Design for All 5 Senses | Jinsop Lee | TED Talks

[@youzontal1615]

"I forced my, I mean I asked my students....." This script is so genius!

[@CoderDBF]

This video explains why I'm addicted to traveling... It comes very close to the perfect experience.

[@angelicaeusou]

Verdade, eu também 👏

[@winifredodunoku]

Just started my journey in UI/UX design, and this video has further sparked my interest in it. Feels great already. 😁

[@SpaceMasterRahel]

I love how he's giggling and throwing candy at them and they're barely responding.

[@pppinto97]

Yup. This isnt a rock CONCERT. People have their phones, laptops, books, themselves; everything

[@purposewithenoughpraises9653]

They are boring😂

[@iamfrickincool]

They clapped lol

[@Zzeo7]

really liked his enthusiasm! as a graphic designer i will definitely think about the 5 senses more often! thanks for the vid :)

[@killownz7]

throwing candy in CEO's faces as a last impression 👏👏👏

[@Fang-Montessori]

haha

[@DuyLe-mi1px]

Candies have high bad sugar as well. Ruin the whole speech for nonsense

[@Yudicopter]

Boy, I laughed so hard at it!

[@vicentejaramillo2356]

killownz7

[@vantheniceguy]

at least he nailed the touch senses

[@AliceCaoo]

He held such a great charisma throughout the talk!

[@Slickfoot]

not really, only if youre a pervertedly perverse child of the devil u would say that. It was cringe and hella perverse, in a cringey overboard dying for appeal sort of way

[@vinayseth1114]

Regarding the sunflower-clock vs. the magnifying-glass one- I liked them both. The sunflower-one links the movement of the tiny sunflower with the movement of the cosmological sun-so you're linking a small object to something huge out there in the sky. The magnifying-glass one also has a link with the movement of the sun, but the owner might not feel compelled to look at this link. The scent might dissuade him/her from even looking at the apparatus. Is one more sensuous than the other? I don't think so. It's just that we have become so used to seeing and much less to smelling that anything that the act of scenting an aroma seems more 'sensuous' to us.

[@DarshBarot-sn1hy]

Agreed but the second clock ..even a blind person can tell time with the help of aroma ...in my opinion design should provide same experience..like scissors which can be used by both lefties and right handed people...inclusion of two different group is best design such as scissor in above case

[@OttoDeveloper]

Você está procurando algum comentário do sexy canvas, que eu sei 😏

[@adeirjr1992]

Aula assistida !

[@MiguelDantasC]

sim KLJKLLJK

[@arfjunior77]

ora ora ora... temos um xeroqui rolmis aqui hahahaha

[@maizacordeiro]

Eu kkk

[@danielbrents]

Primeira aula em imersão TOTAL

[@MrPiszczek]

Mr Lee mentiones 5 senses, 6 emotions and factor X at the end of this video, and it makes very interesting multidimentional table indeed. Is there any theory/research explaining this complex chart in details? Anybody knows? Would be greatful to get it!

[@avlnoz]

I know a brazilian that created a similar methodology about it, his name is Andre Diamand, and the methodology is called Sexy Canvas, try to search it.

[@rubiomedeiros]

@@avlnoz Conhece! Rá! 😂

[@azrulrahimpls3627]

interesting.. it does give a different angle to approach the market.

[@hiitsjo1628]

This is making me wanting to study design...

[@jackdumanat49]

soooo did you?

[@harshiths8363]

Aaaand how did it go?

[@alekodimitrov2635]

Aaaand what are you doing now?

[@mayureshkonda5639]

Aaaand I'll keep continuing

[@aundreagcb]

pls come back and tell us if you're in design

[@morakano3355]

It was an honor to be one of students of him in 2010. Proud of you!

[@cheesecakelasagna]

Soon enough we will reach such advanced technology that we can literally get candy from him from this video.

[@niswahlayyinah]

Willy Wonka comes to my mind

[@ogenira]

Quem veio pelo sexy canvas? Quero voltar aqui quando terminar o curso e ver o que acharam do curso...vamos ver quem maratona primeiro? Clica aí no comentário e diz que está comigo.😜😜 Clica curtir para eu lembrar de voltar...valeuuu

[@rodrigoserafim6037]

tamo junto !!!

