Dental Marketing: From Clicks to Chairs | Jan 7, 2025

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Course Summary
In this comprehensive course, dentists will learn how to leverage Social Media, Google Ads, and KZbin Advertising to attract and retain patients effectively.
Through targeted strategies, this training covers essentials like establishing a brand identity on social platforms, optimizing Google Ads for local visibility, and using KZbin to showcase expertise. Participants will gain actionable insights to develop engaging content, optimize ad spend, and measure campaign success.
By the end, dentists will be equipped with practical marketing tools to build their practice's online presence, engage local patients, and foster trust through digital channels.
Learning Objectives:
1. Understand the Role of Digital Marketing
2. Develop a Consistent Brand Identity
3. Implement Effective Social Media Strategies
4. Utilize Google Ads for Local Patient Acquisition
5. Apply Best Practices for KZbin Advertising
6. Leverage Data and Analytics for Optimization
7. Create an Action Plan for Digital Marketing Success
Sponsored by CGI Digital
Presented by Meghan Gianatasio, Megan Outwater