Decoding Graduate Enrollment Management with Joe Paris and Stan Kania

Joe Paris and Stan Kania, the editors of the book A Comprehensive Guide to Graduate Enrollment Management, join FYI host Gil Rogers to talk about their book, which elucidates the intricacies and obscurities of graduate enrollment management, allowing scholars and professionals to advance research and practice in the field.
Joe and Stan talk about their backgrounds and paths through higher education, and the value that brings to their book, along with the data and research, they are able to use their analysis to contextualize that data for useful purposes.
They also mull over how to make the process more efficient and streamlined, in a way that has the student and their family at the top of mind, and really gears messaging and marketing for that purpose.