[@JoaoVitor-im2bh]

🚀

[@rodrigosantos794]

E aí, qual seu resultado c o sexy Canvas?

[@euluizgabriel_1]

Opa

[@botecoartificial]

Eai, obteve resultado com o Sexy Canvas?

[@pavilionman64]

interesting and funny, but that borrin public sucks

[@IfOnly1247]

This is brilliant! Loved every sec, nice presentation, clear ideas, makes sense, and he is fun.

[@AwsBadr]

No candies for youtube 😢

[@mrsharper3045]

lets increase your taste in youtube with our tears = mmm salty

[@comedianjwatch]

lol

[@МуратжанКилибаев]

Суха жели

[@Kolya_hhx]

I want the 6 Emotions and the illusive X-Factor.. pls! :)

[@salmanzaman7020]

One of the best endings of a talk show!

[@yellingbytes]

love the diagram to log the sensorium experience, from the perspective of interaction design and media art

[@jackmiddleton2080]

The iron probably already exists... The toothbrush was just fail. The remote was 10/10 would buy.

[@vinayseth1114]

I liked the toothbrush one.

[@MuitoDaora]

Concepts, young padawan, concepts. It's just to provoke, to inspire new ideas.

[@karlirani]

Look at them not as end products but as tools to serve as encouragement for you to think and find the perfect product design in your life. He's pushing a boundary and thats something we all could use. To label it a fail is narrow in thought I feel.

[@Tupster]

Normally when you have non-linearly related categories you use a bar chart. Then to compare different results in the same categories you put bars side by side. This is common in the computer science papers I read where each category might be something like a test case and the other axis is something like time.

[@HadiPrast]

I found this also when I think about my business..one of what human nature pursue is seeking for pleasure..and pleasure is only felt by 5 senses

[@refuse2conform]

I fking love this!!!! I was talking to someone about creating an experience with the 5 senses and could only come up w a 'fancy' dining experience! I wanna be a multi sense designer toooooooooo Omg omg

[@UKUAPGUY]

I got an amazing wiff of perfume at the end of the TedTalk

[@ladijobim]

Eu no mundo das terapias buscando associar Aura master, aromaterapia, bandagem funcional, florais de bach e outras técnicas maravilhosas...ameiiiii

[@bellascharfenstein7650]

love this... im going to apply this to my art practice from now on

[@QUARTERMASTEREMI6]

Same, I'm going to apply it to my design work from now on!

[@rievd9801]

this is the first ever ted that i loved

[@jakjakt6448]

the idea of the candy conclusion was terrifiant.goood presentation

[@jaciel.121]

I love the keys on the flute, and now on a remote?.. EVEN BETTER CX

[@dna1238]

brilliant , we still have to get smell into the whole experience given cellphones , web experiences

[@Falcrist]

Balance (and acceleration which wasn't mentioned), bodily position, temperature, and time can absolutely be associated with design.

[@dravenphan6975]

It's no theory but a fact. Design is a way of communication, and connection is delivered through senses. And, there are more than just five senses and six emotions.

[@nupurwaikar]

Draven, IMO there is nothing more than five senses, your user hardly would have a 6th sense to perceive what you design beyond 5 senses.

[@1lucasgrange]

His final graph is missing the touch experience of catching the candy, so he has made it even better than he realises

[@TheGayStoic]

Brilliant. So true. You got to design to sensitize most of the five senses in order to delight the customer. It's so common sense one wonders how come we never even thought of that :). Most of the products we design only focus on one or two of the five senses at a time. Here's my therory, whatever product you design, in whatever field, you have got to max out at least three of the five senses to make a great product ;).

[@miranngaming5591]

Simple but meaning

[@eddielong96]

This is very true, but the point i think here is the 5 senses that you can truly incorporate into a design that would enrich the experience of said design.

[@ChrisB71394]

I enjoyed the way this guy delivered this talk.

