy moments in the modern days. Lia is really the best girl to follow the steps of michelle. Lovely

[@userhessenone1469]

The steps of her father!

[@YGPaus]

This gives me goosebumps

[@Wandering_Horse]

Wow, go Lia! So thrilled to see you growing into this next chapter of your life! ❤

[@BraiianSagardoy]

Uff! Hasta donde a llegado Lia es asombroso! Ken estaría mega orgulloso de su hija y creo que desde el cielo la va a cuidar! Desde aca 🇦🇷 les mando un saludo a estas dos mujeres que dan un ejemplo que solo muy pocas mujeres en la historia lo han logrado 😎

[@Audi]

Those are really beautiful words.

[@vurbin]

As a father of two daughters and a fan of cars, this is a great video! The great Block name lives on!

[@hristohristov8787]

Audi team,this for me is the best video you've ever uploaded 👏

[@Audi]

Thank you very much for the words of praise! We are happy that you enjoy our content.

[@zachariah380]

Agreed. More of this please 🙌

[@ShotgunAU]

"progress you can feel" Motorsports can be the ultimate equalizer. I love it.

[@madisonvillavert745]

I am so happy for you Lia. You are an inspiration.

[@ynot5105]

WOW! Such a pleasure to see 2 x women for whome I've got so much respect, together, on the same piece of road, is just tremendous. Firstly my super "sister" Michèle and then Lia, who stepped up and into Ken's shoes, so quickly and professionally, it's just AMAZING! Love you both, Tony Mouton

[@Audi]

Thank you so much for your kind words, Tony! We truly appreciate your support and admiration.

[@larslohnstein4931]

so well deserved for Lia, she will show the world a lot in the future 🙂

[@southsideintern]

Her relationship with Audi is going to take her straight to F1 within the next decade and im here for it! WRC, F1 maybe in 20 years an Indy 500 or Daytona 500. The future is Lia!! LFG!

[@Audi]

Thank you for your words of appreciation.

[@cyphatechie5459]

HAPPY that KEN BLOCKS LEGACY WILL LIVE ON...

[@ivanb1852]

To see a past and Future in one is just great,and to see Mrs Mouton meet Lia Block is unreal but wonderful,I wish I can meet both of them someday and see that beautiful Audi😊❤

[@joelpww]

Its amazing seeing Lia do this

[@ninadkadam5495]

this so wholesome and a proud feeling!!

[@stevecarter5084]

Brilliant, stars and their cars… brilliant 🎉

[@The_Radical_Car_Guy]

I was in San Marino this summer and driving on those roads all I could think about was how there needed to be a rally stage there.

[@OxyGan86]

got goosebumps

[@gafrers]

Legendary Michèle Mouton

[@petertousignant6566]

Amazing way to honor her dad and a unique mother daughter experience

[@tehkoza5368]

WAY TO GO LIA!!! its truly heartwarming to see her carring father legacy. Your family is proud of you, the hoonigans form all around the world family. And Michele, absolute legend. #killalltires

[@jamiebizness1]

Amazing . Cried a little bit

[@holdingboost2024]

This is huge! Lia is a amazing person. All the power to you! Literately

[@davidjohnston8639]

Go Lia, the whole world is yours for the taking, you are amazing.

[@TheMancalorian]

Lia is amazing, i have nothing but respect and love for this girl. She is so young and special, ken would be even more proud of her than he already was. He will be looking down on this girl with a cheesy grin for sure.

[@georgskleinewerkstatt8678]

Autsch, that Hit Hard. All the best wishes. Missing Ken. Go for it Lia.

[@TheJcman72]

I really love the sentence: I don't want to be the best woman, I just want to be the best. Not hiding behind being a woman is the right attitude. Michèle did that 40 years ago.

[@mediocreman2]

Mostly, but she also complained that men were treating her differently because she's a woman as her times got better. What she didn't understand is that didn't have anything to do with her being a woman. They would do the same to any guy and even treat a guy worse.