[@dimitraparaskevilouka5578]

It was really awesome. it makes you think outside the box. Good job

[@AsifIcarebear3]

We have way more than 5 senses. The sense of balance, of hunger, or heat and cold, or where our hand is without seeing it are all examples of senses that are usually ignored.

[@houk3]

sense of hunger ? you can feel hunger around you ? you can feel the balance surouding you ? heat and cold is sense of touch, touching the air, or wathever you feel the temperature of

[@TheaDragonSpirit]

Actually, whether something is awesome or not is not just senses. You're missing one. Intellect. What makes people go wooooo. When I look at them flip phones I wanted one just because I liked the idea that their was a hidden part to it... and it flicked out or sprang open. This to me was awesome. Sometimes it's more than just the senses that make a great experience it's fantasy... and Chris clock was better not just because of the senses but because it activated the fantasies in the brain.

[@angelicaeusou]

Ótima palestra, interessada o assunto 👏

[@cnith2]

His talk/idea was about design, Prolite. The business and economic POV's are for marketing and executives, not designers. We, the designers, are paid to come up with ideas, not how to pay for them or how they'll make the company money. That's the bean counters' job.

[@Pakhavar]

I think those are feelings... Sensors are meant to just feel the difference in condition and transmit the signal to the system. Then the processor (brain in our case) interprets it as joy, sadness, imbalance, sweet, fear etc

[@AsifIcarebear3]

His point is that designers shouldn't only try to make things look pretty to our eyes, since that's only one sense, but also perhaps feel or taste or smell nice. You can argue about the value of this view, but there it is.

[@pakontshole1293]

Hmmmmm! Like the approach.

[@RachE]

I loved this guy! Fun personality, and an interesting lecture. :)

[@methalla7808]

The most amazing. Convincing and adding taste to the experience. I loved it very much, I think it will contribute a great deal to the design of the spaces It was very nice to distribute the sweets and even if you could smell them over the screen, it was legendary Thank you

[@hymy15262]

授業で観ました！ とても参考になりました。

[@cornflowerv6653]

And the moment with smell in the video with the motorbike has killed me🤣

[@muffins4tots]

That is an idea that would make me immensely happy.

[@ThePolyAtheist]

Really interesting point of view. On a separate note, sunflowers don't really track the Sun though, that's another reason why his clock was a bad one.

[@collector4eva]

someone design him some better fitting pants. great talk though

[@deville295]

it's a style

[@r3dp1ll]

Clown pants

[@mandypac2854]

My ideas of what a diary could be has changed.

[@cheesecakelasagna]

lmao same

[@curiousshaikh]

i found a new thing like five senses theory thank you

[@TheaDragonSpirit]

When something allows us to feel something more than just the reality of life and make us feel happy in the moment, and allow us to fantasise about a past moment, say scented candles during sex. Then this will work awesomely. So while you're right on a base level, the x factor is the ability to make us fantasises, if a song can make us use past memories or even fantasies in general it will be better than anything else. It is the ability to go beyond the natural in to our fantasy world that wins.

[@DragoF]

The sense of heat and cold could be easily combined with touch (sensing the changes on skin contact). Hunger, coordination and balance are not senses for experiencing our surrounding in a direct way, or at least not as direct as the usual 5. :)

[@whynottalklikeapirat]

Interesting. I'd say hunger, heat/cold are all part of the sense of feeling. Balance arguably so - that one is interesting. Knowing where your extremities are is more like an aspect of physcial or spatial intelligence or even how well your neurological body image works. I would say that to qualify as a sense it would have to be a direct and unique way of absorbing sensory data. Knowing where your hand is is more like deduction based on memory and other sense data. A competence or even a skill

[@TheaDragonSpirit]

Obviously designing for the job as well is part of this. If I imagine putting up a shelf I want it to put up shelves and not just give me a good experience. So if I can imagine it doing the job very well and being very practical it will sell more because I can fantasise about it doing a very good job. But finally showing evidence and scientific data which backs up its ability to do a good job will make that fantasy even stronger. So it's also about the minds eye you could say. :-)

[@FliphomeAu]

Great design, great ideas.