[@ilyave]

Lets go #57! Excited to see whats in store for Lia Block in motorsports.

[@snr1511]

I love this video ❤

[@f1powerslide]

Wow, als Audianer mega Gänsehaut, mein Zimmer mit Rallye Postern gepflastert in den 80ern und jetzt? Lia passt so gut zu uns, hat bereits den Audi Spirit vom Papa infiltriert. Haltet sie fest, tut uns gut junge Leute für Audi zu begeistern. ❤it

[@paulweis9797]

Merci Michele!!!!

[@hector1234]

Ken would be so proud 😢

[@tumi6ocdn]

Okay, hear me out: if she can get comfortable in F1 academy, then I'm predicting Lia Block, F1 debut with Audi/Sauber in 2026.

[@sports2hedz542]

Is she in Academy?

[@captainalieth]

​​@@sports2hedz542Yes, she's joining in 2024 w/ ART and she's also part of the Williams driver academy But F1 by 2026? Is that even possible with the superlicense system?

[@batycavdar]

@@captainalieth Yes, very hard but possible; the hardest point is the required point gathering with at least %80 completion rate. She needs to be an outstanding driver and place at or near the top to achieve F1 2026. With ART she has 3 options: FIA Formula 2 Championship FIA Formula 3 Championship Formula Regional European Championship She can gather required points within 2 years, but it will be hard, win the Championship as a rookie hard. There are extra 17 points she can gain, but only 10 of them are in easy reach at this stage for now. Basically, if she makes into F1 at 2026, she will make the headlines worldwide.

[@CosmicSeeker69]

Too much too soon. Remember the girl needs a life too.

[@MapleShrimp]

@@CosmicSeeker69 You think any of the current F1 guys have a life?

[@chrisvalleqatsi]

OK HOW COOL IS THIS?!

[@skitownstreetcred]

Michele!! This gave me chills.

[@onkelbenzrustbustersfahrze3036]

Go for it, Girl 💪 You will be the best . Ken must be so much proud of you ♥

[@tastefullynerdy1161]

Perfection.

[@Adonis_Gains]

Ken block would be proud. Fly high ken 43☠️

[@sports2hedz542]

Man was hard to watch Lia choke back her tears talking about the first time she got in the car

[@sickbozzer]

Wow, not a soulless video for once! Gives me hope for the future, finally.

[@BB_UtvOffroadracing_adventure]

First time ever a commercial made me tear up.

[@newqlar]

I’m absolutely certain you make your father proud Lia. He watches over you. Go get ‘em. We’ll be cheering you every step of the way.

[@user-rt9ee9sw6h]

Amazing!

[@court9809]

another legend in the making, not that she hasnt already proven shes a beast behind the wheel like her father

[@FluffyVM]

Im so impressed by both, Awsome gals!

[@zupra5638]

Michele mouton, one if not the best driver an survivor of group B rally, the competitivenes is insane there

[@id3a_design]

Just Amazing.

[@vandliszt]

You go Lia; I’m great full for the education bit of history. Hope you make history as well.

[@chrisbernard6211]

wow, amazing

[@mrbeans2425]

Wishing Lia nothing but success!

[@1csearle]

This is exciting

[@mzeewakazi]

Speechless, with emotionally charged adrenaline rush, ✌🏽❤️🇰🇪.

[@pedrosousa8512]

Ken is so proud of you Lia!!!

[@STIGGBLASTBACK]

Michele Mouton... the black volcano seeing the group b legend passing the torch to Ken Block's Daughter Lia, this is beyond Legendary.

[@noonoo6079]

Ahh .. Michelle Mouton…… what a legend … I loved seeing her in that Audi Quattro ……..fantastic driver….🇬🇧🇫🇷

[@quentinbijix372]

Amazing.😃

[@Rebecca_The_Dragon]

Lia has big shoes to fill, but she has the genes of 2 of the best rally drivers in the world, and her father taught her everything he could before his passing. Shes so young, yet already so talented. Reach for the stars Lia, you will make your father proud, and we are all rooting for you.