[@VertigaDesignMEDIA]

We need to focus on improving the quality of life for humanity.

[@bbJav]

You got me! Very nice to hear you!

[@perrykitten310]

So dead cool

[@anmolsingh4026]

What a thought provoking talk

[@TheKingofEights]

5 is really all you need to focus on. I mean, are "Stimulation of sensory receptors in the urinary bladder and rectum" (wikipedia) and "Pulmonary stretch receptors" really something we need to think about? (And temperature can be placed with touch)

[@PCEbyBoris]

this is actually very interesting, time to come up with new idea on how it could be use for ... thx for info man

[@Buckets41369]

That sort of explains the fascination of fire. And also why s'mores are served at log fires, to complete the five senses.

[@Son0fHobs]

I never understood why people ate in the movie theater, it only distracts from the full engagement of the story and movie itself. This explains it.

[@bernadetevieirasharara4405]

I loved this... brilliant!!!

[@identitybysimran]

I feel like I just explored a masterpiece!

[@whynottalklikeapirat]

Typo - I meant touch. Otherwise I think I was making that same point. The data is gathered through the sense of touch, and of course our historical knowledge of how we arranged ourselves.

[@behnamasid]

A great invention would be some candies being thrown out of my screen

[@iluvenisp]

I loved this TED talk. Thanks!

[@ductuslupus87]

This guys speaking skills are good, very good.

[@vijayarya9528]

Thank you all very much

[@spicawind11]

Love the concept!

[@eduvence2125]

Sexy Canvas me trouxe aqui!

[@karlamiryan6178]

Eu também 😍🥰😎

[@playkids2709]

tmb kk

[@maisurajariwala]

This was such a brilliant talk!

[@gingertomm__]

this was so great!

[@Madhan1994]

impressive . feeling thankfull

[@whysokara]

amazing talk

[@Gezab]

Though some people in the comments are right (there are more than 5 senses) you can't really manipulate most of the other ones with design at all [proprioception, muscle tension, equilibrium, etc] let alone produce results that feel good.

[@oegelaaboegela]

5:41 that guy in the middle is like: yep thats about right and the girl slightly to the right thinks:"am i doing something wrong? My graph doesn't look like this"

[@dravarian26]

Scent clocks have been around for quite a long time and in quite a few cultures, I wouldn't really call it a revolution. There are also quite a few flower clocks, Pretty sure the guy who created periodic table made a flower clock.

[@N1t_in]

Wow! Learnt something new

[@grounded.growing.and.glowing]

FREE CANDY!!

[@kobusclark160]

Out of the whole talk,you found candy interisting? LMAO

[@elvisflorian]

He has something here I listen to music but only hits on sense so I get bored of it real quick

[@林建锋-l8q]

Touch, taste, sight, touch, hearing, balance, hunger, thirst, temperature, pain, time, bodily position

[@bizign1866]

Thank you!

[@AsifIcarebear3]

Touch implies physical contact. You can feel warmth or cold without being touched. Hunger isn't really touch either. You don't touch your stomach or anything like that - it's simply a signal sent to your brain that your belly is empty. Our knowledge of the position of our extremities is also completely unrelated to any other sense. I don't have to touch anything to know that my hand is about a hands width behind my head, or wherever.

[@niknpc]

He KNOWS how to get an audience attention

[@AndyShelton1]

I agree with the concept, but as a metric, I would argue that we don't just have 5 senses. What about our sense of time, acceleration, spatial positioning, value, etc?

[@lilacbuni]

Lee Jinsop that was an inspiring talk! I loved it! 😽😸😸

[@vinayseth1114]

With cigarettes, its' also the 'high'- now how would you describe that through the senses-framework? I think the best way to describe that is through the sense of balance- yes, that's legitimately considered to be a sense today.

[@Zoza15]

The free candy was a huge kicker :D

[@jd13581]

Hey, maybe his last chart could have boosted up the touch sense as well, since people in the audience were going to catch the candies, right? Love the talk though, Cheers!

[@borayuh]

so cool actually. great talk, thank you.

[@CarolFoto]

Just found out why I do love riding motorcycle so much.